The Top Task

April 17, 2018

I’ve said and written many times before that the task of an athletic administrator is not merely event management, it is also – and more importantly – message management. It is defining and defending educational athletics. Doing so every day, in every way. Forcing our constituents, from top to bottom and both young and old, to ask and answer ...

“What is educational athletics?”
and
“What is the meaning of success in school sports?”
and
“How do we deliver the message every day?”

This is why I’ve blogged twice a week for nine years. Eighty percent of those postings have been intended to help define and defend educational athletics.

This is why the MHSAA publishes benchmarks – the only issues-focused high school association magazine in the US.

This is why we have a Student Advisory Council, a Scholar-Athlete Award, a Battle of the Fans, Captains Clinics and Sportsmanship Summits.

This is why we take our coaches education – the Coaches Advancement Program – face to face, week after week, to every corner of our state.

This is why we have a Task Force on Multi-Sport Participation.

This is why we have a radio network and waive fees for local stations which use our great public service announcements that define and defend educational athletics ... many of which conclude with the phrase, “Promoting the value and values of educational athletics.”

All of this, and much more, is about defining and defending educational athletics ... the top task of athletic administrators from top to bottom of our exciting enterprise.

Locker Room Talk

November 4, 2016

I am greatly offended that politicians and pundits dragged sports into the trash pile of the 2016 presidential campaign. 

The vulgar, victimizing language we heard from a presidential candidate in a 10-year-old recording is NOT “locker room talk.” It is far worse than anything I ever heard in any locker room I was a part of as either player or coach. 

In fact, the expectation I had of school sports was that such talk would have caused coaches to disqualify the players involved or, if not, such talk would have caused administrators to dismiss the coaches in charge.

School sports locker rooms – like the fields, courts, pools, mats and other venues of play – are classrooms. While the volume may be turned up, in educational athletics, the content and vocabulary of the locker room must match the classroom. Anything less is unacceptable in the locker rooms of school-sponsored sports, and it ought to be unacceptable to the fans in the stands, people on the street and candidates for public office.