'Check-in Champ' App Rewards Fans
January 10, 2017
By Geoff Kimmerly
Second Half editor
The Michigan High School Athletic Association and SuperFanHigh, a leading fan loyalty and engagement company, have launched a mobile app that will allow students, faculty, alumni, community members and all fans to earn prizes and college scholarships by showing support for high school basketball teams.
To participate, fans simply need to download the “Check-in Champ” app for free from the Apple iTunes or Google Play online stores and then check in at high school girls and boys basketball games they are attending this season. SuperFanHigh will track these check-ins and provide standings of fans who attend the most events statewide beginning Tuesday, Jan. 10. Fans “checking in” accrue points toward prizes including a total of $5,000 in college scholarships sponsored by MI Student Aid.
“The ‘Check-in Champ’ contest provides an exciting opportunity for our schools to promote their regular-season girls and boys basketball games,” MHSAA Executive Director John E. “Jack” Roberts said. “We’re eager to see how this will build more excitement at games, both during the regular season and the MHSAA tournament, and we’re appreciative of MI Student Aid for adding significant incentive for students and their families who support their classmates and communities.”
For the remainder of this Michigan high school boys and girls basketball season, fans who attend games will earn points. When registering on the app, fans must select their favorite school. Schools will be divided by Class: A, B, C and D. A $3,000 scholarship will be awarded to the fan who earns the most points overall across all four classes, and $500 scholarships will be awarded to fans who earn the most points in each class.
Only student fans will be eligible to use the college scholarships; however, fans who are not students may still compete for the scholarships and designate them for specific students should they win the contest. All fans, including those who are not students, will be able to earn app “badges” as they accrue points, and the top 100 point-getters will receive shirts printed to celebrate their accomplishment in the contest.
“We are excited about partnering with the MHSAA to launch this new app,” said Anne Wohlfert, Director of the Student Financial Services Bureau at the Michigan Department of Treasury. “We are pleased to offer $5,000 in scholarship dollars to the students who attend the most games. This joint venture aligns with our goals to provide high school students and their families with student financial resources and information.”
The app provides other information for students and fans including their selected schools’ boys and girls basketball team schedules, MHSAA news and an opportunity to share photos through a ‘fan cam.’ Participants may accrue bonus points by answering MHSAA basketball trivia questions and promoting their “check-ins” on social media.
SuperFanHigh is a division of its parent company, SuperFanU and provides fan experiences for more than 300 high schools and colleges/universities across the country. The company is leading the market in developing innovative platforms that allow the communication and marketing between students/fans and schools to be more engaging and efficient.
“We know that our partnership with MHSAA will yield lots of excitement this year across the state of Michigan,” says Kayla Mount, co-founder and COO of SuperFanU.
MI Participation Ahead of National Pace
September 10, 2018
By Geoff Kimmerly
Second Half editor
Michigan had the eighth-most participants in high school sports nationally for the second straight year in 2017-18 according to statistics recently released by the National Federation of State High School Associations, again outpacing the state’s national ranking of 10th for total number of residents of high school age.
Michigan’s participation ranking was based on a number of 296,625, with 127,098 girls and 169,527 boys taking part in high school athletics, and included sports in which the Michigan High School Athletic Association does not conduct postseason tournaments. The totals count students once for each sport in which he or she participates, meaning students who are multiple-sport athletes are counted more than once.
The state’s girls participation ranked eighth nationally for the second straight year, while the boys participation figure improved to seventh, up one spot from 2016-17. However, as with overall population, Michigan continued to rank 10th for both females and males ages 14-17 according to the latest U.S. Census Bureau estimates from 2017.
A total of 19 sports bested the state’s overall national participation ranking of eighth by placing seventh or higher on their respective lists. Four Michigan sports improved in national ranking during 2017-18, while the state fell one spot in the rankings of three sports.
The most substantial improvement among Michigan sports came in girls volleyball, where Michigan moved up two spots to fourth – the same ranking it occupied for 2014-15 and 2015-16 before falling to sixth on the list a year ago. Competitive cheer rose one spot in the competitive spirit ranking to fifth, while girls swimming & diving moved up one spot to ninth and girls gymnastics moved up one position to 11th on its ranking list.
Two of three sports that fell on participation lists still outpaced Michigan’s overall participation rank – boys golf and boys tennis both fell from fifth to sixth, respectively. Girls lacrosse participation fell to 14th after five straight years ranking 13th nationally.
Other Michigan sports that ranked eighth or higher in 2017-18 were baseball (eighth), girls basketball (sixth), boys basketball (seventh), girls bowling (fourth), boys bowling (third), girls and boys cross country (both seventh), 11 and 8-player football (sixth and seventh, respectively), girls golf (fifth), boys ice hockey (fourth), girls and boys skiing (both third), girls softball (seventh), girls tennis (third), girls track & field (eighth), boys track & field (seventh) and boys wrestling (seventh).
Boys lacrosse, boys and girls soccer and boys swimming & diving participation all slotted ninth on their respective lists, holding to their 2016-17 rankings and placing still ahead of where Michigan slotted for high school-aged population. The football rankings were again notable in that Michigan slotted sixth for 11-player participation for the sixth straight year despite another sizable increase in the number of schools switching to the 8-player format.
National participation in high school sports in 2017-18 set a record for the 29th consecutive year with 7,979,986 participants – an increase of 16,451 from the year before. Girls participation increased for the 29th consecutive year with an additional 15,009 participants to set an all-time high of 3,415,306. Boys participation also set another all-time high with 4,564,680, an increase of 1,442 participants from 2016-17.
For the second consecutive year, competitive spirit (competitive cheer in Michigan) had the largest increase among girls sports with an additional 18,426 participants. Swimming and diving, lacrosse and golf showed the next greatest increases among girls sports. Boys soccer registered the largest gain among boys sports with 6,128 additional participants, followed by cross country.
Football (1,067,970) was down 1.7 percent from 2016-17, but again remained the most-played high school sport overall – and nationally, the number of schools sponsoring the sport increased 29 to 15,486. Boys track & field (600,097), boys basketball (551,373), girls track & field (488,492) and baseball (487,097) again rounded out the top five sports by participation, in that order.