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Radio Raves

March 23, 2012

You wouldn’t think that radio would be found on a list of bold new communication ideas, but sometimes what’s old is new again.  And effective.

The National Federation of State High School Associations (NFHS) and the National Interscholastic Athletic Administrators Association (NIAAA) are providing public service announcements to all the nation’s radio stations.  The MHSAA distributed CDs of the PSAs to Michigan’s 293 radio stations in January.

Each CD has four PSAs.  And each PSA ends with the message:  “High school sports – a winning part of a complete education.”

One month after our distribution of the CDs, Michigan ranked in the top five states in terms of the number of airings and the estimated monetary value of the airtime.

 To hear these messages, click here and look for the Participate & Succeed logo.

Staying the Course

August 7, 2015

During my first days on this job 30 years ago this week, I told the MHSAA staff, interviewers and constituents that from my first week on the job to my last, there would be four fundamental issues which would continuously have our attention. Different problems, trends and fads would come and go; but we would remain faithful to these four topics:
  • Scholarship – meaning scholarship in high school, not athletic scholarships to college; maintaining school sports as a helper to the schools’ academic mission.
  • Sportsmanship – meaning the environment at interscholastic events, shaped by the attitudes and actions of players, coaches and spectators; seeing good sportsmanship as a precursor to good citizenship.
  • Safety – assuring parents that their children not only will be as safe as possible in school sports, but will develop habits that tend to encourage a lifetime of better health.
  • Scope – placing borders around school sports that tend to assure a sane and sensible, student-centered educational experience.

I said in 1986 that these would still be our top topics in 1996, 2006 and 2016; and the “Four S’s” have stood the test of time. In fact, they stand even taller now than three decades ago.

On Monday, the first day of this 30th year, 95 representatives of 70 schools gathered for training to execute one of two pilot programs we have launched for 2015-16 to improve the process of concussion detection at interscholastic practices and contests.

When fall practices begin next week, they will do so with three other health and safety changes.

  • All member schools, grades 7 through 12, must report all suspected concussions at practices and games to the MHSAA, utilizing a web-based reporting system on MHSAA.com.
  • All high school varsity head coaches must have a current certification in CPR.
  • All athletes in all levels of all sports in MHSAA member schools grades 7 through 12 will be provided, without charge to either their families or the schools, concussion care insurance aimed at assuring all students have access to prompt, professional medical care, regardless of family resources.