Radio Raves
March 23, 2012
You wouldn’t think that radio would be found on a list of bold new communication ideas, but sometimes what’s old is new again. And effective.
The National Federation of State High School Associations (NFHS) and the National Interscholastic Athletic Administrators Association (NIAAA) are providing public service announcements to all the nation’s radio stations. The MHSAA distributed CDs of the PSAs to Michigan’s 293 radio stations in January.
Each CD has four PSAs. And each PSA ends with the message: “High school sports – a winning part of a complete education.”
One month after our distribution of the CDs, Michigan ranked in the top five states in terms of the number of airings and the estimated monetary value of the airtime.
To hear these messages, click here and look for the Participate & Succeed logo.
Not Acting Like Grownups
December 26, 2015
Take a look at Fox Sports Detroit today, the second of two days replaying the 2015 MHSAA 11-Player Football Finals at Ford Field.
What I’d like you to see – what I’m most proud of – is the behavior of the players.
Score a touchdown? Then hand the ball to the official, without any childish end zone dancing.
Sack the quarterback? Then head back to the huddle, without any ridiculous pointing and prancing.
So different from the professional game.
But sadly, some of that bad behavior is settling to the college level; and sometimes, there’s even a hint of it in our high school games.
But for now, the players behaving most maturely are the youngest, and behaving least maturely are the oldest.