Radio Raves
March 23, 2012
You wouldn’t think that radio would be found on a list of bold new communication ideas, but sometimes what’s old is new again. And effective.
The National Federation of State High School Associations (NFHS) and the National Interscholastic Athletic Administrators Association (NIAAA) are providing public service announcements to all the nation’s radio stations. The MHSAA distributed CDs of the PSAs to Michigan’s 293 radio stations in January.
Each CD has four PSAs. And each PSA ends with the message: “High school sports – a winning part of a complete education.”
One month after our distribution of the CDs, Michigan ranked in the top five states in terms of the number of airings and the estimated monetary value of the airtime.
To hear these messages, click here and look for the Participate & Succeed logo.
Long Days
September 20, 2016
When I read, I prefer three types of literature:
-
Fun, fast fiction – so I can read more than one page before I fall asleep at night.
-
Well written, lively biographies of historical figures, especially in American history.
-
Articles and essays about space.
The pieces about space almost always have the effect of putting my world in humble perspective.
For example, this summer astronomers in Chile discovered Planet HD 131399Ab. It’s 320 light years from Earth, in the constellation Centaurus.
This planet is unlike any other in the known world. It has three suns. And the planet takes 600 of our Earth years to orbit its main sun once.
One day on Planet HD 131399Ab is like 600 years on Earth.
So, if you think you’ve had some long days recently, think again. Ponder Planet HD 131399Ab and its nearly 5 million-hour day.