Radio Raves
March 23, 2012
You wouldn’t think that radio would be found on a list of bold new communication ideas, but sometimes what’s old is new again. And effective.
The National Federation of State High School Associations (NFHS) and the National Interscholastic Athletic Administrators Association (NIAAA) are providing public service announcements to all the nation’s radio stations. The MHSAA distributed CDs of the PSAs to Michigan’s 293 radio stations in January.
Each CD has four PSAs. And each PSA ends with the message: “High school sports – a winning part of a complete education.”
One month after our distribution of the CDs, Michigan ranked in the top five states in terms of the number of airings and the estimated monetary value of the airtime.
To hear these messages, click here and look for the Participate & Succeed logo.
Choices & Voices
September 16, 2016
How should a statewide high school athletic association operate?
In a general sense, it should give choices and voices to its membership. It should describe possible solutions to problems that face school sports, and it should provide a forum for members to express their opinions.
As we embark on the 39th year of Michigan High School Athletic Association Update meetings across the state, and 28th year of Athletic Director In-Service programs at many venues, our purpose is to enable this engagement through presentations, discussions, straw polls and formal surveys.
The top topics will again be those that are most important to the fabric and future of school-sponsored sports, even if they are not the fad of the day or the fetish of media. These are:
- Defining & Defending Educational Athletics
- Promoting & Protecting Participant Health
- Serving & Supporting Junior High/Middle School Programs
- Recruiting & Retaining Contest Officials