Planning & Doing

January 31, 2012

One of the MHSAA’s counterpart organizations in another state recently asked to see the business plans of other statewide high school associations.  Some of the states supplied their detailed budgets, but most had nothing to offer.

Of course, a budget is a much different thing than a business plan.  A budget is built more on past performance, while a business plan looks more to the potential of future problems and opportunities.  A business plan is much more than numbers.

Since 2007 we’ve been using a “Mission Action Plan” (MAP) at the MHSAA.  It was developed to deal with the opportunities and obstacles of three powerful trends:  (1) growth of non-school youth sports programs; (2) expansion of educational alternatives to traditional neighborhood schools; and (3) proliferating technology.

While not a typical business plan or a classic “strategic plan,” the “MAP” has become increasingly useful to point the way for the MHSAA both in terms of program and finance.  The MAP states a single “Overarching Purpose;” it identifies four “Highest Priority Goals;” and it lists four multi-faceted “Current Strategic Emphases,” many of which have quantifiable performance targets, including financial goals.

Next to each Current Strategic Emphasis are two boxes.  The first is checked if we’ve gotten started, and the second is checked when we’ve completed the task or are operating at the level we had established as our goal.  At this point, every MAP strategy has been launched, but only a portion have earned the second checkmark.

Quite efficiently, the MAP keeps us both strategic and businesslike without the formality of purer forms of strategic or business plans.    

Every Coach, Every Year

April 20, 2018

Fourteen years ago, the Michigan High School Athletic Association retooled its coaches education program and launched the Coaches Advancement Program. We charged MHSAA Assistant Director Kathy Westdorp to take CAP “anywhere, any time” ... to deliver this face-to-face coaches education anywhere and any time school districts or leagues or coaches associations gathered a sufficient number of coaches to attend. Kathy delivered. Kathy and a committed cadre of trained instructors/facilitators who give up many evenings and weekends to deliver in-person education.

We launched CAP with the slogan, “anywhere, any time.” But it’s time now for a second slogan ... “every coach, every year.”

It doesn’t have to be CAP, but it does have to be every year for every coach. A coaches education program that is organized and documented, research-based and relevant. Student-centered coaches education that goes well beyond Xs and Os.

We cannot define and defend educational athletics – we cannot deliver educational athletics – without this commitment to such education, every year for every coach.

In the wake of tragic events in Michigan that have received nationwide attention, it is not surprising or unmerited that our State and Federal lawmakers are busy with bills. Legislation is on the way, and much of it will focus on coaches ... including coaches among those who are mandated to report suspected sexual abuse and requiring specific training for coaches.

All of this screams for the need for coaches education ... for every coach, every year ... no matter how experienced or revered. In business, politics, entertainment and sports, it has often been the most experienced and respected persons who have acted the worst.

The need is for every coach, every year.