Bush Legacy: Culture of Opportunity

By Doug Donnelly
Special for MHSAA.com

April 6, 2018

By Doug Donnelly
Special for Second Half

CHELSEA – For the first time as Chelsea High School athletic director, Brad Bush has to hire a football coach.

What’s more, he has the unenviable task of replacing himself.

“I would say that nobody cares more about Chelsea football than I do,” Bush said. “It’s important to me that we find the very best person we can.”

Bush has coached the Bulldogs for 21 seasons. But, his coaching background goes much deeper than that.

He played at Ypsilanti High School for Hall of Fame coach Bill Giarmo, graduating in 1988. After playing quarterback at Cornell University in the Ivy League, he returned to Michigan, graduating from Eastern Michigan University, and started coaching for Bill Kohn, another inductee to the Michigan High School Football Coaches Association Hall of Fame. Bush then went to East Kentwood to coach with Giarmo.

Through his own playing days, coaching with those legends of the game and absorbing everything he could from afar, Bush has developed an impressive culture at Chelsea.

“Friday nights in Chelsea are a big deal,” he said. “We want to keep that tradition.”

Bush became the varsity head coach at Chelsea in 1997. At the time, Chelsea had only two playoff appearances. Bush’s Bulldogs went 3-6 that first season. After that, Chelsea didn’t have a sub-.500 finish for 15 years. The Bulldogs have been kept out of the playoffs only once since 1998.

Chelsea has had only three head coaches since 1965.

“I’m fortunate,” Bush said. “I went for a few more years than the other guys. It’s a great place to coach.”

Temperance Bedford head coach Jeff Wood was an assistant with Bush at Ypsilanti during the 1990s and said he thought then that Bush was going to develop into a great head coach.

“We knew he was going to accomplish greatness, not only as a football coach, but as a father, husband and professional in education,” Wood said. “Brad has always won and lost with great class and dignity. He’s a true Hall of Famer.”

If Bush never coaches at Chelsea again, his lasting legacy might be that culture surrounding the Bulldogs program. It’s known for its large number of football players, from middle school through the varsity, and a system that ensures every student athlete on every team leading to the varsity will play in every game. Teams at the middle school, freshman and junior varsity levels all start 22 players each game – with no two-way starters. For a Class B/Division 3 school, that isn’t the norm.

“We’ve had the same philosophy for 20 years,” he said. “Everybody plays in every middle school, freshman and junior varsity game. That’s how we do it. We start 22 kids on every level. Our kids know they will have the opportunity to play.

“Every kid on every level is going to play in every game. On most nights, we play more kids than the other team has players.”

While every school loses some athletes, or potential athletes, along the way, Bush said this system helps maintain a student’s interest in the sport. Often, he said, a player who may not necessarily be a starter as a freshman will learn the game, develop and turn into a starter by senior year.

“We feel that, over time, with repetition and practice, a kid will become an expert at his position,” he said. “For us, this is a big piece. … That was my thing here. I didn’t invent it. I absorbed it, watched it at other places.”

It’s tough to argue with the results. Chelsea won or shared Southeastern Conference championships in 1999, 2000, 2001, 2003, 2004, 2006, 2007, 2008, 2011, 2012, 2015, 2016 and 2017. The Bulldogs won seven District championships during the Bush era and played in the 2015 Division 3 championship game, falling to Orchard Lake St. Mary’s at Ford Field

He said he learned how to build a program from Giarmo and how to coach a football team under Kohn. Bush was quick to credit his assistant coaches who have remained with the program for years and helped build the culture. He said the program has sacrificed win-at-all-cost at the lower levels with the goal of developing varsity football players.

“You have to manage it,” he said. “That’s why you need a great staff. We have been lucky here with a great, dedicated group of guys. They always have the ultimate goal in mind.”

Bush said he won’t hamstring the next coach into running his system, but anticipates whoever is hired will buy into the culture after seeing what it’s about.

“The next coach has to run it the way he wants to run it, but I do believe we have created a culture here and we’d like to maintain that. You want to hire the right person who is going to handle the kids the right way.”

In addition to coaching at Chelsea and leading the entire athletic program, Bush also is heavily involved in the Michigan High School Football Coaches Association as a past president, serves on the Michigan High School Athletic Association football committee and has served on the National Federation football rules committee. He’s coached in all-star games and is a true believer in high school sports.

His record at Chelsea is 169-60.

“I have great energy,” Bush said. “I love coaching. I have a great passion for it, but I also know when you need to do certain things. I felt this was just the right time for the athletic department and the football team. It wasn’t one thing that led me to this.

“I love the game. I’m going to be very much involved.”

Doug Donnelly has served as a sports and news reporter and city editor over 25 years, writing for the Daily Chief-Union in Upper Sandusky, Ohio from 1992-1995, the Monroe Evening News from 1995-2012 and the Adrian Daily Telegram since 2013. He's also written a book on high school basketball in Monroe County and compiles record books for various schools in southeast Michigan. E-mail him at [email protected] with story ideas for Jackson, Washtenaw, Hillsdale, Lenawee and Monroe counties.

PHOTO: Chelsea's Brad Bush coaches his team during the 2015 Division 3 Final at Ford Field.

1st & Goal: 2023 Football Finals Review

By Geoff Kimmerly
MHSAA.com senior editor

November 29, 2023

On jaw-dropping moments alone, the 2023 Football Finals played over the last two weekends at Northern Michigan University’s Superior Dome and Ford Field were an unforgettable success.

MI Student AidThe two longest active winning streaks in the state were ended by first-time champions. Perhaps the two most recognizable players in Michigan faced off in the season finale. The winningest active coach in state history led his team to a record-tying title, while two more coaches retired with their program’s first. The lone repeat champion needed every last second to score all of its points during the fourth quarter, and four reigning champions saw their repeat or three-peat bids denied.

Consider those an opening kickoff of the final “1st & Goal Review” this season.

MHSAA.com covered all 10 championship games, with quick recaps and links (click on the game scores) to those stories below followed by notations of performances entered into the MHSAA Finals record book and a report on some of the main storylines to emerge as those championships were being decided.

Muskegon’s Da'Carion Taylor holds up the ball in celebration during the 11-Player Division 2 game.

Finals in Review

11-Player Division 1: Southfield Arts & Technology 36, Belleville 32 – Read

The concluding game of this season’s Finals kept everyone on the edge of their seats as A&T not only claimed its first championship but ended reigning champ Belleville’s winning streak at 38 games. This matched up arguably the top quarterbacks in the state, with senior Isaiah Marshall piling up 415 total yards while running for a touchdown and throwing for two more, and Belleville junior Bryce Underwood totaling 203 total yards with a passing score as he attempted to lead the Tigers to a Division 1 title for the third-straight season.

11-Player Division 2: Muskegon 33, Warren De La Salle Collegiate 21 – Read

Muskegon also ended a two-year title streak, as De La Salle was the reigning champion and making its fourth-straight Finals appearance. The Big Reds had finished Division 3 runner-up in 2022, but followed senior quarterback M’Khi Guy, who piled up 374 total yards, ran for a pair of touchdowns and threw for two more.

11-Player Division 3: Grand Rapids Forest Hills Central 27, Mason 10 – Read

Both were playing for a first championship, and Forest Hills Central after finishing Division 2 runner-up last season. Several top contributors from the 2022 Rangers team were back, and they limited a Mason offense that had averaged 41 points per game entering the finale. In doing so, FHC sent retiring coach Tim Rogers out with the ultimate win.

11-Player Division 4: Harper Woods 33, Grand Rapids South Christian 27 – Read

Harper Woods was another first-time champion, carrying a 14-0 lead into the second quarter and extending it to as many as 20 before South Christian made a late run behind the record-setting passing of junior quarterback Carson Vis. Harper Woods lost junior lead back Colby Bailey on the second play, but junior Donald Adams stepped in and averaged 10 yards per carry with 174 total.

11-Player Division 5: Grand Rapids Catholic Central 21, Corunna 7 – Read

After missing out on a Ford Field trip last fall, Grand Rapids Catholic Central claimed its third Division 5 title over the last four seasons. Senior quarterback Connor Wolf ran for all three touchdowns and senior running back Kellen Russell-Dixon powered the attack with 133 yards on the ground. Corunna was making its first Finals appearance and gave the Cougars one of their closest games, as all but three wins had come by at least 32 points.

11-Player Division 6: Kingsley 38, Almont 24 – Read

Kingsley claimed its first Finals championship since 2005 led by another record-setting performance. Senior running back Eli Graves tied the Finals record scoring 30 points, the last of his four touchdowns with 2:19 to play and after Almont had pulled within six points of the lead. The Stags controlled the ball for more than 33 minutes – or nearly 70 percent of the game.

11-Player Division 7: Jackson Lumen Christi 34, Menominee 30 – Read

The Titans and longtime coach Herb Brogan tied the MHSAA record with their 13th Finals championship as they scored the game-winning points with 4:04 to play to complete this repeat title run. Junior running back Kadale Williams ran for 276 yards, the fifth-most in Finals history, and scored his first two touchdowns during the second quarter to bring Lumen back from an early 14-0 deficit.

11-Player Division 8: Ubly 21, Ottawa Lake Whiteford 6 – Read

The rematch of the 2022 Division 8 Final – won by Whiteford – this time went Ubly’s way as the Bearcats also ended the Bobcats’ 27-game winning streak in coach Eric Sweeney's final game. Ubly had finished Finals runner-up three times, but concluded its first championship season 14-0. The teams played a scoreless first quarter and Whiteford scored first in the second before the Bearcats stacked three scoring drives of at least 5 minutes, 30 seconds apiece.

8-Player Division 1: Martin 30, Indian River Inland Lakes 26 – Read

Martin scored all 30 of its points during the final 10:17 to repeat as Division 1 champion in unimaginable fashion. Junior quarterback Gavin Meyers’ 21-yard run with five seconds to play put the Clippers ahead for good, and he finished with 358 total yards and also threw a touchdown pass with 33 seconds left to pull Martin within four points of the lead. Inland Lakes was playing its first Final.

8-Player Division 2: Adrian Lenawee Christin 36, Marion 18 – Read

Lenawee Christian clinched its third Finals championship over the last four seasons and after falling short a year ago. Senior quarterback Sam Lutz piled up one more massive statistical performance, throwing for 350 yards and three touchdowns on near-perfect passing, while also running for two scores. Marion was making its first Finals appearance since 1990.

Inland Lakes’ Jacob Willey (4) and Avery Enos celebrate Willey’s second touchdown of the 8-Player Division 1 Final.

Records Report

As noted above, Jackson Lumen Christi tied the MHSAA football record by winning its 13th Finals championship. The Titans share that top spot with now-closed Farmington Hills Harrison, and Grand Rapids Catholic Central and Muskegon also moved up that list with their eighth and seventh titles, respectively. Lumen Christi also played in its 16th championship game – third-most and two short of Harrison’s record in that category, while Muskegon played in its 14th, GRCC in its 10th and Grand Rapids South Christian and Warren De La Salle Collegiate both in their ninth Final.

Kingsley senior Eli Graves became one of five to score a record 30 points in an 11-Player Final, doing so with four rushing touchdowns and three 2-point conversions. His four touchdowns tied for fifth-most TDs in a Final and tied for third-most rushing scores. Graves also made the single-game rushing yards list with 210 yards on 33 carries.

Jackson Lumen Christi junior Kadale Williams finished his season with more than 1,900 yards rushing after reaching the single-game Finals rushing list with 276 on 27 carries. Muskegon senior quarterback M’Khi Guy joined Williams and Graves with 215 rushing yards on 25 carries.

Although Harper Woods and Grand Rapids South Christian combined to score just 60 points, they combined for 1,030 total yards, second-most on the list for both teams combined, and South Christian’s 533 total yards alone tied for fourth-most by a single team. Sailors junior quarterback Carson Vis set 11-Player Finals records with 441 passing yards, 30 completions and 513 total yards, and his 44 pass attempts rank second. His senior receiver Jake Vermaas made lists with 10 receptions and 176 yards. Not surprisingly, Vis’ passing yards also make the most by one team in an 11-Player Final.

Southfield A&T senior Isaiah Marshall also made the total yardage list with 415, ranking fourth, and his 281 passing yards and 20 completions also earned entries. Guy made the total yardage list with 374 and also the longest pass list with a 94-yarder to senior Destin Piggee for a score. De La Salle junior Sante Gasperoni made the single-game passing yardage list with 249, and Harper Woods sophomore Nate Rocheleau also made the longest throw list with a 90-yard scoring toss to senior Ramonty Houze. Mason junior Cason Carswell made the attempts and completions lists connecting on 22 of 40 passes.

Grand Rapids Forest Hills Central senior Alex Moeller made the single-game field goals list in 11-player with two, from 35 and 27 yards out. Lumen Christi junior Andrew Salazar made the single-game extra points list with five in five tries.

Senior Tashi Braceful was on the other end of some of Marshall’s record work making the 11-player receptions list with 10 catches, for 152 yards.

Conversely, two teams made the list for fewest passing attempts in an 11-player championship game – Almont, which completed one pass on two attempts, and Ubly, which attempted three passes and completed two.

South Christian earned one more entry from the Division 4 game, tying for third-most first downs with 28. Kingsley also made that list, ranking sixth with 27.

Kingsley and Ubly also made the list for fewest punts in an 11-Player Final, as neither punted last weekend.

Marion senior Gavin Prielipp set the 8-Player Finals record for the fastest touchdown scored on an opening kickoff, bringing it back in Division 2 76 yards for a score over the game’s first nine seconds.

Lenawee Christian sophomore Max Stamats made the records for longest field goal also in that game, drilling a 42-yarder.

Cougars senior quarterback Sam Lutz is all over the record book. His 396 total yards in the Division 2 Final rank fifth on that list, while his 350 passing yards are third and .870 percentage throwing the ball (20 for 23) is the first entry in that category. The 350 passing yards also represent the third-most on the team list for 8-Player Finals.

Senior teammate Easton Boggs also made his marks in Division 2, with his 210 receiving yards ranking third and his three touchdown receptions tying for second-most in an 8-Player title game.

Both Division 1 quarterbacks also made the 8-Player Finals list for total offense, Martin junior Gavin Meyers with 358 yards and Inland Lakes junior Aidan Fenstermaker with 323.

Martin as a team ranked second on the 8-player list for most points scored in a quarter, with its 30 during the fourth, and also made the first downs list with 27. Neither Martin nor Inland Lakes punted in that Division 1 game, placing those teams on the lists for fewest punts by one team and fewest between both teams in one game.

Southfield A&T’s DeMario Quarles enjoys a moment after his team’s 11-Player Division 1 victory.

Stories Behind the Scores

Legendary Lineup: From a competitiveness point of view, this was as strong a set of Football Finals as we’ve enjoyed in recent memory. Over the last five seasons alone, only 12 championship games – out of 50 – had been decided by seven points or fewer, and only 24 had margins of 14 or fewer points, including only three of 10 games in 2022. But the last two weekends saw four games decided by seven points or fewer, three more by 8-14 points, and the remaining three by 15, 17 and 18.

Some Old, Some New: Of 10 champions this season, four earned football titles for the first time – and only two were repeat winners from 2022. While nine teams played in Finals for at least the second season in a row, five played in a championship game in this sport for the first time. More than 45,000 fans attended the 11-Player Finals, up 2,000 from a year ago and thanks in part to notable crowds from first-time finalists Mason, Corunna and A&T.

Scheduling Notes: Due to Michigan State playing Penn State on Friday at Ford Field, the MHSAA 11-Player Finals were moved to Saturday and Sunday, and Sunday’s games also started at 9:30 a.m. instead of the traditional 10 kickoff time. The schedule adjustment also allowed for experimentation with the order of games, with the largest schools each day – Division 2 on Saturday and Division 1 on Sunday – moved to the final time slots those evenings.

Dazzling Finishes: The Division 1 games – both in 11-player and 8-player – provided last-minute game-winning touchdowns to cap storybook seasons. In 11-player, Isaiah Marshall’s 11-yard scoring run with 47 seconds to play pushed Southfield Arts & Technology past Belleville 36-32 after the Tigers previously had come back from an 18-point deficit. In 8-Player Division 1, Martin scored all of its 30 points during the fourth quarter – the last 16 over the final 33 seconds – and with quarterback Gavin Meyers scrambling 21 yards for the winning score with five seconds to play. The Martin win kicked off the championship weekends, while the Southfield A&T victory ended the season.

MHSAA.com's weekly “1st & Goal” previews and reviews are powered by MI Student Aid, a part of the Office of Postsecondary Financial Planning located within the Michigan Department of Treasury. MI Student Aid encourages students to pursue postsecondary education by providing access to student financial resources and information. MI Student Aid administers the state’s 529 college savings programs (MET/MESP), as well as scholarship and grant programs that help make college Accessible, Affordable and Attainable for you. Connect with MI Student Aid at www.michigan.gov/mistudentaid and find more information on Facebook and X (Twitter) @mistudentaid.

PHOTOS (Top) Our collage includes photos from all 10 MHSAA Football Finals. (2) Muskegon’s Da'Carion Taylor holds up the ball after his touchdown catch during the 11-Player Division 2 game. (3) Inland Lakes’ Jacob Willey (4) and Avery Enos celebrate Willey’s second touchdown of the 8-Player Division 1 Final. (4) Southfield A&T’s DeMario Quarles enjoys a moment after his team’s 11-Player Division 1 victory. (11-Player Finals photos by Hockey Weekly Action Photos. 8-Player Finals photos by Cara Kamps.)