Bush Legacy: Culture of Opportunity
By
Doug Donnelly
Special for MHSAA.com
April 6, 2018
By Doug Donnelly
Special for Second Half
CHELSEA – For the first time as Chelsea High School athletic director, Brad Bush has to hire a football coach.
What’s more, he has the unenviable task of replacing himself.
“I would say that nobody cares more about Chelsea football than I do,” Bush said. “It’s important to me that we find the very best person we can.”
Bush has coached the Bulldogs for 21 seasons. But, his coaching background goes much deeper than that.
He played at Ypsilanti High School for Hall of Fame coach Bill Giarmo, graduating in 1988. After playing quarterback at Cornell University in the Ivy League, he returned to Michigan, graduating from Eastern Michigan University, and started coaching for Bill Kohn, another inductee to the Michigan High School Football Coaches Association Hall of Fame. Bush then went to East Kentwood to coach with Giarmo.
Through his own playing days, coaching with those legends of the game and absorbing everything he could from afar, Bush has developed an impressive culture at Chelsea.
“Friday nights in Chelsea are a big deal,” he said. “We want to keep that tradition.”
Bush became the varsity head coach at Chelsea in 1997. At the time, Chelsea had only two playoff appearances. Bush’s Bulldogs went 3-6 that first season. After that, Chelsea didn’t have a sub-.500 finish for 15 years. The Bulldogs have been kept out of the playoffs only once since 1998.
Chelsea has had only three head coaches since 1965.
“I’m fortunate,” Bush said. “I went for a few more years than the other guys. It’s a great place to coach.”
Temperance Bedford head coach Jeff Wood was an assistant with Bush at Ypsilanti during the 1990s and said he thought then that Bush was going to develop into a great head coach.
“We knew he was going to accomplish greatness, not only as a football coach, but as a father, husband and professional in education,” Wood said. “Brad has always won and lost with great class and dignity. He’s a true Hall of Famer.”
If Bush never coaches at Chelsea again, his lasting legacy might be that culture surrounding the Bulldogs program. It’s known for its large number of football players, from middle school through the varsity, and a system that ensures every student athlete on every team leading to the varsity will play in every game. Teams at the middle school, freshman and junior varsity levels all start 22 players each game – with no two-way starters. For a Class B/Division 3 school, that isn’t the norm.
“We’ve had the same philosophy for 20 years,” he said. “Everybody plays in every middle school, freshman and junior varsity game. That’s how we do it. We start 22 kids on every level. Our kids know they will have the opportunity to play.
“Every kid on every level is going to play in every game. On most nights, we play more kids than the other team has players.”
While every school loses some athletes, or potential athletes, along the way, Bush said this system helps maintain a student’s interest in the sport. Often, he said, a player who may not necessarily be a starter as a freshman will learn the game, develop and turn into a starter by senior year.
“We feel that, over time, with repetition and practice, a kid will become an expert at his position,” he said. “For us, this is a big piece. … That was my thing here. I didn’t invent it. I absorbed it, watched it at other places.”
It’s tough to argue with the results. Chelsea won or shared Southeastern Conference championships in 1999, 2000, 2001, 2003, 2004, 2006, 2007, 2008, 2011, 2012, 2015, 2016 and 2017. The Bulldogs won seven District championships during the Bush era and played in the 2015 Division 3 championship game, falling to Orchard Lake St. Mary’s at Ford Field
He said he learned how to build a program from Giarmo and how to coach a football team under Kohn. Bush was quick to credit his assistant coaches who have remained with the program for years and helped build the culture. He said the program has sacrificed win-at-all-cost at the lower levels with the goal of developing varsity football players.
“You have to manage it,” he said. “That’s why you need a great staff. We have been lucky here with a great, dedicated group of guys. They always have the ultimate goal in mind.”
Bush said he won’t hamstring the next coach into running his system, but anticipates whoever is hired will buy into the culture after seeing what it’s about.
“The next coach has to run it the way he wants to run it, but I do believe we have created a culture here and we’d like to maintain that. You want to hire the right person who is going to handle the kids the right way.”
In addition to coaching at Chelsea and leading the entire athletic program, Bush also is heavily involved in the Michigan High School Football Coaches Association as a past president, serves on the Michigan High School Athletic Association football committee and has served on the National Federation football rules committee. He’s coached in all-star games and is a true believer in high school sports.
His record at Chelsea is 169-60.
“I have great energy,” Bush said. “I love coaching. I have a great passion for it, but I also know when you need to do certain things. I felt this was just the right time for the athletic department and the football team. It wasn’t one thing that led me to this.
“I love the game. I’m going to be very much involved.”
Doug Donnelly has served as a sports and news reporter and city editor over 25 years, writing for the Daily Chief-Union in Upper Sandusky, Ohio from 1992-1995, the Monroe Evening News from 1995-2012 and the Adrian Daily Telegram since 2013. He's also written a book on high school basketball in Monroe County and compiles record books for various schools in southeast Michigan. E-mail him at [email protected] with story ideas for Jackson, Washtenaw, Hillsdale, Lenawee and Monroe counties.
PHOTO: Chelsea's Brad Bush coaches his team during the 2015 Division 3 Final at Ford Field.
Southfield A&T, Marshall End Belleville's 2-Year Reign with 1st Finals Championship
By
Paul Costanzo
Special for MHSAA.com
November 27, 2023
DETROIT – Isaiah Marshall took a second Sunday night to think about the interception he’d just thrown that led to Belleville taking a late lead in the Division 1 Football Final.
But just a second.
When Marshall and his Southfield Arts & Technology teammates took the field down four points with 4 minutes, 47 seconds remaining at Ford Field, the interception wasn’t on his mind. Neither was the raucous Belleville crowd that had awoken on the home side of the stadium.
He wasn’t thinking about stopping a three-peat or snapping a 38-game Belleville win streak. He wasn’t thinking about the talk he’d heard during the week leading up to the game, that his team was on its way to getting blown out like so many of those previous 38 opponents.
All Marshall was focused on was doing his job.
“As soon as I threw the pick, I knew what I had to do differently,” Marshall said. “I just wasn’t thinking about that last play. As soon as I threw the pick, I just thought about it on the bench, then as soon as I came out, it wasn’t on my mind at all. I just knew I had to go down the field and score.”
Like he had all night, Marshall came through when the Warriors needed him most, leading his team on a 69-yard scoring drive, finishing the final 11 with his legs for the go-ahead score in Southfield A&T’s 36-32 victory against Belleville.
His defense finished the rest, as Dorian Freeman intercepted a pass during the final seconds, sealing the first Finals title for Southfield.
“It’s special,” A&T coach Aaron Marshall said. “It’s special for the community. It’s a long time coming. All week I’ve been getting calls from guys I’ve never met just congratulating the boys on making it. We had never even made it to the championship game, let alone won one. It’s real big for the community. I’m really proud.”
To do it, the Warriors needed to overcome the team that has dominated Division 1 for the past three seasons in Belleville (13-1). The Tigers had won the past two Division 1 Finals, and hadn’t dropped a game since Sept. 10, 2021.
They entered Sunday having outscored opponents this fall by an average of 49-7. They also featured the nation’s No. 1 recruit in the Class of 2025 in quarterback Bryce Underwood.
But Sunday, none of that mattered to Marshall and the Warriors (13-1). Well, except maybe the last part.
“Just a little bit,” Marshall said when asked if he was out to prove he was the state’s top quarterback. “I do think I’m the best player in the state. Me proving that tonight, and showing what I can do on the big stage shows that, I think.”
He finished the night completing 20 of 31 passes for 281 yards with two touchdowns, as well as two interceptions. He also rushed for 134 yards and the go-ahead score, as well as the two-point conversion that put his team up four.
“He came out there and played like I thought he was going to play,” said Belleville star linebacker and running back Jeremiah Beasley, who has committed to Michigan. “He’s a real tough player. Since we were little, he’s always been tough. He came out there and played with all his heart, and they came out on top.”
Underwood certainly had his moments, finishing 11 for 24 for 164 yards and a touchdown to go along with one interception. He also had five rushes for 39 yards.
And A&T was certainly cognizant of what Underwood could do, especially when he got the ball back with 47 seconds to play and a chance to take the lead. But by playing coverage, they didn’t allow the Tigers to push the ball down the field, and eventually pressure from senior defensive tackle Reggie Gardner forced the throw that Freeman intercepted to clinch the game.
“My coaches just told me to spy the quarterback, and whatever he did, I would go,” Freeman said. “Then it was just right in my zone.”
A&T led for most of the game, getting a pair of rushing touchdowns from Mathias Davis during the first half, the second score giving them a 12-7 lead.
After a 31-yard field goal from Belleville’s Brayden Lane made the score 12-10, Marshall engineered an 80-yard drive over the final three minutes of the second quarter to give his team a 10-point lead at the half. He accounted for 79 of the 80 yards with either his legs or his arm, finishing it off with a 13-yard TD pass to Tashi Braceful with 13 seconds remaining in the half. Braceful finished the night with 10 catches for 152 yards.
The Warriors nearly added to that halftime lead, as well, recovering a squib kick at the Belleville 43. Marshall hit Tyjuan Esper for a 38-yard gain on the next play, but he was tackled as the first-half clock expired.
Early in the third quarter, Marshall and the Warriors did stretch their lead when he threw a 19-yard TD pass to Xavi Bowman on a 4th-and-14. DaMario Quarles’ conversion run put them up 28-10 with 3:39 to play in the third quarter.
Of course, Belleville didn’t go away.
The Tigers responded immediately with a 45-yard TD pass from Underwood to Jalen Johnson. And after stopping Marshall on a 4th-and-2 run near midfield, they needed just three plays and 30 seconds to pull within three points of the lead as Beasley scored on a 15-yard run.
On the next A&T possession, Marquis Peoples put Belleville right back in business with an interception that he returned to the 35-yard line. Beasley again cashed in three plays later, with a 22-yard TD run that gave Belleville a 33-27 lead with 4:47 remaining.
Beasley finished the night with 106 yards and the two touchdowns on the ground.
“He’s a senior ball player; he did exactly what he was supposed to do,” Belleville coach Calvin Norman said of Beasley. “He came through in the clutch. When he ran the ball, he did his thing. I have nothing but love for the young man.”
Belleville cornerback Adrian Walker made one of the more remarkable plays of the weekend late in the first quarter, intercepting a Marshall pass deep in A&T territory.
Walker got both hands on the pass, deflecting it up and toward himself as he was spinning up the field. The ball went over his head and Walker reached behind his back to make the catch at the A&T 26.
Four plays later, Belleville was on the board with a 16-yard Colbey Reed touchdown run, and the Tigers led 7-6.
PHOTOS (Top) Southfield A&T quarterback Isaiah Marshall stretches for the game-winning touchdown during Sunday’s Division 1 Final. (Middle) The Warriors ended the night by raising their first championship trophy. (Below) Belleville’s Adrian Walker (2) makes a stunning behind-the-back interception. (Photos by Hockey Weekly Action Photos.)