Bush Legacy: Culture of Opportunity
By
Doug Donnelly
Special for MHSAA.com
April 6, 2018
By Doug Donnelly
Special for Second Half
CHELSEA – For the first time as Chelsea High School athletic director, Brad Bush has to hire a football coach.
What’s more, he has the unenviable task of replacing himself.
“I would say that nobody cares more about Chelsea football than I do,” Bush said. “It’s important to me that we find the very best person we can.”
Bush has coached the Bulldogs for 21 seasons. But, his coaching background goes much deeper than that.
He played at Ypsilanti High School for Hall of Fame coach Bill Giarmo, graduating in 1988. After playing quarterback at Cornell University in the Ivy League, he returned to Michigan, graduating from Eastern Michigan University, and started coaching for Bill Kohn, another inductee to the Michigan High School Football Coaches Association Hall of Fame. Bush then went to East Kentwood to coach with Giarmo.
Through his own playing days, coaching with those legends of the game and absorbing everything he could from afar, Bush has developed an impressive culture at Chelsea.
“Friday nights in Chelsea are a big deal,” he said. “We want to keep that tradition.”
Bush became the varsity head coach at Chelsea in 1997. At the time, Chelsea had only two playoff appearances. Bush’s Bulldogs went 3-6 that first season. After that, Chelsea didn’t have a sub-.500 finish for 15 years. The Bulldogs have been kept out of the playoffs only once since 1998.
Chelsea has had only three head coaches since 1965.
“I’m fortunate,” Bush said. “I went for a few more years than the other guys. It’s a great place to coach.”
Temperance Bedford head coach Jeff Wood was an assistant with Bush at Ypsilanti during the 1990s and said he thought then that Bush was going to develop into a great head coach.
“We knew he was going to accomplish greatness, not only as a football coach, but as a father, husband and professional in education,” Wood said. “Brad has always won and lost with great class and dignity. He’s a true Hall of Famer.”
If Bush never coaches at Chelsea again, his lasting legacy might be that culture surrounding the Bulldogs program. It’s known for its large number of football players, from middle school through the varsity, and a system that ensures every student athlete on every team leading to the varsity will play in every game. Teams at the middle school, freshman and junior varsity levels all start 22 players each game – with no two-way starters. For a Class B/Division 3 school, that isn’t the norm.
“We’ve had the same philosophy for 20 years,” he said. “Everybody plays in every middle school, freshman and junior varsity game. That’s how we do it. We start 22 kids on every level. Our kids know they will have the opportunity to play.
“Every kid on every level is going to play in every game. On most nights, we play more kids than the other team has players.”
While every school loses some athletes, or potential athletes, along the way, Bush said this system helps maintain a student’s interest in the sport. Often, he said, a player who may not necessarily be a starter as a freshman will learn the game, develop and turn into a starter by senior year.
“We feel that, over time, with repetition and practice, a kid will become an expert at his position,” he said. “For us, this is a big piece. … That was my thing here. I didn’t invent it. I absorbed it, watched it at other places.”
It’s tough to argue with the results. Chelsea won or shared Southeastern Conference championships in 1999, 2000, 2001, 2003, 2004, 2006, 2007, 2008, 2011, 2012, 2015, 2016 and 2017. The Bulldogs won seven District championships during the Bush era and played in the 2015 Division 3 championship game, falling to Orchard Lake St. Mary’s at Ford Field
He said he learned how to build a program from Giarmo and how to coach a football team under Kohn. Bush was quick to credit his assistant coaches who have remained with the program for years and helped build the culture. He said the program has sacrificed win-at-all-cost at the lower levels with the goal of developing varsity football players.
“You have to manage it,” he said. “That’s why you need a great staff. We have been lucky here with a great, dedicated group of guys. They always have the ultimate goal in mind.”
Bush said he won’t hamstring the next coach into running his system, but anticipates whoever is hired will buy into the culture after seeing what it’s about.
“The next coach has to run it the way he wants to run it, but I do believe we have created a culture here and we’d like to maintain that. You want to hire the right person who is going to handle the kids the right way.”
In addition to coaching at Chelsea and leading the entire athletic program, Bush also is heavily involved in the Michigan High School Football Coaches Association as a past president, serves on the Michigan High School Athletic Association football committee and has served on the National Federation football rules committee. He’s coached in all-star games and is a true believer in high school sports.
His record at Chelsea is 169-60.
“I have great energy,” Bush said. “I love coaching. I have a great passion for it, but I also know when you need to do certain things. I felt this was just the right time for the athletic department and the football team. It wasn’t one thing that led me to this.
“I love the game. I’m going to be very much involved.”
Doug Donnelly has served as a sports and news reporter and city editor over 25 years, writing for the Daily Chief-Union in Upper Sandusky, Ohio from 1992-1995, the Monroe Evening News from 1995-2012 and the Adrian Daily Telegram since 2013. He's also written a book on high school basketball in Monroe County and compiles record books for various schools in southeast Michigan. E-mail him at [email protected] with story ideas for Jackson, Washtenaw, Hillsdale, Lenawee and Monroe counties.
PHOTO: Chelsea's Brad Bush coaches his team during the 2015 Division 3 Final at Ford Field.
1st & Goal: 2022 Playoff Week 3 Preview
By
Geoff Kimmerly
MHSAA.com senior editor
November 10, 2022
Michigan’s first 2022 football finalists will earn their ways to the Superior Dome this weekend, as the eight remaining 8-player hopefuls face off in four Semifinals across two divisions Saturday.
More detailed looks at those games move to the top of this weekend’s “1st & Goal” preview, followed by glances at Regional Final matchups in every 11-player division as those teams seek to take a step closer to spending Thanksgiving weekend at Ford Field.
Once again, click here for all things football matchups – schedules, scores as they come in and next-round pairings as they’re determined – and enjoy the opportunity to watch several games as 34 of 36 this weekend will be streamed live on MHSAA.tv.
8-Player Division 1
Merrill (11-0) at Munising (11-0), Saturday
This will be the first 8-player Semifinal for both, although both played at this stage of the 11-player tournament before – Munising most recently when it finished Division 8 runner-up in 2014, and Merrill in 1999. Merrill senior quarterback Joel Tack can do it all offensively; he leads the Vandals with 1,864 yards and 27 touchdowns rushing and has thrown for 1,518 yards and 26 scores. Munising throws effectively when needed, but makes no secret of its rushing power. The Mustangs have run for 4,390 yards, led by seniors Kane Nebel with 1,496 and 15 touchdowns and Josiah Peramaki with 1,480 yards and 26 scores.
Brown City (10-1) at Martin (9-2), Saturday
The Green Devils’ turnaround from last year’s 1-8 finish has landed at their first Semifinal since 1997, where they’ll face Martin looking to avenge a 49-6 defeat to the Clippers in Week 5. Brown City has scored 60 points in four of five games since and 52 in the fifth (another win was a forfeit), with seniors Kyle Affer (1,537 yards, 24 touchdowns rushing) and Clint Ford (1,117 yards, 14 TDs rushing) shouldering a lot of the load. Martin will be playing in a Semifinal for the third-straight season, seeking to reach a championship game for the first time since 1987. Senior quarterback JR Hildebrand directs the attack well and has totaled 1,254 yards and 25 touchdowns passing and 1,518 yards and 25 scores on the ground.
8-Player Division 2
Powers North Central (11-0) at Marion (11-0), Saturday
This is a rematch of North Central’s 73-8 Semifinal win from a year ago, but there are reasons to expect a closer game this time. True, the Jets are at 35 straight wins and counting, going back three seasons and with no opponent coming closer than 39 points over the last two. Senior quarterback Luke Gorzinski has set the pace during the entirety of the run, and heads into this weekend with 1,067 yards and 18 touchdowns passing with 1,109 yards and 17 touchdowns rushing. He’s also a starting defensive back for a defense giving up 2.9 points per game. But Marion’s defense has taken a few steps upward as well, giving up only 8.5 points per game this fall and none during the playoffs. The Eagles also have a standout quarterback – senior Mason Salisbury has run for 1,046 yards and 27 touchdowns and thrown for 1,378 yards and 22 scores.
Morrice (9-2) at Mendon (9-2), Saturday
Mendon opened its 8-player era reaching the Regional Finals last year, and the Hornets took a sizable next step advancing to this Semifinal with a 46-44 win over previously-undefeated Colon last week. The powerful rushing game that helped make them a state power in 11-player for decades works here as well – junior Jack McCaw has run for 1,674 yards and 22 touchdowns and senior Evan Lukeman follows with 1,180 and 17, respectively. Morrice missed the Semifinals by a win both of the last two seasons, but is back thanks in part to a pair of 1,000-yard rushers as well. Senior Drew McGowan has run for 1,403 and 20 touchdowns, and senior quarterback Travis Farrow has 1,012 yards and 17 scores on the ground.
11-Player Division 1
Rochester Adams (10-1) at Clarkston (9-2), Friday
Clarkston won the first meeting of these Oakland Activities Association Red rivals, 45-35 in Week 3, and has already responded to two strong playoff challenges with a combined 111 points. Ethan Clark has run for more than 5,000 yards over his career including 337 and six touchdowns against Davison last week. But Adams has plenty of star power as well and hasn’t lost again as Parker Picot has continued to show he’s one of the state’s top quarterbacks.
Other Regional Finals FRIDAY Detroit Cass Tech (8-3) at Macomb Dakota (11-0). SATURDAY Grand Ledge (9-2) vs. Caledonia (10-1) at East Kentwood, Detroit Catholic Central (8-2) at Belleville (11-0).
11-Player Division 2
Midland (10-1) at Dexter (11-0), Friday
Star running back Cole Cabana continues to lead Dexter into uncharted waters as the Dreadnaughts will look to add to their first District title won last week. Midland won a Regional title as recently as 2018 and has more than rebounded from last season’s uncharacteristic 2-7 finish thanks in part to an ability to win close games – four victories this fall were by eight points or fewer. Two of Dexter’s best wins were by one score as well – including over Saline in Week 8.
Other Regional Finals FRIDAY East Lansing (8-3) at Grand Rapids Forest Hills Central (11-0), Birmingham Groves (8-3) at Livonia Franklin (10-1), Harrison Township L’Anse Creuse (7-4) vs. Warren De La Salle Collegiate (10-1) at Wayne State University.
11-Player Division 3
Zeeland West (10-1) at Muskegon (9-2), Saturday
This is a rematch of a West 38-36 win in Week 5, and the two went on to share the Ottawa-Kent Conference Green title with Muskegon Mona Shores. The Dux ended up on top in that back-and-forth game with a last-minute touchdown, but the Big Reds haven’t lost since – with their most notable victory 55-35 over Mona Shores in Week 9. West lost to Mona Shores 34-6 the week after the Muskegon win, but rebounded to finish the regular season and open the playoffs with one of the most impressive District runs in any division – victories over Lowell and St. Joseph.
Other Regional Finals FRIDAY DeWitt (8-3) at Linden (7-4), Mason (11-0) at Trenton (10-1), Bloomfield Hills Brother Rice (5-5) at Detroit Martin Luther King (7-3).
11-Player Division 4
Whitehall (11-0) at Grand Rapids South Christian (11-0), Friday
The best season in Whitehall football history has been filled with unforgettable highlights, starting with early wins over 2021 Division 4 runner-up Hudsonville Unity Christian and then Hastings (still Hastings’ only loss) and followed by a league title run through the West Michigan Conference Lakes that included a 42-victory win over Muskegon Oakridge (which remains Oakridge’s only loss). Total, eight wins have come against playoff teams, and another over South Christian would be the biggest of all. Not only did the Sailors end Grand Rapids Catholic Central’s two-plus season winning streak, but that was one of seven wins over playoff teams and one of only two single-digit games they’ve played this fall. Whitehall’s closest game was the 41-30 win over the Saxons.
Other Regional Finals FRIDAY Hastings (10-1) at Edwardsburg (10-1), Orchard Lake St. Mary’s (5-5) at Goodrich (10-1), Dearborn Divine Child (9-2) at Riverview (11-0).
11-Player Division 5
Portland (10-1) at Grand Rapids Catholic Central (10-1), Friday
Over the course of GRCC’s two straight Division 5 championships, the Cougars have faced most of the usual contenders but not Portland, which had to forfeit their scheduled District Final matchup during COVID-altered 2020. That provides some anticipation now that they’ll finally meet, as the Raiders are known for their ability to grind through close games against their strongest opponents. Portland’s first two playoff games both were settled by one score, and it will be interesting to see how the Raiders match up as GRCC’s offense has heated up during the playoffs with two 56-point outputs. There is a recent common opponent to consider: The Cougars shut out Berrien Springs 56-0 last week, while Portland defeated Berrien Springs 40-6 in Week 9.
Other Regional Finals FRIDAY Flint Hamady (10-1) at Frankenmuth (11-0), Detroit Country Day (7-3) at Flat Rock (8-3). SATURDAY Gladwin (11-0) at Muskegon Oakridge (10-1).
11-Player Division 6
Warren Michigan Collegiate (10-1) at Clinton (11-0), Friday
Michigan Collegiate is coming off arguably the most impressive of a series of take-notice defensive performances this fall, shutting down a Madison Heights Bishop Foley team averaging 39 points per game to win their District. Next up is a Clinton attack averaging 42 points and coming off its fifth game this season scoring 50 or more. That may be the key matchup, but there’s a smidge of history here too. Clinton defeated Michigan Collegiate 13-12 in a 2020 Regional Final on the way to finishing Division 6 runner-up, and of course the Cougars came back last season to also finish runner-up at Ford Field.
Other Regional Finals FRIDAY Lansing Catholic (6-5) at Grand Rapids West Catholic (10-1). SATURDAY Negaunee (11-0) at Gladstone (9-2), Millington (10-1) at Reed City (10-1).
11-Player Division 7
Ithaca (10-1) at Traverse City St. Francis (11-0), Saturday
This will be St. Francis’ ninth-straight Regional Final, and few other programs consistently reach this point in November. But Ithaca is another; this will be the Yellowjackets’ 11th Regional Final over the last 14 seasons. Their lone loss was in Week 2, by four points to Division 6 Standish-Sterling, and they put up a season-high 63 points in defeating Ravenna by 36 last week. That’s the right way to enter this matchup against a Gladiators team that has rumbled through a schedule that includes three teams still playing this weekend. That said, St. Francis has had just one single-digit game all season – although last week’s 34-18 rematch win over Benzie Central may have given Ithaca some ideas.
Other Regional Finals FRIDAY Elkton-Pigeon-Bay Port Laker (10-1) at New Lothrop (9-2), Lawton (9-2) at Jackson Lumen Christi (8-3), Napoleon (11-0) at Monroe St. Mary Catholic Central (6-5).
11-Player Division 8
Evart (10-1) at Iron Mountain (10-1), Saturday
The Mountaineers are playing in their third Regional Final in four seasons and have nearly matched their 12-1 season of 2019 both in record and impressiveness. Their lone loss this fall came Week 1 to still-undefeated Negaunee, and that was by just five points; otherwise, Iron Mountain has won all of its games by double digits and had held every opponent to eight points or fewer until winning a rematch with Bark River-Harris last week 32-16. Evart also deserves more fanfare as it’s reached 10 wins for the first time and with its only loss by five points to Beal City, which finished 10-1. The Wildcats’ offense is capable of putting up a big number, averaging 40 points per game, which should make for an interesting matchup with Iron Mountain’s defense that allows only 6.9 ppg.
Other Regional Finals FRIDAY White Pigeon (8-3) at Ottawa Lake Whiteford (11-0), Sterling Heights Parkway Christian (6-5) at Clarkston Everest Collegiate (8-3). SATURDAY Fowler (10-1) at Ubly (11-0).
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PHOTOS (Top) A Lansing Catholic pass rusher collapses the Ovid-Elsie pocket during the Cougars' District Final win last weekend. (Photo by Christine McCallister.)