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Bush Legacy: Culture of Opportunity
By
Doug Donnelly
Special for MHSAA.com
April 6, 2018
By Doug Donnelly
Special for Second Half
CHELSEA – For the first time as Chelsea High School athletic director, Brad Bush has to hire a football coach.
What’s more, he has the unenviable task of replacing himself.
“I would say that nobody cares more about Chelsea football than I do,” Bush said. “It’s important to me that we find the very best person we can.”
Bush has coached the Bulldogs for 21 seasons. But, his coaching background goes much deeper than that.
He played at Ypsilanti High School for Hall of Fame coach Bill Giarmo, graduating in 1988. After playing quarterback at Cornell University in the Ivy League, he returned to Michigan, graduating from Eastern Michigan University, and started coaching for Bill Kohn, another inductee to the Michigan High School Football Coaches Association Hall of Fame. Bush then went to East Kentwood to coach with Giarmo.
Through his own playing days, coaching with those legends of the game and absorbing everything he could from afar, Bush has developed an impressive culture at Chelsea.
“Friday nights in Chelsea are a big deal,” he said. “We want to keep that tradition.”
Bush became the varsity head coach at Chelsea in 1997. At the time, Chelsea had only two playoff appearances. Bush’s Bulldogs went 3-6 that first season. After that, Chelsea didn’t have a sub-.500 finish for 15 years. The Bulldogs have been kept out of the playoffs only once since 1998.
Chelsea has had only three head coaches since 1965.
“I’m fortunate,” Bush said. “I went for a few more years than the other guys. It’s a great place to coach.”
Temperance Bedford head coach Jeff Wood was an assistant with Bush at Ypsilanti during the 1990s and said he thought then that Bush was going to develop into a great head coach.
“We knew he was going to accomplish greatness, not only as a football coach, but as a father, husband and professional in education,” Wood said. “Brad has always won and lost with great class and dignity. He’s a true Hall of Famer.”
If Bush never coaches at Chelsea again, his lasting legacy might be that culture surrounding the Bulldogs program. It’s known for its large number of football players, from middle school through the varsity, and a system that ensures every student athlete on every team leading to the varsity will play in every game. Teams at the middle school, freshman and junior varsity levels all start 22 players each game – with no two-way starters. For a Class B/Division 3 school, that isn’t the norm.
“We’ve had the same philosophy for 20 years,” he said. “Everybody plays in every middle school, freshman and junior varsity game. That’s how we do it. We start 22 kids on every level. Our kids know they will have the opportunity to play.
“Every kid on every level is going to play in every game. On most nights, we play more kids than the other team has players.”
While every school loses some athletes, or potential athletes, along the way, Bush said this system helps maintain a student’s interest in the sport. Often, he said, a player who may not necessarily be a starter as a freshman will learn the game, develop and turn into a starter by senior year.
“We feel that, over time, with repetition and practice, a kid will become an expert at his position,” he said. “For us, this is a big piece. … That was my thing here. I didn’t invent it. I absorbed it, watched it at other places.”
It’s tough to argue with the results. Chelsea won or shared Southeastern Conference championships in 1999, 2000, 2001, 2003, 2004, 2006, 2007, 2008, 2011, 2012, 2015, 2016 and 2017. The Bulldogs won seven District championships during the Bush era and played in the 2015 Division 3 championship game, falling to Orchard Lake St. Mary’s at Ford Field
He said he learned how to build a program from Giarmo and how to coach a football team under Kohn. Bush was quick to credit his assistant coaches who have remained with the program for years and helped build the culture. He said the program has sacrificed win-at-all-cost at the lower levels with the goal of developing varsity football players.
“You have to manage it,” he said. “That’s why you need a great staff. We have been lucky here with a great, dedicated group of guys. They always have the ultimate goal in mind.”
Bush said he won’t hamstring the next coach into running his system, but anticipates whoever is hired will buy into the culture after seeing what it’s about.
“The next coach has to run it the way he wants to run it, but I do believe we have created a culture here and we’d like to maintain that. You want to hire the right person who is going to handle the kids the right way.”
In addition to coaching at Chelsea and leading the entire athletic program, Bush also is heavily involved in the Michigan High School Football Coaches Association as a past president, serves on the Michigan High School Athletic Association football committee and has served on the National Federation football rules committee. He’s coached in all-star games and is a true believer in high school sports.
His record at Chelsea is 169-60.
“I have great energy,” Bush said. “I love coaching. I have a great passion for it, but I also know when you need to do certain things. I felt this was just the right time for the athletic department and the football team. It wasn’t one thing that led me to this.
“I love the game. I’m going to be very much involved.”
Doug Donnelly has served as a sports and news reporter and city editor over 25 years, writing for the Daily Chief-Union in Upper Sandusky, Ohio from 1992-1995, the Monroe Evening News from 1995-2012 and the Adrian Daily Telegram since 2013. He's also written a book on high school basketball in Monroe County and compiles record books for various schools in southeast Michigan. E-mail him at [email protected] with story ideas for Jackson, Washtenaw, Hillsdale, Lenawee and Monroe counties.
PHOTO: Chelsea's Brad Bush coaches his team during the 2015 Division 3 Final at Ford Field.
![West Catholic’s Carter Perry (13) gets upfield during his team’s Division 6 championship win.](/sites/default/files/2022-11/221125_D6_2H.jpg)
'3rd-Quarter Team' West Catholic Shows Why in Record-Setting Triumph
By
Paul Costanzo
Special for MHSAA.com
November 25, 2022
DETROIT – When Negaunee senior Phil Nelson returned the opening kickoff of the second half Friday and tied the Division 6 championship game at 14, it woke something up inside Ford Field.
Unfortunately for Negaunee, that something was Timmy Kloska.
“I just saw that kick return, and it really fired me up,” the Grand Rapids West Catholic senior running back said. “Our o-line got going, the holes were opening and we just got going.”
Kloska dominated the rest of the game, rushing for 172 yards and four touchdowns during the second half, leading West Catholic to a 59-14 victory. It was the sixth Finals title for West Catholic, and first since 2017.
The Falcons’ 59 points set the record for an 11-player Final, breaking the mark set by both Flint Powers Catholic and Saginaw Nouvel in 2011.
“It’s great,” said Kloska, who finished with 241 yards rushing for the game. “Me and all my friends, and all the players on the team, we’ve worked really hard for this. This has been a dream since we were in seventh grade, watching all those state championships. It’s a great feeling because we’ve worked so hard.”
West Catholic put on an offensive display, gaining 520 yards of total offense and averaging 14.9 yards per play. That number sat at 16.8 yards per play entering the fourth quarter.
The Falcons had five touchdowns of longer than 30 yards, and three longer than 60. They were also remarkably balanced, as they gained 295 yards on the ground and 225 through the air on the arm of quarterback Bernie Varnesdeel.
“Our coaches, all week, have put us in good positions,” said junior receiver Carter Perry, who had touchdown receptions of 72 and 32 yards in the first half. “When you get put in that position, it’s almost easy to make the plays and execute them.”
It started right away, too, as Perry’s 72-yard score came on the first play from scrimmage.
“I knew right before the game he was going to be wide open,” Varnesdeel said. “We were working on that play all week at practice, and he’s been open most of the time. He was the main option right there, so I just hit him and executed.”
Despite the big-play success, West Catholic (13-1) wasn’t able to pull away from Negaunee because it barely had the ball during the first half.
Negaunee (13-1) had a 20:03-3:57 edge in time of possession, and ran 37 plays to West Catholic’s 13. But it took until the final play of the half for the Miners to get on the scoreboard. They scored on a 6-yard pass from Ty Jacobson to Nelson on 4th-and-goal to make it 14-7 at halftime. The scoring toss was set up by a 32-yard pass on a reverse flea flicker from Jacobson to Eli VanBuren on a third down near midfield.
“Our gameplan was really similar from the first half to the second half, but you have to give Negaunee a lot of credit,” West Catholic coach Landon Grove said. “They did a really good job. They slowed the game down. They ate up a lot of clock. That’s credit to them. They got us out of rhythm, and they kind of forced our hand a little bit by not letting us have the football.”
When Nelson ran the kick back to start the second half and tie the game at 14, it seemed as if Negaunee’s strategy was working perfectly.
But West Catholic’s 45 unanswered points to end the game negated all of that.
“We ran out of gas,” Negaunee coach Paul Jacobson said. “We played toe-to-toe with them for a half, Phil had a great return to start the second half. I don’t know if we woke a sleeping giant. It was a combination of that, and we kind of ran out of gas. Then they rolled that second half on us.”
The Falcons scored 31 points in the third quarter, and didn’t take up a lot of time in doing so.
Kloska had touchdown runs of 61, 16 and 3 yards, and Varnesdeel threw his third touchdown pass of the game, a 68-yarder to Andrew McAlary. Carson Beekman added a 31-yard field goal.
Those five drives lasted a total of 4:35.
The difference between the third quarter and the first half, however, was that the West Catholic defense was getting the Negaunee offense off the field.
“Kind of our M.O. this year has been third quarters,” Grove said. “Kind of coming out with our hair on fire and taking over games. That’s what we did again today. That’s a testament to our defensive staff for making those adjustments they needed to make. Then our kids buying into those adjustments and believing in the process.”
Kloska added a 13-yard touchdown run in the fourth quarter, while Elliot Zainea had a 26-yard touchdown run for the Falcons.
Varnesdeel was 5-of-10 passing on the night for his 225 yards and three scores. McAlary had three catches for 121 yards, and Perry had his two for 104.
Charlie DeBruyn led the West Catholic defense with 10 tackles, including 3.5 for loss, and forced a fumble.
Kai Lacar led Negaunee with 45 yards rushing, and Ty Jacobson was 7-of-12 passing for 78 yards.
“I’m just proud of these guys, the way they battled adversity,” Paul Jacobson said. “They battled a ton of different stuff this year. Just the ups and downs, they were able to stick together. We really preach a family mentality, and they stuck together through and through. I’m proud of these guys.”
PHOTOS (Top) West Catholic’s Carter Perry (13) gets upfield during his team’s Division 6 championship win. (Middle) The Falcons’ Danny Groskiewicz (24) and Joe Debski bring down a Negaunee ball carrier. (Below) West Catholic players celebrate Friday’s win. (Click for more from Hockey Weekly Action Photos.)