Radio Neighbors Begin 77th Years in HS Sports
September 6, 2018
By John Johnson
MHSAA Director of Broadcast Properties
Local radio coverage of high school sports can still be found in a lot of places these days – and for a couple of stations, they’re celebrating 77 years of service to school sports in 2018-19.
WTCM-AM in Traverse City and WJMS-AM in Ironwood are literally adjacent on your radio dial, but they’re 250 miles apart as the crow flies across Lake Michigan and through a lot of northeast Wisconsin. In 1941, they started their streak of broadcasting the preps into their local communities.
Mind you, there weren’t that many radio stations as you might think back then, when it was the only electronic medium. WJMS had signed on in November of 1931 and was only one of two stations in the Upper Peninsula at the time and one of 19 statewide, according to Federal Radio Commission records. One of the early issues the station faced was interference with its signal because of the density of iron mines in the area.
When WTCM went on the air early in 1941, there were still only 28 radio stations in our state; five were in the U.P., and WTCM was the only station in the Lower Peninsula north of Saginaw.
Les Biederman owned WTCM and was quickly persuaded by the locals to broadcast a Traverse City High School basketball game.
“So he got the equipment ready and got everything set up, they got permission and everything,” said Jack O’Malley, current program director at the station and a long-time play-by-play voice. “The night of the game, the superintendent says ‘You can’t do the game – the local newspaper is not real happy. They said if people listen to the game, they won’t buy the newspaper in the morning. So you can’t do the game.’
“So the town had already been told – they were promoting it; and when 7 o’clock rolled around, they went on the air and they announced they were going to do the game tonight, but permission had been revoked, so we can’t do it. And then they left the microphones open at the gym so that everybody could hear the basketball dribbling, the crowd cheering, the horns honking.
“About 15 minutes later, the superintendent was at Les’ door, saying that the phones had gone crazy, you’ve got to do the game. They started with the game and we’ve been doing high school sports ever since.”
WTCM added football and other sports to the mix over time, which played well with Traverse City High School being the only public school in town. The station’s focus these days is football, alternating between Central and West High Schools.
“The whole idea is that we’re part of the community, and WTCM has always been a community radio station,” O’Malley said. “High school sports are all about community. People say, I remember when this kid played on that team and you watch all the kids as they grow up. It’s really a connection through the ages.”
The Biederman family continues to serve radio listeners in the north, with Ross Biederman as the president of what has become the Midwestern Broadcasting Company with four stations in the Traverse City market and two in the Alpena area. And yes, one of the Alpena stations is involved in covering high school sports.
The paper trail isn’t quite as tidy when documenting the history at WJMS. The station moved from its original frequency of 1420 to 1450 after being on the air for about six years, then to 630 in 1947 and its present 590 on the AM dial in 1968. Veteran observers of U.P. radio concluded that WJMS began broadcasting high school games in 1941, which was confirmed by several newspaper articles in the old Ironwood Times from that year.
The station’s signal footprint, which would eventually reach from Marquette to well west of Duluth, Minn., by day, was the early stomping grounds for some great broadcasters.
“I can remember when I was 9 or 10 years old, listening to Bob Olson and Joe Blake doing high school basketball and football in the early 60’s,” said Rod Halverson, who currently calls games for the station. “We had four local schools, Hurley (Wis.), Bessemer, Ironwood and Wakefield, which were all in the Michigan-Wisconsin Conference; and we covered those four schools. I remember listening and seeing those guys at the basketball games.”
Bob Olson, who died earlier this year, and Joe Blake went on from WJMS to purchase WMPL in Hancock in 1969. Olson would spend 35 years behind the microphone calling Michigan Tech ice hockey games and was legendary for his high-pitched tag going into commercial breaks: “This is Huskie Hockey from Houghton!” Blake would purchase WCKD in Ishpeming in 1971 (which later became WMQT-WZAM in Marquette) and run its operations until his death in 2004, calling Northern Michigan ice hockey and volleyball games. Both gentlemen received all kinds of accolades over the years.
But it was the style of an another announcer who followed Olson and Blake – Harry Rizze – who Halverson has worked hard to apply as he calls the games now.
“Harry Rizze was doing games when I started playing basketball,” Halverson said. “He made the games really personable. He would get to know the players by their first names – and he would use their first names on the air sometimes – that’s how close he got to the program. I thought it was a really nice touch. I’m doing some of that now, and I’m trying to emulate the two guys before me – Harry Rizze and Gary Aho.”
And in a place like the Iron Range of the Western U.P., there’s nothing like local radio covering local high school games.
“Some of the players I broadcast now, I played against their dads,” Halverson said. “You get to know everybody. Up here, we cover all of the schools the best we can. I feel bad for the areas that don’t have radio coverage.”
PHOTOS: (Top) Longtime WJMS broadcaster Harry Rizze conducts an interview. (Middle) Late WTCM owner Les Biederman.
After the Game: What do you say?
April 20, 2017
By Kevin Wolma
Hudsonville Athletic Director
“I love to watch you play.” Those are the six words a son or daughter wants to hear from his or her parents after a game.
What if your child does not play? What do you say then? Parents can’t say, “I love to watch you play” when your child does not play, nor can they say other post-competition statements like:
“Did you fight like a dog?”
“Did you have fun?”
It is hard to fight like a dog when not given the opportunity, and we all know players have more fun when they play in the game. When you google the phrase, “what to say after a game,” there are all sorts of articles written with some of them backed by research. However, when you google the phrase – “what to say when your kid does not play” – very little comes out of that search.
Why?
This is a hard and very sensitive area for most parents to come up with the right thing to say.
Before we talk about what to say in this situation, it may be more important to discuss what not to say after a game where your child does not play. Some of the comments all parents should avoid are:
“Why have you not played in the last three games? Your coach must not like you for some reason.”
“Your coach is clueless; he has no idea what he is doing.”
“You are way better than Johnny! I can’t believe he is playing more minutes than you.”
“Did you see how many mistakes Suzie made? I know if you were given the opportunity you would not make those same mistakes.”
Parents will often say these things because they are frustrated, and parents think they are comforting their child by giving them an excuse. What these comments actually do is create a divisive culture within a team. After hearing these negative comments over and over again, the athlete will eventually believe it only to see his or her attitude and effort become negatively affected over time. That athlete turns into a selfish teammate.
Now let’s put yourself in the situation where your child comes home after a game after not playing. What do you say?
The first thing you could do is talk about the game itself. Recount certain plays and make note of individuals who played well for both teams. This initial conversation takes the uncomfortable nature of the situation and sets the stage to talk about how athletes feel about not getting into the game.
There may be times when your child will not want to talk about it because he or she is upset, angry or even embarrassed. These moments of silence give the parents an opportunity to talk about the importance of being a good teammate and how an athlete can have a major impact on the team no matter what role is played. They can teach how to be the first person off the bench to congratulate or give a word of encouragement to teammates. Parents also can point out that the harder athletes work in practice, the better it is going to make the team.
In other words, we have the responsibility as parents to teach our kids the significance of living life pointed out no matter the circumstance. Living pointed out simply means to put others before yourself in everything you do. Finding ways to make the people around you the best they can be. No complaining. No excuses.
Andrew DeWitt played two years of Varsity basketball for me at Hudsonville, and he rarely had the opportunity to play. Unfortunately for him, he was a good player on two really good teams with lots of talent. He understood his role and treated practices like games – playing as hard as he could.
He would elevate the intensity of practice every day. On game nights, he was our biggest cheerleader. His impact went way beyond scoring points or getting rebounds.
Andrew’s parents were great teachers as they guided him through those tough times where it would have been easy to make an excuse or complain. Instead, they taught Andrew he could always have an influence on other people’s lives despite the role he played. What a great lesson that Andrew can carry with him for the rest of his life.
At the end of the day, one thing every parent in every situation can say that will have a positive impact is, “I love you.” Many times athletes think they are letting their parents down because of their lack of playing time. Knowing that their parents love them the same whether they play a lot or not at all has a significant impact on how the student-athlete responds to adversity, and specifically not playing in games.
I challenge all parents to use these potentially negative situations as a way to teach student-athletes valuable lessons on what it means to be a great teammate – and more importantly in teaching them to live their life pointed out. There may not be a simple six-word phrase to say when your child does not play, but there is definitely plenty to talk about.
Wolma has served as Hudsonville's athletic director since 2011 and previously coached boys varsity basketball and girls varsity golf among other teams. He also previously taught physical education and health.