Radio Neighbors Begin 77th Years in HS Sports

September 6, 2018

By John Johnson
MHSAA Director of Broadcast Properties

Local radio coverage of high school sports can still be found in a lot of places these days – and for a couple of stations, they’re celebrating 77 years of service to school sports in 2018-19.

WTCM-AM in Traverse City and WJMS-AM in Ironwood are literally adjacent on your radio dial, but they’re 250 miles apart as the crow flies across Lake Michigan and through a lot of northeast Wisconsin. In 1941, they started their streak of broadcasting the preps into their local communities.

Mind you, there weren’t that many radio stations as you might think back then, when it was the only electronic medium. WJMS had signed on in November of 1931 and was only one of two stations in the Upper Peninsula at the time and one of 19 statewide, according to Federal Radio Commission records. One of the early issues the station faced was interference with its signal because of the density of iron mines in the area. 

When WTCM went on the air early in 1941, there were still only 28 radio stations in our state; five were in the U.P., and WTCM was the only station in the Lower Peninsula north of Saginaw.

Les Biederman owned WTCM and was quickly persuaded by the locals to broadcast a Traverse City High School basketball game.

“So he got the equipment ready and got everything set up, they got permission and everything,” said Jack O’Malley, current program director at the station and a long-time play-by-play voice. “The night of the game, the superintendent says ‘You can’t do the game – the local newspaper is not real happy. They said if people listen to the game, they won’t buy the newspaper in the morning. So you can’t do the game.’

“So the town had already been told – they were promoting it; and when 7 o’clock rolled around, they went on the air and they announced they were going to do the game tonight, but permission had been revoked, so we can’t do it. And then they left the microphones open at the gym so that everybody could hear the basketball dribbling, the crowd cheering, the horns honking.

“About 15 minutes later, the superintendent was at Les’ door, saying that the phones had gone crazy, you’ve got to do the game. They started with the game and we’ve been doing high school sports ever since.”

WTCM added football and other sports to the mix over time, which played well with Traverse City High School being the only public school in town. The station’s focus these days is football, alternating between Central and West High Schools.

“The whole idea is that we’re part of the community, and WTCM has always been a community radio station,” O’Malley said. “High school sports are all about community. People say, I remember when this kid played on that team and you watch all the kids as they grow up. It’s really a connection through the ages.”

The Biederman family continues to serve radio listeners in the north, with Ross Biederman as the president of what has become the Midwestern Broadcasting Company with four stations in the Traverse City market and two in the Alpena area. And yes, one of the Alpena stations is involved in covering high school sports.

The paper trail isn’t quite as tidy when documenting the history at WJMS. The station moved from its original frequency of 1420 to 1450 after being on the air for about six years, then to 630 in 1947 and its present 590 on the AM dial in 1968. Veteran observers of U.P. radio concluded that WJMS began broadcasting high school games in 1941, which was confirmed by several newspaper articles in the old Ironwood Times from that year.

The station’s signal footprint, which would eventually reach from Marquette to well west of Duluth, Minn., by day, was the early stomping grounds for some great broadcasters.

“I can remember when I was 9 or 10 years old, listening to Bob Olson and Joe Blake doing high school basketball and football in the early 60’s,” said Rod Halverson, who currently calls games for the station.  “We had four local schools, Hurley (Wis.), Bessemer, Ironwood and Wakefield, which were all in the Michigan-Wisconsin Conference; and we covered those four schools. I remember listening and seeing those guys at the basketball games.”

Bob Olson, who died earlier this year, and Joe Blake went on from WJMS to purchase WMPL in Hancock in 1969. Olson would spend 35 years behind the microphone calling Michigan Tech ice hockey games and was legendary for his high-pitched tag going into commercial breaks: “This is Huskie Hockey from Houghton!” Blake would purchase WCKD in Ishpeming in 1971 (which later became WMQT-WZAM in Marquette) and run its operations until his death in 2004, calling Northern Michigan ice hockey and volleyball games. Both gentlemen received all kinds of accolades over the years.

But it was the style of an another announcer who followed Olson and Blake – Harry Rizze – who Halverson has worked hard to apply as he calls the games now.

“Harry Rizze was doing games when I started playing basketball,” Halverson said. “He made the games really personable. He would get to know the players by their first names – and he would use their first names on the air sometimes – that’s how close he got to the program. I thought it was a really nice touch. I’m doing some of that now, and I’m trying to emulate the two guys before me – Harry Rizze and Gary Aho.”

And in a place like the Iron Range of the Western U.P., there’s nothing like local radio covering local high school games.

“Some of the players I broadcast now, I played against their dads,” Halverson said.  “You get to know everybody.  Up here, we cover all of the schools the best we can.  I feel bad for the areas that don’t have radio coverage.”

PHOTOS: (Top) Longtime WJMS broadcaster Harry Rizze conducts an interview. (Middle) Late WTCM owner Les Biederman.

Recent Stars Build on HS Sports Foundation

By Pam Shebest
Special for MHSAA.com

January 23, 2018

Mattawan’s Allie Havers experienced high school sports in part as a stepping stone to a scholarship and eventual national championship at the University of Nebraska.

Hackett Catholic Prep’s Hope Baldwin earned two national awards and several scholarships for an essay on the role of high school sports in shaping her future.

But for both Kalamazoo-area athletes, high school sports had a much deeper impact than just national recognition.

Baldwin, who is not playing varsity sports as a freshman at University of Notre Dame, was an MHSAA Scholar-Athlete Award winner, received the National Interscholastic Athletic Administrators Association National Scholar Athlete of the Year award in Phoenix in December and will travel to Atlanta in April for the Coach Wooden Citizenship Trophy.

She wrote the essay while a senior at Hackett and, looking back, she said, “When I wrote that essay, I think it was probably March of my senior year. Now, being in college and not being involved in those athletics any more has given me the opportunity to appreciate them even more.

“Reading my speech and being able to look back on how I was writing from that perspective still in high school, I was like, ‘Oh my gosh.’ I knew it was important then, but now not having it any more I realize even more what a benefit high school sports are.”

The lasting impression for both athletes is not a specific game or highlight, but “mostly I miss my teammates and coaches,” Baldwin said. 

“In each season, coming in every day to practice with the same people really made unique bonds because we were all working toward the same goals.”

Havers, who was first-team all-state in three sports at Mattawan, said looking back, it’s the people who made the deepest impression.

“I remember the people, the coaches, my teammates and the seniors who were on the team my senior year,” she said. “I look back, and it was a pretty cool experience. I’m really humbled.

“I didn’t do it by myself. I had help from my parents, siblings, coaches and teammates.”

Words of wisdom 

Baldwin was stunned when her essay won for the state of Michigan and then for her NIAAA section (Michigan, Wisconsin, Iowa, Illinois, Indiana).

She then was chosen as the female national award winner, earning a $2,500 scholarship in addition to a plaque.

Among points she emphasized were the following:

  • “Sports have taught me valuable time management skills.”
  • “I learned … how to deal with disappointment gracefully, an ability I will carry with me in the years after high school.”
  • “Developing a mindset of good sportsmanship has enabled me to look beyond winning or losing. … I realize a disappointing experience is still worthwhile.”
  • “I broke my collarbone in a soccer game and had to undergo surgery. … I learned how to lead my team from the bench.”

She added that although most enjoy the thrill of competition, “the true value of athletics lies in the transformation off the court. That is, in the time management, leadership, work ethic and teamwork skills that are carried in one’s character beyond sports and beyond high school.”

Baldwin, who is majoring in neuroscience and behavior with a pre-med concentration, said she chose Notre Dame for academics rather than attending a smaller school where she might have played sports.

While she played four years of volleyball, basketball and soccer at Hackett, that drive for competition has not completely left her.

“I’ve been doing some intramural sports, which is really fun,” she said. “Sand volleyball, basketball and our dorm had a flag football team. We actually ended up making it to the championship and we got to play in the Notre Dame football stadium, so that was really cool.”

Succeeding, switching, succeeding again

Havers had no doubt she would be playing college sports after an outstanding career in basketball, volleyball and softball at Mattawan, graduating in 2013.

She earned a basketball scholarship to University of Michigan but when the coach left, she de-committed and eventually ended up with the Cornhuskers.

The transition from high school to college hoops was an eye-opener.

“I had to catch up to the game,” Havers said. “In college, the girls are a lot bigger, a lot stronger, a lot faster and more physical. I knew the girls at post, my position, were a lot stronger than me.

“I came in at (6-foot-4) 140 pounds, and most others in the post position were 180 to 200 pounds.”

Her practice schedule was also different.

In high school, the team practiced about two hours a day.

But in college, “We practice four hours and on the court just about every day,” Havers said. “You have school work, lifting, meetings, tutors. You will definitely come out with great organization skills.”

After playing four years of basketball at Nebraska and graduating with a degree in psychology, Havers knew she did not want to give up competition in a college atmosphere.

“I had a fifth year of eligibility left but not in basketball, so I went out for the volleyball team,” said Havers, who is working toward a master’s degree in journalism and mass communications. “I knew if I didn’t try, I would regret it. Nebraska is a volleyball dynasty.”

She was faced with a situation unfamiliar to her.

“I played every basketball game, but I played just two volleyball games,” she said. “It was a lot different. I was used to playing a lot in basketball and all through high school, too.”

“No athlete likes sitting the bench, but you learn your role and you go with it. I feel really blessed for the opportunity and knew I had to work hard for a spot.”

The payoff was the NCAA National Championship when Nebraska defeated Florida in the four-set final Dec. 16.

Even though her college eligibility is gone, Havers, who hopes coach once she graduates, is still playing sports at the intramural level.

“Beach volleyball is a college sport at Nebraska,” she said. “It’s a three-month season with an indoor court.”

Havers' advice for high school athletes is: “Go in with an open mind, go in with heart and leave nothing on the table. Go to practice earlier and stay later.

“Coaches promise you anything, but that’s not always the way it goes. You have to go with the flow.”

Pam Shebest served as a sportswriter at the Kalamazoo Gazette from 1985-2009 after 11 years part-time with the Gazette while teaching French and English at White Pigeon High School. She can be reached at [email protected] with story ideas for Calhoun, Kalamazoo and Van Buren counties.

PHOTOS: (Top) Mattawan’s Allie Havers, left, and Kalamazoo Hackett’s Hope Baldwin enjoyed outstanding high school athletic careers. (Middle) Baldwin, top, and Havers. (Below) Havers went on to play both basketball and then volleyball at Nebraska. (Basketball photo courtesy of Nebraska’s athletic department; soccer photo courtesy of Hackett’s girls soccer program.)

ESSAY: See the full text of Baldwin’s essay below that contributed to her selection as an NIAAA Scholar Athlete winner for 2017.