Radio Neighbors Begin 77th Years in HS Sports
September 6, 2018
By John Johnson
MHSAA Director of Broadcast Properties
Local radio coverage of high school sports can still be found in a lot of places these days – and for a couple of stations, they’re celebrating 77 years of service to school sports in 2018-19.
WTCM-AM in Traverse City and WJMS-AM in Ironwood are literally adjacent on your radio dial, but they’re 250 miles apart as the crow flies across Lake Michigan and through a lot of northeast Wisconsin. In 1941, they started their streak of broadcasting the preps into their local communities.
Mind you, there weren’t that many radio stations as you might think back then, when it was the only electronic medium. WJMS had signed on in November of 1931 and was only one of two stations in the Upper Peninsula at the time and one of 19 statewide, according to Federal Radio Commission records. One of the early issues the station faced was interference with its signal because of the density of iron mines in the area.
When WTCM went on the air early in 1941, there were still only 28 radio stations in our state; five were in the U.P., and WTCM was the only station in the Lower Peninsula north of Saginaw.
Les Biederman owned WTCM and was quickly persuaded by the locals to broadcast a Traverse City High School basketball game.
“So he got the equipment ready and got everything set up, they got permission and everything,” said Jack O’Malley, current program director at the station and a long-time play-by-play voice. “The night of the game, the superintendent says ‘You can’t do the game – the local newspaper is not real happy. They said if people listen to the game, they won’t buy the newspaper in the morning. So you can’t do the game.’
“So the town had already been told – they were promoting it; and when 7 o’clock rolled around, they went on the air and they announced they were going to do the game tonight, but permission had been revoked, so we can’t do it. And then they left the microphones open at the gym so that everybody could hear the basketball dribbling, the crowd cheering, the horns honking.
“About 15 minutes later, the superintendent was at Les’ door, saying that the phones had gone crazy, you’ve got to do the game. They started with the game and we’ve been doing high school sports ever since.”
WTCM added football and other sports to the mix over time, which played well with Traverse City High School being the only public school in town. The station’s focus these days is football, alternating between Central and West High Schools.
“The whole idea is that we’re part of the community, and WTCM has always been a community radio station,” O’Malley said. “High school sports are all about community. People say, I remember when this kid played on that team and you watch all the kids as they grow up. It’s really a connection through the ages.”
The Biederman family continues to serve radio listeners in the north, with Ross Biederman as the president of what has become the Midwestern Broadcasting Company with four stations in the Traverse City market and two in the Alpena area. And yes, one of the Alpena stations is involved in covering high school sports.
The paper trail isn’t quite as tidy when documenting the history at WJMS. The station moved from its original frequency of 1420 to 1450 after being on the air for about six years, then to 630 in 1947 and its present 590 on the AM dial in 1968. Veteran observers of U.P. radio concluded that WJMS began broadcasting high school games in 1941, which was confirmed by several newspaper articles in the old Ironwood Times from that year.
The station’s signal footprint, which would eventually reach from Marquette to well west of Duluth, Minn., by day, was the early stomping grounds for some great broadcasters.
“I can remember when I was 9 or 10 years old, listening to Bob Olson and Joe Blake doing high school basketball and football in the early 60’s,” said Rod Halverson, who currently calls games for the station. “We had four local schools, Hurley (Wis.), Bessemer, Ironwood and Wakefield, which were all in the Michigan-Wisconsin Conference; and we covered those four schools. I remember listening and seeing those guys at the basketball games.”
Bob Olson, who died earlier this year, and Joe Blake went on from WJMS to purchase WMPL in Hancock in 1969. Olson would spend 35 years behind the microphone calling Michigan Tech ice hockey games and was legendary for his high-pitched tag going into commercial breaks: “This is Huskie Hockey from Houghton!” Blake would purchase WCKD in Ishpeming in 1971 (which later became WMQT-WZAM in Marquette) and run its operations until his death in 2004, calling Northern Michigan ice hockey and volleyball games. Both gentlemen received all kinds of accolades over the years.
But it was the style of an another announcer who followed Olson and Blake – Harry Rizze – who Halverson has worked hard to apply as he calls the games now.
“Harry Rizze was doing games when I started playing basketball,” Halverson said. “He made the games really personable. He would get to know the players by their first names – and he would use their first names on the air sometimes – that’s how close he got to the program. I thought it was a really nice touch. I’m doing some of that now, and I’m trying to emulate the two guys before me – Harry Rizze and Gary Aho.”
And in a place like the Iron Range of the Western U.P., there’s nothing like local radio covering local high school games.
“Some of the players I broadcast now, I played against their dads,” Halverson said. “You get to know everybody. Up here, we cover all of the schools the best we can. I feel bad for the areas that don’t have radio coverage.”
PHOTOS: (Top) Longtime WJMS broadcaster Harry Rizze conducts an interview. (Middle) Late WTCM owner Les Biederman.
School Sports Reflection: Play to Learn
December 7, 2018
By Christopher Mundy
Special for benchmarks
Christopher Mundy is a graduate of Manton High School and Michigan State University and the principal of Mundy Advisors Group in Chicago. This commentary previously was published this summer in the Traverse City Record-Eagle.
What are sports really about today? And are today's parents missing the point? Time, money, effort and energy. All for what? Trophies, medals, first place, a college scholarship or that top-five draft pick and that multi-million dollar contract that come with it. Fortune and fame?
Why does American society have such an obsession with sports, and are the true values of the games being lost in the “new” modern era of sports?
What if the games kids played were for the pure values of competition, hard work, camaraderie, trust, respect, discipline, communication and relationship building? Even just expressing these words and phrases seems healthier than the win-at-all-cost, everyone-gets-a-trophy, playing for the “end game” society we currently live in.
What messages are we instilling/infusing in our future leaders? It has become a strong and consistent message across all fronts – the arms race to be the best and win at all costs.
Families sacrificing their most precious resources, time and money, for what? For the golden child, the chosen child ... that special one. A glimmer of hope that becomes a burning obsession (for the parent). Are parents attempting to right their wrongs of their playing days or relive their youth through their child? It is an easy and complex trap.
I don’t have children, but I have played sports for nearly 40 years. I have coached, officiated, watched and listened closely at all levels. A spectator with an intense passion for the lessons to learn and a strong curiosity of why and how. I guess at 45 I am old ... or maybe just old-school.
Being raised on an isolated farm in Northern Michigan with a dirt driveway and a makeshift basketball hoop created the love affair with sports. Games of pig, horse or around-the-world with my father are some of my fondest memories. He has since passed. He would always shoot with his off-hand or easy bunny shots to finish me off. And Dad always told me, if you want to play in the fourth quarter, be a 90-percent free-throw shooter and the coach has to put you in.
Baseball would entail games of rain on the roof by myself and a homemade batting tee to hit home runs into the pasture. Football was either offense-defense (three-person football, with my father as quarterback) against my older sister or breakaway running plays against my aggressive dogs; a stiff-arm was my best defense. No video games or cable television on our farm, maybe this fueled my fire or forced my hand. It sure did not make friends want to come over for sleepovers.
Small town America was a great place to be raised. I am biased in that regard. I do think it takes a village to raise a child. Sports was and is the fiber of these communities; it was reality TV before reality TV, and what Friday Night Lights was based on. Kids playing a game for a common goal. It could not be more simple or pure. They are called “games” for a reason. When did we start taking it so seriously? Where did we go wrong?
In high school, we were pretty good. You put kids together since kindergarten and they kind of know and trust each other, they know each other’s strengths and weaknesses. They know more than this. They know each other’s families. And extended families. They pretty much know everything about each other. Which family is broken and which one may have a little more love at their dinner table. Good or bad, this is the reality of being raised in a small town.
Our basketball team was so good we received a top-five ranking, and legendary Detroit Free Press writer Mick McCabe compared us to Hickory, Indiana, in the movie “Hoosiers.” No Hollywood ending for Manton in 1991 though.
This is where the lessons of sports become real; the harsh reality of your childhood fantasies begin to fade, and fade quickly. The hours spent in that driveway will lead to no state championships. The early morning trips to the gym to play against your adult coaches would lead to no college scholarships. And the thousands of hours in the weight room lifting, jumping rope and wearing ankle weights would lead to no multi-million dollar contract. Devastating. Crushing. The end?
No. This is just the beginning.
This is the beginning of life’s toughest lessons being learned. This is where the sweat of your youth meets the tears of maturity, leading to a wisdom that is worth more than any trophy. Maturity is processing these challenging life lessons, learning from them and moving on. If you do not let go of these failures, the burdens can lead you to a life of regret or maybe becoming that aggressive parent trying correct his or her shortcomings through a son or daughter. You know these parents from your kid's games, and I hope you are not one of them.
It has often been stated more is learned from losing than winning. The lessons from failure burn deep, etched into our soul, this pain more powerful than the glory of victory. These lessons and scenarios easily translate to our personal relationships and work life. Memorable. Powerful anecdotes that become part of us. Part of or history. Part of our story. Erase these chapters from our lives, and what are we left with? A shell of a person. A half-written book. A journey half-walked. Perspective with no depth.
These kinds of lessons can’t be learned in a textbook, cannot be explained by a parent or modeled by a teacher in a classroom. The field, the court, the rink is where these lessons are learned. Where family values are refined. Manners are taught. And respect is earned.
Or is it?
This is the crossroads we are at as a society. I cannot think of any other vehicle that offers so much potential and opportunity for the building of character. It starts with the family. And where does it go from there? School, church, a job. The military. A fraternity. Volunteering? An internship or apprenticeship? A civic organization?
Nope. Sports.
Sports is the most dynamic and able tool to build character. The kind of character we need right now as a country and society. Polished. Refined. Character with a sharp edge. An edge called courage. But the reality is sports has become about money, power and control. Are these qualities desirable? Have they corrupted the innocence of sports? Do we worship false idols? Is this generation entitled? Have we given them too much? Made it to easy?
Are the kids having fun? What do the kids want? Do kids have and show a genuine passion for a sport? Have we dared to ask them? Have we prepped them with the appropriate answer? Or do we answer for them? Do we hear them OR do we listen to them? To clarify, listening is an active process of hearing and then processing. Coach Tom Izzo starts each basketball camp with, “Learn to listen ... and listen to learn.” It is that simple.
I do think communication is vital to this process. Communication between all parties: athletic directors, coaches, parents and players. Governing bodies. All stakeholders. A real and raw dialogue on what we collectively want out of sports. Because somehow we have gotten lost, and the many headlines and feature stories confirm the crossroads where we’ve arrived.
Do we as leaders, adults, parents care enough to look into the mirror and ask the tough questions? Or is it just easier to proceed as is? If you believe sports has a larger impact than trophies, medals and ribbons, a larger value than money, then I encourage you to start the conversation with those around you. Our communities’ futures depend on these conversations.
We may soon reach a point of no return, and this would be a catastrophic failure for our generation. When playing for the “love of the game” is just a marketing tagline and not a real opportunity for our kids. For our children’s sake, I hope this is not the case. I know I am a better athlete, better professional and better human from all the losses in my life.
Play hard. Play to compete. Play with passion. Play to learn.