One Word for 2015-16: Partnership

August 20, 2015

By Kevin Wolma
Hudsonville athletic director


One word. Every year before the school year starts I choose one word to help me focus on what is important and shed all the other clutter in my life. I try to choose a word that will help me in my professional and personal life. 

The word I choose for the 2015-16 school year is partnership. After choosing my word, I realized the word partnership can further enhance our already strong athletic program too. 

Often roadblocks are put up in athletic programs that do not allow the program to reach its fullest potential. This creates a separation within a program where all the partners involved detach themselves from the goals/values set by the organization. We see this in every organization, but this article is going to specifically discuss the partnerships between parents, coaches, student athletes and officials.

When I first started coaching basketball, I encountered a situation where parents were unhappy about what they thought was a reduced role for their student athlete on the team. He was a starter his sophomore and junior year, but the dynamics of the team his senior year required that I move him because he was one of my best offensive players that could help the second unit. He would play about the same number of minutes, but his role would change. 

As a coaching staff, we believed this change helped the team and the student athlete by allowing him to use his strengths as an offensive player. He would have more opportunities to score than he would have if he was a starter. We were trying to do what was best for the team and individual but the parents did not see it that way. 

Reasoning only made the situation worse as they felt he was entitled to start. They did not appreciate the fact that we were trying to give him more opportunities to reach his fullest potential. The parents went as far as starting a petition to remove me as head coach along with telling anyone who would listen how bad I was as a coach. This lack of partnership hurt our team. The student athlete complained openly to other players on the team, which created a negative atmosphere in the locker room, and the parents created a negative atmosphere in the stands. Needless to say that was a tough season to build a cohesive group.

This story provides insight on how one isolated incident can have an impact on so many other partnerships. The parent/coach partnership was strained along with the player/coach partnership. This inhibited the growth of the team to become the best it could because of the negative culture created. The parent/child partnership was also directly affected because the parents took on the role of an agent or defender and not one of a supporter or advisor. Just think if the parents talked to their child and said, “This is a great opportunity for you and your team. You could see a lot of benefit by supplying the scoring load off the bench. If this makes the team better, you should embrace it.” The outcome and season could have had an entirely different feel by handling the situation differently.

During the season there is going to be some adversity and “why” moments, but having an open and positive communication line with the coach and your child is the key to forming positive partnerships. You don’t have to always agree with the decisions, but how you handle the “why” moments will have a profound impact on your child and the team he or she plays on.

The other type of partnership that is not described in my story, but is becoming more and more fractured every year, is the parent/fan/official partnership. Last year I had a group of officials ask me to sit in the stands of an opposing team section because of how degrading those fans were toward the officials. On more than one occasion I had to talk to a group of fans and ask them to keep it positive. Most of the time they looked at me as if to say, “You can’t tell me what I can and can’t say.”

The one thing that people do not understand is that yelling at an official has no bearing on the game. An official has never changed a call based on what a fan has to say. In the last two years there has been a steady decline of officials leaving the profession and very few officials entering the profession. Do you blame them? Who wants to work 2-3 days a week and get yelled at for two hours.  

Let's be different. To improve this partnership, let’s give them applause when the officials are introduced for each contest. After the game thank them for their time and efforts. I encourage anyone out there who has an interest in officiating to give it a try. You can have a powerful impact on student athletes.

Partnership is a very important part of high school athletics. I encourage everyone to make my word for 2015-2016 a part of your experience with high school sports as well. Together, let’s cheer on your teams and make this the best year yet.

Wolma has served as Hudsonville's athletic director since 2011 and previously coached boys varsity basketball and girls varsity golf among other teams. He also previously taught physical education and health. 

NFHS Voice: Viewership Continues to Climb

February 28, 2020

By Karissa Niehoff
NFHS Executive Director

Often, the public’s concept of high school sports is a football or basketball game televised on a national cable channel between highly-ranked prep teams from different parts of the country – or the game-by-game tracking of “star” players like LeBron James or Zion Williamson by national media sources.

And why not? That is the way we follow college and professional sports. While there are certainly fans with loyalties to hometown teams, most viewers want to watch the best teams. When it comes to prime-time games, the networks are only going to feature the top teams and players.

The answer to the above question, very simply, is that high school sports are different. While there are about three percent of the almost eight million participants in high school sports who may play in those marquee college or professional games on television, the true stories of education-based athletics reside with the other 97 percent.

As the national leader and advocate for high school sports and performing arts programs in the United States, the NFHS is always looking for ways to showcase education-based activities in our nation’s schools and to demonstrate the accomplishments of the millions of participants in all sports.

And for the past seven years through the NFHS Network, we have been doing just that. In addition to the estimated 350 million fans who attend high school games annually, the NFHS has added opportunities for millions of others to watch high school sports through the streaming of more than 100,000 events last year at www.NFHSNetwork.com.

While viewers – and there were more than 14 million visits to the site last year – may be able to watch future college and pro players on the NFHS Network, that’s not the focus of those watching games on their phones, tablets or computers. Instead, the Network provides an opportunity for individuals to support their high school teams – perhaps in another part of the country years after graduating from high school. With the 100,000-plus events last year featuring numerous sports and events and divided 50-50 between girls and boys sports, the Network also offers parents or grandparents the chance to watch their kids’ and grandkids’ games when distances prevent attending games.

Although there was concern by some when we started this venture that streaming high school games on the Internet would adversely affect in-stadium attendance, such has not been the case. About 70 percent of NFHS Network subscribers watch games from beyond a drivable distance.  

And the best stories are when the driving distances are REALLY not favorable – as in some other parts of the world. Easily the most heartwarming aspect of the NFHS Network has been the opportunity for men and women overseas in the military to watch their sons and daughters play high school sports. These are truly priceless moments.

While there is still nothing like actually watching a high school game in person, we recognize that technology has provided options for people in all areas of daily life. So, the opportunity to bring high school sports right into the home through the NFHS Network has been a dream come true.

Dr. Karissa L. Niehoff is in her second year as executive director of the National Federation of State High School Associations (NFHS) in Indianapolis, Indiana. She is the first female to head the national leadership organization for high school athletics and performing arts activities and the sixth full-time executive director of the NFHS, which celebrated its 100th year of service during the 2018-19 school year. She previously was executive director of the Connecticut Association of Schools-Connecticut Interscholastic Athletic Conference for seven years.