NFHS Voice: Football Powerful in Healing
December 27, 2019
By Karissa Niehoff
NFHS Executive Director
Dates of some tragedies are etched in our memories forever. On September 11, we pause to remember the thousands who perished in 2001 as a result of the attacks on the World Trade Center, the Pentagon and the hijacked United Airlines Flight 93 that crashed near Shanksville, Pennsylvania.
Many individuals remember where they were when President John F. Kennedy was assassinated on November 22, 1963 and/or when Dr. Martin Luther King Jr. was gunned down on April 4, 1968.
Unfortunately, in the past 20 years, there are several dates stamped in our memories because of shootings in our nation’s schools, such as the ones at Columbine High School in Littleton, Colorado, on April 20, 1999, and Marjory Stoneman Douglas High School in Parkland, Florida, on February 14, 2018.
And on December 14, 2012, the nation wept when 26 people, including 20 children, were killed during the mass shooting at Sandy Hook Elementary School in Newtown, Connecticut. While this tragedy tore the hearts of people nationwide, it was profoundly personal to me.
I was executive director of the Connecticut Association of Schools-Connecticut Interscholastic Athletic Conference and, on that day, was attending a meeting with the Commissioner of Education and the Board of Directors for the Connecticut Association of Public School Superintendents. The commissioner was interrupted to take a private call, left immediately, and shortly thereafter the news of a “school shooting” reached the nation.
Suddenly, what previously was important became insignificant as we were all shocked at yet another senseless act of violence. As details of the shooting rampage were released, the incident became more and more horrific. The principal of Sandy Hook Elementary at the time, Dawn Hochsprung, was one of the six adults who perished that day. She was a personal friend of mine.
So, like millions of Americans earlier this month, I was overcome with emotion when Newtown High School won the CIAC Class LL State Football Championship – seven years to the exact day of the Sandy Hook tragedy. Newtown won the state title on the last play of the game as Jack Street – a fourth-grader at Sandy Hook in 2012 – threw a touchdown pass just as the fog lifted enough to be able to see downfield.
Once again, high school sports, and football in particular, was a unifying activity for a community. Amid the sorrow of the day, this incredible storybook finish by the Newtown High School football team gave everyone in the community – at least for a moment – the strength to continue the healing process.
We have seen time after time when high school sports provided students, parents and those in our communities a means to come together, to band together and to rise above struggles arm in arm. This was but the latest example.
The grieving process will continue for those people who lost loved ones in the Sandy Hook tragedy, but this amazing effort by these high school football players brought smiles and tears of joy to a community that has not had many of those emotions for the past seven years.
Bobby Pattison, the Newtown High School football coach, had the following to say after the state title:
“The great thing about football and sports in general, moments like this bring people together,” Pattison said. “These guys had an outstanding year. To win a state championship, to win on the last play, it’s been a tremendous accomplishment. And these boys deserve it. They’re a great bunch.”
The value of high school football for communities across America? We would suggest what happened in Newtown, Connecticut, this season says it all.
Dr. Karissa L. Niehoff is in her second year as executive director of the National Federation of State High School Associations (NFHS) in Indianapolis, Indiana. She is the first female to head the national leadership organization for high school athletics and performing arts activities and the sixth full-time executive director of the NFHS, which celebrated its 100th year of service during the 2018-19 school year. She previously was executive director of the Connecticut Association of Schools-Connecticut Interscholastic Athletic Conference for seven years.
NFHS Voice: Viewership Continues to Climb
February 28, 2020
By Karissa Niehoff
NFHS Executive Director
Often, the public’s concept of high school sports is a football or basketball game televised on a national cable channel between highly-ranked prep teams from different parts of the country – or the game-by-game tracking of “star” players like LeBron James or Zion Williamson by national media sources.
And why not? That is the way we follow college and professional sports. While there are certainly fans with loyalties to hometown teams, most viewers want to watch the best teams. When it comes to prime-time games, the networks are only going to feature the top teams and players.
The answer to the above question, very simply, is that high school sports are different. While there are about three percent of the almost eight million participants in high school sports who may play in those marquee college or professional games on television, the true stories of education-based athletics reside with the other 97 percent.
As the national leader and advocate for high school sports and performing arts programs in the United States, the NFHS is always looking for ways to showcase education-based activities in our nation’s schools and to demonstrate the accomplishments of the millions of participants in all sports.
And for the past seven years through the NFHS Network, we have been doing just that. In addition to the estimated 350 million fans who attend high school games annually, the NFHS has added opportunities for millions of others to watch high school sports through the streaming of more than 100,000 events last year at www.NFHSNetwork.com.
While viewers – and there were more than 14 million visits to the site last year – may be able to watch future college and pro players on the NFHS Network, that’s not the focus of those watching games on their phones, tablets or computers. Instead, the Network provides an opportunity for individuals to support their high school teams – perhaps in another part of the country years after graduating from high school. With the 100,000-plus events last year featuring numerous sports and events and divided 50-50 between girls and boys sports, the Network also offers parents or grandparents the chance to watch their kids’ and grandkids’ games when distances prevent attending games.
Although there was concern by some when we started this venture that streaming high school games on the Internet would adversely affect in-stadium attendance, such has not been the case. About 70 percent of NFHS Network subscribers watch games from beyond a drivable distance.
And the best stories are when the driving distances are REALLY not favorable – as in some other parts of the world. Easily the most heartwarming aspect of the NFHS Network has been the opportunity for men and women overseas in the military to watch their sons and daughters play high school sports. These are truly priceless moments.
While there is still nothing like actually watching a high school game in person, we recognize that technology has provided options for people in all areas of daily life. So, the opportunity to bring high school sports right into the home through the NFHS Network has been a dream come true.
Dr. Karissa L. Niehoff is in her second year as executive director of the National Federation of State High School Associations (NFHS) in Indianapolis, Indiana. She is the first female to head the national leadership organization for high school athletics and performing arts activities and the sixth full-time executive director of the NFHS, which celebrated its 100th year of service during the 2018-19 school year. She previously was executive director of the Connecticut Association of Schools-Connecticut Interscholastic Athletic Conference for seven years.