Invest in Athletic Diversification

January 7, 2013

By Scott Westfall
MSU Institute for the Study of Youth Sports
 

As part of my duties at Michigan State University, I have recently conducted extended research in the area of sport specialization. For those who are unfamiliar with the term, sport specialization is focusing on one sport year-round while eliminating all other sports or activities.

According to Dr. K. Anders Ericsson, in order for a person to achieve expertise in a sport or activity, he or she must invest approximately 10 years or 10,000 hours of practice. Thus, children, parents, and coaches might see specializing in one sport as a fast track to gaining the expertise needed to win starting positions, state championships, and even college scholarships.

However, these remarkable accomplishments (if they are actually reached) can come with some nasty baggage including social isolation, mental burnout, psychological stress, and overuse injuries such as stress fractures, Osgood-Schlatter & Sever’s Diseases. Often what remains is a kid with some very polished skills, but no love for the sport and a body that has had enough!

To combat these problems, young athletes should participate in numerous sports until at least the age of 14 or 15. When young athletes diversify their sports experiences, they reduce the physical impact by spreading it across different parts of the body, thereby allowing for a faster and more thorough recovery.

Furthermore, sport diversification allows kids to learn transferrable physical skills to other sports, not to mention introducing them to a larger group of active peers, along with more coaches and role models to assist with the tribulations of adolescence.

As a former coach, I can attest to the excitement I felt when I had a group of players that were gung-ho and fully committed to my sport. I would become outwardly excited when they would ask, “What can I do this offseason to get better?”

While I was tempted to respond selfishly with answers specific to my sport (which most likely would make our team better), I would try to think of the “whole child,” causing me to reply with the question, “What other sports are you going to try this year?

The cultures in high school athletic departments can be somewhat ambivalent. While coaches would like to believe that their colleagues always support them and their program, there is adequate reason for them to be skeptical. After all, with the trend of sport specialization, coaches at the same school can end up competing with each other for athletes – even when their seasons do not overlap.

Often I have heard coaches say, “I don’t discourage kids from going out for another sport.” Even if they do not outwardly deter athletes from joining other sports, a coach’s personal interests, reactions, and body language can be felt and heard sometimes even louder than his or her words.

Coaches need to begin supporting, collaborating with, and trusting the expertise of their colleagues – believing they will improve student-athletes on many levels (maybe even in ways that original coach cannot). Coaches must work together and encourage young athletes to diversify by participating in additional sports.

The culture of the athletic department starts with the athletic director. Athletic directors must build a department and coaching staff that is conceived in collaboration, trust, and support for the high school’s entire athletic program. True collaboration cannot exist among coaches if competition for athletes is ongoing – coaches must share the pool of athletes by supporting and even encouraging participation in other sports.

Athletic Directors may be thinking “easier said than done.” So here are a few tips:

  • Hold pre-season meetings with all head coaches at the beginnings of each of the three major sports seasons (fall, winter & spring).
  • At these meetings, create buy-in with open communication. With the help of your coaches, make a list of the ways sport diversification can help the overall athletic program. Record the many transferrable skills that are seen between two sports (cross country gets wrestlers in shape during the fall season; basketball produces more athleticism for volleyball; track creates faster football players, etc.)
  • List fears or myths that each other’s sports or training regimens might present (heavy lifting on game days slows players down; football players lose bulk during wrestling season, coaches not wanting their best player to get hurt playing “other” sports, etc.). Once these fears are brought into the open and effectively addressed, coaches will be much more open to supporting each other’s programs.
  • Make a policy for offseason training (weight room, speed training, fall baseball, etc.). Establish that these are supplemental and should be held at different times of the day than practices or games. Example: Mandatory weight training sessions should take place before or during school – not during another team’s practice. This will eliminate athletes from having to prioritize between participating in Sport A and training for Sport B.
  • Create a huge master schedule to map-out and plan all summer sports camps so they do not overlap. This will allow athletes to participate in multiple camps and reduce the competition coaches have for athletes’ time during the summer.
  • Encourage (politely demand) all coaches to work in the weight room during the offseason and summer. This will boost cooperation among coaching staffs. No longer will the weight room be seen as belonging only to the football team. Conversely, football coaches will not feel they are babysitting athletes from other sports when they come to train.
  • Encourage (politely demand) all head coaches keep the scorebook and/or run the clock at the home games for other sports events. When athletes and parents see head coaches supporting other programs, the tone will be set that the athletic department is diversified and supportive of all teams.

Athletic Directors: If you are met with some hesitation, know you are creating change. If you receive backlash or resentment from your coaches, sit down with them and hear them out. However, stay true to your vision that collaboration, trust, and support are the new culture you want for your athletic department. To paraphrase Jim Collins from his book Good to Great, “You are trying to get the right people on the bus, the wrong people off the bus, and the right people sitting in the right seats!”

Coaches: This change might take some getting used to, but in the end sport specialization will be better understood and allowed as the exception rather than the norm. Kids will participate in multiple sports and you will be a member of a high school coaching staff built on collaboration and trust. These will combine to create a richer athletic culture at your school.

However, the greatest improvement will be for your student-athletes’ individual experiences; they will be healthier physically, socially and psychologically.

Scott Westfall has spent the last 10 years as a teacher, coach, and athletic director in Fort Collins, Colo. He currently is working on his Doctorate at Michigan State University, with an emphasis in Sport Psychology and Athletic Administration, and assisting the MHSAA with its student leadership programs. Westfall is a former athlete who participated in football, wrestling, tennis and cross country at the high school level, and rugby at the collegiate level. He can be reached at [email protected].

Radio Neighbors Begin 77th Years in HS Sports

September 6, 2018

By John Johnson
MHSAA Director of Broadcast Properties

Local radio coverage of high school sports can still be found in a lot of places these days – and for a couple of stations, they’re celebrating 77 years of service to school sports in 2018-19.

WTCM-AM in Traverse City and WJMS-AM in Ironwood are literally adjacent on your radio dial, but they’re 250 miles apart as the crow flies across Lake Michigan and through a lot of northeast Wisconsin. In 1941, they started their streak of broadcasting the preps into their local communities.

Mind you, there weren’t that many radio stations as you might think back then, when it was the only electronic medium. WJMS had signed on in November of 1931 and was only one of two stations in the Upper Peninsula at the time and one of 19 statewide, according to Federal Radio Commission records. One of the early issues the station faced was interference with its signal because of the density of iron mines in the area. 

When WTCM went on the air early in 1941, there were still only 28 radio stations in our state; five were in the U.P., and WTCM was the only station in the Lower Peninsula north of Saginaw.

Les Biederman owned WTCM and was quickly persuaded by the locals to broadcast a Traverse City High School basketball game.

“So he got the equipment ready and got everything set up, they got permission and everything,” said Jack O’Malley, current program director at the station and a long-time play-by-play voice. “The night of the game, the superintendent says ‘You can’t do the game – the local newspaper is not real happy. They said if people listen to the game, they won’t buy the newspaper in the morning. So you can’t do the game.’

“So the town had already been told – they were promoting it; and when 7 o’clock rolled around, they went on the air and they announced they were going to do the game tonight, but permission had been revoked, so we can’t do it. And then they left the microphones open at the gym so that everybody could hear the basketball dribbling, the crowd cheering, the horns honking.

“About 15 minutes later, the superintendent was at Les’ door, saying that the phones had gone crazy, you’ve got to do the game. They started with the game and we’ve been doing high school sports ever since.”

WTCM added football and other sports to the mix over time, which played well with Traverse City High School being the only public school in town. The station’s focus these days is football, alternating between Central and West High Schools.

“The whole idea is that we’re part of the community, and WTCM has always been a community radio station,” O’Malley said. “High school sports are all about community. People say, I remember when this kid played on that team and you watch all the kids as they grow up. It’s really a connection through the ages.”

The Biederman family continues to serve radio listeners in the north, with Ross Biederman as the president of what has become the Midwestern Broadcasting Company with four stations in the Traverse City market and two in the Alpena area. And yes, one of the Alpena stations is involved in covering high school sports.

The paper trail isn’t quite as tidy when documenting the history at WJMS. The station moved from its original frequency of 1420 to 1450 after being on the air for about six years, then to 630 in 1947 and its present 590 on the AM dial in 1968. Veteran observers of U.P. radio concluded that WJMS began broadcasting high school games in 1941, which was confirmed by several newspaper articles in the old Ironwood Times from that year.

The station’s signal footprint, which would eventually reach from Marquette to well west of Duluth, Minn., by day, was the early stomping grounds for some great broadcasters.

“I can remember when I was 9 or 10 years old, listening to Bob Olson and Joe Blake doing high school basketball and football in the early 60’s,” said Rod Halverson, who currently calls games for the station.  “We had four local schools, Hurley (Wis.), Bessemer, Ironwood and Wakefield, which were all in the Michigan-Wisconsin Conference; and we covered those four schools. I remember listening and seeing those guys at the basketball games.”

Bob Olson, who died earlier this year, and Joe Blake went on from WJMS to purchase WMPL in Hancock in 1969. Olson would spend 35 years behind the microphone calling Michigan Tech ice hockey games and was legendary for his high-pitched tag going into commercial breaks: “This is Huskie Hockey from Houghton!” Blake would purchase WCKD in Ishpeming in 1971 (which later became WMQT-WZAM in Marquette) and run its operations until his death in 2004, calling Northern Michigan ice hockey and volleyball games. Both gentlemen received all kinds of accolades over the years.

But it was the style of an another announcer who followed Olson and Blake – Harry Rizze – who Halverson has worked hard to apply as he calls the games now.

“Harry Rizze was doing games when I started playing basketball,” Halverson said. “He made the games really personable. He would get to know the players by their first names – and he would use their first names on the air sometimes – that’s how close he got to the program. I thought it was a really nice touch. I’m doing some of that now, and I’m trying to emulate the two guys before me – Harry Rizze and Gary Aho.”

And in a place like the Iron Range of the Western U.P., there’s nothing like local radio covering local high school games.

“Some of the players I broadcast now, I played against their dads,” Halverson said.  “You get to know everybody.  Up here, we cover all of the schools the best we can.  I feel bad for the areas that don’t have radio coverage.”

PHOTOS: (Top) Longtime WJMS broadcaster Harry Rizze conducts an interview. (Middle) Late WTCM owner Les Biederman.