NFHS Network Rooted in Our Back Yards

August 28, 2014

By Jack Roberts
MHSAA Executive Director

Throughout my nearly 28-year tenure with the MHSAA, I have been a consistent and outspoken critic of our national organization, the National Federation of State High School Associations (NFHS), whenever it attempted an initiative that I saw purposed more for its own promotion than as a needed service for its member associations and their member schools.

When its strategy for service was to promote a “national presence” for the NFHS, I objected. I have never felt that national tournaments or national telecasts would be of the slightest benefit to 99 percent of the MHSAA’s member schools; and worse, I have always believed that those initiatives would tend to corrupt the one percent involved.

So it may have come as a surprise to some of my colleagues in this state and my counterparts across the country when I became an early advocate of the NFHS Network and now serve as the network’s first president.

The definitive difference between the NFHS Network and earlier talk of national tournaments and telecasts is that the network’s thrust is local, not national. In fact, it’s hyper-local.

The heart of the NFHS Network consists of the season-ending tournaments of statewide high school associations across the U.S. The NFHS Network produced Internet broadcasts of at least the culminating contests for most of the sports sponsored by most of the three dozen state associations contributing content during 2013-14, the network’s first year of operation.

While state high school associations provide an immense potential for content, there are only 51 member associations of the NFHS, in contrast to the coast-to-coast pool of nearly 20,000 member high schools these associations serve. It is this local content through the School Broadcasting Program that gives the network its legs. The aggregation of all this content is the magnet to draw media partners, sponsors and subscribers; and it is this local emphasis that attracted my support of the concept, and now my service to the network board of directors.

School sports is first, last and always about local teams. And it’s not just high-profile sports and varsity teams; it’s just as much about lower profile programs and subvarsity events.

There are more school-sponsored football games in Michigan during one week than there are NFL games across the U.S. all season long. There are more school-sponsored basketball games in Michigan during one week than there are NBA games across the U.S. all season. And we serve two dozen other sports as well.

Together, the MHSAA and the SBP can provide enough live and on-demand Internet programming to provide MHSAA.tv with authentic high school sports broadcasts 24 hours a day, seven days a week, 365 days each year. And those who subscribe to Internet broadcasts on MHSAA.tv have access to content from the local school and state association level from coast to coast and border to border.

The success of the NFHS Network will not be “made-for-TV” national-scope tournaments or matchups between teams with the most highly recruited players. Our success will come from the aggregation of thousands of typical local rivalries that are played all school year long in every nook of this state and every cranny of our nation.

At least while I’m involved, the NFHS Network will be true to the mission of school-based sports and uplift the values for which educational athletics have always stood.

For years, school sports have stood apart from non-school sports as the preferred brand of youth sports because we offered letter jackets, pep assemblies, pep bands, marching bands, cheerleaders and homecomings. Going forward, school sports will also stand apart from other youth sports because of the NFHS Network.

2011 8-Player Final: Carsonville-Port Sanilac Wins Inaugural Title

December 16, 2011

MARQUETTE – Carsonville-Port Sanilac sophomore Dan Rickett emerged from his team’s final huddle of this season, pulled close to an assistant coach and said, “This one says MHSAA this time.”

His Tigers also celebrated a championship last season – a perfect season in fact, but unofficial title because the MHSAA has not yet instituted playoffs for the now 3-year-old sport.

This year, the first playoffs were held. And that made Friday’s 59-20 win over Rapid River at the Superior Dome – and the trophy C-PS then received – mean so much more.

The Tigers are the first MHSAA 8-player football champions.

“All the people saying last year was nothing, this will shut them up,” C-PS senior quarterback Hayden Adams said. “It means a lot more because we actually had to make a run in the playoffs. It’s that much harder, and we had to play that much better every game.

“I think we topped it off at the end of the season.”

A total of 1,433 fans – most wearing Rapid River’s purple and yellow – cheered on the teams in the inaugural game. C-PS finished 12-1 overall to move to 21-1 in coach Tim Brabant’s two seasons. The Rockets finished 11-2 in their first season of 8-player.

The sport was added by the MHSAA in 2009 to provide another option for schools with enrollments so small they had difficulty fielding an 11-player squad. Playoffs were added this season after the necessary 20 schools announced they’d be sponsoring 8-player teams.

That was not lost on either team, even for Rapid River in the loss. The Rockets had won one game each of the last two seasons playing 11-player teams.

“We had never played in the postseason at all since I’ve been here,” Rapid River senior running back Jacob Berglund said. “To make it this far, it’s awesome.”

Offense has reigned in the early stages of the MHSAA 8-player game. The Final kept to that standard.

The teams combined for 901 yards. Adams completed 12 of 17 passes for 324 yards and five touchdowns, and ran for 130 more yards and two scores. Two of his scoring passes were to his brother Trevor Adams, also a senior, including a 43-yarder on the second play of the game. Rickett ran for 78 yards and a touchdown on five carries, and also caught six passes for 133 yards and two scores.

The Tigers jumped out to a 19-0 lead and pushed it to 27-6 by the end of the first quarter. But in 8-player football, a 21-point advantage generally is not a safe one.

Rapid River outscored C-PS in the second quarter to get within 39-20 by halftime. After completing just one pass during the first quarter, Rockets sophomore quarterback Jake Pearson threw for 144 yards and two scores during the second.

But then something somewhat unimaginable happened. The Tigers held the Rockets scoreless the rest of the game.

“At halftime we made some adjustments on what we should do when they motioned. We picked it up real fast,” said C-PS senior linebacker Steven Koehler, who finished with a game-high 20 tackles, including 12 solos.

“I think that the fact they had 10 seniors, and the speed. They’re a year older, two years older in some cases,” Rapid River coach Steve Ostrenga listed as reasons his team had difficulties. “You get two more years of development in that respect as far as strength, and their speed was noticeable. I think that was the big key, their speed.”

Half of C-PS’s players were seniors who had served large roles on this and last season’s teams.

“It’s very fun to watch when we have a group of kids who are that athletic, hard working, and very polite. It’s hard for me to send these guys off,” Brabant said. “I get emotional just thinking about it. But … I know they’re going to be very successful in life.”

The Rockets, meanwhile, graduate just seven players, and also had seven freshmen and three sophomores this fall. Said Pearson, “It was a great learning experience. We know what we have to do for next year now.”

“Now all the teams are going to see what we do,” Adams said. “And they’re going to start doing all the things we do.”

Final Stats and Play-By-Play