St. Johns Cheers Section Success
February 10, 2015
By Geoff Kimmerly
Second Half editor
ST. JOHNS – The low point might’ve come two years ago, when St. Johns student leaders planned a holiday theme for a boys basketball game.
Alex Davis showed up in a Christmas sweater. Only four of her classmates dressed to match.
That same year, the school’s newly-formed Student Athletic Leadership Committee created a calendar for the winter highlighting theme nights and other games they hoped would draw a big student crowd. The calendar was gone by the next day, torn down by older students who wanted to continue doing their own thing – which generally included yelling at referees or the other team, and not always in the most flattering ways.
Before St. Johns could compete to be called the state’s best student section, the SALC had to convince their classmates there was a better way.
And finally, this winter, they’ve broken through thanks to a blueprint other student leaders would be wise to follow.
“It’s something where you have to be able to have a voice and you have to be able to want to make the change and want to make the difference,” Davis said. “Because you can go to all of these meetings and do everything. But at the end of the day, if you don’t want to do it, there’s no way you’re going to carry it out and help other people to do it.”
St. Johns hosted the fourth stop Friday of this year’s MHSAA Battle of the Fans IV finalists tour. The MHSAA also has visited Beaverton, Yale and Buchanan and will journey to Dowagiac on Friday, with the naming of this year’s champion Feb. 20.
The public may vote for its favorite on the MHSAA’s Facebook, Twitter and Instagram sites beginning Feb. 17, with the MHSAA Student Advisory Council taking results into consideration when selecting the champion after the vote has concluded.
St. Johns’ appearance in the contest wasn’t a thought in the fall. But a spot among the final five might not mean more to any of the contenders. More than 200 students rooted on the Redwings’ basketball teams Friday – a testament to the work that’s been done and the changes that have been made as the section has been transformed.
Athletic director Chris Ervin started the Student Athletic Leadership Committee during the fall of 2012 after a group of students attended an MHSAA Sportsmanship Summit in Lansing that focused in part on the previous winter’s inaugural Battle of the Fans competition.
At that point, St. Johns students generally showed up for games, at least for the football and boys basketball teams. But there wasn’t a lot of cheering, or cheering in the most positive way.
The committee came back from the Summit with great ideas. But a group of then-seniors already was in place as leaders of the section – and the SALC’s entrance into the conversation was mostly ignored.
The SALC was created in large part to lead the student section toward more positivity, sportsmanship, inclusion of all grades. After this football season, the committee was close to giving up.
“If everyone is against us, why are we trying to force something upon them that they don’t want?” St. Johns junior Jake Eaton recalled asking. “If we were going to just bring negativity, we didn’t want to do that.”
“Standing up for this group, standing up for what we’re doing, was the hardest thing,” junior Jessica Hafner said, “and the best thing.”
The SALC again attended an MHSAA Sportsmanship Summit, in November in Grand Rapids. They again came back with plenty of ideas – and a stronger, more experienced group to push them through.
The original SALC was 12 students, three from each grade. The committee invited three more from the rest of the student body.
“At first, it came (across) like we were trying to take over the student section. We weren’t trying to take it over. We were just trying to make it more positive,” Davis said. “We invited some of those people in our group. That won them over. We got them in, changed their ways, and they went to their friends. It’s worked.”
The SALC got its message out to a school-wide captive audience by holding a pep rally before the boys and girls games against DeWitt on Dec. 12. That allowed the SALC to show off their new philosophy – and some new cheers – to the entire school, which in turn got some younger students interested who might not have showed before.
The SALC then took advantage of a key opportunity. In St. Johns’ league, the Capital Area Activities Conference, the boys varsity basketball teams play first on Friday nights, followed by the girls. The students who weren’t embracing the changes usually left after the boys games – leaving the SALC to work with those who stayed to cheer on the girls.
It was at those games that the new section began gaining a foothold. Applying to Battle of the Fans, and the excitement after students saw the video, gave the SALC’s effort another boost.
“At first, we struggled to get participation,” said senior Austin Ervin, who stays after his basketball games to lead the section. “Once we got coordinated cheers that were fun and everybody realized what it was like to have fun and be positive and not just scream at the officials and teams, I think people started talking at school; ‘You should come to this. It’s a good time.’”
The student attendance at girls games continued to grow during the first half of this season, and the section’s new setup transferred to the boys games. St. Johns filled a section with high schoolers and nearly another with middle schoolers for Friday’s against Haslett; although a few rows at the top emptied, the majority of the crowd stayed to cheer on the girls. The section also has made an appearance at a wrestling match to cheer on a team that has won four MHSAA titles over the last five seasons.
Hafner, a basketball player, said the support is definitely making a difference on the court; the boys basketball team, at 7-7, is on pace to equal last season’s record, but the girls team, at 10-6, already has surpassed its 2013-14 win total.
St. Johns’ student section has come a long way in a short time, but the potential for growth seems limitless in a school of nearly 1,100 students. There’s a buzz in the halls and plans for the future now that changes have finally gotten started.
“I grew up in high school only knowing this (negative) stuff,” Eaton added. “Once we all matured in this situation, we have this year and next year and wanted to push it through and get it going before we left. Seeing how we came together for that video, it was definitely worth it, definitely something we could push for that next year and try to do better.”
PHOTOS: (Top) St. Johns students cheer during Friday's boys basketball game against Haslett. (Middle) The Redwings' student section reached to the top row while filling one full section and part of another of the school's gym. (Bottom) A trio of students energize their classmates with back flips Friday. (Photos courtesy of Jack Heckaman/jaxxphotos.com.)
BOTF X: Buchanan's 'Herd' Begins New Era with Same Bucks Energy
By
Geoff Kimmerly
MHSAA.com senior editor
February 8, 2022
They knew each other, but weren’t really friends at that point. Six months later, McKean just remembers thinking it would be fun. But the magnitude of the opportunity sank into Tucker’s recollection much more heavily.
“He grabbed me,” Tucker recalled last week,” and changed my senior year.”
Over the last decade, Buchanan High School’s “Herd” has established itself statewide as an example of prime student section culture. The Bucks have won the MHSAA’s Battle of the Fans three times, and Buchanan’s appearance in this year’s BOTF X Finals is its fourth-straight and seventh overall in the championship round. The Herd has served as a teaching example for how student sections can organize, grow and transform a school – and Tucker’s experience has been among the latest examples of the good that results from that work.
“This year was just completely different for me,” Tucker said. “It’s so much fun; it’s hard to explain. Getting to help lead the chants, being up front at games, it’s an experience you can’t recreate in a different way.”
We caught up with The Herd for Friday’s home boys basketball game against South Haven, the MHSAA’s second of three visits as part of this year’s BOTF finalists tour. Midland Dow hosted the first Jan. 28, and the final visit will be at Traverse City West on Feb. 8.
Below is our highlight reel and 10 “X Factors” from our trip to Buchanan.
1. Battle Plan
Friday’s visit coincided with the culmination of Buchanan’s “Winterfest” week. Activities included the crowning of class representatives between the girls and boys varsity games and a collection taken up to assist with medical bills for a student suffering through a tough bout with COVID-19. This also would be the seventh win of a current eight-game streak for the boys basketball team.
2. Honoring Tradition
Anyone who has witnessed a Buchanan basketball game over the last decade would have recognized the “Welcome to the Woods” and “B-U-C-K-S Bucks” chants and the dance mashup among familiar Herd activities. With seven BOTF finalists appearances, there’s a lot of Herd video out there – and current leaders have watched for ideas that while old are new to them.
3. Hitting Reset – Sort Of
Two years of COVID-19 – and especially 2020-21 with spectator limits – forced current leaders (almost exclusively seniors) immediately up front, without the usual buffer junior year to watch how everything works. But there was some benefit: “We started new and we’re growing different this time,” senior Brennen Weaver said. “We’ve always had The Herd, it’s here, but it’s like we cleared the white board and we’re now redrawing a new thing that’s starting.”
4. Why it Works
Current leaders were raised in this culture, which makes things easier to continue – but other schools can follow the same plan. The section is basically a “spirit team” that brings enthusiastic students together for regular planning meetings. There’s an upperclassmen-driven leadership structure, but input is supplied by students from all classes. The Herd from its start has made a priority of visiting Buchanan’s elementary and middle schools, teaching those students how to cheer and cultivating the next leaders. They work closely with three teacher advisors and the blessing of administration, and have made a point of becoming active in the community as well. All of it is mostly in the name of fun, and that keeps interest up – clearly, as about 170 students from a school of 380 filled the stands Friday.
5. So What’s New?
The Herd always has taken pride is attending a variety of sports. But this year’s football cheering section surpassed all previous renditions. The Bucks also cheered on their classmates during a competitive cheer meet. They supported at cross country, wrestling, and even at a marching band competition in Detroit. And of course there are new themes to go with the ones that always get the rowdies excited.
6. Nicest Place in America
Reader’s Digest named Buchanan exactly that for 2020, and while The Herd wasn’t mentioned in the feature on the community, there’s no doubt that strand is woven through the student section as well. Example: A “Mean Stinks” anti-bullying campaign incorporated into the 2014 Bucks section still is part of its message today. “I can’t imagine living or going anywhere else,” senior Macy Orphanidis said. “Buchanan is such a tight-knit community, and I love every single person here and I know everybody. It’s like my family now.”
7. “Which Way? This Way”
The chant is basketball related, but the message is a way of cheering life. It’s all positive. And can be pretty simple: Earlier this season an opposing student section was cheering “air ball” and trying to get a Herd response, but instead was ignored. And the negativity from the other side stopped. “They have the energy,” senior Joy Kaltenbach said. “In sports a lot of times we naturally just get mad when something bad happens instead of being happy when something good happens. So I feel like they just need to redirect their energy.”
8. Come Join Us
Another Herd tradition brought back this year is a halftime conga line, and on this night the Bucks got at least a handful of South Haven students to join in. During football season, McKean went across the field to the Niles student section and unsolicited led those students in a chant. It in part comes down to confidence. “Even if you’re not confident, you have to portray yourself as confident, because if you’re nervous they won’t listen to you,” McKean advised. “If you walk around with a lot of swagger holding that megaphone like a boss, they’ll listen to you.”
9. Pro Tip: Work with What You Have – It’s Plenty
Every student section has the ingredients, starting with a leadership group filled with different personalities – some will want to focus on creating cheers, others themes or how to make the most noise. Involving variety also includes bringing in leaders from different sports, extracurricular activities and friend circles. Those representatives in turn will get more from their groups to take part.
10. The Herd Will Continue to Roam
That’s the end game. “I just want to teach (younger students) to stand out in their crowd and try to be their own leaders, so maybe that can be the ones who can be in the position we are,” Weaver said. “So they can give their energy and be the one providing all the loudness and fun cheers. (We want to) find those people who really embrace it and want to do more.”
The Battle of the Fans X finalists tour will conclude Tuesday at Traverse City West, with public voting on the MHSAA’s social media channels starting Feb. 15 and the champion announced Feb. 18.
PHOTOS (Top) Buchanan's "Herd" cheers during Friday's boys basketball win over South Haven. (Middle) Students shine their phone lights during pregame introductions. (Below) The Bucks follow their leader on a rollercoaster ride during a break in the game. (Photos by Jessica Elliott.)