St. Johns Cheers Section Success

February 10, 2015

By Geoff Kimmerly
Second Half editor

ST. JOHNS – The low point might’ve come two years ago, when St. Johns student leaders planned a holiday theme for a boys basketball game.

Alex Davis showed up in a Christmas sweater. Only four of her classmates dressed to match.

That same year, the school’s newly-formed Student Athletic Leadership Committee created a calendar for the winter highlighting theme nights and other games they hoped would draw a big student crowd. The calendar was gone by the next day, torn down by older students who wanted to continue doing their own thing – which generally included yelling at referees or the other team, and not always in the most flattering ways.  

Before St. Johns could compete to be called the state’s best student section, the SALC had to convince their classmates there was a better way.

And finally, this winter, they’ve broken through thanks to a blueprint other student leaders would be wise to follow.

“It’s something where you have to be able to have a voice and you have to be able to want to make the change and want to make the difference,” Davis said. “Because you can go to all of these meetings and do everything. But at the end of the day, if you don’t want to do it, there’s no way you’re going to carry it out and help other people to do it.”

St. Johns hosted the fourth stop Friday of this year’s MHSAA Battle of the Fans IV finalists tour. The MHSAA also has visited Beaverton, Yale and Buchanan and will journey to Dowagiac on Friday, with the naming of this year’s champion Feb. 20.

The public may vote for its favorite on the MHSAA’s Facebook, Twitter and Instagram sites beginning Feb. 17, with the MHSAA Student Advisory Council taking results into consideration when selecting the champion after the vote has concluded.

St. Johns’ appearance in the contest wasn’t a thought in the fall. But a spot among the final five might not mean more to any of the contenders. More than 200 students rooted on the Redwings’ basketball teams Friday – a testament to the work that’s been done and the changes that have been made as the section has been transformed.

Athletic director Chris Ervin started the Student Athletic Leadership Committee during the fall of 2012 after a group of students attended an MHSAA Sportsmanship Summit in Lansing that focused in part on the previous winter’s inaugural Battle of the Fans competition.

At that point, St. Johns students generally showed up for games, at least for the football and boys basketball teams. But there wasn’t a lot of cheering, or cheering in the most positive way.

The committee came back from the Summit with great ideas. But a group of then-seniors already was in place as leaders of the section – and the SALC’s entrance into the conversation was mostly ignored.

The SALC was created in large part to lead the student section toward more positivity, sportsmanship, inclusion of all grades. After this football season, the committee was close to giving up.

“If everyone is against us, why are we trying to force something upon them that they don’t want?” St. Johns junior Jake Eaton recalled asking. “If we were going to just bring negativity, we didn’t want to do that.”

“Standing up for this group, standing up for what we’re doing, was the hardest thing,” junior Jessica Hafner said, “and the best thing.”

The SALC again attended an MHSAA Sportsmanship Summit, in November in Grand Rapids. They again came back with plenty of ideas – and a stronger, more experienced group to push them through.

The original SALC was 12 students, three from each grade. The committee invited three more from the rest of the student body.

“At first, it came (across) like we were trying to take over the student section. We weren’t trying to take it over. We were just trying to make it more positive,” Davis said. “We invited some of those people in our group. That won them over. We got them in, changed their ways, and they went to their friends. It’s worked.”

The SALC got its message out to a school-wide captive audience by holding a pep rally before the boys and girls games against DeWitt on Dec. 12. That allowed the SALC to show off their new philosophy – and some new cheers – to the entire school, which in turn got some younger students interested who might not have showed before.

The SALC then took advantage of a key opportunity. In St. Johns’ league, the Capital Area Activities Conference, the boys varsity basketball teams play first on Friday nights, followed by the girls. The students who weren’t embracing the changes usually left after the boys games – leaving the SALC to work with those who stayed to cheer on the girls.

It was at those games that the new section began gaining a foothold. Applying to Battle of the Fans, and the excitement after students saw the video, gave the SALC’s effort another boost.

“At first, we struggled to get participation,” said senior Austin Ervin, who stays after his basketball games to lead the section. “Once we got coordinated cheers that were fun and everybody realized what it was like to have fun and be positive and not just scream at the officials and teams, I think people started talking at school; ‘You should come to this. It’s a good time.’”

The student attendance at girls games continued to grow during the first half of this season, and the section’s new setup transferred to the boys games. St. Johns filled a section with high schoolers and nearly another with middle schoolers for Friday’s against Haslett; although a few rows at the top emptied, the majority of the crowd stayed to cheer on the girls. The section also has made an appearance at a wrestling match to cheer on a team that has won four MHSAA titles over the last five seasons.

Hafner, a basketball player, said the support is definitely making a difference on the court; the boys basketball team, at 7-7, is on pace to equal last season’s record, but the girls team, at 10-6, already has surpassed its 2013-14 win total.

St. Johns’ student section has come a long way in a short time, but the potential for growth seems limitless in a school of nearly 1,100 students. There’s a buzz in the halls and plans for the future now that changes have finally gotten started.

“I grew up in high school only knowing this (negative) stuff,” Eaton added. “Once we all matured in this situation, we have this year and next year and wanted to push it through and get it going before we left. Seeing how we came together for that video, it was definitely worth it, definitely something we could push for that next year and try to do better.”

PHOTOS: (Top) St. Johns students cheer during Friday's boys basketball game against Haslett. (Middle) The Redwings' student section reached to the top row while filling one full section and part of another of the school's gym. (Bottom) A trio of students energize their classmates with back flips Friday. (Photos courtesy of Jack Heckaman/jaxxphotos.com.)

And the 2022 BOTF Winner is ...

By Geoff Kimmerly
MHSAA.com senior editor

February 17, 2022

Few have studied up for the MHSAA’s Battle of the Fans as much as Traverse City West senior Patrick Guiney did before the start of this year’s BOTF X competition.

He watched all of the finalists’ videos from the first nine years, and many of the semifinalists’ as well, diving in to uncover the best strategies to help he and his classmates deliver the Bleacher Creatures their second BOTF championship.

Of course, he watched all of Traverse City West’s past videos too, trying to see if those past sections had done something well that the current Creatures should incorporate this year, and to figure out where those past sections may have fallen short.

But watching all of those schools, his and others, also left a pretty significant impression about what BOTF, and more generally student sections, should be about.

“I think it’s really about bringing people together, leaving whatever is going on just letting go of it for a while and enjoying a big game with your friends,” Guiney said. “Maybe meeting some new people, and knowing that no matter what you’ll be welcomed with open arms. It’s just a really positive environment that I feel everybody should be part of because (student sections) are just so much fun.”

The Bleacher Creatures have had a ton of fun this school year. And they’ve earned statewide fame to add to their memories of the experience.

Traverse City West will accept its Battle of the Fans X championship banner during halftime of the first Division 2 Boys Basketball Semifinal on March 25 at Michigan State University’s Breslin Center. Finalists Buchanan and Midland Dow also have been invited to Breslin to be honored for this season’s achievement.

UDIMTraverse City West was chosen based on a vote by the MHSAA’s 16-member Student Advisory Council influenced by public vote on the MHSAA’s Facebook, Twitter, Instagram and TikTok sites. A total of 8,964 social media votes was received. The addition of TikTok this year added to the engagement substantially, as TikToks using the hashtag #MHSAABOTF2022 were viewed more than 700,000 times.

The Student Advisory Council based its vote on the following criteria: positive sportsmanship, student body participation, school spirit, originality of cheers, organization of the group, section leadership and overall fun. Nine semifinalists were selected from the original application group before Buchanan, Midland Dow and Traverse City West were chosen for MHSAA visits. Howell, Imlay City, North Muskegon, Petersburg Summerfield, Spring Lake and Yale also were semifinalists.

In addition to their other championship year, the Bleacher Creatures also were finalists in 2014 and 2017. Buchanan was a finalist for the seventh time this winter and has won championships in 2013, 2018 and 2020. Midland Dow entered the competition this year for the first time.

Below are our final takeaways from this year’s finalist visits:

Community Doesn’t Graduate: Buchanan

What we saw: At a game otherwise moderately attended by adults and opposing students, The Herd was out in force – as usual. After 10 years of Battle of the Fans, Buchanan students have reached a point in history where cheering on their teams and showing tons of spirit is all they’ve known – and especially as high school leaders have traveled to the middle and elementary schools every year to cultivate that culture. Herd leaders make games into gatherings, and this was just another during a year full of them as COVID-19 has eased. We watched this year’s Herd cheer the boys basketball team to a big win, but also sing and dance and just enjoy being back with each other in the stands, with plenty of representation from throughout the school as nearly half the student body showed.

Why we’re fans: A question we discuss after every BOTF visit is if we would’ve wanted to be part of the cheering section we just watched – and we’ve always left Buchanan with a resounding “Yes.” We’ve said this before, but every school would be served to replicate or at least borrow some of what Buchanan has created over the last decade. The relationships between high school leaders and the younger students who are following them, the ties between the athletes and their classmates cheering for them, and the connections between current Herd members and the people who came before them defines community.

Accept the Challenge Award: Midland Dow

What we saw: First-time BOTF applicant Dow will always have our respect for becoming the first to invite the MHSAA to an away game. The schedule caused them to bring us instead to Midland High, but the Chargers really impressed us with their organization, positivity and engagement throughout the game despite the rival Chemics’ win on the court. We dug the Doctors & Nurses theme and especially the fundraiser (again, at a road game) to buy snacks for local emergency room workers. Also notable – Dow has state-ranked girls basketball and hockey teams this winter, and the Chargers’ leadership includes members of both who put in additional time to make this section spark on top of commitments to those title-chasing sports teams.

Why we’re fans: The road game wasn’t the only challenge Dow accepted this school year. Of course, all of our finalists were left to restart their sections after COVID-19 spectator limits over the last 18 months, and Dow did so in a way others should copy – notably, stepping up their social media game and becoming a force not just at football and basketball but volleyball, soccer and hockey as well. Dow has had a section in years past but raised its game this fall and winter. We’re looking forward to seeing more – and next time at “Herb’s House” for a Dow home game.

Battle of the Fans champion: Traverse City West

What we saw: First off, possibly more fans than we’ve seen before, and stacked from the first row to the top of the high-rising bleachers. After past visits with the Bleacher Creatures, we were plenty familiar with the section’s organizational structure and leadership by its student senate, but we really admire how this year’s senators have embraced a fresh look to attract students from all grades and all activities to be part of the fun. Frankly, the Men’s Dance Team performance at halftime was pretty impressive – especially the aerials – and we can’t say enough about how much the drumline brings to the overall atmosphere of the game, especially working with the student section to rally the home team. Guiney regularly conducts interviews with fans in the stands and athletes from the various teams (and previously actors from the theater cast too) that are some parts serious but most parts silly, and getting all of those voices involved adds to the feeling of togetherness.

Why we’re fans: We’ve seen big crowds before. We’ve seen fans get crazy and sing and dance. We’ve seen fun halftime shows and entertaining quarter-break antics. All make student sections awesome.

Traverse City West student section

But what really stuck out about this year’s Bleacher Creatures is the lengths they undertake to make a 1,600-student school feel much smaller. Leaders told us stories about how in past years, the school’s senate and by extension the Bleacher Creatures were thought to be just for the “cool kids” or certain social groups, and busting that reputation was a goal as the section reunited in the fall.

What they’ve achieved that way is a much more meaningful legacy that will be passed on by this year’s seniors, along with a revived championship student section.

Guiney and his classmates may be living it right now, but the significance isn't lost on them. 

"I remember talking with some of my close friends who also (are involved) with the student section, during the early stages of this," he recalled. "(Saying) if we can win this and make our impact, that will last for a long time, and that will definitely fuel students of the future.

"I know that inspiring those kids and showing them how awesome a student section can be will definitely have a positive impact on the future of TC West and ensure that kids will be able to go to student sections with the same energy and have the same amount of fun. Because everybody deserves to have that experience." 

The Battle of the Fans is sponsored in part by thUnited Dairy Industry of Michigan.  

Check out below our stories and videos behind the finalists. (Photos by Alan Newton/Newton Photography; click for more from this BOTF visit.)


Buchanan

Read all about it: Buchanan's 'Herd' Begins New Era with Same Bucks Energy


Midland Dow

Read all about it: Dow Aims to Give Teams Advantage with Charger Spirit


Traverse City West

Read all about it: West's Creatures Filling Bleachers with Support for Titans Teams