Revived Blue Crew Continues to Thrive

By Geoff Kimmerly
MHSAA.com senior editor

February 6, 2018

PETOSKEY – When Dominick Murray’s older sister was a high school senior in 2012, Petoskey’s Blue Crew was a top-five finalist in the inaugural Battle of the Fans.

Three years later, then-freshman Dominick was “really iffy” about the whole thing and didn’t go to a game.

The once-proud Blue Crew had all but faded away. But in 2016-17, the section was reborn and returned to the BOTF Finals. And that wasn’t a one-hit wonder – Petoskey welcomed the MHSAA for Friday’s boys basketball game against Traverse City West as one of three finalists vying for this year’s Battle of the Fans VII championship.

Petoskey’s student section isn’t just back. It’s all the way back and better than ever before.

“There’s a lot of things stressful in high school, extremely stressful,” Petoskey senior Isabella Rowe said. “So coming to a basketball game or a football game or whatever kind of sport, just getting to focus on encouraging your classmates, getting to see people smile when Danny (Kolp) or anyone just dunks that basketball and everyone just jumps up in the air – it’s the coolest experience and the whole gym is so happy.”

We met with Rowe, Murray, seniors Jake Lee, Carly Williams, Jack Paulsen and David Paquette, and junior Taylor Whitman to discuss all that is the Petoskey Blue Crew.

BOTF is a competition, of course, and this year’s tour stop reports will follow a format similar to a typical game night – starting with a gameplan other schools can incorporate if they wish to join the fun, followed by our video from the tour stop and then more on why the section is considered one of the state’s best.

Petoskey’s Gameplan

Take some of these tips from the Blue Crew:

• It’s not a one-person show. Start as early as you can and get as many passionate people as possible to join in the planning. 

• Find out what students want. Petoskey’s love theme nights – and you’ve got to give fans who aren’t necessarily into sports incentives to keep them coming back for more.

• Work with your school administrators, finding out what you’re allowed to do and how they can help.

• Get social. There’s no better way to get out the good word than through social media. It’s the best way to let your classmates know what events are coming up.

• Get younger students involved, be it underclassmen or even middle school and elementary fans. They’re the ones who will be carrying on the traditions moving forward, and instilling pride and a sense of belonging early is valuable. 

Pregame Prep

The last regular-season game of last season, at Boyne City, remains memorable because of how the section traveled and dressed up and made it festive. Not long after, Rowe and Lee – juniors who were part of the main organizing group – began reaching out for new help on social media and together coming up with people they thought might be good additions to the Blue Crew’s leadership.

What they found in part were a lot of classmates who were interested in coming to games and helping lead cheers on the floor – but not necessarily planning behind the scenes. Both are important, of course, and by the end of May the “core group” for this year’s Blue Crew had just about taken shape.

That core group put together a list of theme nights, ranked which should be on the biggest games, and in August started filling in a calendar (Rowe and Williams have put a new one together for every month). The leaders also put together a “rules and guidelines sheet” including things like how seating will work (you get the best seats by showing up earliest, not based on grade, etc.). They started thinking up ideas to get underclassmen more involved in the section and eventually began working with their National Honor Society and DECA chapters and SAFE in Northern Michigan to help with finances and provide giveaways like lanyards.

In fact, the Blue Crew already is working on next year – at least a little bit – putting together the materials Whitman will need to take over when most of these leaders graduate, plus suggesting classmates who could take their places.

Game Time

Petoskey turned its gym into a safari-themed “jungle” for our visit, and packed its home stands despite the girls basketball team playing at Alpena and the hockey team hosting Alpena for a cancer benefit game in honor of freshman Evelyn Schwarz, who is undergoing chemotherapy while battling the disease.

The Blue Crew made sure to take part in that special event, raising money with a “miracle minute” between the first and second quarters. The Crew also had plans to finish the night by joining other classmates cheering at the hockey game after the basketball team was done.

“When you’re not part of a major sport – there’s not many fans at a ski race; nobody’s going to come out to the hill – (like with) soccer, before last year there was literally nobody there, and this year for the first time people are actually singing in the stands like you’d see in a professional game or something,” said Paquette, who played soccer and ski races. “It’s so cool, and it really gives you energy and support. It’s cool that your peers are supporting you for what you do, and I want to do (the same) because I love the positive energy we can give the basketball program, and I think it helps them better on the court too.”

A major change to the Blue Crew this school year has been the variety of teams it’s cheering. Football always is big, and basketball is the main draw up north during the winter. But the Crew made its share of volleyball matches during the fall and soccer games for the first time. Hockey has joined the winter rotation.

The BOTF Semifinal “Challenge Round” over 12 days last month also provided an opportunity for the Crew to grow its reach and continue its focus this year on getting more younger students involved. One challenge option gave BOTF semifinalists the opportunity to show how they get the youth involved – and Petoskey took that challenge head on.

The Blue Crew’s big focus for in-game fun this season was on creating great theme nights, but leaders learned something new there too.

Their classmates would get up for the challenge of a creative idea – dressing up for Safari Night gave them options of being a tourist, an animal, or just showing up in green or camouflage. But Crew members also like when themes are simple – wearing the school colors or all white, for example.

In the end, a mix definitely is best.

“(My sister) asked me about it. Obviously we do a lot of things differently than they did,” Murray said. “She wanted to know if some of the traditions still stand. … I told her what we did, and she said she’s much rather be in our student section because she’s an outgoing person and would’ve loved to dress in an ‘80s aerobics outfit.”

Postgame Analysis

The roar is restored. “It hasn’t really crossed people’s minds that much that even just when we were sophomores, (Blue Crew) wasn’t a thing,” Paquette said. “The underclassmen have grown up with this as their only experience. It’s a testament to the culture change we’ve created here, at least for the juniors and seniors to accept that’s what the culture is now. And I think that’s good because it’s probably going to continue it in the future.

We’re all in this together. “I think the reason the Blue Crew died was no one was including the younger classes; now we’re including everyone,” Lee said. “It’s not like we’re split upperclassmen and (under)classmen. We’re all together now, in school and on the court.”

We keep with the theme: “Last year and even before that we filled half of our stands, and now every game is always filled all the way to the top,” Rowe said. “People are pretty good about doing (theme) because we definitely did a ton of different things – just from simple things like color blocks (like blue and white) all the way to an 80s aerobic theme. Carly and I focus on getting calendars set for each month, and of course we try to not do the same thing twice. The girls (basketball) team had its own and boys had its own. We always had relatively good turnouts, and kids were always excited; ‘Hey, you going to the game tonight? What are you wearing?’ That’s always the first question they ask: What are you wearing?”

Spirit is contagious. “I know T.C. West motivated us to be in (Battle of the Fans). And then Boyne City … we were (finalists last year) at the same point. And now Pellston, and I’ve heard kids from Charlevoix want to get involved in the Battle of the Fans competition,” Williams said. “They’ve seen our rules and guidelines sheet and they’re like, this is what we need to do. … It’s just motivation from other schools that’s getting kids started.”

Next stop on BOTF: We also visited Boyne City for its game Friday, and that report and video will publish Feb. 12. We'll finish the 2018 BOTF tour at Buchanan for its Feb. 16 boys basketball game against Berrien Springs.

The Battle of the Fans is sponsored in part by the United Dairy Industry of Michigan.

PHOTOS: (Top) Petoskey's Blue Crew roots on its boys basketball team Friday against Traverse City West. (Middle) A member of the Blue Crew takes the night's safari theme prehistoric. (Photos by Larry Tracy/CMA Action Photography.)

Zeeland East's Coop Crazies Share the Love

By Geoff Kimmerly
MHSAA.com senior editor

February 17, 2020

ZEELAND – Jonah Bunce had been waiting for this opportunity. With Hope College just down the road, the Zeeland East senior had grown up studying the Dutch’s Dew Crew and its powerful student section punch.

Classmate Liz Bays had been looking forward to her time in “The Coop” as well. Her father had coached multiple teams at East Kentwood, and she spent years watching the Falcons’ student section at work and readying for her chance to be part of something that looked like so much fun.

East’s “Coop Crazies” seemingly have had everything necessary to be a force. The section even had a little bit of history, having made the Battle of the Fans II finals in 2013.

But recent history had fallen short. And by the end of last school year, Bays, Bunce and their friends had realized it would be up to them to make up for three years that had fallen way below their expectations.

“What we focused mainly on was just having fun, honestly. We just like to have fun, and we like to keep a positive atmosphere,” Bunce said. “I knew one day I would be up in this position because it’s just something I love to do. And so what we strive (for) is inclusiveness, and we make sure all freshmen, sophomores, juniors and seniors are all appreciated.”

We saw for ourselves how that’s paid off during the final MHSAA BOTF IX visit Friday for Zeeland East’s boys basketball game against Hamilton.

We met first with Bunce, Bays and seniors Abby Beckett, Will Fredrickson and Ryan Stockdale to find out how they’ve created such a happy home again.

The Coop always has been senior-run, and that leadership structure is unchanged. What’s different is the approach.

Between talking things through with younger siblings and their friends, or during classes with students in the lower grades, the senior Coop leaders were able to start fostering a newly-inviting culture pretty quickly. And after the second football game this fall, they knew they had the makings of something special.

But filling the stands for football never has been a problem – the downer is they would empty out after the fall was done.

This winter, though, the good vibes have carried over.

“The Coop,” Bays said, “has become a place where everyone wants to be.”

Game Time

This year’s rise started on their last day of school as juniors, when Bays, Beckett and Bunce went to athletic director Josh Glerum and told him they wanted to lead the section in 2019-20. “We said, ‘We want to take over The Coop. We want to make this better. And we want to leave behind what we didn’t have the last three years,’” Bays recalled.

What they would create was hatched during summer meetings at the local ice cream shop. It began to play out during the first football game – when, without anything special planned or specifically organized, “We just had fun,” Bunce said, “and everyone realized this is legit. This is awesome.”

The Crazies aim and claim to be mostly impromptu and spontaneous. But they clearly put some planning into a slate of innovative ideas that kept about 200 in The Coop busy Friday from warm-ups until the final buzzer sounded.

The Zeeland East band provided an upbeat soundtrack for a night built around Valentine’s Day and filled with glitter, hearts, and cupid wings. It also was Senior Night for both the girls and boys varsity teams, and the latter made its entrance to the gym prize-fight style, through a door at the back of the student section and through The Coop to the floor.

The section prides itself on getting noisy when opponents have the ball, and the Crazies made their share Friday. From start to finish, they always seemed to have something going, including a halftime ceremony that included passing out roses to mothers cheering for both teams.

The best thing we saw fell under the “we can’t officially suggest this, but we enjoyed it” department. Two section leaders staged a fight in front of the section broken up by the school’s real-life resource officer, a deputy from the Ottawa County Sheriff’s Department who was in on the fun and then led the section in something of a cruiser chase during a first-half break.

His moves were rivaled by a middle schooler whose second-half breakdance was worth the price of admission on its own.

Everyone was feeling the love, and when the beat dropped for “Party Till We Die,” the air above The Coop filled with a “glitter bomb” that more or less defined the night.

“We wanted to get a bunch of a glitter and just throw it up in the air and make it more of a party,” Beckett said. “We love doing that.”

Be like Zeeland East

Take some of these tips from the Coop Crazies:

Include everyone: It’s the best way to maximize section power, and as noted above served as a base belief for The Coop’s revival this school year. “It’s not just about the senior class, or one class,” Stockdale said. “Your student section isn’t going to be good unless all four levels are going crazy. We kinda realized when our freshmen are at their best, we’re at our best.”

Trust the process: Coop leaders have picked up specific roles, which simplifies putting together great nights for their classmates. Beckett and Bays always handle social media. Fredrickson is the flier guy, putting together the postings hung around the school. Stockdale and Bunce are the digital masters and build videos for the school’s daily announcements. All have specific jobs, and as a group they’ve found their groove.

Find help in the administration: Glerum taking over as athletic director before the 2018-19 school year definitely had an impact on The Coop. It’s not a coincidence – Glerum was the athletic director at Muskegon Western Michigan Christian when its section was a BOTF V finalist in 2016. Last year’s Coop leaders began meeting more regularly so everyone was on the same page, and this year he’s been available to provide whatever the section needs. Also, he never brought up Battle of the Fans. But as soon as Bays asked what it was all about during the fall, he sprung into action and made sure the Crazies had all the information.

Think outside the box: The Valentine’s Day theme may have seemed a little obvious given game night was Feb. 14. But we had to admire how the section honored moms for both teams, how they got local law enforcement involved and all in all how they supplied the highest level of creativity we saw this BOTF season.

They said it best

Home sweet home: “I grew up watching this stuff and I realized how much fun everyone was having, how much everybody enjoyed it,” Bunce said. “I think, coming from my personality, I enjoy having fun and going crazy. So I think when I saw that, I realized this was a place where I could show those emotions.”

It’s our time: “I think the big thing this year that has been a change is our whole senior class is trying to just enjoy the moment,” Stockdale said. “We preach, ‘It’s just a party.’ We don’t promote it as a game – just a party. Just come and have fun.”

Let fun take its course: “We weren’t trying to do anything special (to get this restarted),” Bunce said. “We would just put it out there on social media, and it was just the word (getting around) and everybody knowing that it was fun. Then it would just take care of itself.”

This is why we’re here: “Everything’s fun. Just cheering on your buddies – there’s nothing better than seeing our buddies succeed,” Fredrickson said. “And when they fail, you’re still there to support them.”

Next stop on BOTF: With all three finalists visits complete, online voting will begin Tuesday on the MHSAA’s Instagram, Twitter and Facebook feeds and continue through 4 p.m. Thursday. The MHSAA’s Student Advisory Council will consider those results when selecting the winner. The Battle of the Fans IX champion will be announced Friday, Feb. 21.

The Battle of the Fans is sponsored in part by the United Dairy Industry of Michigan.

PHOTOS: (Top) Zeeland East’s “Coop Crazies” filled the gym with plenty of red and pink during Friday’s Valentine’s Day-themed game. (Middle) Senior Jonah Bunce, in cupid wings, helps lead his classmates in a dance. (Photos by Kiersten Palmbos, Zeeland East senior.)