Coopology: The Study of Being Rowdy

February 8, 2013

By Geoff Kimmerly
Second Half editor

ZEELAND – Trent Courtright’s voice was gone, and his face paint mostly had washed away by the end of Friday’s Zeeland East boys basketball game against Muskegon Mona Shores.

He predicted he’d sleep well that night, reveling in another Chix victory and the part he and his classmates played by cheering them on.

It was just another night in “The Coop,” home of Zeeland East’s raucous student cheering section.

“We had a lot of fun out there. We love supporting our guys. It’s all worth it for the Coop,” Courtright said. “We try to keep the intensity up no matter what the score is. We try to keep all the fans in the game.

“We just try to support our guys as much as we can and be as loud as we can.”

Mission accomplished.

Nearly filling a section of stands seemingly cut out of the gym wall just for them, Zeeland East’s students stood roughly 250 strong during Friday’s MHSAA Battle of the Fans II visit. The Coop was the fourth stop on the MHSAA BOTF tour, following Frankenmuth, Vandercook Lake and Ann Arbor Gabriel Richard. The final trip, to Buchanan, is Friday, with voting on the MHSAA Facebook page to begin Feb. 19. The winner will be announced Feb. 22 on Second Half.

Don’t plan on the Coop taking any breaks until then, or for the rest of the season.

Be it during a halftime dance-off or sprints down the sideline after every Chix 3-pointer, just about every member of the Coop spent almost all 70 minutes of Friday’s game jumping, dancing, clapping, singing and chanting.

“If you go to a basketball game and you’re not a basketball fan, we want you to still be entertained,” senior Dan Rebhan said.

“There are a lot of pauses in basketball games, and football games too. We always try to fill those with a cheer, a little chaos – there’s been a couple dances, too.”

The Coop has been a Zeeland East tradition for a number of years, but has built toward this crescendo especially during the last three.

Coop leaders know they’re making an impression because of the comments they’ve received.

After a game at Grand Rapids South Christian in early December – when the traveling Coop was far outnumbered by the home student fans – Zeeland East’s students were greeted after by South Christian parents who applauded them for matching and at times exceeding the volume of the home crowd.

During another game this season, Holland Christian students answered another opposing student section by chanting, “The Coop was better.”

 “Our whole community backs us.  I was at the gas station the other day in Holland, and there were two people in front of me that didn’t know me, and they were like, ‘Did you see that Zeeland East student section?  They were pretty sweet.  I think we should go over and watch one of their games,’” Courtright said. “And I was like (nodding my head and smiling).”

Zeeland East athletic director Tim Ritsema met with the section leaders at the beginning of the school year and told them about his experience as part of the Holland High student section in 1985-86. Ritsema explained that this year’s Coop belonged to these seniors, and it was up to them to make the most of it.

If a class was going to raise the Coop to elite status, these seniors made sense to take that challenge. Back when they were in junior high – and often to the surprise of opposing fans – Elzinga and some classmates would paint up and root on their middle school basketball teams. When Zeeland East finished Class B boys basketball runner-up in 2009, Rebhan and a few of his eighth-grade friends snuck into Breslin Center with high school student tickets, finally getting their first taste of being part of the Coop.

When the Battle of the Fans II was announced early this fall, Ritsema forwarded the information to Coop leaders and told them they should give it a shot.

All seven main leaders play sports – football, baseball, golf and track. The Coop is like their winter sport, and has allowed them to form friendships with classmates they didn’t necessarily know well before.

Zeeland East’s students have developed another tradition over the last two years that they fully expect to continue long after this group of leaders is gone.

The High Five Hallway started during the fall of 2012 as something funny done by a few of the seniors, who on football game days would give each other high fives and yell while intersecting in the hallway that leads to the doors and pathway between Zeeland East and Zeeland West, which sits adjacent to the Chix campus.

Students at the schools share classes throughout the day, so often a number of them are crossing between the two schools. Beginning during football season this fall, Rebhan on game days would re-enter East after his classes at West and begin a 10-second countdown. East students in the High Five Hallway would arrange in two lines facing each other, and spend about two minutes of the eight-minute break high-fiving each other while traveling the winding corridor.

It’s said there’s no drama in the Coop, just plenty of camaraderie. It starts in the High Five Hallway. Could it end with a Battle of the Fans championship banner?

“I was dating a girl from (Zeeland) West and I went over to her house the day after the East-West game. Her dad was talking to me about the Coop for like an hour,” Elzinga said. “He didn’t mention a thing about the game, except for that we won.  I was like, ‘West played really well,’ and he said “Yeah, and you guys looked like you were having a lot fun.’”

Subway is a sponsor of this season's Battle of the Fans II contest. 

PHOTO: (Top) The 250-member Coop takes its place in the end zone bleachers during Friday's game against Muskegon Mona Shores.  (Middle) Trent Courtright (#14) leads the Coop in one of its many in-game cheers.  (Video Above) The High Five Hallway, as captured by students, before its Feb. 5 basketball game.  (Photos courtesy of Kurt Van Koevering, Zeeland Record.)

BOTF X: Buchanan's 'Herd' Begins New Era with Same Bucks Energy

By Geoff Kimmerly
MHSAA.com senior editor

February 8, 2022

BUCHANAN – Nick McKean doesn’t recall why he pulled classmate Shawn Tucker from the bleachers down to the front of Buchanan’s cheering section during a football game this fall.

They knew each other, but weren’t really friends at that point. Six months later, McKean just remembers thinking it would be fun. But the magnitude of the opportunity sank into Tucker’s recollection much more heavily.

“He grabbed me,” Tucker recalled last week,” and changed my senior year.”

Over the last decade, Buchanan High School’s “Herd” has established itself statewide as an example of prime student section culture. The Bucks have won the MHSAA’s Battle of the Fans three times, and Buchanan’s appearance in this year’s BOTF X Finals is its fourth-straight and seventh overall in the championship round. The Herd has served as a teaching example for how student sections can organize, grow and transform a school – and Tucker’s experience has been among the latest examples of the good that results from that work.

“This year was just completely different for me,” Tucker said. “It’s so much fun; it’s hard to explain. Getting to help lead the chants, being up front at games, it’s an experience you can’t recreate in a different way.”

We caught up with The Herd for Friday’s home boys basketball game against South Haven, the MHSAA’s second of three visits as part of this year’s BOTF finalists tour. Midland Dow hosted the first Jan. 28, and the final visit will be at Traverse City West on Feb. 8.

Below is our highlight reel and 10 “X Factors” from our trip to Buchanan.

1. Battle Plan

Friday’s visit coincided with the culmination of Buchanan’s “Winterfest” week. Activities included the crowning of class representatives between the girls and boys varsity games and a collection taken up to assist with medical bills for a student suffering through a tough bout with COVID-19. This also would be the seventh win of a current eight-game streak for the boys basketball team.

2. Honoring Tradition

Anyone who has witnessed a Buchanan basketball game over the last decade would have recognized the “Welcome to the Woods” and “B-U-C-K-S Bucks” chants and the dance mashup among familiar Herd activities. With seven BOTF finalists appearances, there’s a lot of Herd video out there – and current leaders have watched for ideas that while old are new to them.

Buchanan student section

3. Hitting Reset – Sort Of

Two years of COVID-19 – and especially 2020-21 with spectator limits – forced current leaders (almost exclusively seniors) immediately up front, without the usual buffer junior year to watch how everything works. But there was some benefit: “We started new and we’re growing different this time,” senior Brennen Weaver said. “We’ve always had The Herd, it’s here, but it’s like we cleared the white board and we’re now redrawing a new thing that’s starting.”

4. Why it Works

Current leaders were raised in this culture, which makes things easier to continue – but other schools can follow the same plan. The section is basically a “spirit team” that brings enthusiastic students together for regular planning meetings. There’s an upperclassmen-driven leadership structure, but input is supplied by students from all classes. The Herd from its start has made a priority of visiting Buchanan’s elementary and middle schools, teaching those students how to cheer and cultivating the next leaders. They work closely with three teacher advisors and the blessing of administration, and have made a point of becoming active in the community as well. All of it is mostly in the name of fun, and that keeps interest up – clearly, as about 170 students from a school of 380 filled the stands Friday.

5. So What’s New?

The Herd always has taken pride is attending a variety of sports. But this year’s football cheering section surpassed all previous renditions. The Bucks also cheered on their classmates during a competitive cheer meet. They supported at cross country, wrestling, and even at a marching band competition in Detroit. And of course there are new themes to go with the ones that always get the rowdies excited.

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 

A post shared by The Herd (@theherd_bhs)

6. Nicest Place in America

Reader’s Digest named Buchanan exactly that for 2020, and while The Herd wasn’t mentioned in the feature on the community, there’s no doubt that strand is woven through the student section as well. Example: A “Mean Stinks” anti-bullying campaign incorporated into the 2014 Bucks section still is part of its message today. “I can’t imagine living or going anywhere else,” senior Macy Orphanidis said. “Buchanan is such a tight-knit community, and I love every single person here and I know everybody. It’s like my family now.”

7. “Which Way? This Way”

The chant is basketball related, but the message is a way of cheering life. It’s all positive. And can be pretty simple: Earlier this season an opposing student section was cheering “air ball” and trying to get a Herd response, but instead was ignored. And the negativity from the other side stopped. “They have the energy,” senior Joy Kaltenbach said. “In sports a lot of times we naturally just get mad when something bad happens instead of being happy when something good happens. So I feel like they just need to redirect their energy.”

Buchanan student section8. Come Join Us

Another Herd tradition brought back this year is a halftime conga line, and on this night the Bucks got at least a handful of South Haven students to join in. During football season, McKean went across the field to the Niles student section and unsolicited led those students in a chant. It in part comes down to confidence. “Even if you’re not confident, you have to portray yourself as confident, because if you’re nervous they won’t listen to you,” McKean advised. “If you walk around with a lot of swagger holding that megaphone like a boss, they’ll listen to you.”

9. Pro Tip: Work with What You Have – It’s Plenty

Every student section has the ingredients, starting with a leadership group filled with different personalities – some will want to focus on creating cheers, others themes or how to make the most noise. Involving variety also includes bringing in leaders from different sports, extracurricular activities and friend circles. Those representatives in turn will get more from their groups to take part.

10. The Herd Will Continue to Roam

That’s the end game. “I just want to teach (younger students) to stand out in their crowd and try to be their own leaders, so maybe that can be the ones who can be in the position we are,” Weaver said. “So they can give their energy and be the one providing all the loudness and fun cheers. (We want to) find those people who really embrace it and want to do more.”

The Battle of the Fans X finalists tour will conclude Tuesday at Traverse City West, with public voting on the MHSAA’s social media channels starting Feb. 15 and the champion announced Feb. 18.

PHOTOS (Top) Buchanan's "Herd" cheers during Friday's boys basketball win over South Haven. (Middle) Students shine their phone lights during pregame introductions. (Below) The Bucks follow their leader on a rollercoaster ride during a break in the game. (Photos by Jessica Elliott.)