Change Does Frankfort's 'Cage' Good
February 5, 2014
By Geoff Kimmerly
Second Half editor
FRANKFORT – Senior Christian Purchase, a Frankfort basketball player, remembers sitting in his school’s cheering section as a freshman and thinking he’d hate to be on the other team.
It wasn’t because his Panthers were winning the game. Instead, Purchase put himself in an opposing player’s shoes, at the free throw line, trying to shoot while half of Frankfort’s student body yelled “Everyone is watching you!”
“My heart broke for them,” said junior Madison Stefanski, also a varsity player. “They would stand there to shoot their free throws, and they would look at you. And it’s just like, ‘I’m sorry.’ That’s scary, a whole student section yelling that at you.”
Frankfort students call them “You” cheers, and they made up the section’s entire repertoire before this winter. But instead of chanting, “You can’t do that” this season, the Panthers are proving you definitely can ... change an entire cheering culture.
This year’s smallest Battle of the Fans finalist – with only 152 students – admits to its negative past. But “The Cage” also has embraced its positive present and future as it works to renew its reputation and change the tone across its corner of the Lower Peninsula.
“You just need a couple people to start it, a couple positive people. And they’ll tell people, and everybody will get really excited,” Frankfort senior Allison Evans said.
“Because I feel like everyone knows that’s (negative cheering) is wrong,” Stefanski continued, “but it just takes a few people to say, ‘We could change it. Why not?’ And then it all just started.”
Frankfort on Monday was the third stop on this year’s Battle of the Fans III tour. MHSAA staff and Student Advisory Council members already have visited Buchanan and Bridgman, and will head to Traverse City West on Friday and finish at Beaverton on Feb. 14. Public voting on the MHSAA’s Facebook, Twitter and Instagram sites will take place Feb. 18-20, with the Student Advisory Council taking that vote into consideration when selecting the champion.
The winner will be announced on Second Half on Feb. 21 and honored with a championship banner during the Boys Basketball Semifinals on March 21 at Michigan State University’s Breslin Center.
To fully appreciate what’s new in The Cage, it’s best to start with Frankfort’s near past.
Instead of the current 80 percent turnout for home boys and girls basketball games – or closer to 100 percent plus middle schoolers for Monday’s boys game against McBain – the Panthers’ student section used to fill about halfway on its best nights.
Those who showed might stand for the first quarter, but by the third everyone was sitting – and many were yelling not the greatest stuff. And woe to the opposing player who had to take the ball out of bounds on the baseline in front of the Frankfort student section – there was no telling what might be hurled his or her way.
The Frankfort students were having fun, but also got bored. It’s not that they felt the “You” cheers were wrong – maybe just customary – but they definitely didn’t feel right. And the negativity frequently drew the ire or opposing parents, administrators and others who remembered bad things from the past.
“Before a game would start, people would be like, ‘Watch your cheering section,’” Evans said. “And this year, it would be like, ‘You watch, and after the game tell me if you have a problem.’”
Instead, opposing athletic directors, coaches, officials and parents have congratulated leaders and athletic director David Jackson on the section’s transformation.
Purchase started considering starting a cheering section during football season. But it took another embarrassment to set The Cage in motion.
He and five or six of his buddies formed a mini section for volleyball games this fall. They were a given to show in the area of bleachers cut out of the ball at one end of the court.
But during the Panthers’ District volleyball opener, a 3-0 loss, they were figuratively pushed aside as Fife Lake Forest Area students took over.
“We kinda felt beaten,” Purchase said. And then next day, he paid Jackson a visit. “I told him I have theme ideas. I have cheers. I have kids that want to do this. Let’s get this rolling.”
Jackson gave his blessing, and teacher/coach Jaime Smith pledged plenty of support. And in a school of 150 students, word spread quickly.
A group of leaders –all athletes – began to plan while keeping an open door to anyone in the school with an idea to add. Volleyball players Evans, Stefanski and senior Zoe Bone joined Purchase and junior Ryan Plumstead, who also was in the mini section and also plays on the hoops team. Senior wrestler Jacob Chappell is a bit of a commanding presence among his classmates and was a transformative addition to the leadership group – “If Jakes wants to change, everyone changes,” Stefanski said – and “The Cage” name was thrown out randomly by another classmate.
They taped step-by-step demonstration videos of cheers and dressed in theme night costumes – one in a toga, another in neon, a third in rain gear – for a pep assembly to explain not only how students would now cheer, but why they were making a switch.
Student attendance at basketball games has doubled, and The Cage also cheers on Chappell’s fledging wrestling team. Purchase and Smith visited the junior high to explain the new cheering philosophy and also motivate those grades to find the next leaders of the group.
Drama students come from practice dressed up and ready to yell. The artists are there too, and one is designing a giant Fathead decal to be added to The Cage’s already elaborate decorations. Students who had never attended a sporting event are now regulars.
There’s been only one complaint (and it’s not a bad thing) – that the section is too loud.
“When you’re out there and getting negative cheers from the other school, or even your own school, you kinda feel like you’re on your own island if you miss a shot or airball a shot,” Plumstead said. “When you’re getting positive cheers and miss the shot, and the crowd is like, ‘Yeah, go get ‘em next time,’ you shake it off and you’re back in the game.”
On occasion, a few students might try to dip back into the negative. But now they’re the ones made to feel on an island. “We tell them that’s not how we do things anymore,” Stefanski said. “We didn’t’ realize how bad it was, saying negative things, until we saw other schools do it.”
But the positive spin is starting to spread. The Cage found a few students from a neighboring school in its section during one game. Other schools are forming sections and starting theme nights – Purchase has traveled to a few to check them out – and it’s always a compliment when students from other schools tweet they wish they went to Frankfort so they could join in the fun.
All of the reaction seems to say what leaders of “The Cage” would most like to hear.
“That we turned this around completely. We changed the games, the feel, the entire environment at Frankfort,” Purchase said.
“Not only that we changed our school, but we’re changing the Northwest Conference,” Plumstead added. “Not only are we changing the culture at Frankfort, but changing it everywhere in northwest Michigan.”
Battle of the Fans III is sponsored in part by the United Dairy Industry of Michigan.
PHOTOS: (Top) Frankfort senior Jacob Chappell leads "The Cage" in a roller coaster during Monday's game against McBain. (Middle) The cheering section, still dressed for "icy" winter, cheer on the Panthers during the first half. (Photos courtesy of Jaime Smith.)
Heritage's Hawks Nest Wants You 'Hype'
February 5, 2019
By Geoff Kimmerly
Second Half editor
SAGINAW – Three years ago, Saginaw Heritage teacher Melissa Fila showed up at Bay City Central, tub of pompons in hand, ready to rev up her students who had made the trip to support the Hawks boys basketball team.
She found three huddled together and two more sitting with their parents. That was it.
How things have changed.
When Central visited Heritage this Jan. 18, the Hawks were filming a congratulations to the eight semifinalists joining them in the second round of this year’s MHSAA “Battle of the Fans VIII.” The stands behind Heritage’s home basket hold roughly 400, and they were packed.
From the humblest of beginnings, Heritage’s student section has grown into a Saginaw Valley League force and the first from that conference to make the BOTF finals. Thanks to a significant boost in “leadership” – much more on that below – the Hawks Nest has become the place to be for many of the school’s 1,500 students.
“This year I’ve seen a total change with people in the student section,” senior Khayli Bracey said. “Everyone is more confident than in past years. You don’t have to be like, ‘Everyone cheer.’ Everyone’s just doing it. Nobody’s necessarily telling people what to say, how to say it.
“Everyone’s just hype.”
We heard that buzzword more than a few times as we met with section leaders Bracey, fellow seniors Shelby Vondette and Josh Frank, juniors Abbey Coenis and Dom Simpson and sophomore Brendan Trier before Friday’s girls basketball game against Midland Dow to find out what’s made the Hawks Nest take flight this school year.
We’ll report on all three of our BOTF finalists visits this month following the format of a typical game night. We kick things off below with some of the Hawks Nest’s suggestions for other student sections hoping to grow, followed by the video from our visit and then more of a story behind Heritage’s rise.
Heritage’s Gameplan
Take some of these tips from the Hawk’s Nest:
Just get started. A gathering of just a few students to watch games can snowball into something more. Don’t be intimidated or afraid. Grab some friends, maybe pick out a theme to dress alike for a game, and see where it goes.
Team up with a teacher. Or an administrator, advisor, coach, etc. Working together with someone who can serve as a champion for your section to the rest of the faculty and administration is invaluable – as is having someone with whom to bounce around ideas.
Care, then don’t care. Care enough to be there, to cheer on your classmates, to make the effort to get more people involved. And then don’t care – what you look like when you’re dancing, how silly the chants might sound. Just join in and enjoy the ride.
Get everyone involved. Heritage’s leaders were adamant that the main difference in this year’s section is the enthusiastic contributions from underclassmen. We’ve learned this from many finalists over the years – the best student sections have plenty of seniors and juniors, but also welcome plenty of sophomores and freshmen.
Be unique. Be creative. It’s getting harder to come up with original cheers. Heritage has taken its share from others, including Iceland’s soccer national team supporters and the NFL’s latest ad campaign. But the Hawks Nest also benefitted from an early-fall leadership “day camp” where students were assigned to come up with new chants – and produced the section’s current favorite: “Ooh! Ah! We’re the Hawks of Saginaw!”
Pregame Prep
Heritage has offered a “Leadership Development” class for decades, and Fila has taught it for most of this one. Her students take part in some awesome projects – like for Veterans Day putting out 10,000 American flags on the school’s lawn to represent Saginaw soldiers, or directing coat and prom dress drives and an “Amazing Race” that most recently netted $15,000 in local donations.
Beginning with the 2016-17 school year, Fila’s Leadership classes also began working on ways to lead more students into the stands.
Heritage had good student sections in the past. The Hawks football team made the playoffs four out of five seasons during the mid-2000s, and students turned out to cheer. Vondette said hockey games have always been crazy – especially as the team has joined the state’s elite over the last few years. The girls basketball team has a long history of success, but she remembers students especially starting to show up during the Hawks’ run to the Class A Semifinals in 2015 when she was in eighth grade. “I feel like everybody got the idea that’s what a student section should be like when they went to a game like that,” Vondette said of that run.
Enter the Leadership class. In addition to all of the good stuff students continued to do in the community, Fila helped them begin to organize a student section – sparking ideas on persuading their classmates to give it a try, guiding code of conduct discussions to make sure students were cheering in a positive manner, and most of all empowering them to create something that would have an impact.
At first, the reborn section was made up of a group of sophomore and junior boys who liked sports. But it quickly grew. So did the Leadership class – last year Fila began teaching an “Intro to Leadership” for underclassmen, and that class allows them to get involved in the student section planning earlier.
There are 200 students taking a Leadership course each semester, and roughly 50 percent of the student body has taken one of them at least once. That means 50 percent at one time have had some hand in helping plan student section activities, putting together presentations on how to do cheers for the rest of the student body, or helping the Hawks Nest apply for Battle of the Fans the last three years (and make "Challenge" videos like the one below).
This fall’s MHSAA Sportsmanship Summit energized section leaders further. But what brought us to Heritage for this BOTF finals may have started during last season’s girls basketball run – the Hawks defeated East Lansing to win the Class A title in front of a sizable group of students at Calvin College’s Van Noord Arena.
“The girls winning the state championship. We took busses. There were so many kids there, and it was just such a good environment,” Simpson recalled.
“There was not one person quiet. Everyone was standing. Everyone was screaming,” Bracey added. “It’s the best I’d ever seen Heritage.”
“The energy was different,” Vondette agreed. “And now it’s just kept going strong.”
Game Time
The Hawks Nest filled with 250 students for our visit Friday for one of the most highly-anticipated girls basketball matchups of this regular season. Home games, as at any school, are the top draw, and Simpson said he’s seen fans going not just to basketball, hockey and football, but also soccer, volleyball and even once to a bowling match.
For this night, it’s important to keep in mind that those 250 attended while the boys basketball team was playing at Midland Dow and hockey team was taking on Birmingham Brother Rice in a high-powered matchup at the Michigan Interscholastic Hockey League Showcase in Trenton. And what’s more, Heritage didn’t have school Friday – giving fans a great reason to stay in for the night.
That wasn’t going to happen with Frank at the video controls.
He spends game nights with a camera in hand, and his skills have taken the Nest’s marketing up a level. Many games are previewed with a short Twitter video announcing the theme or other important information. Then he shoots at every game, building a library of hype videos to keep classmates engaged – and help him put together a strong BOTF application.
“We always said, the intention last year, since we didn’t go on (in BOTF), this year’s we wanted to make it a really jaw-dropping moment,” Frank said. “So right from the beginning of the school year, we were going to start filming and get everything.”
The theme Friday was “EXTREME” and that meant lots of lime green as students received a free T-shirt with student ID. The Nest also included a pep band, two pom teams and the school’s mascot – and plenty of noise, all positive, and despite a fast start by Dow as it went on to hand Heritage its first loss of this season.
“It was a blast. There was just so much energy,” Trier said. “We do it every night. If we’re winning, losing, we still cheer on our team no matter what.
“We’re just getting started. It’s about to take off. We’re going to go even higher. We’re going to shoot for crazy stuff.”
Postgame Analysis
We’re in this together: “I feel like our student section is a more comfortable environment for younger people now. I know a lot more of the underclassmen now through Leadership, and I feel like we’re all one now,” Simpson said. “Our school revolves around Leadership and the student section now. Everyone goes to the games. It’s a culture for us.”
Multi-media marketing works: “When Josh will post videos, and you see everyone in the student section just screaming their heads off, you want to be a part of that,” Vondette said. “That’s what you want to do.”
One memory can make it happen: “At the girls state finals, I was in the front with Shelby, and we were the ones who started stuff, and I just remember (thinking), ‘I want to keep doing this,’” Bracey said. “I would never be the one to want to start cheers – of course I’d cheer along with everyone else, but I was never one that would want to lead a whole group of people. But after that game and seeing everyone getting involved, I was like, ‘I want to keep doing that.’ That was the turning point for me.”
The Nest is the place to be: “Because we make it look so fun,” Coenis said, echoing Trier that the section will just keep getting bigger and better. “The more hype you are, the more hype everyone around you is going to get too. It’s just going to spread.”
Next stop on BOTF: We will visit Buchanan for its boys basketball game Friday against Parchment, and finish the 2019 BOTF tour at North Muskegon for its Feb. 12 boys basketball game against Montague.
The Battle of the Fans is sponsored in part by the United Dairy Industry of Michigan.
PHOTOS: (Top) Saginaw Heritage’s Hawks Nest anticipates a big moment during Friday’s game against Midland Dow. (Middle) Shirts and pompoms made for a green and blue “EXTREME” theme night.