And the 2014 BOTF winner is ...

February 21, 2014

By Geoff Kimmerly
Second Half editor

Beaverton’s “Bleacher Creatures” student section has filled stands for 35 years.

But when leaders decided this fall to get more organized, and then met this for the first-ever Spirit Club meeting, they had one goal in mind:

Win Battle of the Fans III.

After falling just short of making last season’s five finalists, the Creatures simply wanted a chance to show what they’ve been doing since their parents were in high school.

They got their chance Friday during the MHSAA’s visit for a boys basketball game against Houghton Lake – and showed more than enough to capture the title as the state’s top high school cheering section.

“It’s such an honor to be involved with some of the other schools this year. And knowing how far we came, it’s just so awesome. Our dream came true,” said Beaverton junior Drew Porter, the spirit club’s president. “When we got over 1,000 votes, that’s almost our whole town population, and that was just like, ‘Oh my God.’ It was a feeling that you only feel when you’re in a great situation, and we’ve got a great community here. They support us, and we support the basketball team.”

The Creatures will accept their MHSAA championship banner during the 6 p.m. Class B Boys Basketball Semifinal on March 21 at Michigan State University’s Breslin Center.

Today is a snow day at Beaverton, which will only delay what should turn into a community celebration when the 1,100-resident town hosts rival Gladwin for a basketball game tonight.

Beaverton was chosen based on a vote by the MHSAA’s 16-member Student Advisory Council influenced by public vote on the MHSAA’s Facebook, Twitter and Instagram sites. A total of 12,938 social media votes were received, with those results then equated against a school’s enrollment.

From the Advisory Council side, this clearly was the closest Battle of the Fans to date. Four finalists received first-place votes, and the champion wasn’t decided until the final two votes were tallied. The Council based its vote on the following criteria: positive sportsmanship, student body participation, school spirit, originality of cheers, organization of the group, section leadership and overall fun.

Beaverton and then Buchanan easily received the majority of public social media votes, with Facebook those fans’ main mode of support. Judging by comments to stories on Second Half, some of those votes came from as far away as the Pacific coastline and Gulf of Mexico.

Some numbers to consider from this season's contest: The application videos have been watched nearly 12,500 times, and the MHSAA-produced videos from our tour stops have 6,500 views. The stories on the five finalists plus Tuesday’s explanation of how to vote had been viewed 19,865 times as of 8:30 this morning.

Through snow storms and anything else the polar vortex threw our way, we enjoyed memorable trips this winter. Here’s some of what we’ll remember most about each finalist:

This is Our House Award: Bridgman

What we saw: The Bees boys basketball team has won 80 percent of its home games over the last 19 seasons. Credit popular coach Mike Miller with much of that, but he’d surely also point to his “Orange Crush” student section. Bridgman, a Class C school, has a gym that should be the envy of many a Class A program. Bigger schools also would love to be cheered on by a section like the Crush, as fans stacked a corner of the stands three levels into the rafters while rooting their team to another win.

Why we’re fans: The band and cheerleaders – and of course the mascot Buzz – all take significant roles in the “Hive” party as well, and the “TNT” box to set off the section after every 3-pointer was an excellent addition this season. And there’s a reason the Bees are so strong at home – their fans stay engaged in the game action throughout. Cheering on teams is the most important responsibility of a student section, and the Crush has a measured impact.

Model Student Section Award: Buchanan

What we saw: What did “The Herd” do after winning the Battle of the Fans in 2013? It became an organized group engaging roughly 10 percent of the school as part of its planning committee, and became an often-requested source of support at community functions. The Bucks remain an incredible example of bringing together an entire school and keeping fans active from tip-off to the final buzzer, as we saw again during our return visit.

Why we’re fans: More of the above – the Bucks are organized, positive and have quickly created a camaraderie that has become not just the talk of the town, but among social media followers from afar as well. The excitement has caught on among the district’s middle school students – they’ve created a mini Herd – and that means we’re planning on visiting Buchanan again in 2015. Other sections have watched the Bucks and learned – and should continue to do so.

Comeback in a Year Award: Frankfort

What we saw: Think you can’t quickly change a culture of negative cheering at your school? See Frankfort, which took down two decades of built-up bad reputation and threw it out of “The Cage” this winter. Student leaders knew negativity spewed in the past didn’t feel right, and they attacked the problem head on. We love a great story, and this might be our favorite of BOTF III. And if leaders are correct, the good times are spreading throughout Frankfort’s corner of the Lower Peninsula – and we’re excited to see the results in 2015.

Why we’re fans: Outside of the obvious – we are huge proponents of sportsmanship – more than 80 percent of this Class D school’s student body regularly shows for home games. And its “Icy Hot” theme – students wore winter clothes during the first half and summer gear during the second – arguably was the most creative theme we saw this season. Frankfort’s application video mentioned the Panthers enjoy championships before panning to a hallway full of them. A Battle of the Fans championship banner could be on the way soon.

Voice of the People Award: Traverse City West

What we saw: West student senate governor Brady Severt, among other witticisms, offered a thought that was essentially, “It’s one thing to get 100 students to do something. It’s another to get 400 moving the same way.” How do the “Bleacher Creatures” do so? The section’s efforts are rooted in the school’s senate, a “melting pot” of 30 students representing social groups throughout the student body. Up front is the “Bucket Brigade,” section leaders who inherit the role of running the show during games while dressed in paint suits and banging on plastic buckets – and we wish we’d been at a football game so we could’ve seen the buckets in action (no noise makers in the gym!).

Why we’re fans: Big numbers are impressive, but as Severt noted, tough to direct at times. West does it, and be sure we noted students joining the section at the end of the basketball game after coming from the jazz concert or play also going on that night. And talk about originality ... the Creatures were so original, they made up a cheer on the spot during our visit. Big-time effort from a sizable group.

Battle of the Fans champion: Beaverton

What we saw: These Bleacher Creatures are more than just a student section. They encompass multiple generations of a proud small town, and can grow to include support from rival schools throughout the Jack Pine Conference. Parents of current-day Creatures were part of the section three decades ago, and we listened as members of the 1984 boys basketball team gave shout-outs to the support that lives on during the team’s induction Friday into the school’s Hall of Fame.

Why we're fans: Friday’s game was never close after the first few minutes, but Beaverton’s Creatures cheered on whoever was on the floor until the very end. We heard stories of how fans from Sanford Meridian, Gladwin and other league schools joined the section during Beaverton’s run to the boys basketball Quarterfinals last season, so we weren’t surprised to see two Creature ambassadors walk up to Houghton Lake’s section and invite those students to join in to the “Macarena.” Porter personally heard from friends in Gladwin and Clare who cast their online votes for their Jack Pine mates. The Creatures personify togetherness and take it to a level far larger than their school and town.

Porter had a brief opportunity during the MHSAA visit to watch his section from across the gym and couldn't help but be proud. A special moment took place after the game as well; usually after big wins, the student section takes to the floor to congratulate the team. This time, players stormed the stands for what likely was the first time in the Creatures' long history.

"How much dedication everyone else has, everybody is in it together," Porter said. "Nobody feels left out. That was our main goal this year, to get everybody involved."

Next for our finalists is the big screen – clips from all five MHSAA tour stops will be shown on the main scoreboard during the Girls and Boys Basketball Finals in March at the Breslin Center. And, as mentioned above, Beaverton will take center court on March 21 to be recognized for its championship effort.

Nearly 50 MHSAA member schools have applied for Battle of the Fans during its first three years, and the competitiveness of this season’s contest can’t be stated enough. We’ve watched BOTF literally transform cheering at schools and now into leagues all over the state, and this year’s group of finalists certainly will continue to have an impact in showing the fun that can be had while keeping to good sportsmanship and positive support of the local team.

Beaverton, the biggest stage is yours. Your community and your league will surely take pride in this championship – and 35 years of Bleacher Creatures have plenty to celebrate.

Battle of the Fans III is sponsored in part by the United Dairy Industry of Michigan.

Click to check out our stories and videos behind the finalists. Also, click to see student-produced videos from all sections that entered the contest. (Photo courtesy of Bob Frei.)

Beaverton 'Creatures' Dominate Bleachers

February 17, 2014

By Geoff Kimmerly
Second Half editor

BEAVERTON – What have Beaverton’s Bleacher Creatures meant to their 1,100-person town during their 35 years cheering on the local teams?

Junior Breanna Frasher got a pretty good idea last week.

A leader of this year’s student cheering section, she made a trip to the elementary school to read to some of the younger students. When teachers would mention the Creatures, the kids’ faces glowed.

“As 6-year-olds, they knew what a Bleacher Creature was. They knew it meant you came to the game, you wore red, you painted your face,” Frasher said. “They were all excited.

“Then you’d ask, ‘Who wants to be a Bleacher Creature some day?’ All of them raised their hands. I think that’s awesome, that we’ve … given that to them. They can look up to us and look forward to being a Bleacher Creature.”

Beaverton was the final stop on this year’s Battle of the Fans III tour. MHSAA staff and Student Advisory Council members visited all five finalists over the last month to document the stories behind the sections and film them on home game nights. The public may vote for its favorite on the MHSAA’s Facebook, Twitter and Instagram sites Tuesday-Thursday, with the Student Advisory Council taking that vote into consideration when selecting the champion after that vote has concluded.

The winner will be announced Friday on Second Half and honored with a championship banner during the Boys Basketball Semifinals on March 21 at Michigan State University’s Breslin Center.

Not long ago, Frasher was one of those elementary school kids, looking forward to her turn in the student section. Now she’s among a group of junior and sophomore leaders that includes three third-generation Beaverton High students and three more whose parents also went to the school.

The original Bleacher Creatures emerged in 1979 and then gained steam during the Beaverton boys basketball team’s run to the MHSAA Class C Semifinals in 1984. The Beavers lost that game, 69-58, to Kalamazoo Christian at the University of Michigan’s Crisler Arena.

But keeping a promise to his team, Beaverton coach Roy Johnston – the third-winningest boys hoops coach in MHSAA history and a devout Michigan State fan – kissed the block “M” on Crisler’s center court after being carried to the middle of the floor by the Bleacher Creatures. “Roy kissed the floor in ’84,” is still heard around town including by junior Jen Eaton, whose mother was a sophomore in the section in 1984.

Johnston’s presence still plays an enormous role in the Creatures’ efforts. He entered this season with a combined record of 650-287 coaching four schools going back to 1971, and part of growing up in Beaverton is aspiring to play for the legendary coach – or root on his team. After all, the gym is named after him, and three grandsons are now in the program.

“We know you can’t have an amazing thing like this happen without a supportive community,” said sophomore Braedon Wolfe, whose father and uncle both played on the 1984 team. “And that’s what we have here. This thing never would’ve lasted close to this long (without) these people in this community; it’s amazing.”

But the section also has continued to evolve.

The original Creatures morphed into something known as the “Red Rave” at some point (a small sign where the current section sits pays homage) before Bleacher Creatures returned as the name in 2008.

Those early sections, by the oral history literally passed down through generations, traveled big and cheered strong, but didn’t have the creativity of the current Creatures, who for their team’s Valentine’s day game against Houghton Lake created Cupid to make friends of the Beaver and Bobcat mascots. Of course, there also was a piece of recent tradition – Wolfe, a robed and white-bearded Moses, parting a Red Sea of Beaverton students clad in their usual red T-shirts.

Last year’s section was led by a pair of emphatic seniors who graduated in the spring. This school year’s leaders realized a longer chain of command would be necessary to secure the section continuing into its fourth decade.

This fall, junior Drew Porter and Wolfe – recipients of the throwback basketball jerseys worn by last year’s leaders – serve as president and vice-president, respectively, of a newly-formed spirit club. The hierarchy also includes a secretary, treasurer, photo/video and music coordinators, creative and fundraising leaders and campaign managers.

Full club meetings are standing-room only, with about 30 students – or just under 10 percent of the school – taking part. The band sits adjacent to the student section during games and plays a big part, and multiple members sit in on the spirit meetings to help coordinate between the two.

There’s even an annual Bleacher Creature Award given to a member of the section that resides in the school trophy case next to “Butch,” its most prized traveling trophy.

“I think (the section) hit a roar, and we realized, ‘Why end it when it’s going so well,’” Frasher said. “We need to keep it going.”

“And we needed to get organized to we could keep it going,” added junior Nate O’Brien, another of the spirit club leadership.

There’s been another evolution that has taken hold over the last decade and especially this fall after Beaverton failed to make last season’s Battle of the Fans finals.

Eaton remembered as a middle schooler not having any desire to be a Creature after hearing some of what was hurled forth by those high schoolers during games. Such things are almost unheard of now, but Frasher and her classmates knew almost immediately a year ago why they didn’t advance in BOTF – despite just missing the finals by finishing seventh in the vote to decide the top five.

A “winning team – losing team” chant, meant to point out and demean the team about to be defeated, had to be the culprit. That became a little more apparent when a viewer left a comment about the chant below the application video.

“Our feet shuffled the next day. No one really talked,” Frasher remembered. “We came to school and sat there, and we knew. We watched and re-watched the video, and it came down to a point: that’s the reason.”

“We were going to apply (this year) from the beginning,” Eaton said.

Although the Creatures were disappointed, the winter did end with some positives to carry into this fall, including unexpected solidarity that formed as Beaverton made a run back to the boys basketball Quarterfinals.

The Beavers’ Regional run took them to Jack Pine Conference foe Sanford Meridian’s gym, and about 30 Meridian fans joined into the Creatures section. So too did students from league colleagues Gladwin, Houghton Lake and Roscommon. The Creatures absorbed with joy those who wanted to join and brought handfuls of extra shirts so their new cheering mates had something to wear to fit in.

The expanded section became known as the “Jack Pine Super Crew,” and this winter Beaverton’s leaders have noticed new sections cropping up at almost every school in the league.

And don’t forget those original Creatures. During the Quarterfinal run, a few of the dads and uncles dressed up like cheerleaders. Friday night, a group of parents made sure to join the Macarena line that circled the court during a break. They have built props and donated for spirit buses to away games – anything to keep these Creatures going strong. The 1984 hoops team was inducted into the Beaverton Sports Hall of Fame on Friday, and both former players who spoke made sure to mention how much support the teams derived from the section then and now.

It’s been tough financially in the community of late, and next year seventh and eighth grade students will move to the high school in order to save the district a reported $100,000. Bad times on top of the usual small-town jokes are enough to give some rude opponents something about which to snicker.

The Bleacher Creatures are a way – now always positive – the community continues to stand together to answer.

“This is us coming together, even though you can say anything you want about it,” Porter said. “This is who we are.”