5 Ways West’s Creatures Continue to Crush
January 24, 2017
By Geoff Kimmerly
Second Half editor
TRAVERSE CITY – We’ve worn a path on U.S. 127 and M-115 the last few years with nearly annual visits to Traverse City West to check out the Bleacher Creatures for Battle of the Fans.
The reigning BOTF champions have set that kind of standard as one of Michigan’s elite high school student cheering sections – and didn’t disappoint Friday as we dropped in for “Titans GameDay” and our second stop on this year’s finalists tour.
The breakdown: In addition to winning last year’s Battle of the Fans V, Traverse City West’s Bleacher Creatures have been finalists three of the contest’s six years. That being the case, we’re pretty well-versed in the section’s beginnings under founder Chase O’Black, who served as the school’s student senate governor in 2007-08. The Creatures are organized and managed by the senate, and during games led by a group of 4-6 section leaders who wear green and yellow-sprayed paint suits and make up the Bucket Brigade – named for the buckets they pound during football games and other outdoor events.
We visited for Friday’s boys basketball game against Alpena and met with seniors Liz Anton, Dani Priest and Sam Schriber and junior Connor Thompson. Below is our video report, followed by some of what makes the Creatures contenders again.
1. This year is more than a victory lap.
And that’s quickly obvious. West didn’t have school Friday and only a half-day Thursday, yet nearly 300 Creatures filled the student section despite a number of families getting out of town for the long weekend. But that's how West rolls. Leaders told us about how some of their classmates showed up at the gate for this fall’s football game against rival Traverse City Central at 8 a.m. so they could be sure to get near the front of that night’s section – missing class to secure a spot (which, of course, we do not condone). “After winning last year, there’s definitely a standard or an expectation we have to meet. The bar is way up there,” Schriber said. But last year’s BOTF championship also has this year’s leaders wanting the section to be a little different too. So while they’re drawing on some of the many cheers and chants that have become tradition over the last decade, they’re also working to keep things fresh. And more importantly, Priest pointed out, while last year’s BOTF effort was driven hard by the school’s senate, this year’s is really being carried by the student body as a whole.
2. Senate rules.
Traverse City West has two student-led government bodies. The student council is responsible for more of the traditional student government work, “behind-the-scenes” efforts like stocking the school’s food pantry and working on projects aimed at daily lives of their constituents. The student senate – of which Priest is this school year’s governor – is more the social chair planning activities that “make school more of an enjoyable place,” she said. The senate created the Bleacher Creatures and manages all student section activities, with the leader of the Bucket Brigade – this year Schriber – among the 29 senators. Each grade of nearly 400 elects six representatives, and five more are chosen at-large based in part on past service. The school has nearly 1,600 students, but Schriber said he thinks the senate connects with probably 80 percent in some way by hosting a variety of entertainment options. And Battle of the Fans is a daily part of the conversation.
3. They’re always coming up with new ideas.
After now 27 visits to Battle of the Fans finalists, we rarely run across a completely original idea. And of course West does a lot this year of its favorite stuff from last year and others before – they have plenty in their bag that are time-tested and get the crowd rolling. But we’ve got to give a big shout for some of the most imaginative game themes we’ve heard. During a boys soccer game in the fall, the Creatures dressed up as soccer moms, complete with snacks for halftime. That’s at least a little related to last year’s “dad” theme, where students dressed up like dads but drifted more toward looking like grandfathers instead. For another soccer game, the Creatures took a spin way off a “green screen” theme, making it a shrubbery game where they all brought branches from various bushes and trees and formed something of a wooded wave. “We always have our classic themes that are super easy for people to get involved in,” Priest said. “But sometimes for games where we expect a lower turnout, we’ll just do a weird one.”
4. They really love their school.
There’s no question. In the video above you’ll hear Priest talk about being emotionally tied to her work with the Bleacher Creatures, and that passion is similar to what we found with last year’s leaders as well. Take as another example the annual “Patriot Game” – that football game between West and Central that led students to line up at 8 a.m. to get the best seats for a game that regularly draws upward of 8,000 fans including most of both student bodies. In the video above you’ll see Creatures before the Friday's game reciting “The Creature Creed” below, written by Schriber and Thompson this winter and another example of what’s behind the section spirit.
5. Because tradition doesn’t graduate.
As noted at the start of this report, the Bleacher Creatures have been around for a decade, and during all three of our visits we’ve heard current leaders recount how the foundation was laid – in fact, a spirit scholarship has been created for a graduating senior in O’Black’s name. Because of the senate, there is an organized and expected handing down of leadership from year to year, and the Bucket Brigade has a similar succession plan, with a junior or two chosen for the brigade each year, and those juniors then in charge of filling out the group the following fall when they are seniors. Senate leaders have a plan to visit the junior high and teach some of the cheers to this year’s eighth graders – and although that idea hasn’t panned out yet, a group of about 20 middle schoolers occupied the adjacent section Friday and even got a “Future Creatures” chant directed their way from their high school mentors.
In their words
All of one, one for all: “Being an athlete, I think almost every athlete’s dream is to win a state championship with their team,” Schriber said. “(Winning BOTF) isn’t just like the soccer team winning states; this is the entire school winning the state championship. That’s just so cool. … Everyone was a part of it.
Let’s do this again: “I think what sets this year apart is we won last year, and I think some people are like, ‘Oh, we already won. Do we even have to try now?’” Thompson said. “But then you see those kids who are at Thirlby (Field for the Patriot Game) at 8 or 9 in the morning and it just makes you realize we care about it just as much as they did in 2008. It’s still a really big thing here at West.”
No time to waste: “There’s a time you can just sit home and watch Netflix. There’s a time you just don’t want to be with anyone. There’s a time you just want to go home and take a nap. I have those days,” Anton said. “But when there are sports or games going on … this is high school. You have to enjoy it. Getting involved and going to these games is the highlight of my high school career.”
Next stop on BOTF: We'll visit Charlotte for Saturday's game against DeWitt, followed by trips to Petoskey (Feb. 1) and Frankenmuth (Feb. 3). Click for coverage of our visit to Boyne City on Jan. 13.
The Battle of the Fans is sponsored in part by the United Dairy Industry of Michigan.
PHOTO: (Top) Traverse City West's Bleacher Creatures follow their Bucket Brigade leaders during Friday's boys basketball game against Alpena. (Photo by Alan Newton/Alan Newton Photography.)
Beaverton 'Creatures' Dominate Bleachers
February 17, 2014
By Geoff Kimmerly
Second Half editor
BEAVERTON – What have Beaverton’s Bleacher Creatures meant to their 1,100-person town during their 35 years cheering on the local teams?
Junior Breanna Frasher got a pretty good idea last week.
A leader of this year’s student cheering section, she made a trip to the elementary school to read to some of the younger students. When teachers would mention the Creatures, the kids’ faces glowed.
“As 6-year-olds, they knew what a Bleacher Creature was. They knew it meant you came to the game, you wore red, you painted your face,” Frasher said. “They were all excited.
“Then you’d ask, ‘Who wants to be a Bleacher Creature some day?’ All of them raised their hands. I think that’s awesome, that we’ve … given that to them. They can look up to us and look forward to being a Bleacher Creature.”
Beaverton was the final stop on this year’s Battle of the Fans III tour. MHSAA staff and Student Advisory Council members visited all five finalists over the last month to document the stories behind the sections and film them on home game nights. The public may vote for its favorite on the MHSAA’s Facebook, Twitter and Instagram sites Tuesday-Thursday, with the Student Advisory Council taking that vote into consideration when selecting the champion after that vote has concluded.
The winner will be announced Friday on Second Half and honored with a championship banner during the Boys Basketball Semifinals on March 21 at Michigan State University’s Breslin Center.
Not long ago, Frasher was one of those elementary school kids, looking forward to her turn in the student section. Now she’s among a group of junior and sophomore leaders that includes three third-generation Beaverton High students and three more whose parents also went to the school.
The original Bleacher Creatures emerged in 1979 and then gained steam during the Beaverton boys basketball team’s run to the MHSAA Class C Semifinals in 1984. The Beavers lost that game, 69-58, to Kalamazoo Christian at the University of Michigan’s Crisler Arena.
But keeping a promise to his team, Beaverton coach Roy Johnston – the third-winningest boys hoops coach in MHSAA history and a devout Michigan State fan – kissed the block “M” on Crisler’s center court after being carried to the middle of the floor by the Bleacher Creatures. “Roy kissed the floor in ’84,” is still heard around town including by junior Jen Eaton, whose mother was a sophomore in the section in 1984.
Johnston’s presence still plays an enormous role in the Creatures’ efforts. He entered this season with a combined record of 650-287 coaching four schools going back to 1971, and part of growing up in Beaverton is aspiring to play for the legendary coach – or root on his team. After all, the gym is named after him, and three grandsons are now in the program.
“We know you can’t have an amazing thing like this happen without a supportive community,” said sophomore Braedon Wolfe, whose father and uncle both played on the 1984 team. “And that’s what we have here. This thing never would’ve lasted close to this long (without) these people in this community; it’s amazing.”
But the section also has continued to evolve.
The original Creatures morphed into something known as the “Red Rave” at some point (a small sign where the current section sits pays homage) before Bleacher Creatures returned as the name in 2008.
Those early sections, by the oral history literally passed down through generations, traveled big and cheered strong, but didn’t have the creativity of the current Creatures, who for their team’s Valentine’s day game against Houghton Lake created Cupid to make friends of the Beaver and Bobcat mascots. Of course, there also was a piece of recent tradition – Wolfe, a robed and white-bearded Moses, parting a Red Sea of Beaverton students clad in their usual red T-shirts.
Last year’s section was led by a pair of emphatic seniors who graduated in the spring. This school year’s leaders realized a longer chain of command would be necessary to secure the section continuing into its fourth decade.
This fall, junior Drew Porter and Wolfe – recipients of the throwback basketball jerseys worn by last year’s leaders – serve as president and vice-president, respectively, of a newly-formed spirit club. The hierarchy also includes a secretary, treasurer, photo/video and music coordinators, creative and fundraising leaders and campaign managers.
Full club meetings are standing-room only, with about 30 students – or just under 10 percent of the school – taking part. The band sits adjacent to the student section during games and plays a big part, and multiple members sit in on the spirit meetings to help coordinate between the two.
There’s even an annual Bleacher Creature Award given to a member of the section that resides in the school trophy case next to “Butch,” its most prized traveling trophy.
“I think (the section) hit a roar, and we realized, ‘Why end it when it’s going so well,’” Frasher said. “We need to keep it going.”
“And we needed to get organized to we could keep it going,” added junior Nate O’Brien, another of the spirit club leadership.
There’s been another evolution that has taken hold over the last decade and especially this fall after Beaverton failed to make last season’s Battle of the Fans finals.
Eaton remembered as a middle schooler not having any desire to be a Creature after hearing some of what was hurled forth by those high schoolers during games. Such things are almost unheard of now, but Frasher and her classmates knew almost immediately a year ago why they didn’t advance in BOTF – despite just missing the finals by finishing seventh in the vote to decide the top five.
A “winning team – losing team” chant, meant to point out and demean the team about to be defeated, had to be the culprit. That became a little more apparent when a viewer left a comment about the chant below the application video.
“Our feet shuffled the next day. No one really talked,” Frasher remembered. “We came to school and sat there, and we knew. We watched and re-watched the video, and it came down to a point: that’s the reason.”
“We were going to apply (this year) from the beginning,” Eaton said.
Although the Creatures were disappointed, the winter did end with some positives to carry into this fall, including unexpected solidarity that formed as Beaverton made a run back to the boys basketball Quarterfinals.
The Beavers’ Regional run took them to Jack Pine Conference foe Sanford Meridian’s gym, and about 30 Meridian fans joined into the Creatures section. So too did students from league colleagues Gladwin, Houghton Lake and Roscommon. The Creatures absorbed with joy those who wanted to join and brought handfuls of extra shirts so their new cheering mates had something to wear to fit in.
The expanded section became known as the “Jack Pine Super Crew,” and this winter Beaverton’s leaders have noticed new sections cropping up at almost every school in the league.
And don’t forget those original Creatures. During the Quarterfinal run, a few of the dads and uncles dressed up like cheerleaders. Friday night, a group of parents made sure to join the Macarena line that circled the court during a break. They have built props and donated for spirit buses to away games – anything to keep these Creatures going strong. The 1984 hoops team was inducted into the Beaverton Sports Hall of Fame on Friday, and both former players who spoke made sure to mention how much support the teams derived from the section then and now.
It’s been tough financially in the community of late, and next year seventh and eighth grade students will move to the high school in order to save the district a reported $100,000. Bad times on top of the usual small-town jokes are enough to give some rude opponents something about which to snicker.
The Bleacher Creatures are a way – now always positive – the community continues to stand together to answer.
“This is us coming together, even though you can say anything you want about it,” Porter said. “This is who we are.”
Battle of the Fans III is sponsored in part by the United Dairy Industry of Michigan.
PHOTOS: (Top) Beaverton "Bleacher Creatures" prepare for a free-throw attempt during Friday's game against Houghton Lake. (Middle) The Creatures cheer on their classmates during the MHSAA's Battle of the Fans visit. (Photos courtesy of Bob Frei.)