Zeeland East's Coop Crazies Share the Love

By Geoff Kimmerly
MHSAA.com senior editor

February 17, 2020

ZEELAND – Jonah Bunce had been waiting for this opportunity. With Hope College just down the road, the Zeeland East senior had grown up studying the Dutch’s Dew Crew and its powerful student section punch.

Classmate Liz Bays had been looking forward to her time in “The Coop” as well. Her father had coached multiple teams at East Kentwood, and she spent years watching the Falcons’ student section at work and readying for her chance to be part of something that looked like so much fun.

East’s “Coop Crazies” seemingly have had everything necessary to be a force. The section even had a little bit of history, having made the Battle of the Fans II finals in 2013.

But recent history had fallen short. And by the end of last school year, Bays, Bunce and their friends had realized it would be up to them to make up for three years that had fallen way below their expectations.

“What we focused mainly on was just having fun, honestly. We just like to have fun, and we like to keep a positive atmosphere,” Bunce said. “I knew one day I would be up in this position because it’s just something I love to do. And so what we strive (for) is inclusiveness, and we make sure all freshmen, sophomores, juniors and seniors are all appreciated.”

We saw for ourselves how that’s paid off during the final MHSAA BOTF IX visit Friday for Zeeland East’s boys basketball game against Hamilton.

We met first with Bunce, Bays and seniors Abby Beckett, Will Fredrickson and Ryan Stockdale to find out how they’ve created such a happy home again.

The Coop always has been senior-run, and that leadership structure is unchanged. What’s different is the approach.

Between talking things through with younger siblings and their friends, or during classes with students in the lower grades, the senior Coop leaders were able to start fostering a newly-inviting culture pretty quickly. And after the second football game this fall, they knew they had the makings of something special.

But filling the stands for football never has been a problem – the downer is they would empty out after the fall was done.

This winter, though, the good vibes have carried over.

“The Coop,” Bays said, “has become a place where everyone wants to be.”

Game Time

This year’s rise started on their last day of school as juniors, when Bays, Beckett and Bunce went to athletic director Josh Glerum and told him they wanted to lead the section in 2019-20. “We said, ‘We want to take over The Coop. We want to make this better. And we want to leave behind what we didn’t have the last three years,’” Bays recalled.

What they would create was hatched during summer meetings at the local ice cream shop. It began to play out during the first football game – when, without anything special planned or specifically organized, “We just had fun,” Bunce said, “and everyone realized this is legit. This is awesome.”

The Crazies aim and claim to be mostly impromptu and spontaneous. But they clearly put some planning into a slate of innovative ideas that kept about 200 in The Coop busy Friday from warm-ups until the final buzzer sounded.

The Zeeland East band provided an upbeat soundtrack for a night built around Valentine’s Day and filled with glitter, hearts, and cupid wings. It also was Senior Night for both the girls and boys varsity teams, and the latter made its entrance to the gym prize-fight style, through a door at the back of the student section and through The Coop to the floor.

The section prides itself on getting noisy when opponents have the ball, and the Crazies made their share Friday. From start to finish, they always seemed to have something going, including a halftime ceremony that included passing out roses to mothers cheering for both teams.

The best thing we saw fell under the “we can’t officially suggest this, but we enjoyed it” department. Two section leaders staged a fight in front of the section broken up by the school’s real-life resource officer, a deputy from the Ottawa County Sheriff’s Department who was in on the fun and then led the section in something of a cruiser chase during a first-half break.

His moves were rivaled by a middle schooler whose second-half breakdance was worth the price of admission on its own.

Everyone was feeling the love, and when the beat dropped for “Party Till We Die,” the air above The Coop filled with a “glitter bomb” that more or less defined the night.

“We wanted to get a bunch of a glitter and just throw it up in the air and make it more of a party,” Beckett said. “We love doing that.”

Be like Zeeland East

Take some of these tips from the Coop Crazies:

Include everyone: It’s the best way to maximize section power, and as noted above served as a base belief for The Coop’s revival this school year. “It’s not just about the senior class, or one class,” Stockdale said. “Your student section isn’t going to be good unless all four levels are going crazy. We kinda realized when our freshmen are at their best, we’re at our best.”

Trust the process: Coop leaders have picked up specific roles, which simplifies putting together great nights for their classmates. Beckett and Bays always handle social media. Fredrickson is the flier guy, putting together the postings hung around the school. Stockdale and Bunce are the digital masters and build videos for the school’s daily announcements. All have specific jobs, and as a group they’ve found their groove.

Find help in the administration: Glerum taking over as athletic director before the 2018-19 school year definitely had an impact on The Coop. It’s not a coincidence – Glerum was the athletic director at Muskegon Western Michigan Christian when its section was a BOTF V finalist in 2016. Last year’s Coop leaders began meeting more regularly so everyone was on the same page, and this year he’s been available to provide whatever the section needs. Also, he never brought up Battle of the Fans. But as soon as Bays asked what it was all about during the fall, he sprung into action and made sure the Crazies had all the information.

Think outside the box: The Valentine’s Day theme may have seemed a little obvious given game night was Feb. 14. But we had to admire how the section honored moms for both teams, how they got local law enforcement involved and all in all how they supplied the highest level of creativity we saw this BOTF season.

They said it best

Home sweet home: “I grew up watching this stuff and I realized how much fun everyone was having, how much everybody enjoyed it,” Bunce said. “I think, coming from my personality, I enjoy having fun and going crazy. So I think when I saw that, I realized this was a place where I could show those emotions.”

It’s our time: “I think the big thing this year that has been a change is our whole senior class is trying to just enjoy the moment,” Stockdale said. “We preach, ‘It’s just a party.’ We don’t promote it as a game – just a party. Just come and have fun.”

Let fun take its course: “We weren’t trying to do anything special (to get this restarted),” Bunce said. “We would just put it out there on social media, and it was just the word (getting around) and everybody knowing that it was fun. Then it would just take care of itself.”

This is why we’re here: “Everything’s fun. Just cheering on your buddies – there’s nothing better than seeing our buddies succeed,” Fredrickson said. “And when they fail, you’re still there to support them.”

Next stop on BOTF: With all three finalists visits complete, online voting will begin Tuesday on the MHSAA’s Instagram, Twitter and Facebook feeds and continue through 4 p.m. Thursday. The MHSAA’s Student Advisory Council will consider those results when selecting the winner. The Battle of the Fans IX champion will be announced Friday, Feb. 21.

The Battle of the Fans is sponsored in part by the United Dairy Industry of Michigan.

PHOTOS: (Top) Zeeland East’s “Coop Crazies” filled the gym with plenty of red and pink during Friday’s Valentine’s Day-themed game. (Middle) Senior Jonah Bunce, in cupid wings, helps lead his classmates in a dance. (Photos by Kiersten Palmbos, Zeeland East senior.)

Heritage's Hawk Nest Taking Charge

By Geoff Kimmerly
MHSAA.com senior editor

February 11, 2020

SAGINAW – Braeden Dinninger was so stoked before Friday’s Saginaw Heritage boys basketball game against Midland Dow, it felt like he might bounce right out of his neon green headband and hot pink arm sleeve.

A year ago, Heritage’s Hawk Nest became a bona fide all-star student section, even reaching the MHSAA’s Battle of the Fans VIII finals. A year later, Dinninger is a product of what he and his classmates have created on the way back to the championship round for BOTF IX.

“The environment – it's electrifying when you're in there,” said Dinninger, a senior football player and track sprinter who was elected a Nest leader this winter. “Everyone's talking, having a good time. So it's a time when you can come in, cheer, see your friends – talk to people you don't know, meet new friends – and it's an experience that we want people to come out and get more.”

We received our share of that electricity during the MHSAA’s BOTF visit Friday, the first on this year’s finalists tour that will include stops in Buchanan on Tuesday and Zeeland East on Friday.

At Heritage, we met with Dinninger, juniors Sophia Spradlin and Nikki Ambas and sophomore Charlie Davis to find out how the Hawk Nest had changed things up and taken another step this school year.

Two years ago, there was nothing like this. A year ago, thanks to the leadership of a dedicated teacher who made the student section part of her curriculum for the school’s Leadership class, the Hawk Nest was born.

The Hawks received a BOTF finalist banner last March on the floor at Breslin Center, and on the way home then-sophomore Sophia Spradlin brainstormed ways for the section to make a run at the championship this time.

She’s now one of the leaders of the “Battle of the Fans Club” – borne out of but separate from the school’s Leadership class – as the Hawk Next this winter has become fully student-organized and directed.

“We liked the student section how it was, but I feel like a lot of people could agree that it just wasn’t where it could be,” Spradlin said.

Dinninger added: “We wanted to take that step and also include more things that we thought could be fun, not just what we did last year.”

Hence, Hawk Nest version 2.0. Prepare for landing.

Game Time

They’re the Hawks of Saginaw. If you don’t get that by the time you leave a Saginaw Heritage game, you just haven’t been listening.

Over eight years of Battle of the Fans tour stops, some cheers simply have stuck in our heads. Heritage’s “We’re the Hawks of Saginaw” is one of them – “We do it ... any time in the game. It’s just a blast,” Davis said.

Also recognizable from our 2019 visit was a baseline bleachers filled with students in some mix of neon, mostly green again this time with a side of tie dye. But there were many more new features on the Hawk Nest playlist

Before every home game, a different pair of students enjoys the responsibility of providing the “light show” during pregame introductions – which is more or less a pair of flashlights racing around the domed arena, with parents and other fans along the sidelines using their cell phones to add to the mystique. Simple perhaps, but proof it doesn’t take much to add a touch of coolness to something otherwise ordinary at most places.

Introductions end with a Heritage player firing an imaginary arrow into the stands, sending the section falling backward. This is actually a common theme – the Hawks look for any number of opportunities to topple over, including leaders throwing a classmate into the stands like an airborne bowling ball.

What follows is a lot of chants, a lot of “We’re the Hawks of Saginaw” and generally just a lot of fun.

The Nest always has some interactive activity set up for halftime, and this time it was a relay race that included hula hoops and 3-point shots. It took a little while to set up, and to be honest was pretty tough to follow – but who cares? It got a bunch of students moving around, yelling and laughing instead of sitting with their heads in their hands until the game got rolling again.

Like at most places, basketball is the big show during winters at Heritage – and here it’s following the girls team, winners of two straight Class A/Division 1 championships. But the section also follows the boys hoops team, the highly-ranked hockey team and has come together for swim meets, volleyball matches and the Heritage-hosted pompon regional. (See the Challenge Round video below showing the section cheering on a variety of teams.)  

“The big thing,” Spradlin said, “is we’re so excited for every single game.”  

 

Be like Heritage

Take some of these tips from the Hawk Nest:

Take ownership: As noted above, Heritage students made a point of taking the baton by becoming the directors of their section this season, and almost everything they do is rooted in that sense they're working on something that belongs to them. That adds a level of meaningfulness. The Battle of the Fans Club meets at least once a week and often more, with about 30 students at many meetings – and Spradlin said every meeting sees someone new show up. Each grade is represented by elected representatives who are counted on to be part of setup and takedown on game nights. All of that leads to that feeling of ownership – and the pride that goes along with it.

Spread the wealth: Heritage has roughly 1,500 students, and while not all of them participate in the Nest, it’s still common – as Dinninger mentioned above – to see classmates in the stands he’s never met. How do Nest leaders make them all feel welcome? By making sure to include them in as many ways as possible. The Challenge Round allowed the Hawks to include a wide variety of students in the BOTF competition, and activities like the pregame light show and halftime games provide more opportunities to get students from various grades involved.

Set expectations: This goes back to ownership a bit. A handful of Heritage leaders have attended MHSAA Sportsmanship Summits, where they learned chants like “Air ball” and the like just aren’t a cool way to go. That and just having a little bit of empathy – of course it’s awful to be the player people are chanting about – have helped the section set some standards. And working hard to develop a positive reputation makes section leaders work even harder to make sure everyone is taking part in keeping it. 

Word of mouth works: It’s always smart for student sections to connect with classmates on social media, with posters and daily announcements and even more one-on-one with class visits and all-school assemblies. But at the end of the day, one of the most effective ways to grow a student section is by word of mouth – one friend tells another, who tells another, and so on. Heritage hasn’t put it into practice yet, but is considering something of a buddy program where an upperclassmen recruits an underclassmen to a game. Similar invites bring a personal touch to recruiting efforts. 

They said it best

Take a chance: “I think the only thing you have to do is be open-minded,” Spradlin said. “I was always kinda nervous to get involved, and I think the biggest step for me was being the Hawk (mascot) last year. I did it a few different times, and even though I wasn’t in the student section, I could be part of it. You have to push past your comfort zone. I met some of my best friends from the student section; through this club I’ve met so many new people. If (students) just knew what comes out of (getting involved), they would be more open to it.”

Buzz is contagious: “The best part is when it’s a new school week and we’re just talking about the game,” Davis said. “At lunchtime, it’s ‘Are you going to the game?’ or ‘Can I get a ride to the game?’ or ‘Will I see you at the game?’ It’s so much fun. You talk about it at school, and it really hypes it up when you get here and it just brings all the positive energy to one place.”

Be brave: “Everyone’s cheering and no one’s afraid to start a cheer,” Ambas said. “I’m always timid to start a cheer, but everyone’s so inviting. They’re open to when you want to start anything, no matter who you are.”

Don’t miss out: “I think the next step is trying to get a lot of kids out of their comfort zones, to come out and get that experience,” Dinninger said. “Like me personally, I didn't come out until my junior year to the games, and I totally regret it. I wish I would've come out here my freshman and sophomore year. And there's been plenty of kids who said that: They wish they would've come out to the games and had that experience, because you only get this high school experience four times.”

Next stop on BOTF: We will visit Buchanan for its boys basketball game tonight against Watervliet, and finish the 2020 BOTF tour at Zeeland East for Friday’s boys basketball game against Hamilton.

The Battle of the Fans is sponsored in part by the United Dairy Industry of Michigan.

PHOTOS: (Top) Fans filled Saginaw Heritage’s “Nest” for Friday’s boys basketball game against Midland Dow. (Middle) Students light the way for pregame introductions. (Photos by Josh Frank.)