'Creatures' Remain Way of Life at TC West

February 8, 2016

By Geoff Kimmerly
Second Half editor

TRAVERSE CITY – Being a member of Traverse City West’s “Bleacher Creatures” means joining 200 classmates at a District soccer game, when the other side brought 20, and then willing the team to an overtime win.

It’s being part of 100 students traveling hour to an opponent’s football Homecoming game – and then working to out-cheer the larger home crowd.

But it’s also uniting with 1,000 students by wearing blue one school day to raise money – a dollar for everyone wearing that color – for the Red Cross after the Paris terror attacks. And it’s taking part in what’s going on in the classroom and the hallway.

Summed up, it’s engaging in a school community that leaders proudly call tight-knit despite being made up of more than 1,600 students.

“It’s just become so deeply-rooted in who we are and what we do. It’s a culture within our school,” senior Cooper Kirby said. “Being a Bleacher Creature and getting involved and doing these things makes kids enjoy school more. I love going to school because I love being a Creature. … It’s a really big part of who I am and so many parts of our students – really a part of their character to care about each other and care about what we do and care about supporting our teams.

“And I’m not exaggerating, either.”

Traverse City West was the third stop on this year’s BOTF finalists tour, which also has included visits to Yale, Muskegon Western Michigan Christian and Munising and will finish with a trip to Charlotte on Friday. (Watch for the Munising report and video Wednesday and Charlotte’s on Feb. 15.) The public may vote for its favorite on the MHSAA’s Facebook, Twitter and Instagram sites beginning Feb. 16, with the MHSAA Student Advisory Council taking that vote into consideration when selecting the champion – which will be named Feb. 19 on Second Half.

West’s Bleacher Creatures were finalists as well in 2014 and fall under the direction of the school’s student senate. Kirby, this school year’s governor, is part of the Bucket Brigade, the group of 4-6 section leaders named for the buckets they pound during football games. Like previous leaders, he too is able to rattle off names from Bleacher Creature history, like 2008 governor and section founder Chase O’Black.

The student section’s leadership structure has remained much the same. Senators are elected by student vote, and in turn make up the heart of the student section and are charged with gathering as many participants as possible. But last year taught this year’s leaders a few lessons about taking action – and not taking a good thing for granted.

After two years of what they considered amazing sections, this year’s leaders felt a letdown in 2014-15. Some of it made sense – West provides many opportunities for student involvement, and students are invested in other things. But it also felt like spirit, and the Creatures’ efforts, were dwindling.

“My freshman year was amazing; I have so many great memories from sections,” said junior Dani Priest, a senate member. “Last year, it was, ‘Oh, this is fun. But we can do better.’ I think that almost motivated us for this year, especially (our) seniors.”

“I just wanted to make it the best senior year we absolutely could make it,” added Alex Tokie, also a senate member. “Making student sections absolutely insane and (having) absolutely the best sports programs we could make was just going to make my senior year that much better.”

At the first senate meeting of this school year, the group made invigorating school spirit a top goal. They got back to work creating new chants with ideas from the cheerleaders and assistance from the drum corps that during Thursday’s visit provided the soundtrack to the near-constant buzz of 400 students loaded in a section of bleachers at midcourt. The Creatures picked up a chant from a pair of exchange students from the Netherlands and upped their costume game with themes not seen elsewhere, dressing up like dads, chefs and Harry Potter. They also began selecting “Creatures of the Week” who are awarded couch seats in the front row based on their participation.  

Senior Ryan Murray transferred to West in fall 2014 and bought in big-time to school spirit – this fall he was either playing soccer or watching volleyball five nights a week – but he still can’t quite believe how last year’s “mundane” student section has bounced back.

“There are kids passionate about it. To get 250 kids to show up to a game against Petoskey and have every single kid be excited to be there, to be crazy loud, to be dressed up – part of their persona is being there and being in their costumes and things like that,” Murray said. “It’s awesome.”

Communicating events and themes has always been a section strength. One of the lessons of last year is one that can apply at any school – the importance of leadership in giving action to the message. In West’s case, Kirby and his executive board are the start. Those five students then get the other senate seniors excited, and those seniors in turn pass on the energy to their friends, who pass it on to more. Soon, an entire school is following suit.   

And in West’s case, that continues to mean cultivating a culture that has students wanting to be involved, creating memories and carrying on a legacy.

“I said at our first pep assembly that 20 years from now, you’re going to have a job. You’re still going to have a couch. You’re still going to have a TV. You’re not going to have student sections,” Kirby said. “You’re not going to have these opportunities.

“(Bleacher Creatures) are people who like to go to things, who enjoy high school and enjoy what they’re doing.”

PHOTOS: (Top) The Bleacher Creatures, 400 strong, stand together during Thursday's boys basketball game against Traverse City Central. (Middle) The Creatures follow their leaders in a chant. (Below) Leaders of the section pose after a halftime dance at center court. (Photos courtesy of Rick Sack.)

BOTF X: West's Creatures Filling Bleachers with Support for Titans Teams

By Geoff Kimmerly
MHSAA.com senior editor

February 11, 2022

TRAVERSE CITY – The Bleacher Creatures have been waiting for this.

Of course, students everywhere were aching for some signs of normalcy over the last many months. But what’s that looked like at Traverse City West this school year?

Something like 400 students showing up to a Tuesday night nonleague basketball game/dance show/drumline concert/Valentine’s Day extravaganza reminiscent of gameday experiences Bleacher Creatures have enjoyed during decade-plus run as one of the state’s top student cheering sections.

“I think we’re all just so eager to get back at it after a year of pretty much constant disappointment because we just constantly want to be at games, and pick the themes and just be in that community and we couldn’t,” West junior Ella Boivin said. “Now that we’re back, we have such a good group of people. We just have so much energy. We just want to put it out there and have great school spirit.”

That’s turned into the biggest student sections anyone remembers at volleyball matches, a crew for home and road soccer games, a major turnout for wrestling and even some support at the ski hill – on top of the usual football and basketball gatherings. “It’s not just a thing where our school is having a game, we should just go,” senior Hattie Holmes said. “Everyone wants to be here.”

The MHSAA visited West and its Bleacher Creatures as the final stop on this year’s Battle of the Fans X finalists tour, taking in the Titans’ Feb. 8 boys basketball game against Ludington. This was our fourth visit to West, which won BOTF V in 2016. Midland Dow hosted the first of this year’s visits Jan. 28, and Buchanan was the second stop Feb. 4. Public voting begins on the MHSAA's social media channels Monday, with the BOTF X winner announced Feb. 18 on Second Half.

Below is our highlight reel and 10 “X Factors” from our trip to Traverse City West.

1. Battle Plan

As noted, Tuesday’s theme added some serious pink and red to West’s usual green and gold home court. Red and silver pompoms were another festive touch, as was the red flowery loveseat hauled in to become part of the first row. The Boys Dance Team – a collection of 20 “protégés” under the tutelage of trained dancer Boivin – performed at halftime, and the drumline provided a hard-hitting soundtrack including coordination with one of the section’s traditional cheers.

2. Jammin' in the Stands

An estimate of 400 students at Tuesday’s game is not an exaggeration. In fact, it might be light. We’ve been to West a number of times, as noted above, and this easily was the largest section we’ve seen – and perhaps can only be rivaled by Rockford’s showing during the first BOTF in 2012.

3. Follow the Leaders

Student life at West is driven in part by its Student Senate, made up of seven representatives from each of grades 9-12 who meet for a class daily. The Senate is charged with usual student government duties – mostly planning social and community service events – but also directs the student section. Input from all four classes is anticipated and appreciated – the most popular theme night of the year was thought up by a sophomore – and senators from every class give the group the ability to have leaders comfortably reach out to peers their own age. The leaders we met with Tuesday also represented seven sports, including senior Will Gaston taking the court with the boys basketball team that night and his football teammate Kale Cerny who helped organize those sections before playing in front of them in the fall.

Traverse City West student section4. It’s About Making Connections

Senior Henry Melcher was stunned earlier this year when, while asking a group of students if they were coming to an upcoming game, they replied that they thought they needed to be officially invited to be part of the Creatures. In the past, it was thought the section was made up of students from just certain social circles, but “I think this year that idea has been thrown away,” senior Patrick Guiney said. “We talk to every single person about games, and no matter what we encourage them to go – ‘If you’ve never been to a game before, try it out.’” Newbies figure things out quickly. “Most of our chants are pretty simple,” he added, “but they’re also really energetic.”

5. We Have History

The Creatures date the start of their section to 2007-08 and the student governor that school year. When West won BOTF V, the governor (who leads the Senate) was senior Cooper Kirby – who last school year was a teaching and coaching assistant at West, and he connected with Guiney and others as they sought to restoke the section after the COVID-induced break. Mission accomplished. Among highlights we've enjoyed every time we've visited: The drumline chant with “We Are The Creatures” – especially toward the end of games when it’s either crunch time or time to celebrate – is one of the most memorable we’ve encountered over our decade of BOTF travels.

6. Make the Most of Media

The Creatures utilize the normal social media channels, like many successful sections. But senators also do a ton of random, go-up-to-people public relations and promotions – “PR’ing” was one of the buzzwords of our visit. Guiney takes it up a notch by giving the section its own in-house media. A soccer player during the fall, he began interviewing teammates and posting those segments, and has branched out into interviewing members of the student section and even non-sports groups like the theater cast. Those kinds of connections – especially giving a voice to the variety of teams/groups and students from all four grades -– help make a school of 1,600 students feel more close-knit.

7. Down to a Science

Setting this all up takes about 10 minutes of class time each day – senators pick a theme, plan to “PR” it, talk about additional details, and then everyone jumps into their roles (decorators, promoters, etc.). The system is set up well to connect with constituents – again, with leaders from every grade, students know which senators to go to with questions. And they also know to get there early – Holmes said friends show up at 5 p.m. for 7 p.m. games to make sure they get close to the front.

8. House of Cards

No, not the Netflix drama. This House of Cards describes the Creatures’ favorite theme of 2021-22 so far, a first-time “Vegas” night for football Homecoming that saw a massive and fashionable turnout as students rolled in "dripped out" elegantly in gowns, suits and other formal wear. As referred to above, that theme was thought up by a sophomore – and providing ideas is an open-ended process. A list hangs in the Senate classroom that’s open for anyone’s contributions – and as of the weekend stretched about 50 ideas long.  

9. Everywhere They Go, People Want to Know

Senior Zack Featherstone is the governor, and he’s been asked by multiple other schools’ student leaders how West gets such a turnout. “The first time I got asked that question, I had no idea how to answer,” Featherstone said. “But I think it evolved into when we (as leaders) emit the energy of going to these games, having fun and just being very crazy and having a good time, it spreads to other people and they eventually want to go.”

10. The Right Way

As inviting as the Creatures are, they aren’t tolerant of fans who don’t want to follow decorum. Again, the large number of leaders spread among all four grades is key when it comes to keeping everyone on the right page. “We do not let anything disrespectful happen in our section because it completely ruins everyone’s fun,” Boivin said. “It doesn’t matter what team you’re on.”

The Battle of the Fans X finalists tour is complete. Public voting on the MHSAA’s social media channels starts Tuesday come back to Second Half for details – and the champion will be announced Feb. 18.

PHOTOS (Top) Traverse City West's "Bleacher Creatures" enjoy one of many rowdy moments during Tuesday's boys basketball game against Ludington. (Middle) The Creatures provided a blast of pink and red for their Valentine's Day theme night. (Photos by Alan Newton/Newton Photography; click for more from this BOTF visit.)