'Creatures' Remain Way of Life at TC West

February 8, 2016

By Geoff Kimmerly
Second Half editor

TRAVERSE CITY – Being a member of Traverse City West’s “Bleacher Creatures” means joining 200 classmates at a District soccer game, when the other side brought 20, and then willing the team to an overtime win.

It’s being part of 100 students traveling hour to an opponent’s football Homecoming game – and then working to out-cheer the larger home crowd.

But it’s also uniting with 1,000 students by wearing blue one school day to raise money – a dollar for everyone wearing that color – for the Red Cross after the Paris terror attacks. And it’s taking part in what’s going on in the classroom and the hallway.

Summed up, it’s engaging in a school community that leaders proudly call tight-knit despite being made up of more than 1,600 students.

“It’s just become so deeply-rooted in who we are and what we do. It’s a culture within our school,” senior Cooper Kirby said. “Being a Bleacher Creature and getting involved and doing these things makes kids enjoy school more. I love going to school because I love being a Creature. … It’s a really big part of who I am and so many parts of our students – really a part of their character to care about each other and care about what we do and care about supporting our teams.

“And I’m not exaggerating, either.”

Traverse City West was the third stop on this year’s BOTF finalists tour, which also has included visits to Yale, Muskegon Western Michigan Christian and Munising and will finish with a trip to Charlotte on Friday. (Watch for the Munising report and video Wednesday and Charlotte’s on Feb. 15.) The public may vote for its favorite on the MHSAA’s Facebook, Twitter and Instagram sites beginning Feb. 16, with the MHSAA Student Advisory Council taking that vote into consideration when selecting the champion – which will be named Feb. 19 on Second Half.

West’s Bleacher Creatures were finalists as well in 2014 and fall under the direction of the school’s student senate. Kirby, this school year’s governor, is part of the Bucket Brigade, the group of 4-6 section leaders named for the buckets they pound during football games. Like previous leaders, he too is able to rattle off names from Bleacher Creature history, like 2008 governor and section founder Chase O’Black.

The student section’s leadership structure has remained much the same. Senators are elected by student vote, and in turn make up the heart of the student section and are charged with gathering as many participants as possible. But last year taught this year’s leaders a few lessons about taking action – and not taking a good thing for granted.

After two years of what they considered amazing sections, this year’s leaders felt a letdown in 2014-15. Some of it made sense – West provides many opportunities for student involvement, and students are invested in other things. But it also felt like spirit, and the Creatures’ efforts, were dwindling.

“My freshman year was amazing; I have so many great memories from sections,” said junior Dani Priest, a senate member. “Last year, it was, ‘Oh, this is fun. But we can do better.’ I think that almost motivated us for this year, especially (our) seniors.”

“I just wanted to make it the best senior year we absolutely could make it,” added Alex Tokie, also a senate member. “Making student sections absolutely insane and (having) absolutely the best sports programs we could make was just going to make my senior year that much better.”

At the first senate meeting of this school year, the group made invigorating school spirit a top goal. They got back to work creating new chants with ideas from the cheerleaders and assistance from the drum corps that during Thursday’s visit provided the soundtrack to the near-constant buzz of 400 students loaded in a section of bleachers at midcourt. The Creatures picked up a chant from a pair of exchange students from the Netherlands and upped their costume game with themes not seen elsewhere, dressing up like dads, chefs and Harry Potter. They also began selecting “Creatures of the Week” who are awarded couch seats in the front row based on their participation.  

Senior Ryan Murray transferred to West in fall 2014 and bought in big-time to school spirit – this fall he was either playing soccer or watching volleyball five nights a week – but he still can’t quite believe how last year’s “mundane” student section has bounced back.

“There are kids passionate about it. To get 250 kids to show up to a game against Petoskey and have every single kid be excited to be there, to be crazy loud, to be dressed up – part of their persona is being there and being in their costumes and things like that,” Murray said. “It’s awesome.”

Communicating events and themes has always been a section strength. One of the lessons of last year is one that can apply at any school – the importance of leadership in giving action to the message. In West’s case, Kirby and his executive board are the start. Those five students then get the other senate seniors excited, and those seniors in turn pass on the energy to their friends, who pass it on to more. Soon, an entire school is following suit.   

And in West’s case, that continues to mean cultivating a culture that has students wanting to be involved, creating memories and carrying on a legacy.

“I said at our first pep assembly that 20 years from now, you’re going to have a job. You’re still going to have a couch. You’re still going to have a TV. You’re not going to have student sections,” Kirby said. “You’re not going to have these opportunities.

“(Bleacher Creatures) are people who like to go to things, who enjoy high school and enjoy what they’re doing.”

PHOTOS: (Top) The Bleacher Creatures, 400 strong, stand together during Thursday's boys basketball game against Traverse City Central. (Middle) The Creatures follow their leaders in a chant. (Below) Leaders of the section pose after a halftime dance at center court. (Photos courtesy of Rick Sack.)

Goorhouse Gives Back at Home

By Geoff Kimmerly
MHSAA.com senior editor

January 24, 2014

By Geoff Kimmerly
Second Half editor

Three traits have been key in making Holland Christian grad Mike Goorhouse nationally-recognized as a civic leader on the rise.

He’s a strong communicator, which comes in handy when coordinating support for causes all over the state.

He’s a relationship builder, allowing him to develop strong rapport as he explains how everyone can give something back to their communities.

Finally, Goorhouse is a philanthropist – not just in job, but in life. He is the vice president for donor development at the Community Foundation of the Holland/Zeeland Area, where he works to raise support for nonprofit organizations. He also has served on the boards of directors/trustees for eight organizations, and he and his wife financially contribute to more than 15. 

But a fourth quality, nurtured during his tennis and soccer careers, has been an asset as well for the 2003-04 MHSAA Scholar-Athlete Award winner.

“I always loved the competition side of sports. I talk to people who own companies, run companies, run shops. The reason they hire people who were involved in athletics is because of that drive,” said Goorhouse, 27, who was named in 2011 as one of the top 30 civic leaders nationally under the age of 30 by online networking site Splashlife. “Not everyone has that drive to succeed, to win, get a goal.

“Succeeding in the non-profit world looks a lot different. But it takes the same drive.”

Goorhouse was among scholar-athletes recognized during the winter of 2004 by the MHSAA and Farm Bureau Insurance, which continues to sponsor the Scholar-Athlete Award program that has grown to honor 32 recipients annually. In advance of this March’s 25th celebration, Second Half is catching up with some of the hundreds who have been recognized (see additional links at the bottom of this page).

Earning a Scholar-Athlete Award likely meant more to Goorhouse than many of the other 607 who have been recognized over the quarter century. His grandfather, father and brother all have served as MHSAA officials, and his dad and brother both coach as well.

Mike also is part of a third generation of Goorhouses who annually attend the MHSAA Boys Basketball Finals, during which the Scholar-Athlete winners are recognized. He joined his dad and grandfather starting at 8 or 9 years old, and every year would read the bios of Scholar-Athlete Award winners in the Finals program and watch them line up on the court during halftime of the Class C championship game.

“Honestly, I wanted to be that,” Goorhouse said. “I had a lot of respect for the ability to balance academics and sports, and be good at both."

Goorhouse won the MHSAA Lower Peninsula Division 3 tennis title at No. 4 singles as a sophomore in 2002 and returned to the Finals at the No. 1 flight as a senior. He also played soccer at Holland Christian and then played tennis at Calvin College.

Tennis exposed Goorhouse to handling pressure on an individual basis while building mental toughness. Soccer was more about blending teammates’ skills and developing communication among the group.

“Everyone has his or her own version of the story, and that makes it more true; sports teaches a lot about leadership, and just about life and navigating the ups and downs, emotions, handling yourself under stress,” Goorhouse said. “I was in two way different sports, and it was fun to be able to see how those two things impacted me differently.”

As high school students begin focusing on college and potential occupations, professional giver probably isn’t an option many realize is possible. Goorhouse would’ve been counted in that group while at Holland Christian until becoming a member of the Community Foundation’s Youth Advisory Council. That opportunity joined him with many of his sports opponents from around the Holland area as they assisted the foundation in grant making for youth causes.

The philanthropy bug stuck. After his freshman year at Calvin, Goorhouse interned with the statewide Council of Michigan Foundations, which then hired him parttime as a college sophomore and fulltime once he graduated.

He returned to the Community Foundation in 2012 and works with 1,500 donors who contribute to the Holland/Zeeland area.

As donations grow, so does the foundation’s ability to give grants. But it’s not all about money. An oft-quoted definition of philanthropy is the “giving of time, talent and treasure” – and Goorhouse, as he speaks to various groups, makes sure to emphasize “and” as the most important word of that statement while encouraging donors to give of themselves in all three ways. 

“It’s who I am as a person that fits this job so perfectly. It’s hardly work,” Goorhouse said. “When they’re thinking about giving back to the community, they’re at their best. I get to talk about what they care about.”

Goorhouse earned his bachelor’s degree in secondary education and then a master’s in public administration from Grand Valley State University. He’s able to take advantage of his relative youth in the professional world to connect with high school students and explain to them the opportunities to give back as part of the non-profit world. He serves on the boards of generationOn and Learning to Give, which both focus on integrating service into pre-college education.

While the national recognition in 2011 might’ve carried the most significance among honors Goorhouse has received, another he earned in 2009 has been his most meaningful on a personal level.

He was honored with the inaugural Young Philanthropist of the Year award by the Community Foundation. He didn't begin work for that organization until three years later, but giving back in his hometown always has been close to his heart.

“I love this place. It’s not that I can only do this work here, but it’s extra special to do the work you love in the place that you love,” Goorhouse said. “I could’ve lived anywhere because I would be on the road regardless. But to come home where my family and friends are, to the community I know best, it’s special.”

Click to read the series' first installments: 

PHOTO: Mike Goorhouse sends a volley while playing tennis for Holland Christian. He won an MHSAA Scholar-Athlete Award in 2004. VIDEO: Goorhouse speaks in 2004 about playing for his high school tennis coach John Knoester.