Century of School Sports: MHSAA Summits Draw Thousands to Promote Sportsmanship

By Geoff Kimmerly
MHSAA.com senior editor

October 29, 2024

Next week, MHSAA staff and members of its Student Advisory Council will begin a 10-day trek with stops in Marquette, Saginaw, Ann Arbor and Grand Rapids to talk sportsmanship with 750 students and administrators as part of its biennial Sportsmanship Summit tour.

Sportsmanship always is a significant topic in athletics, and providing training on proper behavior for athletes and fans is especially important at the high school level where entire schools turn over every four years.

The MHSAA became a national leader in promoting sportsmanship during the 1990s, and we’ll discuss more of those initiatives later in our “Century of School Sports” series. The Sportsmanship Summit was born from much of that early work.

The first was conducted Sept. 24, 1997, in Lansing, and several of the topics discussed during those first sessions remain relevant today – most notably fan behavior, training of team captains and the roles of game officials.

That first Summit was open to the public and designed primarily for administrators, coaches, athletes and other community leaders. Speakers at the event included Robert Kanady, the executive director of the National Federation of State High School Associations (NFHS), and Iowa High School Athletic Association executive director Bernie Saggau. The Lansing State Journal reported in December of that year that schools individually and as leagues were adopting codes of conduct for spectators, based on ideas shared at that first Summit gathering.

And that was only the start. The first Summit was capped at 800 attendees; the second drew 1,200 and included among speakers retired Nebraska national-champion football coach Tom Osborne. After a year off, the Sportsmanship Summit returned in 2000 with more than 1,300 attendees. That started the schedule of conducting Summits every other year; the 2002 Summit was for adults only and focused on character building, and in 2004 Summits were held at four sites across the state.

That model remains in use today, but with a boost from the 16-member Student Advisory Council, which includes eight juniors and eight seniors from across the state who have led sessions over the last many years. Most of the Summits during the last decade focused on fan behavior and the “Battle of the Fans” contest that awarded the state’s top student cheering section from 2012-22. Student delegations spend the final part of Summits creating a sportsmanship campaign to take back to their schools.

Previous "Century of School Sports" Spotlights

Oct. 23: Cross Country Finals Among MHSAA's Longest Running - Read
Oct. 15:
State's Storytellers Share Fall Memories - Read
Oct. 8:
Guided by 4 S's of Educational Athletics - Read
Sept. 25: 
Michigan Sends 10 to National Hall of Fame - Read
Sept. 25: 
MHSAA Record Books Filled with 1000s of Achievements - Read
Sept. 18:
Why Does the MHSAA Have These Rules? - Read
Sept. 10: 
Special Medals, Patches to Commemorate Special Year - Read
Sept. 4:
Fall to Finish with 50th Football Championships - Read
Aug. 28:
Let the Celebration Begin - Read

(Photos above are from various Sportsmanship Summits through the years, including the first in 1997 [top left and bottom right].)

Heritage's Hawks Nest Wants You 'Hype'

February 5, 2019

By Geoff Kimmerly
Second Half editor

SAGINAW – Three years ago, Saginaw Heritage teacher Melissa Fila showed up at Bay City Central, tub of pompons in hand, ready to rev up her students who had made the trip to support the Hawks boys basketball team.

She found three huddled together and two more sitting with their parents. That was it.

How things have changed.

When Central visited Heritage this Jan. 18, the Hawks were filming a congratulations to the eight semifinalists joining them in the second round of this year’s MHSAA “Battle of the Fans VIII.” The stands behind Heritage’s home basket hold roughly 400, and they were packed.

From the humblest of beginnings, Heritage’s student section has grown into a Saginaw Valley League force and the first from that conference to make the BOTF finals. Thanks to a significant boost in “leadership” – much more on that below – the Hawks Nest has become the place to be for many of the school’s 1,500 students.

“This year I’ve seen a total change with people in the student section,” senior Khayli Bracey said. “Everyone is more confident than in past years. You don’t have to be like, ‘Everyone cheer.’ Everyone’s just doing it. Nobody’s necessarily telling people what to say, how to say it.

“Everyone’s just hype.”

We heard that buzzword more than a few times as we met with section leaders Bracey, fellow seniors Shelby Vondette and Josh Frank, juniors Abbey Coenis and Dom Simpson and sophomore Brendan Trier before Friday’s girls basketball game against Midland Dow to find out what’s made the Hawks Nest take flight this school year.

We’ll report on all three of our BOTF finalists visits this month following the format of a typical game night. We kick things off below with some of the Hawks Nest’s suggestions for other student sections hoping to grow, followed by the video from our visit and then more of a story behind Heritage’s rise.

Heritage’s Gameplan

Take some of these tips from the Hawk’s Nest:

Just get started. A gathering of just a few students to watch games can snowball into something more. Don’t be intimidated or afraid. Grab some friends, maybe pick out a theme to dress alike for a game, and see where it goes.

Team up with a teacher. Or an administrator, advisor, coach, etc. Working together with someone who can serve as a champion for your section to the rest of the faculty and administration is invaluable – as is having someone with whom to bounce around ideas.

Care, then don’t care. Care enough to be there, to cheer on your classmates, to make the effort to get more people involved. And then don’t care – what you look like when you’re dancing, how silly the chants might sound. Just join in and enjoy the ride.

Get everyone involved. Heritage’s leaders were adamant that the main difference in this year’s section is the enthusiastic contributions from underclassmen. We’ve learned this from many finalists over the years – the best student sections have plenty of seniors and juniors, but also welcome plenty of sophomores and freshmen.

Be unique. Be creative. It’s getting harder to come up with original cheers. Heritage has taken its share from others, including Iceland’s soccer national team supporters and the NFL’s latest ad campaign. But the Hawks Nest also benefitted from an early-fall leadership “day camp” where students were assigned to come up with new chants – and produced the section’s current favorite: “Ooh! Ah! We’re the Hawks of Saginaw!”

Pregame Prep

Heritage has offered a “Leadership Development” class for decades, and Fila has taught it for most of this one. Her students take part in some awesome projects – like for Veterans Day putting out 10,000 American flags on the school’s lawn to represent Saginaw soldiers, or directing coat and prom dress drives and an “Amazing Race” that most recently netted $15,000 in local donations.

Beginning with the 2016-17 school year, Fila’s Leadership classes also began working on ways to lead more students into the stands.

Heritage had good student sections in the past. The Hawks football team made the playoffs four out of five seasons during the mid-2000s, and students turned out to cheer. Vondette said hockey games have always been crazy – especially as the team has joined the state’s elite over the last few years. The girls basketball team has a long history of success, but she remembers students especially starting to show up during the Hawks’ run to the Class A Semifinals in 2015 when she was in eighth grade. “I feel like everybody got the idea that’s what a student section should be like when they went to a game like that,” Vondette said of that run.

Enter the Leadership class. In addition to all of the good stuff students continued to do in the community, Fila helped them begin to organize a student section – sparking ideas on persuading their classmates to give it a try, guiding code of conduct discussions to make sure students were cheering in a positive manner, and most of all empowering them to create something that would have an impact.

At first, the reborn section was made up of a group of sophomore and junior boys who liked sports. But it quickly grew. So did the Leadership class – last year Fila began teaching an “Intro to Leadership” for underclassmen, and that class allows them to get involved in the student section planning earlier.

There are 200 students taking a Leadership course each semester, and roughly 50 percent of the student body has taken one of them at least once. That means 50 percent at one time have had some hand in helping plan student section activities, putting together presentations on how to do cheers for the rest of the student body, or helping the Hawks Nest apply for Battle of the Fans the last three years (and make "Challenge" videos like the one below).

This fall’s MHSAA Sportsmanship Summit energized section leaders further. But what brought us to Heritage for this BOTF finals may have started during last season’s girls basketball run – the Hawks defeated East Lansing to win the Class A title in front of a sizable group of students at Calvin College’s Van Noord Arena.

“The girls winning the state championship. We took busses. There were so many kids there, and it was just such a good environment,” Simpson recalled.

“There was not one person quiet. Everyone was standing. Everyone was screaming,” Bracey added. “It’s the best I’d ever seen Heritage.”

“The energy was different,” Vondette agreed. “And now it’s just kept going strong.”

Game Time

The Hawks Nest filled with 250 students for our visit Friday for one of the most highly-anticipated girls basketball matchups of this regular season. Home games, as at any school, are the top draw, and Simpson said he’s seen fans going not just to basketball, hockey and football, but also soccer, volleyball and even once to a bowling match.

For this night, it’s important to keep in mind that those 250 attended while the boys basketball team was playing at Midland Dow and hockey team was taking on Birmingham Brother Rice in a high-powered matchup at the Michigan Interscholastic Hockey League Showcase in Trenton. And what’s more, Heritage didn’t have school Friday – giving fans a great reason to stay in for the night.

That wasn’t going to happen with Frank at the video controls.

He spends game nights with a camera in hand, and his skills have taken the Nest’s marketing up a level. Many games are previewed with a short Twitter video announcing the theme or other important information. Then he shoots at every game, building a library of hype videos to keep classmates engaged – and help him put together a strong BOTF application.  

“We always said, the intention last year, since we didn’t go on (in BOTF), this year’s we wanted to make it a really jaw-dropping moment,” Frank said. “So right from the beginning of the school year, we were going to start filming and get everything.”

The theme Friday was “EXTREME” and that meant lots of lime green as students received a free T-shirt with student ID. The Nest also included a pep band, two pom teams and the school’s mascot – and plenty of noise, all positive, and despite a fast start by Dow as it went on to hand Heritage its first loss of this season.

“It was a blast. There was just so much energy,” Trier said. “We do it every night. If we’re winning, losing, we still cheer on our team no matter what.

“We’re just getting started. It’s about to take off. We’re going to go even higher. We’re going to shoot for crazy stuff.”

Postgame Analysis

We’re in this together: “I feel like our student section is a more comfortable environment for younger people now. I know a lot more of the underclassmen now through Leadership, and I feel like we’re all one now,” Simpson said. “Our school revolves around Leadership and the student section now. Everyone goes to the games. It’s a culture for us.”

Multi-media marketing works: “When Josh will post videos, and you see everyone in the student section just screaming their heads off, you want to be a part of that,” Vondette said. “That’s what you want to do.”

One memory can make it happen: “At the girls state finals, I was in the front with Shelby, and we were the ones who started stuff, and I just remember (thinking), ‘I want to keep doing this,’” Bracey said. “I would never be the one to want to start cheers – of course I’d cheer along with everyone else, but I was never one that would want to lead a whole group of people. But after that game and seeing everyone getting involved, I was like, ‘I want to keep doing that.’ That was the turning point for me.”

The Nest is the place to be: “Because we make it look so fun,” Coenis said, echoing Trier that the section will just keep getting bigger and better. “The more hype you are, the more hype everyone around you is going to get too. It’s just going to spread.”

Next stop on BOTF: We will visit Buchanan for its boys basketball game Friday against Parchment, and finish the 2019 BOTF tour at North Muskegon for its Feb. 12 boys basketball game against Montague.

The Battle of the Fans is sponsored in part by the United Dairy Industry of Michigan.

PHOTOS: (Top) Saginaw Heritage’s Hawks Nest anticipates a big moment during Friday’s game against Midland Dow. (Middle) Shirts and pompoms made for a green and blue “EXTREME” theme night.