![Traverse City West student section](/sites/default/files/2022-02/220211_TCW_2H.jpg)
BOTF X: West's Creatures Filling Bleachers with Support for Titans Teams
By
Geoff Kimmerly
MHSAA.com senior editor
February 11, 2022
TRAVERSE CITY – The Bleacher Creatures have been waiting for this.
Of course, students everywhere were aching for some signs of normalcy over the last many months. But what’s that looked like at Traverse City West this school year?
Something like 400 students showing up to a Tuesday night nonleague basketball game/dance show/drumline concert/Valentine’s Day extravaganza reminiscent of gameday experiences Bleacher Creatures have enjoyed during decade-plus run as one of the state’s top student cheering sections.
“I think we’re all just so eager to get back at it after a year of pretty much constant disappointment because we just constantly want to be at games, and pick the themes and just be in that community and we couldn’t,” West junior Ella Boivin said. “Now that we’re back, we have such a good group of people. We just have so much energy. We just want to put it out there and have great school spirit.”
That’s turned into the biggest student sections anyone remembers at volleyball matches, a crew for home and road soccer games, a major turnout for wrestling and even some support at the ski hill – on top of the usual football and basketball gatherings. “It’s not just a thing where our school is having a game, we should just go,” senior Hattie Holmes said. “Everyone wants to be here.”
The MHSAA visited West and its Bleacher Creatures as the final stop on this year’s Battle of the Fans X finalists tour, taking in the Titans’ Feb. 8 boys basketball game against Ludington. This was our fourth visit to West, which won BOTF V in 2016. Midland Dow hosted the first of this year’s visits Jan. 28, and Buchanan was the second stop Feb. 4. Public voting begins on the MHSAA's social media channels Monday, with the BOTF X winner announced Feb. 18 on Second Half.
Below is our highlight reel and 10 “X Factors” from our trip to Traverse City West.
1. Battle Plan
As noted, Tuesday’s theme added some serious pink and red to West’s usual green and gold home court. Red and silver pompoms were another festive touch, as was the red flowery loveseat hauled in to become part of the first row. The Boys Dance Team – a collection of 20 “protégés” under the tutelage of trained dancer Boivin – performed at halftime, and the drumline provided a hard-hitting soundtrack including coordination with one of the section’s traditional cheers.
2. Jammin' in the Stands
An estimate of 400 students at Tuesday’s game is not an exaggeration. In fact, it might be light. We’ve been to West a number of times, as noted above, and this easily was the largest section we’ve seen – and perhaps can only be rivaled by Rockford’s showing during the first BOTF in 2012.
3. Follow the Leaders
Student life at West is driven in part by its Student Senate, made up of seven representatives from each of grades 9-12 who meet for a class daily. The Senate is charged with usual student government duties – mostly planning social and community service events – but also directs the student section. Input from all four classes is anticipated and appreciated – the most popular theme night of the year was thought up by a sophomore – and senators from every class give the group the ability to have leaders comfortably reach out to peers their own age. The leaders we met with Tuesday also represented seven sports, including senior Will Gaston taking the court with the boys basketball team that night and his football teammate Kale Cerny who helped organize those sections before playing in front of them in the fall.
4. It’s About Making Connections
Senior Henry Melcher was stunned earlier this year when, while asking a group of students if they were coming to an upcoming game, they replied that they thought they needed to be officially invited to be part of the Creatures. In the past, it was thought the section was made up of students from just certain social circles, but “I think this year that idea has been thrown away,” senior Patrick Guiney said. “We talk to every single person about games, and no matter what we encourage them to go – ‘If you’ve never been to a game before, try it out.’” Newbies figure things out quickly. “Most of our chants are pretty simple,” he added, “but they’re also really energetic.”
5. We Have History
The Creatures date the start of their section to 2007-08 and the student governor that school year. When West won BOTF V, the governor (who leads the Senate) was senior Cooper Kirby – who last school year was a teaching and coaching assistant at West, and he connected with Guiney and others as they sought to restoke the section after the COVID-induced break. Mission accomplished. Among highlights we've enjoyed every time we've visited: The drumline chant with “We Are The Creatures” – especially toward the end of games when it’s either crunch time or time to celebrate – is one of the most memorable we’ve encountered over our decade of BOTF travels.
6. Make the Most of Media
The Creatures utilize the normal social media channels, like many successful sections. But senators also do a ton of random, go-up-to-people public relations and promotions – “PR’ing” was one of the buzzwords of our visit. Guiney takes it up a notch by giving the section its own in-house media. A soccer player during the fall, he began interviewing teammates and posting those segments, and has branched out into interviewing members of the student section and even non-sports groups like the theater cast. Those kinds of connections – especially giving a voice to the variety of teams/groups and students from all four grades -– help make a school of 1,600 students feel more close-knit.
7. Down to a Science
Setting this all up takes about 10 minutes of class time each day – senators pick a theme, plan to “PR” it, talk about additional details, and then everyone jumps into their roles (decorators, promoters, etc.). The system is set up well to connect with constituents – again, with leaders from every grade, students know which senators to go to with questions. And they also know to get there early – Holmes said friends show up at 5 p.m. for 7 p.m. games to make sure they get close to the front.
8. House of Cards
No, not the Netflix drama. This House of Cards describes the Creatures’ favorite theme of 2021-22 so far, a first-time “Vegas” night for football Homecoming that saw a massive and fashionable turnout as students rolled in "dripped out" elegantly in gowns, suits and other formal wear. As referred to above, that theme was thought up by a sophomore – and providing ideas is an open-ended process. A list hangs in the Senate classroom that’s open for anyone’s contributions – and as of the weekend stretched about 50 ideas long.
9. Everywhere They Go, People Want to Know
Senior Zack Featherstone is the governor, and he’s been asked by multiple other schools’ student leaders how West gets such a turnout. “The first time I got asked that question, I had no idea how to answer,” Featherstone said. “But I think it evolved into when we (as leaders) emit the energy of going to these games, having fun and just being very crazy and having a good time, it spreads to other people and they eventually want to go.”
10. The Right Way
As inviting as the Creatures are, they aren’t tolerant of fans who don’t want to follow decorum. Again, the large number of leaders spread among all four grades is key when it comes to keeping everyone on the right page. “We do not let anything disrespectful happen in our section because it completely ruins everyone’s fun,” Boivin said. “It doesn’t matter what team you’re on.”
The Battle of the Fans X finalists tour is complete. Public voting on the MHSAA’s social media channels starts Tuesday – come back to Second Half for details – and the champion will be announced Feb. 18.
PHOTOS (Top) Traverse City West's "Bleacher Creatures" enjoy one of many rowdy moments during Tuesday's boys basketball game against Ludington. (Middle) The Creatures provided a blast of pink and red for their Valentine's Day theme night. (Photos by Alan Newton/Newton Photography; click for more from this BOTF visit.)
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Goorhouse Gives Back at Home
By
Geoff Kimmerly
MHSAA.com senior editor
January 24, 2014
By Geoff Kimmerly
Second Half editor
Three traits have been key in making Holland Christian grad Mike Goorhouse nationally-recognized as a civic leader on the rise.
He’s a strong communicator, which comes in handy when coordinating support for causes all over the state.
He’s a relationship builder, allowing him to develop strong rapport as he explains how everyone can give something back to their communities.
Finally, Goorhouse is a philanthropist – not just in job, but in life. He is the vice president for donor development at the Community Foundation of the Holland/Zeeland Area, where he works to raise support for nonprofit organizations. He also has served on the boards of directors/trustees for eight organizations, and he and his wife financially contribute to more than 15.
But a fourth quality, nurtured during his tennis and soccer careers, has been an asset as well for the 2003-04 MHSAA Scholar-Athlete Award winner.
“I always loved the competition side of sports. I talk to people who own companies, run companies, run shops. The reason they hire people who were involved in athletics is because of that drive,” said Goorhouse, 27, who was named in 2011 as one of the top 30 civic leaders nationally under the age of 30 by online networking site Splashlife. “Not everyone has that drive to succeed, to win, get a goal.
“Succeeding in the non-profit world looks a lot different. But it takes the same drive.”
Goorhouse was among scholar-athletes recognized during the winter of 2004 by the MHSAA and Farm Bureau Insurance, which continues to sponsor the Scholar-Athlete Award program that has grown to honor 32 recipients annually. In advance of this March’s 25th celebration, Second Half is catching up with some of the hundreds who have been recognized (see additional links at the bottom of this page).
Earning a Scholar-Athlete Award likely meant more to Goorhouse than many of the other 607 who have been recognized over the quarter century. His grandfather, father and brother all have served as MHSAA officials, and his dad and brother both coach as well.
Mike also is part of a third generation of Goorhouses who annually attend the MHSAA Boys Basketball Finals, during which the Scholar-Athlete winners are recognized. He joined his dad and grandfather starting at 8 or 9 years old, and every year would read the bios of Scholar-Athlete Award winners in the Finals program and watch them line up on the court during halftime of the Class C championship game.
“Honestly, I wanted to be that,” Goorhouse said. “I had a lot of respect for the ability to balance academics and sports, and be good at both."
Goorhouse won the MHSAA Lower Peninsula Division 3 tennis title at No. 4 singles as a sophomore in 2002 and returned to the Finals at the No. 1 flight as a senior. He also played soccer at Holland Christian and then played tennis at Calvin College.
Tennis exposed Goorhouse to handling pressure on an individual basis while building mental toughness. Soccer was more about blending teammates’ skills and developing communication among the group.
“Everyone has his or her own version of the story, and that makes it more true; sports teaches a lot about leadership, and just about life and navigating the ups and downs, emotions, handling yourself under stress,” Goorhouse said. “I was in two way different sports, and it was fun to be able to see how those two things impacted me differently.”
As high school students begin focusing on college and potential occupations, professional giver probably isn’t an option many realize is possible. Goorhouse would’ve been counted in that group while at Holland Christian until becoming a member of the Community Foundation’s Youth Advisory Council. That opportunity joined him with many of his sports opponents from around the Holland area as they assisted the foundation in grant making for youth causes.
The philanthropy bug stuck. After his freshman year at Calvin, Goorhouse interned with the statewide Council of Michigan Foundations, which then hired him parttime as a college sophomore and fulltime once he graduated.
He returned to the Community Foundation in 2012 and works with 1,500 donors who contribute to the Holland/Zeeland area.
As donations grow, so does the foundation’s ability to give grants. But it’s not all about money. An oft-quoted definition of philanthropy is the “giving of time, talent and treasure” – and Goorhouse, as he speaks to various groups, makes sure to emphasize “and” as the most important word of that statement while encouraging donors to give of themselves in all three ways.
“It’s who I am as a person that fits this job so perfectly. It’s hardly work,” Goorhouse said. “When they’re thinking about giving back to the community, they’re at their best. I get to talk about what they care about.”
Goorhouse earned his bachelor’s degree in secondary education and then a master’s in public administration from Grand Valley State University. He’s able to take advantage of his relative youth in the professional world to connect with high school students and explain to them the opportunities to give back as part of the non-profit world. He serves on the boards of generationOn and Learning to Give, which both focus on integrating service into pre-college education.
While the national recognition in 2011 might’ve carried the most significance among honors Goorhouse has received, another he earned in 2009 has been his most meaningful on a personal level.
He was honored with the inaugural Young Philanthropist of the Year award by the Community Foundation. He didn't begin work for that organization until three years later, but giving back in his hometown always has been close to his heart.
“I love this place. It’s not that I can only do this work here, but it’s extra special to do the work you love in the place that you love,” Goorhouse said. “I could’ve lived anywhere because I would be on the road regardless. But to come home where my family and friends are, to the community I know best, it’s special.”
Click to read the series' first installments:
- 25 Years Later, Scholar Athletes Shine On
- On Call as Doctor, Director, Mom
- "Mailloux Management" Goes Global
PHOTO: Mike Goorhouse sends a volley while playing tennis for Holland Christian. He won an MHSAA Scholar-Athlete Award in 2004. VIDEO: Goorhouse speaks in 2004 about playing for his high school tennis coach John Knoester.