BOTF X: West's Creatures Filling Bleachers with Support for Titans Teams

By Geoff Kimmerly
MHSAA.com senior editor

February 11, 2022

TRAVERSE CITY – The Bleacher Creatures have been waiting for this.

Of course, students everywhere were aching for some signs of normalcy over the last many months. But what’s that looked like at Traverse City West this school year?

Something like 400 students showing up to a Tuesday night nonleague basketball game/dance show/drumline concert/Valentine’s Day extravaganza reminiscent of gameday experiences Bleacher Creatures have enjoyed during decade-plus run as one of the state’s top student cheering sections.

“I think we’re all just so eager to get back at it after a year of pretty much constant disappointment because we just constantly want to be at games, and pick the themes and just be in that community and we couldn’t,” West junior Ella Boivin said. “Now that we’re back, we have such a good group of people. We just have so much energy. We just want to put it out there and have great school spirit.”

That’s turned into the biggest student sections anyone remembers at volleyball matches, a crew for home and road soccer games, a major turnout for wrestling and even some support at the ski hill – on top of the usual football and basketball gatherings. “It’s not just a thing where our school is having a game, we should just go,” senior Hattie Holmes said. “Everyone wants to be here.”

The MHSAA visited West and its Bleacher Creatures as the final stop on this year’s Battle of the Fans X finalists tour, taking in the Titans’ Feb. 8 boys basketball game against Ludington. This was our fourth visit to West, which won BOTF V in 2016. Midland Dow hosted the first of this year’s visits Jan. 28, and Buchanan was the second stop Feb. 4. Public voting begins on the MHSAA's social media channels Monday, with the BOTF X winner announced Feb. 18 on Second Half.

Below is our highlight reel and 10 “X Factors” from our trip to Traverse City West.

1. Battle Plan

As noted, Tuesday’s theme added some serious pink and red to West’s usual green and gold home court. Red and silver pompoms were another festive touch, as was the red flowery loveseat hauled in to become part of the first row. The Boys Dance Team – a collection of 20 “protégés” under the tutelage of trained dancer Boivin – performed at halftime, and the drumline provided a hard-hitting soundtrack including coordination with one of the section’s traditional cheers.

2. Jammin' in the Stands

An estimate of 400 students at Tuesday’s game is not an exaggeration. In fact, it might be light. We’ve been to West a number of times, as noted above, and this easily was the largest section we’ve seen – and perhaps can only be rivaled by Rockford’s showing during the first BOTF in 2012.

3. Follow the Leaders

Student life at West is driven in part by its Student Senate, made up of seven representatives from each of grades 9-12 who meet for a class daily. The Senate is charged with usual student government duties – mostly planning social and community service events – but also directs the student section. Input from all four classes is anticipated and appreciated – the most popular theme night of the year was thought up by a sophomore – and senators from every class give the group the ability to have leaders comfortably reach out to peers their own age. The leaders we met with Tuesday also represented seven sports, including senior Will Gaston taking the court with the boys basketball team that night and his football teammate Kale Cerny who helped organize those sections before playing in front of them in the fall.

Traverse City West student section4. It’s About Making Connections

Senior Henry Melcher was stunned earlier this year when, while asking a group of students if they were coming to an upcoming game, they replied that they thought they needed to be officially invited to be part of the Creatures. In the past, it was thought the section was made up of students from just certain social circles, but “I think this year that idea has been thrown away,” senior Patrick Guiney said. “We talk to every single person about games, and no matter what we encourage them to go – ‘If you’ve never been to a game before, try it out.’” Newbies figure things out quickly. “Most of our chants are pretty simple,” he added, “but they’re also really energetic.”

5. We Have History

The Creatures date the start of their section to 2007-08 and the student governor that school year. When West won BOTF V, the governor (who leads the Senate) was senior Cooper Kirby – who last school year was a teaching and coaching assistant at West, and he connected with Guiney and others as they sought to restoke the section after the COVID-induced break. Mission accomplished. Among highlights we've enjoyed every time we've visited: The drumline chant with “We Are The Creatures” – especially toward the end of games when it’s either crunch time or time to celebrate – is one of the most memorable we’ve encountered over our decade of BOTF travels.

6. Make the Most of Media

The Creatures utilize the normal social media channels, like many successful sections. But senators also do a ton of random, go-up-to-people public relations and promotions – “PR’ing” was one of the buzzwords of our visit. Guiney takes it up a notch by giving the section its own in-house media. A soccer player during the fall, he began interviewing teammates and posting those segments, and has branched out into interviewing members of the student section and even non-sports groups like the theater cast. Those kinds of connections – especially giving a voice to the variety of teams/groups and students from all four grades -– help make a school of 1,600 students feel more close-knit.

7. Down to a Science

Setting this all up takes about 10 minutes of class time each day – senators pick a theme, plan to “PR” it, talk about additional details, and then everyone jumps into their roles (decorators, promoters, etc.). The system is set up well to connect with constituents – again, with leaders from every grade, students know which senators to go to with questions. And they also know to get there early – Holmes said friends show up at 5 p.m. for 7 p.m. games to make sure they get close to the front.

8. House of Cards

No, not the Netflix drama. This House of Cards describes the Creatures’ favorite theme of 2021-22 so far, a first-time “Vegas” night for football Homecoming that saw a massive and fashionable turnout as students rolled in "dripped out" elegantly in gowns, suits and other formal wear. As referred to above, that theme was thought up by a sophomore – and providing ideas is an open-ended process. A list hangs in the Senate classroom that’s open for anyone’s contributions – and as of the weekend stretched about 50 ideas long.  

9. Everywhere They Go, People Want to Know

Senior Zack Featherstone is the governor, and he’s been asked by multiple other schools’ student leaders how West gets such a turnout. “The first time I got asked that question, I had no idea how to answer,” Featherstone said. “But I think it evolved into when we (as leaders) emit the energy of going to these games, having fun and just being very crazy and having a good time, it spreads to other people and they eventually want to go.”

10. The Right Way

As inviting as the Creatures are, they aren’t tolerant of fans who don’t want to follow decorum. Again, the large number of leaders spread among all four grades is key when it comes to keeping everyone on the right page. “We do not let anything disrespectful happen in our section because it completely ruins everyone’s fun,” Boivin said. “It doesn’t matter what team you’re on.”

The Battle of the Fans X finalists tour is complete. Public voting on the MHSAA’s social media channels starts Tuesday come back to Second Half for details – and the champion will be announced Feb. 18.

PHOTOS (Top) Traverse City West's "Bleacher Creatures" enjoy one of many rowdy moments during Tuesday's boys basketball game against Ludington. (Middle) The Creatures provided a blast of pink and red for their Valentine's Day theme night. (Photos by Alan Newton/Newton Photography; click for more from this BOTF visit.)

Yale Kohler's Krazies Rise to Roar

January 27, 2015

By Geoff Kimmerly
Second Half editor

YALE – The magnitude of last season’s Boys Basketball District Final gave Yale’s “Kohler's Krazies” a glimpse of their potential as a booming student cheering section.

But a 90-minute delay during that eventual overtime loss to Imlay City showed junior Karli Klocke how a collection of her classmates watching a basketball game could impact their entire school.

The game was forced into an unexpected break after humidity in the gym made the floor too slippery. The teams went to their locker rooms during clean-up, and many of the 1,000 fans in the sold-out stands took their seats.

And despite the wait, all of more than 100 Krazies stayed through the final buzzer. 

“I just like how it brought everybody, all grades, together,” Klocke said. “And during that hour and a half, we were all sitting there together. We’ve never been a group that’s usually been all together.”

Ten months later, the Krazies have ridden the momentum of that March evening – and grown into a top-five contender for this season’s Battle of the Fans IV championship.

Yale hosted the latest MHSAA finalists visit Friday for its boys basketball game against Almont. Reigning champion Beaverton was the first tour stop, Jan. 16, with Buchanan scheduled for this Friday and then St. Johns and Dowagiac over the next three weeks leading up to the naming of this year’s champion Feb. 20. The public may vote for its favorite on the MHSAA’s FacebookTwitter and Instagram sites beginning Feb. 17, with the MHSAA Student Advisory Council taking results into consideration when selecting the champion after the vote has concluded.

The Krazies were first-time BOTF applicants this winter, following the transformation of a section that existed on a much smaller and informal scale over the last half-decade.

The former Kohler’s Kids, then Kohler’s Krew and Krew 2.0 before becoming the Krazies for 2013-14 – all in recognition of boys hoops coach Garnett Kohler – previously was a group of 20-40 upperclassmen who gathered to cheer on the team.

With last season’s District turnout helping fuel the effort, new section leaders this fall began organizing a section that would be more inclusive – encouraging the entire student body to take part – and have enjoyed immediate results. The Krazies swelled to an estimated 450 and filled a quarter of Yale’s gym to the rafters for Friday's girls and boys hoops doubleheader.

There hasn’t been anything complicated about Yale’s campaign; it’s as simple as trying to get more students to watch games together. And the Krazies have a rather straightforward goal for each game night; they don't stop cheering, aside from halftime, from the opening tip until the final buzzer – even when Yale's lead tops 20 points. 

“This is such a new thing, everybody’s so excited about it and they just want to be a part of it,” junior Kaylee Schiffelbine said.

The Krazies took steps toward formalizing last season, when a group of four seniors sold T-shirts and created some of the favorite cheers. But their vision for the section was “small,” senior Spencer French said, and he and a few others began talking over the summer about how to expand it.

For starters, the section would no longer be about juniors and seniors only. Over two weeks this fall, the Krazies sold 210 section T-shirts – three times more than the year before. They started Facebook and Twitter feeds to get the word out, and parents joined in the social media loop; the Krazies’ BOTF application video enjoyed more than 1,000 views in just a few days after it was posted and now has been watched more than 5,000 times.

“Even with the video, (we thought) it would be cool to get top five (of BOTF),” senior Robert Vinckier said, “but getting the video shared around, it gets more people in the game, and they see how fun it is.

“We’re such good friends with the players on the team, so we’d go to the game whether we had a student section or not. But we might as well have more fun while we’re watching them play.”

The section’s rallying cry for 2013-14 could’ve been summed up as “wear your shirt and show up.”

“Wear your shirt and show up” should now include the word “early.” Although the girls varsity game Friday didn’t begin until 6 p.m., the first Krazies showed at 4:30 to secure seats closest to midcourt and the floor.

And the Krazies are a basketball cheering section in the literal sense. They cheered, nearly non-stop, through the end of a mostly one-sided 68-46 win by their boys team. Of course, they mixed some creative frills – bowling using the Bulldog mascot to knock down a group of fans, and the first superintendent-led roller coaster in BOTF tour history – but those merely kept the mood amped during breaks in play.

The objective is simple as well – be loud. Loud enough that an opposing player tweets that the section is “crazy.” Loud enough to encourage a rumor the Krazies won’t be allowed to cheer at a rival’s gym later this season. Loud enough to force an opponent’s point guard to motion to his bench because he can’t hear his coach yelling in the plays. Loud enough that Yale’s coach and players also had to come up with hand signals so they could communicate over the blare.

“Loud” would’ve been an understatement Friday. The Krazies’ roar, heard standing on the opposite side of Yale’s gym, registered noticeable decibels above the norm for a high school game.

French admits he didn’t know what they were taking on when he and a group of about 10 began meeting twice a week in late October armed only with ideas and what senior Steven Jordan calls “unwritten rules of sportsmanship.” But they forged strong relationships with principal Paul Flynn and athletic director Maureen Klocke (no relation to Karli), who have provided plenty of input while trusting the leaders to police the group when it’s rarely necessary. Leaders run ideas past administrators first, and that has allowed for what leaders feel is a bit more leniency.

Their classmates, meanwhile, have followed the lead and made good on last year’s potential.

“In high school, there are groups. Some groups aren’t going to be there (at games),” French said. “But it’s those kids who are coming out and saying, ‘Hey, what can we do? Can we do this? Are we wearing this? Can we do a costume night?’ That’s been the coolest thing for me. There’s people that I would never think would go to a basketball game, and they come up to me and say, ‘Hey, what can I do to help?’”

Spencer admits he was a bit anxious before the first boys basketball game this winter – until 115 students showed. The school’s athletic booster club has since donated $100 for gift cards to give out as prizes, and the student council supplied a sling shot Friday to send free shirts into the crowd.

“When we started off this year, a lot of people didn’t think it would be that big of a deal; it would just be another student section,” he said. “But as we’ve progressed throughout the season, people realized this is a big deal.

“We weren’t that tight-knit beforehand. Slowly but surely as the season has progressed, the parents, student organizations and administration all have been brought closer together. And we’re not even halfway through the season yet.”

PHOTOS: (Top) Yale superintendent Ken Nicholl leads the roller coaster during Yale's boys basketball game Friday against Almont. (Middle) Kohler's Krazies cheer numbered 450 for the MHSAA visit. (Top photo by Lisa Depelsmaeker, middle by Katie Priehs.)