![Traverse City West student section](/sites/default/files/2022-02/220211_TCW_2H.jpg)
BOTF X: West's Creatures Filling Bleachers with Support for Titans Teams
By
Geoff Kimmerly
MHSAA.com senior editor
February 11, 2022
TRAVERSE CITY – The Bleacher Creatures have been waiting for this.
Of course, students everywhere were aching for some signs of normalcy over the last many months. But what’s that looked like at Traverse City West this school year?
Something like 400 students showing up to a Tuesday night nonleague basketball game/dance show/drumline concert/Valentine’s Day extravaganza reminiscent of gameday experiences Bleacher Creatures have enjoyed during decade-plus run as one of the state’s top student cheering sections.
“I think we’re all just so eager to get back at it after a year of pretty much constant disappointment because we just constantly want to be at games, and pick the themes and just be in that community and we couldn’t,” West junior Ella Boivin said. “Now that we’re back, we have such a good group of people. We just have so much energy. We just want to put it out there and have great school spirit.”
That’s turned into the biggest student sections anyone remembers at volleyball matches, a crew for home and road soccer games, a major turnout for wrestling and even some support at the ski hill – on top of the usual football and basketball gatherings. “It’s not just a thing where our school is having a game, we should just go,” senior Hattie Holmes said. “Everyone wants to be here.”
The MHSAA visited West and its Bleacher Creatures as the final stop on this year’s Battle of the Fans X finalists tour, taking in the Titans’ Feb. 8 boys basketball game against Ludington. This was our fourth visit to West, which won BOTF V in 2016. Midland Dow hosted the first of this year’s visits Jan. 28, and Buchanan was the second stop Feb. 4. Public voting begins on the MHSAA's social media channels Monday, with the BOTF X winner announced Feb. 18 on Second Half.
Below is our highlight reel and 10 “X Factors” from our trip to Traverse City West.
1. Battle Plan
As noted, Tuesday’s theme added some serious pink and red to West’s usual green and gold home court. Red and silver pompoms were another festive touch, as was the red flowery loveseat hauled in to become part of the first row. The Boys Dance Team – a collection of 20 “protégés” under the tutelage of trained dancer Boivin – performed at halftime, and the drumline provided a hard-hitting soundtrack including coordination with one of the section’s traditional cheers.
2. Jammin' in the Stands
An estimate of 400 students at Tuesday’s game is not an exaggeration. In fact, it might be light. We’ve been to West a number of times, as noted above, and this easily was the largest section we’ve seen – and perhaps can only be rivaled by Rockford’s showing during the first BOTF in 2012.
3. Follow the Leaders
Student life at West is driven in part by its Student Senate, made up of seven representatives from each of grades 9-12 who meet for a class daily. The Senate is charged with usual student government duties – mostly planning social and community service events – but also directs the student section. Input from all four classes is anticipated and appreciated – the most popular theme night of the year was thought up by a sophomore – and senators from every class give the group the ability to have leaders comfortably reach out to peers their own age. The leaders we met with Tuesday also represented seven sports, including senior Will Gaston taking the court with the boys basketball team that night and his football teammate Kale Cerny who helped organize those sections before playing in front of them in the fall.
4. It’s About Making Connections
Senior Henry Melcher was stunned earlier this year when, while asking a group of students if they were coming to an upcoming game, they replied that they thought they needed to be officially invited to be part of the Creatures. In the past, it was thought the section was made up of students from just certain social circles, but “I think this year that idea has been thrown away,” senior Patrick Guiney said. “We talk to every single person about games, and no matter what we encourage them to go – ‘If you’ve never been to a game before, try it out.’” Newbies figure things out quickly. “Most of our chants are pretty simple,” he added, “but they’re also really energetic.”
5. We Have History
The Creatures date the start of their section to 2007-08 and the student governor that school year. When West won BOTF V, the governor (who leads the Senate) was senior Cooper Kirby – who last school year was a teaching and coaching assistant at West, and he connected with Guiney and others as they sought to restoke the section after the COVID-induced break. Mission accomplished. Among highlights we've enjoyed every time we've visited: The drumline chant with “We Are The Creatures” – especially toward the end of games when it’s either crunch time or time to celebrate – is one of the most memorable we’ve encountered over our decade of BOTF travels.
6. Make the Most of Media
The Creatures utilize the normal social media channels, like many successful sections. But senators also do a ton of random, go-up-to-people public relations and promotions – “PR’ing” was one of the buzzwords of our visit. Guiney takes it up a notch by giving the section its own in-house media. A soccer player during the fall, he began interviewing teammates and posting those segments, and has branched out into interviewing members of the student section and even non-sports groups like the theater cast. Those kinds of connections – especially giving a voice to the variety of teams/groups and students from all four grades -– help make a school of 1,600 students feel more close-knit.
7. Down to a Science
Setting this all up takes about 10 minutes of class time each day – senators pick a theme, plan to “PR” it, talk about additional details, and then everyone jumps into their roles (decorators, promoters, etc.). The system is set up well to connect with constituents – again, with leaders from every grade, students know which senators to go to with questions. And they also know to get there early – Holmes said friends show up at 5 p.m. for 7 p.m. games to make sure they get close to the front.
8. House of Cards
No, not the Netflix drama. This House of Cards describes the Creatures’ favorite theme of 2021-22 so far, a first-time “Vegas” night for football Homecoming that saw a massive and fashionable turnout as students rolled in "dripped out" elegantly in gowns, suits and other formal wear. As referred to above, that theme was thought up by a sophomore – and providing ideas is an open-ended process. A list hangs in the Senate classroom that’s open for anyone’s contributions – and as of the weekend stretched about 50 ideas long.
9. Everywhere They Go, People Want to Know
Senior Zack Featherstone is the governor, and he’s been asked by multiple other schools’ student leaders how West gets such a turnout. “The first time I got asked that question, I had no idea how to answer,” Featherstone said. “But I think it evolved into when we (as leaders) emit the energy of going to these games, having fun and just being very crazy and having a good time, it spreads to other people and they eventually want to go.”
10. The Right Way
As inviting as the Creatures are, they aren’t tolerant of fans who don’t want to follow decorum. Again, the large number of leaders spread among all four grades is key when it comes to keeping everyone on the right page. “We do not let anything disrespectful happen in our section because it completely ruins everyone’s fun,” Boivin said. “It doesn’t matter what team you’re on.”
The Battle of the Fans X finalists tour is complete. Public voting on the MHSAA’s social media channels starts Tuesday – come back to Second Half for details – and the champion will be announced Feb. 18.
PHOTOS (Top) Traverse City West's "Bleacher Creatures" enjoy one of many rowdy moments during Tuesday's boys basketball game against Ludington. (Middle) The Creatures provided a blast of pink and red for their Valentine's Day theme night. (Photos by Alan Newton/Newton Photography; click for more from this BOTF visit.)
![](/sites/default/files/imported/Photos/170217_BOTF_2H.jpg)
And the 2017 BOTF Winner is ...
February 17, 2017
By Geoff Kimmerly
Second Half editor
When Shafer Webb and his classmates were middle schoolers, they watched the high school student section turn into a party at every Frankenmuth home game.
Webb's older brother Brennan led the 2012 section that won the inaugural MHSAA Battle of the Fans. And, of course, older brother told younger that no student section would ever measure up to the original champion.
Shafer, and about 300 of his friends, took that as a challenge – and have responded by earning a second championship banner as the first two-time winner in BOTF history.
"It shows we had good leadership this year, and it sets the standard for next year," Shafer Webb said. "It helps we won; now we have something tangible to show how good we were, and hopefully that will inspire them to continue next year."
Frankenmuth will accept its Battle of the Fans VI championship banner during halftime of the Class B Girls Basketball Final on March 18 at Michigan State University’s Breslin Center. The other four finalists also have been invited to Breslin to be honored for this season’s achievement.
Frankenmuth was chosen based on a vote by the MHSAA’s 16-member Student Advisory Council influenced by public vote on the MHSAA’s Facebook, Twitter and Instagram sites. A total of 20,125 social media votes were received, with those results then equated against a school’s enrollment.
The Council based its vote on the following criteria: positive sportsmanship, student body participation, school spirit, originality of cheers, organization of the group, section leadership and overall fun.
Boyne City totaled the most public social media support, finishing first across all four ways votes were accepted (Facebook likes and shares, Twitter re-tweets and Instagram likes) – despite being the smallest school among our finalists. Votes were scaled to take into account a school’s size – although Traverse City West received the most social media votes total, Boyne City’s when compared to its student enrollment pushed the Rambler Rowdies to the top of the list. Frankenmuth finished second in the social media voting.
Other numbers to consider from this season's contest: The application videos have been watched more than 16,600 times, and the MHSAA-produced videos from our tour stops have nearly 5,700 views. The stories on the five finalists plus Tuesday’s explanation of how to vote had been viewed 10,270 times as of 8:30 this morning. The five Snapchat stories covering our visits were viewed nearly 13,000 times combined.
We were excited at the beginning of this Battle of the Fans because we received our most entries since the first BOTF in 2012, and our most first-time entries ever (of course not counting that first contest). That means the spirit of Battle of the Fans is thriving in a number of communities, while also catching on in more every year. This year’s finalists no doubt will inspire student leaders at more schools to create championship-caliber student sections – and below is why we were inspired during our five BOTF tour stops.
Now See This Award: Boyne City
What we saw: The “Rambler Rowdies” burst on the scene for Battle of the Fans VI with a hype machine that would be the envy of many organizations. It didn’t take us long after entering the school to find messaging advertising the night’s theme (Fright Night) and activities, and the in-house television promos were especially impressive. Of course, our visit was on Friday, Jan. 13, which made the horror film-style night a perfect choice. And the Rowdies played it well, filling the stands for a makeshift graveyard of living fans, opening the festivities with students rushing in screaming from all corners of the gym and putting together some fun props (including an impressive surf board) with a consistent message of “R.I.P. Bad Sportsmanship.”
Why we’re fans: As people who focus on promoting the benefits of high school sports on a daily basis, we were immediately impressed with Boyne City’s marketing work. But we also were impressed quickly with how the section draws from all different communities within the school, not just athletes, and with one of the leaders not involved in sports at all but instead part of the band and theater cast. Boyne City also was our smallest finalist this season, but packed in enough fans to at least feel comparable in section size to the other four – all while being our first stop and having to set the tone for this year’s tour. The Rowdies set it well.
Be the Change Award: Charlotte
What we saw: We returned to Charlotte for the second straight year and anticipate it won’t be our last BOTF trip to see the “Flight Club,” which is anything but a one-hit wonder. You want something built? Call the Orioles, who have the best props we’ve seen/heard about over our six years on tour. We didn’t see the “bird cage” used before football games but were intrigued by the description; we did see the two giant tifos and wonder why more schools aren’t making the same to drape over their student sections. The Flight Club also came up with a sharp idea of posting their “pilots” with megaphones on raised platforms at each side of the section so they can lead cheers and be seen and heard by all of their classmates – another great idea from a group that literally has built from nothing one of the strongest student section programs in the state in just two years.
Why we’re fans: The Flight Club is having a lot of fun, and we loved hearing the stories – whether they were telling us about the mostly-failed slip-n-slide at a football game or the much more popular “highlight” games where the section attended events for every sport, including bowling. In a short time, they’ve created a lot of memories – one that sticks out is how the driver for a spirit bus during football season took a 10-minute detour after an away game to allow the students to hang out a little bit longer. As a whole, the last two years in Charlotte have been a fun trip. And we're sure the Flight Club will continue to thrive.
Draw the Blueprint Award: Petoskey
What we saw: The “Blue Crew” returned as one of the north’s best-known student sections by following a blueprint – pun only slightly intended – that any school could follow. After becoming a finalist for the first Battle of the Fans in 2012, the Blue Crew dwindled especially the last few years and into this past fall. But following a few proven steps, the Crew returned to its former height. First, student leaders attend an MHSAA Sportsmanship Summit in November. Then, on the way home, they started a section Twitter feed so they could communicate with classmates en masse. They set expectations, like featuring girls basketball games just as much as boys and letting students sit based on when they showed up to games, not their seniority. And with a leadership group including students from multiple classes, they ensured there will be student section veterans to pick up the reins again after these seniors graduate.
Why we’re fans: For starters, we love a good comeback story. We’re also a big fan of sections cheering on more than the boys basketball team; we always hear that they do, but we saw it with our own eyes as the Blue Crew began filling during the girls varsity basketball game (played before boys on this night) during our trip, despite the fact junior varsity and freshman teams also were playing at other locations and it was a Wednesday. We also try to emphasize every year that the best student sections are those who remember they’re at games to cheer for their classmates – not become the event themselves. The Blue Crew was all in, cheering on both the girls and boys varsities against Sault Ste. Marie, starting early and taking their fever to the final buzzer. Most of all, the Crew showed there’s a plan for any school that would like to accomplish the same – and we’ll surely be using Petoskey as an example in years to come.
Legacy Award: Traverse City West
What we saw: With three BOTF finals appearances, Traverse City West – our 2016 champion – has entered something of an unofficial ring of honor as one of the student sections that always will be in the mix to win this contest any year it applies. The setup of a Student Senate running the show is proven and provides West an opportunity to affect student life at its school to a degree others could emulate. The Bleacher Creatures built a sizable section for our visit despite not having school that day, and with it put on display some of the same great traditions we’ve come to enjoy during past visits. This section was around long before Battle of the Fans, and would be just as great even if it wasn’t competing regularly to be known as best in the land.
Why we’re fans: It’s hard to watch the Creatures do their thing and not think it would be fun to be a part. Ask Petoskey – watching West at a game last season helped motivate the Blue Crew to get back in the game this winter. The Creatures are loud, they’re together, the chants and cheers they do are all their own, and their most notable traditions also include the “Bucket Brigade” leaders who stand at the front and bequeath the honor from year to year. What we’ve noticed especially the last two years is how much West students love their school and community – and no wonder there’s a sense of pride that continues to get passed down to those who will fill the bleachers next.
Battle of the Fans champion: Frankenmuth
What we saw: In some ways, what we saw resembled a lot of what we saw on our first BOTF visit ever in 2012 – a few hundred students making up at least half (or more) of the student body dressed up in sometimes ridiculous costumes putting on a dance party and singing along. Section leaders have played on successful teams in other sports, and it was obvious their competitiveness boiled over into this contest. But as much as Frankenmuth enjoys the thrill of the fight, cheerers simply were having fun – from the costumes to the songs, to the original cheers and well-placed side shows. Be it the fullback taking an imaginary football handoff and diving in to knock down 270 people, or the “fake” wrestling match complete with good guys and bad guys, foreign objects and a championship belt, we saw some things we hadn’t seen before – and will be laughing about for years to come.
Why we’re fans: At the end of the day, Battle of the Fans is about a few things – bringing together a large group of the student body and drawing that crew from all grades and social groups, cheering classmates the right way with sportsmanship, and having the kind of fun that would make someone on the other side of the gym wish he or she could be a part. This year, Frankenmuth is that section – be it for the student from a rival school who shows up and always seems to know the theme of the night, or the parents across the floor during our visit who also got into “Costume Night’ and showed up in half-German and half-basketball garb. Frankenmuth’s student section no doubt riles up fans from opposing sides – but from a wider view, it’s a good bet those across the floor would love to join in, or hopefully start the same success story at their schools.
"It shows we give our student athletes a lot of support, and certainly we encourage kids that it's OK to be different," Webb said.
"I think it would be a lot more fun that whoever we're playing had just as good a student section as us. ... Hopefully this encourages other student bodies to participate in something like this at the other schools around us."
The Battle of the Fans is sponsored in part by the United Dairy Industry of Michigan.
Check out below our stories and videos behind the finalists. Also, click to see student-produced videos from all sections that entered the contest. (Photos by Chip DeGrace.)
Boyne City
Read all about it: 5 Ways Boyne City's Ramblers Get Rowdy
Charlotte
Read all about it: 5 Ways Charlotte's Fight Club Soars
Frankenmuth
Read all about it: 5 Ways Frankenmuth is Flying High
Petoskey
Read all about it: 5 Ways the Blue Crew Has Us 'Believin'
Traverse City West
Read all about it: 5 Ways West's Creatures Continue to Crush