BOTF X: Dow Aims to Give Teams Advantage with Charger Spirit

By Geoff Kimmerly
MHSAA.com senior editor

February 1, 2022

MIDLAND – The 10th MHSAA “Battle of the Fans” – and first after a COVID-induced pause for 2021 – appropriately started Friday with a never-seen-before experience.

Midland Dow’s student section mostly makes its presence known at “Herb’s House” – the unofficial name of the Chargers’ gymnasium. But Dow hit the road, traveling four miles southeast to rival Midland High for the first of this year’s three finalists visits – the first time a section has ever hosted the MHSAA staff and Student Advisory Council at an away game.

Challenge? Chargers accepted it.

“We want to show up and be the best student section at their school,” Dow senior Daniel Watkins said. “That’s always the best thing ever.

“We bring the same energy. If nothing else, (the road game) almost feeds it more. Not only is it against our rival, but we’re at their place.”

This year’s BOTF X finalists tour also will include visits to Buchanan and Traverse City West.

Below is our highlight reel and 10 “X Factors” from our first stop with Dow’s student section.

1. Battle Plan

As noted, Dow’s section traveled to rival Midland High, which packed its own student cheering section to match. Dow students dressed in scrubs and lab coats for a “Doctors & Nurses” theme and collected money during halftime to buy snacks for the local hospital emergency room staff. 

2. This is the Year of Dow

While a Dow student section has existed for years, a number of factors lined up well for this to be the section’s first applying for Battle of the Fans – and making the championship round. A focused group of leaders was eager to get to work after spectator limits kept crowds small during 2020-21.

3. Follow the Leaders

Every year four seniors – two girls and two boys – take over leadership. Those four leaders then select the next year’s leaders, to be announced at an assembly at the end of the school year. This year’s are Watkins, Kourtney Fischer, Abby Rey and Nolan Sanders. “We know the qualities a section leader needs to have, and we’re picking someone we know can handle the job and go the extra mile,” Rey said. “We make sure they’re driven, because it’s not an easy job – sometimes you just want to go to the game, but you have a bigger responsibility. And obviously someone who can communicate, especially with administrators.”

Midland Dow BOTF4. Believe in the Spirit Stick

At least since 2014 – when it started appearing in yearbook photos – a Spirit Stick has been the instrument used by leaders to direct the section. The stick is green – and recently repainted – and also recently busted after one end broke off during that hockey game. But section leaders claim it’s still got plenty of magic – when a ball falls out of bounds their way, they make sure the pompom end of the stick sprinkles a little Charger spirit on it before putting it back in play. “It’s powerful, really,” Watkins said. “It changes games.”

5. Strength in Numbers

With an enrollment of nearly 1,300 students, getting a couple hundred to big games is a goal. Section leaders knew there was potential when the section showed in force for the football season opener at University of Michigan – which kicked off at noon on the first Friday of the school year. Despite being on the road this past Friday, nearly 150 students showed for the boys basketball game against the Chemics.

6. Get Social

Without argument, the biggest driver of Dow’s student section strength this year has been the addition of dedicated social media channels. Putting out announcements and themes on Instagram spreads the word, as those posts become part of students’ stories and get passed along quickly. Senior Kimberly Douglas puts together video and the section started a TikTok as well.

7. Making the Difference

Dow’s goal is to affect the game’s outcome – it’s that simple. All four leaders are athletes and know the confidence boost the section can provide. “We just want to be the turning point,” said Sanders, who plays hockey, baseball and runs track. “To allow our sports teams to get the closest to a win as possible … like a sixth man on the court, to help get those extra points. It’s important to understand that we’re not on the court, but we can have a say (in the result).”

8. They’re Everywhere

Dow is part of the Saginaw Valley League, which stretches from Lapeer to Mount Pleasant and makes rallying the section for frequent two-hour road trips difficult. So the section focuses on home events – and not just football and basketball. Watkins would rush from football practice to lead the section during volleyball matches, and the section supported its boys soccer team in the fall and is big at hockey.

Midland Dow BOTF9. Coming Attractions

The section drives attendance by taking sporting events up a level in terms of fan participation. That has included some significant setup for football games; before the game against Midland this fall, Fischer and Rey built enough shakers – two solo cups taped together with corn inside – to fill six garbage bags. “Toga” and “Grandma & Grandpa” have been among popular themes, and they expect a big turnout for tonight’s boys basketball game “Teddy Bear Toss” with stuffed animals to be donated to a children’s hospital.

10. Keep it Classy

Behavior can go south during a rivalry game. Friday’s was a perfect example of how it doesn’t have to do so. While there was plenty of responding to each other’s cheers, it was basically some friendly back and forth and there wasn’t a hint of negativity coming from either side. For Dow’s leaders, cheering is more about giving their teams confidence – they don’t like booing, they don’t do the “who cares” during pregame introductions and they don’t tear opponents down. “That’s the way we do things,” Rey said. “It’s always positive. (Our students) respect that; they know that. They should be cheering out there for our team, and nothing else.”

The Battle of the Fans X finalists tour will resume Friday at Buchanan and conclude Feb. 8 at Traverse City West, with the champion announced Feb. 18.

PHOTOS (Top) Senior Daniel Watkins leads Dow’s cheering section with the Spirit Stick during Friday’s boys basketball game at Midland. (Middle) Students cheer on their classmates during a "Doctors & Nurses" theme night. (Below) Senior Abby Rey, front in purple, helps lead the section after scoring a team-high 16 points in the girls basketball team’s win over the Chemics to begin the evening. (Photos by Kaylee Emrick/Midland Dow Yearbook staff.)

BOTF X: West's Creatures Filling Bleachers with Support for Titans Teams

By Geoff Kimmerly
MHSAA.com senior editor

February 11, 2022

TRAVERSE CITY – The Bleacher Creatures have been waiting for this.

Of course, students everywhere were aching for some signs of normalcy over the last many months. But what’s that looked like at Traverse City West this school year?

Something like 400 students showing up to a Tuesday night nonleague basketball game/dance show/drumline concert/Valentine’s Day extravaganza reminiscent of gameday experiences Bleacher Creatures have enjoyed during decade-plus run as one of the state’s top student cheering sections.

“I think we’re all just so eager to get back at it after a year of pretty much constant disappointment because we just constantly want to be at games, and pick the themes and just be in that community and we couldn’t,” West junior Ella Boivin said. “Now that we’re back, we have such a good group of people. We just have so much energy. We just want to put it out there and have great school spirit.”

That’s turned into the biggest student sections anyone remembers at volleyball matches, a crew for home and road soccer games, a major turnout for wrestling and even some support at the ski hill – on top of the usual football and basketball gatherings. “It’s not just a thing where our school is having a game, we should just go,” senior Hattie Holmes said. “Everyone wants to be here.”

The MHSAA visited West and its Bleacher Creatures as the final stop on this year’s Battle of the Fans X finalists tour, taking in the Titans’ Feb. 8 boys basketball game against Ludington. This was our fourth visit to West, which won BOTF V in 2016. Midland Dow hosted the first of this year’s visits Jan. 28, and Buchanan was the second stop Feb. 4. Public voting begins on the MHSAA's social media channels Monday, with the BOTF X winner announced Feb. 18 on Second Half.

Below is our highlight reel and 10 “X Factors” from our trip to Traverse City West.

1. Battle Plan

As noted, Tuesday’s theme added some serious pink and red to West’s usual green and gold home court. Red and silver pompoms were another festive touch, as was the red flowery loveseat hauled in to become part of the first row. The Boys Dance Team – a collection of 20 “protégés” under the tutelage of trained dancer Boivin – performed at halftime, and the drumline provided a hard-hitting soundtrack including coordination with one of the section’s traditional cheers.

2. Jammin' in the Stands

An estimate of 400 students at Tuesday’s game is not an exaggeration. In fact, it might be light. We’ve been to West a number of times, as noted above, and this easily was the largest section we’ve seen – and perhaps can only be rivaled by Rockford’s showing during the first BOTF in 2012.

3. Follow the Leaders

Student life at West is driven in part by its Student Senate, made up of seven representatives from each of grades 9-12 who meet for a class daily. The Senate is charged with usual student government duties – mostly planning social and community service events – but also directs the student section. Input from all four classes is anticipated and appreciated – the most popular theme night of the year was thought up by a sophomore – and senators from every class give the group the ability to have leaders comfortably reach out to peers their own age. The leaders we met with Tuesday also represented seven sports, including senior Will Gaston taking the court with the boys basketball team that night and his football teammate Kale Cerny who helped organize those sections before playing in front of them in the fall.

Traverse City West student section4. It’s About Making Connections

Senior Henry Melcher was stunned earlier this year when, while asking a group of students if they were coming to an upcoming game, they replied that they thought they needed to be officially invited to be part of the Creatures. In the past, it was thought the section was made up of students from just certain social circles, but “I think this year that idea has been thrown away,” senior Patrick Guiney said. “We talk to every single person about games, and no matter what we encourage them to go – ‘If you’ve never been to a game before, try it out.’” Newbies figure things out quickly. “Most of our chants are pretty simple,” he added, “but they’re also really energetic.”

5. We Have History

The Creatures date the start of their section to 2007-08 and the student governor that school year. When West won BOTF V, the governor (who leads the Senate) was senior Cooper Kirby – who last school year was a teaching and coaching assistant at West, and he connected with Guiney and others as they sought to restoke the section after the COVID-induced break. Mission accomplished. Among highlights we've enjoyed every time we've visited: The drumline chant with “We Are The Creatures” – especially toward the end of games when it’s either crunch time or time to celebrate – is one of the most memorable we’ve encountered over our decade of BOTF travels.

6. Make the Most of Media

The Creatures utilize the normal social media channels, like many successful sections. But senators also do a ton of random, go-up-to-people public relations and promotions – “PR’ing” was one of the buzzwords of our visit. Guiney takes it up a notch by giving the section its own in-house media. A soccer player during the fall, he began interviewing teammates and posting those segments, and has branched out into interviewing members of the student section and even non-sports groups like the theater cast. Those kinds of connections – especially giving a voice to the variety of teams/groups and students from all four grades -– help make a school of 1,600 students feel more close-knit.

7. Down to a Science

Setting this all up takes about 10 minutes of class time each day – senators pick a theme, plan to “PR” it, talk about additional details, and then everyone jumps into their roles (decorators, promoters, etc.). The system is set up well to connect with constituents – again, with leaders from every grade, students know which senators to go to with questions. And they also know to get there early – Holmes said friends show up at 5 p.m. for 7 p.m. games to make sure they get close to the front.

8. House of Cards

No, not the Netflix drama. This House of Cards describes the Creatures’ favorite theme of 2021-22 so far, a first-time “Vegas” night for football Homecoming that saw a massive and fashionable turnout as students rolled in "dripped out" elegantly in gowns, suits and other formal wear. As referred to above, that theme was thought up by a sophomore – and providing ideas is an open-ended process. A list hangs in the Senate classroom that’s open for anyone’s contributions – and as of the weekend stretched about 50 ideas long.  

9. Everywhere They Go, People Want to Know

Senior Zack Featherstone is the governor, and he’s been asked by multiple other schools’ student leaders how West gets such a turnout. “The first time I got asked that question, I had no idea how to answer,” Featherstone said. “But I think it evolved into when we (as leaders) emit the energy of going to these games, having fun and just being very crazy and having a good time, it spreads to other people and they eventually want to go.”

10. The Right Way

As inviting as the Creatures are, they aren’t tolerant of fans who don’t want to follow decorum. Again, the large number of leaders spread among all four grades is key when it comes to keeping everyone on the right page. “We do not let anything disrespectful happen in our section because it completely ruins everyone’s fun,” Boivin said. “It doesn’t matter what team you’re on.”

The Battle of the Fans X finalists tour is complete. Public voting on the MHSAA’s social media channels starts Tuesday come back to Second Half for details – and the champion will be announced Feb. 18.

PHOTOS (Top) Traverse City West's "Bleacher Creatures" enjoy one of many rowdy moments during Tuesday's boys basketball game against Ludington. (Middle) The Creatures provided a blast of pink and red for their Valentine's Day theme night. (Photos by Alan Newton/Newton Photography; click for more from this BOTF visit.)