Westdorp to Receive NFHS Citation
By
Geoff Kimmerly
MHSAA.com senior editor
February 1, 2021
MHSAA assistant director Kathy Vruggink Westdorp is one of eight high school association leaders who have been selected to receive a Citation from the National Federation of State High School Associations (NFHS) during this summer’s annual meeting.
The Citation is one of the NFHS’ highest honors and recognizes recipients for their contributions to the NFHS, state high school associations, athletic director and coaching professions, the officiating avocation and fine arts/performing arts programs.
In addition to serving in most of those roles over more than 20 years in Grand Rapids-area schools, Westdorp has been a national leader in a number of efforts since joining the MHSAA staff during the 2003-04 school year.
She directs the MHSAA Coaches Advancement Program (CAP) and was named NFHS Coach Educator of the Year in 2015 for her leadership of the eight-level educational program that has seen nearly 16,000 coaches complete at least the first-level unit and nearly 2,300 advance through at least the program’s fourth level.
Westdorp received the MHSAA’s Women In Sports Leadership Award in 2004 and now directs that leadership program, as well as serves as lead MHSAA administrator for competitive cheer, girls gymnastics and girls lacrosse. She currently chairs the NFHS Education Committee and NFHS Girls Lacrosse Rules Committee.
“Kathy Westdorp is an incredibly hard worker, and that’s obvious in her dedication to her sports and especially coaches education,” MHSAA Executive Director Mark Uyl said. “She’s tireless in her support for students and coaches in Michigan.”
Prior to joining the MHSAA staff, Westdorp served as a teacher, coach, athletic director, game official and school administrator. She came to the MHSAA after serving most recently as principal at Grand Rapids Forest Hills Central High School.
She also previously served as athletic director at Grand Rapids Creston and as director of health and wellness programs for Grand Rapids Public Schools, taught at Grand Rapids Central and has coached basketball, field hockey, gymnastics, track & field and volleyball. Westdorp also is a past president of the Ottawa-Kent Conference.
Sampson to Join MHSAA Staff
July 12, 2016
By Geoff Kimmerly
Second Half editor
Jeremy Sampson, an award-winning sportscaster who founded and currently serves as president of the Lansing United semi-professional men’s soccer club, will join the Michigan High School Athletic Association staff later this month in the newly-created position of Ticketing, Promotions & Marketing Coordinator.
Sampson earned awards from the Michigan Association of Broadcasters and The Associated Press while serving as the weekend sports anchor from 2005-2013 for WILX in Lansing, where he also coordinated the station’s weekly high school highlights show. He previously worked as the sports broadcasting producer for Michigan State University from 2000-02 and most recently has served as a communications specialist for the Michigan Department of Treasury, coordinating internal communications and assisting with media relations.
He has gained valuable ticketing and event promotions experience from his role with Lansing United. Sampson created the franchise in 2013 and serves as its president and chief executive officer. In those roles, Sampson is in charge of all game day operations, hiring of the head coach and general manager, and developing and executing strategies for ticket sales and team promotion. Lansing United is a member of the National Premier Soccer League, which has more than 80 teams nationwide. The United has drawn on average just more than 1,000 fans per game during its three-season history, ranking third in the NPSL’s seven-team Great Lakes Conference West behind only franchises from much larger markets in Detroit and Grand Rapids.
In his role with the MHSAA, Sampson will take the lead in all ticketing operations and efforts to promote attendance at MHSAA events. The majority of revenue collected by the association for use in its operating budget is collected from ticket sales at postseason events it sponsors.
“The MHSAA is best-known for its tournaments, and this is the first time we have had someone on staff focused primarily on promotion of our events,” MHSAA Executive Director John E. “Jack” Roberts said. “Jeremy Sampson brings experience and ideas, and additionally he adds depth to our staff in a number of other important communications functions.”
Sampson, a native of Vermontville and graduate of Bath High School, also is a 1996 graduate of Michigan State University and earned a bachelor’s degree in journalism. He will begin his duties at the MHSAA on July 25.