Ross Named Broadcast & Media Coordinator

By Geoff Kimmerly
MHSAA.com senior editor

February 19, 2021

Jon Ross, bringing vast experience in video production and after working both as television media and in media relations, has been added to the Michigan High School Athletic Association staff as broadcast & media coordinator, a role in which he’ll focus primarily on video production, day-to-day efforts by the MHSAA Network and other communications duties.

Jon RossRoss, who began at the MHSAA in late December, is taking on many of the duties formerly handled by John Johnson, who retired Dec. 18 after 33 years as communications director and then director of broadcast properties.

Ross’s variety of past experiences already have served the MHSAA well during his first weeks in his new position. In addition to generating “This Week in High School Sports” played on more than 100 radio stations statewide and the “MHSAA Minute” produced weekly with State Champs! Sports Network, Ross stepped in almost immediately to direct MHSAA Network broadcasts of Fall playoffs that were restarted in January and worked with FOX Sports Detroit for its production of the 8 and 11-Player Football Finals during Jan. 16 and Jan. 22-23, respectively.

“Jon has been a wonderful addition to our team,” MHSAA Executive Director Mark Uyl said. “His background in video production will serve the MHSAA well, and he’s done an outstanding job jumping in mid-stream with our Final fall tournaments being completed in January followed by an immediate move to winter events. Jon is a terrific addition to the MHSAA team.”

Ross began his media career in June 1999 at the first of three television sports department stops, a string that concluded with his tenure as a reporter and anchor from 2002-05 for WILX in Lansing.

Most recently, Ross served from Feb. 2018 until this past December as a communications representative and senior editor for the Michigan Office of Highway Safety Planning, for which he helped manage development of statewide campaigns including “Click It Or Ticket” and “Drive Sober, Get Pulled Over.” In addition to content creation, Ross worked in media relations including as occasional spokesperson for the OHSP, along with managing budgets and execution of federally-funded campaigns and serving as chairperson of the 2019 Michigan Traffic Safety Summit which drew nearly 500 attendees.

At the MHSAA, Ross’s responsibilities also will include providing content for the Association’s websites including the fan-focused Second Half, managing MHSAA.tv and eventually media credentialing and other on-site communications functions at MHSAA events.

“My time working in sports never seemed like work, and I’m excited for the opportunity to be part of what the MHSAA is building as it continues to expand coverage especially with video and other digital ventures,” Ross said. “I’ve known John Johnson going back to my time in the media, and I can appreciate even more now the work he did in making the MHSAA a national leader in promoting school athletics. I hope my experiences will help us build on what he created as we continue to engage more with our schools and specifically athletes, coaches, officials and families to tell our story.” 

Ross was born in Escanaba and is a 1995 graduate of Saginaw Heritage High School and 1999 graduate of Michigan State University, where he earned a bachelor’s degree in journalism with specialty in kinesiology.

Hockey Star-Turned-Champion for School Sports to Receive MHSAA's Forsythe Award

By Geoff Kimmerly
MHSAA.com senior editor

March 11, 2022

Once or twice a year, Bruce Horsch gets the question – mostly during a Winter Olympics year or after someone has watched “Miracle on Ice” and found out the “Horsch” that is mentioned twice is actually the recently-retired Houghton High School athletic director.

The final goaltender cut from the 1980 U.S. hockey team that went on to stun the world in winning Olympic gold, Horsch went on to coach at multiple college programs before becoming Houghton’s athletic director in 1996 at the age of 40.

These days, many also know him for the commitment, mentorship and leadership shown in that position through his retirement in 2019.

To celebrate his many contributions to interscholastic athletics, Horsch has been named the 2022 honoree for the Michigan High School Athletic Association’s Charles E. Forsythe Award.

Bruce HorschThe annual award is in its 45th year and named after former MHSAA Executive Director Charles E. Forsythe, the Association's first full-time and longest-serving chief executive. Forsythe Award recipients are selected each year by the MHSAA Representative Council, based on an individual's outstanding contributions to the interscholastic athletics community.

Horsch was described as a “not in the spotlight guy” by one of those who recommended him for the Forsythe Award, but he certainly spent time there. Horsch was a college hockey star and NHL draft pick, and had begun his minor league hockey career before playing with the U.S. team right up until the final cuts on the way to Lake Placid, N.Y.

After his playing days concluded, he coached collegiately before eventually settling in as Houghton’s athletic director for the 1996-97 school year.

“I was fortunate enough to play at Michigan Tech, and I was on a national championship team (in 1975) and I was on a national runner-up team (in 1976). When you played for (coach) John MacInnes up here, it wasn’t individuals – although we had great individuals – we won because we were a team” Horsch said.

“I’m not out for recognition. I enjoy being part of a team. I enjoy working with other people, and that’s my satisfaction.”

He led many important ones in his roles as a school sports administrator.

Horsch was named his region’s Athletic Director of the Year in both 2003 and 2019 by the Michigan Interscholastic Athletic Administrators Association (MIAAA), and served on the Upper Peninsula Athletic Committee from 2001-05. He has been an active member of the MIAAA, National Interscholastic Athletic Administrators Association (NIAAA) and Upper Peninsula Athletic Directors Association (UPADA), serving as secretary and president of the UPADA.

He also served as president of the Keweenaw Area Athletic Directors Association and secretary and commissioner of the Western Peninsula Athletic Conference.

“For years Bruce was one of the most respected voices not only in the Upper Peninsula but also the entire state,” MHSAA Executive Director Mark Uyl said. “He brought that perspective as a high-end athlete and transitioned extremely well as an educator and athletic director.”

Horsch was a frequent host of MHSAA Tournaments at the District and Regional rounds during his time at Houghton, and also hosted MHSAA Upper Peninsula Finals. He served as a host for sessions of the MHSAA PACE program, the coaching education program predecessor to the current Coaches Advancement Program (CAP).

His dedication to Houghton athletics was further noted when he considered retiring in 2017 but stayed on two more years to assist with a bond that resulted in in the upgrading of the school’s football field and track and building of softball and baseball fields as part of the athletic complex. Previously, he had led a referendum to have a second gymnasium built to provide an additional practice venue with girls basketball moving from the fall to winter season beginning with the 2007-08 school year.  

“I’m proud of the fact that in the U.P. there are not many, if any schools that have the facilities that Houghton High School has,” Horsch said.  

Horsch is a graduate of Hastings High School in Minnesota and earned a bachelor’s degree in business administration from Michigan Technological University. He led the Huskies hockey team to 58 victories in goal over four seasons and was part of the 1975 NCAA championship team, two of many reasons he was inducted into the Michigan Tech Sports Hall of Fame in 2007. He was drafted by the Montreal Canadiens during the ninth round of the 1976 NHL draft and played minor league hockey for two seasons. He then coached hockey collegiately for most of the 1980s as an assistant at Ferris State and then Michigan Tech.  

He has continued to serve his community as a member of the Rotary Club of Houghton.

Past recipients of the Charles E. Forsythe Award 

1978 - Brick Fowler, Port Huron; Paul Smarks, Warren 
1979 - Earl Messner, Reed City; Howard Beatty, Saginaw 
1980 - Max Carey, Freesoil 
1981 - Steven Sluka, Grand Haven; Samuel Madden, Detroit
1982 - Ernest Buckholz, Mt. Clemens; T. Arthur Treloar, Petoskey
1983 - Leroy Dues, Detroit; Richard Maher, Sturgis 
1984 - William Hart, Marquette; Donald Stamats, Caro
1985 - John Cotton, Farmington; Robert James, Warren 
1986 - William Robinson, Detroit; Irving Soderland, Norway 
1987 - Jack Streidl, Plainwell; Wayne Hellenga, Decatur 
1988 - Jack Johnson, Dearborn; Alan Williams, North Adams
1989 - Walter Bazylewicz, Berkley; Dennis Kiley, Jackson 
1990 - Webster Morrison, Pickford; Herbert Quade, Benton Harbor 
1991 - Clifford Buckmaster, Petoskey; Donald Domke, Northville 
1992 - William Maskill, Kalamazoo; Thomas G. McShannock, Muskegon 
1993 - Roy A. Allen Jr., Detroit; John Duncan, Cedarville 
1994 - Kermit Ambrose, Royal Oak 
1995 - Bob Perry, Lowell 
1996 - Charles H. Jones, Royal Oak 
1997 - Michael A. Foster, Richland; Robert G. Grimes, Battle Creek 
1998 - Lofton C. Greene, River Rouge; Joseph J. Todey, Essexville 
1999 - Bernie Larson, Battle Creek 
2000 - Blake Hagman, Kalamazoo; Jerry Cvengros, Escanaba 
2001 - Norm Johnson, Bangor; George Lovich, Canton 
2002 - John Fundukian, Novi 
2003 - Ken Semelsberger, Port Huron
2004 - Marco Marcet, Frankenmuth
2005 - Jim Feldkamp, Troy
2006 - Dan McShannock, Midland; Dail Prucka, Monroe
2007 - Keith Eldred, Williamston; Tom Hickman, Spring Lake
2008 - Jamie Gent, Haslett; William Newkirk, Sanford Meridian
2009 - Paul Ellinger, Cheboygan
2010 - Rudy Godefroidt, Hemlock; Mike Boyd, Waterford
2011 - Eric C. Federico, Trenton
2012 - Bill Mick, Midland
2013 - Jim Gilmore, Tecumseh; Dave Hutton, Grandville
2014 - Dan Flynn, Escanaba

2015 - Hugh Matson, Saginaw
2016 - Gary Hice, Petoskey; Gina Mazzolini, Lansing
2017 - Chuck Nurek, Rochester Hills
2018 - Gary Ellis, Allegan
2019 - Jim Derocher, Negaunee; Fredrick J. Smith, Stevensville
2020 - Michael Garvey, Lawton
2021 – Leroy Hackley Jr., Byron Center; Patti Tibaldi, Traverse City

PHOTO: Houghton athletic director Bruce Horsch, left, hands coach Corey Markham the Division 3 finalist trophy after the Gremlins finished Division 3 hockey runners-up in 2019.