Ross Named Broadcast & Media Coordinator

By Geoff Kimmerly
MHSAA.com senior editor

February 19, 2021

Jon Ross, bringing vast experience in video production and after working both as television media and in media relations, has been added to the Michigan High School Athletic Association staff as broadcast & media coordinator, a role in which he’ll focus primarily on video production, day-to-day efforts by the MHSAA Network and other communications duties.

Jon RossRoss, who began at the MHSAA in late December, is taking on many of the duties formerly handled by John Johnson, who retired Dec. 18 after 33 years as communications director and then director of broadcast properties.

Ross’s variety of past experiences already have served the MHSAA well during his first weeks in his new position. In addition to generating “This Week in High School Sports” played on more than 100 radio stations statewide and the “MHSAA Minute” produced weekly with State Champs! Sports Network, Ross stepped in almost immediately to direct MHSAA Network broadcasts of Fall playoffs that were restarted in January and worked with FOX Sports Detroit for its production of the 8 and 11-Player Football Finals during Jan. 16 and Jan. 22-23, respectively.

“Jon has been a wonderful addition to our team,” MHSAA Executive Director Mark Uyl said. “His background in video production will serve the MHSAA well, and he’s done an outstanding job jumping in mid-stream with our Final fall tournaments being completed in January followed by an immediate move to winter events. Jon is a terrific addition to the MHSAA team.”

Ross began his media career in June 1999 at the first of three television sports department stops, a string that concluded with his tenure as a reporter and anchor from 2002-05 for WILX in Lansing.

Most recently, Ross served from Feb. 2018 until this past December as a communications representative and senior editor for the Michigan Office of Highway Safety Planning, for which he helped manage development of statewide campaigns including “Click It Or Ticket” and “Drive Sober, Get Pulled Over.” In addition to content creation, Ross worked in media relations including as occasional spokesperson for the OHSP, along with managing budgets and execution of federally-funded campaigns and serving as chairperson of the 2019 Michigan Traffic Safety Summit which drew nearly 500 attendees.

At the MHSAA, Ross’s responsibilities also will include providing content for the Association’s websites including the fan-focused Second Half, managing MHSAA.tv and eventually media credentialing and other on-site communications functions at MHSAA events.

“My time working in sports never seemed like work, and I’m excited for the opportunity to be part of what the MHSAA is building as it continues to expand coverage especially with video and other digital ventures,” Ross said. “I’ve known John Johnson going back to my time in the media, and I can appreciate even more now the work he did in making the MHSAA a national leader in promoting school athletics. I hope my experiences will help us build on what he created as we continue to engage more with our schools and specifically athletes, coaches, officials and families to tell our story.” 

Ross was born in Escanaba and is a 1995 graduate of Saginaw Heritage High School and 1999 graduate of Michigan State University, where he earned a bachelor’s degree in journalism with specialty in kinesiology.

Use of Participation Fees Falls Slightly

July 29, 2015

By Geoff Kimmerly
Second Half editor

The percentage of Michigan High School Athletic Association high schools that assessed participation fees to help fund interscholastic athletics dropped five percent during the 2014-15 school year to its lowest since 2011-12, according to the most recent survey taken by the MHSAA – although the ratio of schools assessing fees remained above 50 percent of respondents for the fifth straight year.

A total of 522 high schools – or 69 percent of the MHSAA membership – responded to the 2014-15 survey for the highest feedback rate since 2010-11. A total of 269 high schools, or 51.5 percent that took the survey, charged fees this school year, compared to 56.6 percent of schools that responded in 2013-14.

There were 753 senior high schools in the MHSAA membership in 2014-15. This was the 11th survey of schools since the 2003-04 school year, when members reported fees were being charged by 24 percent of schools. The percentage of member schools charging fees crossed 50 percent in 2010-11 and remained at 50.5 percent in 2011-12 before making a nearly five-percent jump three school years ago. 

The largest drop of those charging fees in 2014-15 came at Class B schools, with 52 percent reporting fees after 62 percent reported using them in 2013-14. Class A schools saw a seven-percent decrease to 70 percent with fees, and Class D schools saw a four-percent decrease to 35 percent that assessed. Class C schools saw a one-percent increase to 47 percent assessing for participation.

Charging a standardized fee for each team on which a student-athletes participates – regardless of the number of teams – remains the most popular method among schools assessing fees, although that rate fell slightly from 41 percent of schools assessing during 2013-14 to 39 percent this school year. Schools charging a one-time standardized fee per student-athlete also fell, from 33 to 28 percent of schools that assess fees. The survey showed a slight increase in schools assessing fees based on tiers of the number of sports a student-athlete plays (for example, charging a larger fee for the first team and less for additional sports). There also was a slight increase in fees being assessed based on the specific sport being played.

The median fee by schools that charged student-athletes per sport did drop $10 to $75. Other fees remained consistent from the 2013-14 school year: the median one-time student fee at $100, the median annual maximum fee per student at $150 and the median annual maximum family fee at $300.

The survey for 2014-15 and surveys from previous years can be found on the MHSAA Website by clicking here.

The MHSAA is a private, not-for-profit corporation of voluntary membership by more than 1,400 public and private senior high schools and junior high/middle schools which exists to develop common rules for athletic eligibility and competition. No government funds or tax dollars support the MHSAA, which was the first such association nationally to not accept membership dues or tournament entry fees from schools. Member schools which enforce these rules are permitted to participate in MHSAA tournaments, which attract more than 1.4 million spectators each year.