![Jon Ross](/sites/default/files/2021-02/210222_Ross_2H.jpg)
Ross Named Broadcast & Media Coordinator
By
Geoff Kimmerly
MHSAA.com senior editor
February 19, 2021
Jon Ross, bringing vast experience in video production and after working both as television media and in media relations, has been added to the Michigan High School Athletic Association staff as broadcast & media coordinator, a role in which he’ll focus primarily on video production, day-to-day efforts by the MHSAA Network and other communications duties.
Ross, who began at the MHSAA in late December, is taking on many of the duties formerly handled by John Johnson, who retired Dec. 18 after 33 years as communications director and then director of broadcast properties.
Ross’s variety of past experiences already have served the MHSAA well during his first weeks in his new position. In addition to generating “This Week in High School Sports” played on more than 100 radio stations statewide and the “MHSAA Minute” produced weekly with State Champs! Sports Network, Ross stepped in almost immediately to direct MHSAA Network broadcasts of Fall playoffs that were restarted in January and worked with FOX Sports Detroit for its production of the 8 and 11-Player Football Finals during Jan. 16 and Jan. 22-23, respectively.
“Jon has been a wonderful addition to our team,” MHSAA Executive Director Mark Uyl said. “His background in video production will serve the MHSAA well, and he’s done an outstanding job jumping in mid-stream with our Final fall tournaments being completed in January followed by an immediate move to winter events. Jon is a terrific addition to the MHSAA team.”
Ross began his media career in June 1999 at the first of three television sports department stops, a string that concluded with his tenure as a reporter and anchor from 2002-05 for WILX in Lansing.
Most recently, Ross served from Feb. 2018 until this past December as a communications representative and senior editor for the Michigan Office of Highway Safety Planning, for which he helped manage development of statewide campaigns including “Click It Or Ticket” and “Drive Sober, Get Pulled Over.” In addition to content creation, Ross worked in media relations including as occasional spokesperson for the OHSP, along with managing budgets and execution of federally-funded campaigns and serving as chairperson of the 2019 Michigan Traffic Safety Summit which drew nearly 500 attendees.
At the MHSAA, Ross’s responsibilities also will include providing content for the Association’s websites including the fan-focused Second Half, managing MHSAA.tv and eventually media credentialing and other on-site communications functions at MHSAA events.
“My time working in sports never seemed like work, and I’m excited for the opportunity to be part of what the MHSAA is building as it continues to expand coverage especially with video and other digital ventures,” Ross said. “I’ve known John Johnson going back to my time in the media, and I can appreciate even more now the work he did in making the MHSAA a national leader in promoting school athletics. I hope my experiences will help us build on what he created as we continue to engage more with our schools and specifically athletes, coaches, officials and families to tell our story.”
Ross was born in Escanaba and is a 1995 graduate of Saginaw Heritage High School and 1999 graduate of Michigan State University, where he earned a bachelor’s degree in journalism with specialty in kinesiology.
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MHSAA's Roberts Elected to NFHS Board
July 12, 2016
By Geoff Kimmerly
Second Half editor
MHSAA Executive Director John E. “Jack” Roberts has been elected to serve a four-year term on the Board of Directors for the National Federation of State High School Associations, the national governing body for high school athletics and activities.
Roberts has served as executive director since 1986 and is the longest-tenured active state association executive director among NFHS members. The MHSAA is one of the nation’s largest state associations with more than 1,400 high schools and junior high/middle schools. The NFHS, in its press release on new officers and board members, called Roberts "one of the nation’s most articulate advocates for education-based activity programs."
After graduating from P. J. Jacobs High School in Stevens Point, Wis., and Dartmouth College and attending graduate school at the University of Wisconsin, Roberts taught English and coached football at high schools in Milwaukee and Denver until 1973, when he joined the staff of the NFHS, which at that time was located in Elgin, Illinois.
From 1973 to 1980, Roberts developed the NFHS’ volleyball, swimming & diving and ice hockey rules programs, and re-codified the Soccer Rules Book. Later, as assistant director, he was in charge of public, legislative and judicial affairs for the NFHS.
Roberts joined the staff of the Fellowship of Christian Athletes (FCA) in 1981 and was named executive vice president of the FCA in 1984. He served in that capacity until 1986, when he was named executive director of the MHSAA.
Roberts served a previous term on the NFHS Board of Directors from 1996 to 2000 and has been chairman of the NFHS Network Board of Directors since 2013. He also has served on two previous NFHS Strategic Planning Committees and is past chair of the board of directors of the Michigan Society of Association Executives.
PHOTO: MHSAA Executive Director Jack Roberts congratulates an MHSAA/Farm Bureau Scholar-Athlete Award winner at the Breslin Center.