Ross Named Broadcast & Media Coordinator
By
Geoff Kimmerly
MHSAA.com senior editor
February 19, 2021
Jon Ross, bringing vast experience in video production and after working both as television media and in media relations, has been added to the Michigan High School Athletic Association staff as broadcast & media coordinator, a role in which he’ll focus primarily on video production, day-to-day efforts by the MHSAA Network and other communications duties.
Ross, who began at the MHSAA in late December, is taking on many of the duties formerly handled by John Johnson, who retired Dec. 18 after 33 years as communications director and then director of broadcast properties.
Ross’s variety of past experiences already have served the MHSAA well during his first weeks in his new position. In addition to generating “This Week in High School Sports” played on more than 100 radio stations statewide and the “MHSAA Minute” produced weekly with State Champs! Sports Network, Ross stepped in almost immediately to direct MHSAA Network broadcasts of Fall playoffs that were restarted in January and worked with FOX Sports Detroit for its production of the 8 and 11-Player Football Finals during Jan. 16 and Jan. 22-23, respectively.
“Jon has been a wonderful addition to our team,” MHSAA Executive Director Mark Uyl said. “His background in video production will serve the MHSAA well, and he’s done an outstanding job jumping in mid-stream with our Final fall tournaments being completed in January followed by an immediate move to winter events. Jon is a terrific addition to the MHSAA team.”
Ross began his media career in June 1999 at the first of three television sports department stops, a string that concluded with his tenure as a reporter and anchor from 2002-05 for WILX in Lansing.
Most recently, Ross served from Feb. 2018 until this past December as a communications representative and senior editor for the Michigan Office of Highway Safety Planning, for which he helped manage development of statewide campaigns including “Click It Or Ticket” and “Drive Sober, Get Pulled Over.” In addition to content creation, Ross worked in media relations including as occasional spokesperson for the OHSP, along with managing budgets and execution of federally-funded campaigns and serving as chairperson of the 2019 Michigan Traffic Safety Summit which drew nearly 500 attendees.
At the MHSAA, Ross’s responsibilities also will include providing content for the Association’s websites including the fan-focused Second Half, managing MHSAA.tv and eventually media credentialing and other on-site communications functions at MHSAA events.
“My time working in sports never seemed like work, and I’m excited for the opportunity to be part of what the MHSAA is building as it continues to expand coverage especially with video and other digital ventures,” Ross said. “I’ve known John Johnson going back to my time in the media, and I can appreciate even more now the work he did in making the MHSAA a national leader in promoting school athletics. I hope my experiences will help us build on what he created as we continue to engage more with our schools and specifically athletes, coaches, officials and families to tell our story.”
Ross was born in Escanaba and is a 1995 graduate of Saginaw Heritage High School and 1999 graduate of Michigan State University, where he earned a bachelor’s degree in journalism with specialty in kinesiology.
23rd WISL Conference Set for Feb. 4-5
January 11, 2018
By Geoff Kimmerly
Second Half editor
The first, largest and longest-running program of its type in the country, the Michigan High School Athletic Association’s Women In Sports Leadership Conference will take place Feb. 4-5 at the Crowne Plaza Lansing West.
The 23rd edition of the conference again will feature three keynote speakers and a variety of workshops. The program annually attracts upwards of 500 participants, most of them high school female student-athletes. High school students, coaches and administrators are invited to find registration information on the MHSAA Website.
Cost is $50 for students and $60 for adults, not including lodging for those intending to stay overnight in Lansing. A registration form for lodging also is available on the MHSAA Website.
The theme for this WISL Conference is “LEAD: Embrace the Challenge” – and the opening address will be delivered by U.S. national team volleyball setter Alisha Glass, who starred at Leland High School and led the Comets to the Class D championship as a senior in 2006. She continues to hold four MHSAA records including for career kills (3,584) and aces (937) and went on to start all four seasons as a setter at Penn State, leading the Nittany Lions to three straight NCAA Division I championships. Glass then led the U.S. national team to the 2014 world championship and the 2016 Olympic bronze medal. She will speak on 21st century leadership responsibilities and daily leadership opportunities student athletes may encounter.
The winningest coach in NCAA softball history, University of Michigan’s Carol Hutchins, will speak on the importance of leadership and continually sharpening those skills at the WISL Banquet during the evening of Feb. 4. Hutchins, a graduate of Lansing Everett High School and Michigan State University, has built a 1,527-491-5 record over 33 seasons and also is the winningest coach in Michigan athletic department history. Hutchins joined the Wolverines staff as an assistant in 1983 and took over the program as head coach in 1985. She led Michigan to the College World Series championship in 2005 and a runner-up finish in 2015. Hutchins played both softball and basketball at Michigan State and helped the Spartans to the 1976 Association of Intercollegiate Athletics for Women national softball championship. She also holds a master’s degree from Indiana University.
Michigan State University women’s volleyball coach Cathy George will challenge participants to “find the leader in you” throughout life during the morning of Feb. 5. George recently completed her 13th season at MSU and 31st overall as a college head coach by guiding the Spartans to the NCAA Elite Eight. Her 256 wins at MSU are the most in program history, and she has a career record of 621-398 – counting also 11 seasons leading Western Michigan University, five at University of Texas-Arlington and two at North Dakota State. Her MSU teams have made the NCAA Tournament seven straight seasons. As an athlete, George was a team captain and three-time all-league selection at Illinois State, helping the Redbirds to three NCAA Tournament appearances.
Workshops offered during the WISL conference include topics on coaching, teaching and learning leadership, sports nutrition and performance, injury prevention, promoting team chemistry and roles and responsibilities of captains. A complete itinerary is available on the MHSAA Website.
The WISL Banquet will include the presentation of this year’s Women In Sports Leadership Award. The winner will be announced later this month.
Follow the #WISL hashtag on Twitter to learn more about the conference’s activities.