Ross Named Broadcast & Media Coordinator

By Geoff Kimmerly
MHSAA.com senior editor

February 19, 2021

Jon Ross, bringing vast experience in video production and after working both as television media and in media relations, has been added to the Michigan High School Athletic Association staff as broadcast & media coordinator, a role in which he’ll focus primarily on video production, day-to-day efforts by the MHSAA Network and other communications duties.

Jon RossRoss, who began at the MHSAA in late December, is taking on many of the duties formerly handled by John Johnson, who retired Dec. 18 after 33 years as communications director and then director of broadcast properties.

Ross’s variety of past experiences already have served the MHSAA well during his first weeks in his new position. In addition to generating “This Week in High School Sports” played on more than 100 radio stations statewide and the “MHSAA Minute” produced weekly with State Champs! Sports Network, Ross stepped in almost immediately to direct MHSAA Network broadcasts of Fall playoffs that were restarted in January and worked with FOX Sports Detroit for its production of the 8 and 11-Player Football Finals during Jan. 16 and Jan. 22-23, respectively.

“Jon has been a wonderful addition to our team,” MHSAA Executive Director Mark Uyl said. “His background in video production will serve the MHSAA well, and he’s done an outstanding job jumping in mid-stream with our Final fall tournaments being completed in January followed by an immediate move to winter events. Jon is a terrific addition to the MHSAA team.”

Ross began his media career in June 1999 at the first of three television sports department stops, a string that concluded with his tenure as a reporter and anchor from 2002-05 for WILX in Lansing.

Most recently, Ross served from Feb. 2018 until this past December as a communications representative and senior editor for the Michigan Office of Highway Safety Planning, for which he helped manage development of statewide campaigns including “Click It Or Ticket” and “Drive Sober, Get Pulled Over.” In addition to content creation, Ross worked in media relations including as occasional spokesperson for the OHSP, along with managing budgets and execution of federally-funded campaigns and serving as chairperson of the 2019 Michigan Traffic Safety Summit which drew nearly 500 attendees.

At the MHSAA, Ross’s responsibilities also will include providing content for the Association’s websites including the fan-focused Second Half, managing MHSAA.tv and eventually media credentialing and other on-site communications functions at MHSAA events.

“My time working in sports never seemed like work, and I’m excited for the opportunity to be part of what the MHSAA is building as it continues to expand coverage especially with video and other digital ventures,” Ross said. “I’ve known John Johnson going back to my time in the media, and I can appreciate even more now the work he did in making the MHSAA a national leader in promoting school athletics. I hope my experiences will help us build on what he created as we continue to engage more with our schools and specifically athletes, coaches, officials and families to tell our story.” 

Ross was born in Escanaba and is a 1995 graduate of Saginaw Heritage High School and 1999 graduate of Michigan State University, where he earned a bachelor’s degree in journalism with specialty in kinesiology.

Pay-to-Play Use Hovers at 50 percent

By Geoff Kimmerly
MHSAA.com senior editor

July 30, 2019

By Geoff Kimmerly
Second Half editor

Half of MHSAA member high schools continued to assess sports participation fees during the 2018-19 school year, according to a survey that has measured the prevalence of charging students to help fund interscholastic athletics annually over the last 15 years.

Of the 604 schools which responded to the 2018-19 survey, exactly half – 302 – assessed a participation fee, while 302 did not during the past school year. This year’s survey results are in line with those of the last two schools years, which saw 49.7 percent of schools charging participation fees for 2016-17 and 49 percent in 2017-18. For the purposes of the survey, a participation fee was anything $20 or more regardless of what the school called the charge (registration fee, insurance fee, transportation fee, etc.).

The MHSAA conducted its first participation fee survey during the 2003-04 school year, when 24 percent of responding schools reported they charged fees. The percentage of member schools charging fees crossed 50 percent in 2010-11 and reached a high of 56.6 percent in 2013-14 before falling back below 50 percent in 2016-17.

A record number of member high schools responded to the survey for the second straight year – 81 percent of the MHSAA’s 750 member schools provided data for 2018-19. Class A schools again remained the largest group charging fees, with 69 percent of respondents doing so. Class B and Class C schools followed, both with 48 percent charging fees, and Class D schools also remained in line with the previous year with 35 percent charging for participation.

Charging a standardized fee for each team on which a student-athlete participates – regardless of the number of teams – remains the most popular method among schools assessing fees, with that rate at 45 percent of schools. Schools charging a one-time standardized fee per student-athlete remained constant at 28 percent. A slight uptick was seen in the percentage of schools assessing fees based on tiers of the number of sports a student-athlete plays (for example, charging a larger fee for the first team and less for additional sports), with 20 percent of responding schools charging in this way compared to 15 percent a year ago.

The amounts of most fees remained consistent or similar as well during 2018-19. The median annual maximum fee per student of $150 and the median annual maximum family fee of $300 both remained constant for at least the fifth straight year, while the median fee assessed by schools that charge student-athletes once per year held steady at $125 for the third straight school year. The median per-team fee increased slightly, $5, to $80 for 2018-19.

The survey for 2018-19 and surveys from previous years can be found on the MHSAA Website.

The MHSAA is a private, not-for-profit corporation of voluntary membership by more than 1,500 public and private senior high schools and junior high/middle schools which exists to develop common rules for athletic eligibility and competition. No government funds or tax dollars support the MHSAA, which was the first such association nationally to not accept membership dues or tournament entry fees from schools. Member schools which enforce these rules are permitted to participate in MHSAA tournaments, which attract more than 1.4 million spectators each year.