MHSAA.TV Joins NFHS Network

September 12, 2013

The Michigan High School Athletic Association is one of 32 members of the National Federation of State High School Associations (NFHS) that has joined the NFHS Network, the new all-digital network devoted to coverage of high school sports and performing arts through the Internet at MHSAA.tv and  NFHSnetwork.com.

The NFHS, in association with PlayOn! Sports (PlayOn), announced the official launch of the NFHS Network on Aug. 1. With coverage of boys and girls sports and activities initially in at least 32 states during the 2013-14 school year, the NFHS Network becomes the largest aggregated destination for coverage of high school sports in the country. Through a digital service  that is at least partially subscription-based available at MHSAA.tv and NFHSnetwork.com, more students, parents and fans will be able to watch high school sports than ever before.

In addition to the MHSAA, NFHS member associations in the following states have finalized agreements and will be a part of the NFHS Network as the 2013-14 season begins: Alabama, Arizona, Arkansas, Colorado, Connecticut, Delaware, Florida, Georgia, Kentucky, Louisiana, Maine, Massachusetts, Mississippi, Montana, Nebraska, Nevada, New Hampshire, New Mexico, North Dakota, Oregon, Pennsylvania, Rhode Island, South Carolina, Tennessee, Utah, Vermont, Virginia, Washington, West Virginia, Wisconsin and Wyoming.

In addition, member associations in a number of other states are expected to join the NFHS Network soon.

“We believe this is one of the greatest opportunities in the 94-year history of the NFHS as we are able to take advantage of new technology and showcase high school sports and performing arts across the United States,” said Bob Gardner, NFHS executive director. “We are excited to provide viewership opportunities for fans of high school sports that have never existed before. The NFHS Network will help showcase our primary mission of expanding participation and opportunities for involvement in education-based interscholastic sports and performing arts activities.”

“For more than a century, school sports has had the highest profile of all youth sports,” said John E. “Jack” Roberts, MHSAA executive director. “We feature pep assemblies, pep bans, marching bands, cheerleaders, homecoming parades and dances, letter jackets and other traditions, with large crowds of classmates, neighbors and families cheering on students. Ours is a unique brand that stands out among all of youth sports. Done right, this network will solidify interscholastic athletics as the most popular and principled youth sports experience for many more generations.” 

Postseason games in all sports sponsored by the MHSAA will be available online on the Network, except for select championship events for which the MHSAA has existing television contracts with other media partners. Viewing opportunities for other NFHS Network events will be posted in the coming months at NFHSnetwork.com.

The NFHS Network will build on the past success of PlayOn’s high-quality coverage of high school sports at the state level. PlayOn currently streams nearly 30,000 events per school year and has worked with 32 state associations and sections in 26 states.

“Teaming up with the NFHS is a natural progression to build a truly national high school sports platform while honoring the local communities that support them,” said David Rudolph, PlayOn! Sports chief executive officer. “Our mission is to serve the current and future generations of student-athletes, support and encourage their participation and make their performances accessible to their friends, family and fans on every media platform they use.”

The NFHS Network is a joint venture between the NFHS and PlayOn! Sports and will be governed and overseen by a combination of NFHS and PlayOn executives. On Aug. 8, Roberts was elected chairman of the five-member NFHS Network board of directors that will be responsible for guiding the Network. “This won’t be easy,” Roberts said, “but nothing really worthwhile ever is.”

“Ultimately, we want to make the NFHS Network the most treasured and trusted source for high school athletics,” Gardner said.

Kick Off Your 2022-23 with MHSAA.com's New Look, Enhanced Experience

By Geoff Kimmerly
MHSAA.com senior editor

August 1, 2022

Welcome to what we hope will be your best – and most welcoming experience yet – on MHSAA.com.

As part of the kickoff of the 2022-23 school year, the Michigan High School Athletic Association is reintroducing this redesigned website filled with enhancements we hope better tell the ever-inspiring story of school sports – while making it easier for visitors to learn how they can be part of these stories as they unfold.

Driving this new fan-focused MHSAA.com are the following:

  An opportunity to tell your stories, front and center. You’ll see them immediately on the front page of the website and on pages for all of our sports and schools. After 10 years, our “Second Half” website is gone, with that coverage of schools all over Michigan now moved to MHSAA.com.

  The ability to make schedule and tournament information easier to find. The navigation at the top of the site is designed to get you places in fewer clicks. And our pages for every sport will be updated frequently throughout the season and especially at tournament time with information on how to attend and watch your favorite teams compete.

  The probability you’re connecting with the MHSAA on your phone. The majority of our web traffic – 70 percent, in fact – is via a mobile device, and our website will be much easier to navigate moving forward.

Much of this will look familiar – just different, and hopefully more organized and easier to navigate.

Are we missing anything? To answer that question in advance, “Yes.” We will be working throughout the coming months to backfill much of the historical data that has made MHSAA.com a home for high school sports, while also positioning those results, records and more in a way our millions of visitors will be able to better enjoy them.

So please, stop by frequently and stay a while. What’s the best place to start? Check out the “I AM …” link at the top of this page, and dive in.