MHSAA.TV Joins NFHS Network

September 12, 2013

The Michigan High School Athletic Association is one of 32 members of the National Federation of State High School Associations (NFHS) that has joined the NFHS Network, the new all-digital network devoted to coverage of high school sports and performing arts through the Internet at MHSAA.tv and  NFHSnetwork.com.

The NFHS, in association with PlayOn! Sports (PlayOn), announced the official launch of the NFHS Network on Aug. 1. With coverage of boys and girls sports and activities initially in at least 32 states during the 2013-14 school year, the NFHS Network becomes the largest aggregated destination for coverage of high school sports in the country. Through a digital service  that is at least partially subscription-based available at MHSAA.tv and NFHSnetwork.com, more students, parents and fans will be able to watch high school sports than ever before.

In addition to the MHSAA, NFHS member associations in the following states have finalized agreements and will be a part of the NFHS Network as the 2013-14 season begins: Alabama, Arizona, Arkansas, Colorado, Connecticut, Delaware, Florida, Georgia, Kentucky, Louisiana, Maine, Massachusetts, Mississippi, Montana, Nebraska, Nevada, New Hampshire, New Mexico, North Dakota, Oregon, Pennsylvania, Rhode Island, South Carolina, Tennessee, Utah, Vermont, Virginia, Washington, West Virginia, Wisconsin and Wyoming.

In addition, member associations in a number of other states are expected to join the NFHS Network soon.

“We believe this is one of the greatest opportunities in the 94-year history of the NFHS as we are able to take advantage of new technology and showcase high school sports and performing arts across the United States,” said Bob Gardner, NFHS executive director. “We are excited to provide viewership opportunities for fans of high school sports that have never existed before. The NFHS Network will help showcase our primary mission of expanding participation and opportunities for involvement in education-based interscholastic sports and performing arts activities.”

“For more than a century, school sports has had the highest profile of all youth sports,” said John E. “Jack” Roberts, MHSAA executive director. “We feature pep assemblies, pep bans, marching bands, cheerleaders, homecoming parades and dances, letter jackets and other traditions, with large crowds of classmates, neighbors and families cheering on students. Ours is a unique brand that stands out among all of youth sports. Done right, this network will solidify interscholastic athletics as the most popular and principled youth sports experience for many more generations.” 

Postseason games in all sports sponsored by the MHSAA will be available online on the Network, except for select championship events for which the MHSAA has existing television contracts with other media partners. Viewing opportunities for other NFHS Network events will be posted in the coming months at NFHSnetwork.com.

The NFHS Network will build on the past success of PlayOn’s high-quality coverage of high school sports at the state level. PlayOn currently streams nearly 30,000 events per school year and has worked with 32 state associations and sections in 26 states.

“Teaming up with the NFHS is a natural progression to build a truly national high school sports platform while honoring the local communities that support them,” said David Rudolph, PlayOn! Sports chief executive officer. “Our mission is to serve the current and future generations of student-athletes, support and encourage their participation and make their performances accessible to their friends, family and fans on every media platform they use.”

The NFHS Network is a joint venture between the NFHS and PlayOn! Sports and will be governed and overseen by a combination of NFHS and PlayOn executives. On Aug. 8, Roberts was elected chairman of the five-member NFHS Network board of directors that will be responsible for guiding the Network. “This won’t be easy,” Roberts said, “but nothing really worthwhile ever is.”

“Ultimately, we want to make the NFHS Network the most treasured and trusted source for high school athletics,” Gardner said.

Bowling, Boys Lacrosse Set Fan Records

August 17, 2018

By Geoff Kimmerly
Second Half editor

Two sports repeated in setting postseason attendance records during the 2017-18 school year, as 1,390,590 total fans attended Michigan High School Athletic Association postseason competitions for which attendance is recorded.

The MHSAA Bowling Tournament – including Regionals and Finals for girls and boys, set an attendance record for the seventh consecutive season this past winter with 14,422 fans. Boys lacrosse, which also begins postseason play at the Regional level, set a record for the second straight season this spring with 12,759 fans – including a record 7,344 for Regional games.

The MHSAA annually tracks attendance for all sports except golf, skiing and tennis – for which admission typically is not charged.

The 2017-18 grand total of just under 1.4 million fans was a decrease of 6.8 percent from 2016-17. However, a couple of circumstances likely factored into the majority of that decline.

The first two weeks of 11-player football playoffs generally are among the highest-drawing events every school year – and last year’s saw a 19 percent decrease from 2016-17, as Pre-District games were played in unseasonably frigid weather across the Lower Peninsula and District Finals were played amid storms in many parts of the state.

Also, the Individual Wrestling Finals saw a 33 percent decrease in attendance after moving to Ford Field in Detroit from its previous home at The Palace of Auburn Hills. However, that decrease is misleading; the event went from three days and five sessions (with tickets required for each session) at The Palace to a two-day, three-session event at Ford Field. The average attendance per session this past winter actually increased by 892 fans from 2016-17.

Despite the District level decreases, football remained the highest-drawing tournament sport sponsored by the MHSAA, with 352,946 fans attending during the 2017 Playoffs including 60,435 combined for the 11 and 8-Player Finals – the most at that level of the tournament since the 2009 season. The MHSAA added a second division of 8-player playoffs last fall; however, that additional championship game contributed only a small amount to the overall 68-percent increase in attendance from the 2016 Finals.

Boys Basketball drew the second-most fans in 2017-18 – 311,494 – keyed in part by a 5-percent increase at the Regional level. Girls Basketball remained the most highly attended girls sport with 158,546 fans – including 104,243 at the District level, the second-highest total at that level of the tournament since 2009-10. Volleyball was the second-highest attended girls sport this past school year, with 105,414 fans making for an overall increase of nearly 3 percent from the 2016-17 tournament – with increases in attendance enjoyed at the District, Regional, Quarterfinal and Finals levels.

Two more girls sports saw increased attendance in 2017-18. Girls Swimming & Diving enjoyed increases at both the Diving Qualification and MHSAA Finals levels for a total of 4,946 fans – a 7-percent increase from 2016-17. Girls Gymnastics also enjoyed increased attendance at both levels of its postseason for a grand total of 2,314 fans – the most for that sport since 2002-03 and an increase of 7 percent as well from the previous season.

Two more sports also set MHSAA Finals records. The Softball Finals, held in conjunction with the Baseball Finals at Michigan State University, drew 6,860 fans to set a record for the second straight season (and baseball drew its most Finals fans since the 2006 season). The Team Wrestling Finals – contended for the first time at Wings Event Center in Kalamazoo – enjoyed a 19-percent increase from 2016-17 with an audience of 9,469 fans that broke the record set at the conclusion of the 2004-05 season.

Also of note:

• Although girls lacrosse saw a slight dip in overall attendance to 5,538 fans this spring, that total still was the third-highest since the MHSAA began sponsoring a postseason tournament for the sport in 2004-05.

• Boys Soccer Districts drew 15,438 fans, the sport’s fourth straight increase at that level and the most to watch Districts since 2008-09.

• The Girls & Boys Cross Country Finals drew 10,445 fans, an increase of nearly 3 percent and the highest total in six seasons.

The MHSAA is a private, not-for-profit corporation of voluntary membership by more than 1,500 public and private senior high schools and junior high/middle schools which exists to develop common rules for athletic eligibility and competition. No government funds or tax dollars support the MHSAA, which was the first such association nationally to not accept membership dues or tournament entry fees from schools. Member schools which enforce these rules are permitted to participate in MHSAA tournaments, which attract more than 1.4 million spectators each year.