March Magic Hoopfest Returns to MSU

March 17, 2014

By Geoff Kimmerly
Special to Second Half

March Magic Hoopfest will return to Jenison Field House for this weekend’s Michigan High School Athletic Association Boys Basketball Finals, marking the fifth championship weekend the event has run concurrent with the games being played at Michigan State University’s Breslin Center.

A number of favorite attractions will return including slam dunk (on lowered rims), 3-point shootout and full-court rainbow shot areas where fans can come at any time and participate. Also returning is the Walk of History, showcasing championship games, life-size photos and display boards from throughout the MHSAA Finals’ near century-long run. A large video screen will play a series of “Buzzer Beaters,” “Battle of the Fans” and other MHSAA-produced videos.

Two Hoopfest center courts will host a number of games throughout the event, including the “JumpBall Jamboree” made up of teams of boys and girls in grades 5-8, a wheelchair basketball tournament and a series between four Special Olympics Project UNIFY high school teams.

Admission to the March Magic Hoopfest is $2 per person, and fans attending the MHSAA Boys Basketball Semifinals and Finals will be admitted free with their game tickets. Hours on March 20 and 21 will be 2 p.m. to 7 p.m.; the event is open from 10 a.m. to 7 p.m. on March 22. Jenison Field House, site of Hoopfest, also was the site of the MHSAA Boys Basketball Finals for 31 years. To find out more general information about the event, visit the March Magic Hoopfest Website.

Hoopfest also will be home to Hoopie, the event’s mascot who made his first public appearances during the MHSAA Girls Basketball Finals. Click for video of Hoopfest’s newest volunteer as he helped prepare for this weekend’s event:

The March Magic Hoopfest is being conducted in a partnership between the Greater Lansing Sports Authority (GLSA), a division of the Greater Lansing Convention and Visitors Bureau; and the MHSAA, with vital support coming from the Department of Intercollegiate Athletics at Michigan State University. 

“March Magic Hoopfest is a giant playground. There are opportunities for fun all over Jenison – and it’s a great way to spend an hour while waiting for the next round of games to start,” MHSAA Director of Brand Management Andy Frushour said. “All of us can remember reenacting games of our high school heroes. What better place to let kids do so now than across the street from Breslin Center in one of the most storied buildings in this state’s basketball history.”

The Greater Lansing Sports Authority’s mission is to be the leading voice of sports tourism in the Greater Lansing area and to promote economic growth by attracting a diverse range of sporting events to the region. The GLSA strives to enhance the quality of life for area residents through the development of local sports and fitness programs for all ages and supports the continued development and maintenance of safe, high-quality athletic facilities.

Hoopfest was not held at the 2013 Finals due to a Big Ten championship event being hosted by Jenison Field House.

"The GLSA is excited to partner with the MHSAA on the re-launch of March Magic Hoopfest," said Mike Price of the Greater Lansing Sports Authority. "While Hoopfest was absent in 2013, planning and improvement were ongoing. We are excited to showcase an improved Hoopfest that includes new games and activities, as well as the launch of our new mascot, Hoopie!” 

PHOTO: Hoopie made his first public appearance during the weekend's MHSAA Girls Basketball Finals at the Breslin Center. 

MHSAA Women In Sports Leadership Conference to Celebrate Multiple Milestones

By Geoff Kimmerly
MHSAA.com senior editor

September 14, 2022

A pair of milestones will be celebrated by the Michigan High School Athletic Association during this year’s Women In Sports Leadership Conference, to be presented Sunday, Oct. 9, and Monday, Oct. 10 at Crowne Plaza Lansing West for 600 participants, most of them high school female student-athletes from across the state.

A theme of “Power of the Past – Force of the Future” will recall opportunities created during the 50 years since the enactment of Title IX in 1972. This also will be the 25th WISL Conference, which remains the first, largest and longest-running program of its type in the country.

This year’s edition again will feature three keynote speakers and a variety of workshops. The opening address will be delivered by Ashley Baker, who serves as the chief diversity, equity and inclusion (DEI) officer at Michigan State University. Baker, originally from Pontiac, earned bachelor and master’s degrees from Bowling Green State University and a doctorate in sport management and policy from the University of Georgia. She came to MSU in December 2020 from Xavier University (Louisiana) where she most recently had served as assistant vice president for student affairs and chief inclusion officer/deputy Title IX coordinator.

First-year Spartans softball coach Sharonda McDonald-Kelley will speak during the Oct. 9 evening general session. She coached Campbell University (N.C.) to back-to-back NCAA Tournament appearances and was a four-time all-Big 12 selection as a player at Texas A&M, appearing in the College World Series before playing professionally for seven years. McDonald-Kelley was named Big South Conference Coach of the Year in 2021, and previously also coached professionally and as associate head coach at Texas Tech University after serving as an assistant for multiple prestigious college programs.

University of Michigan women’s basketball coach Kim Barnes-Arico will speak during the morning session Oct. 10. She led the Wolverines last season to their first NCAA Tournament Elite Eight and is nearing 500 career victories, having won a U-M program-record 218 during her 10 seasons. She’s a two-time Big Ten Conference Coach of Year and was a semifinalist this past season for the Werner Ladder Naismith Coach of the Year honor. Michigan is her fifth college coaching stop; she came to Ann Arbor after 10 seasons at St. John’s. She played basketball one season at Stony Brook University (N.Y.) and then her final three including two as captain at Montclair State University (N.J.).

Workshops offered during the WISL Conference include topics on coaching, teaching and learning leadership; sports nutrition and performance, and injury prevention; and empowerment and goal-setting. Presenters are accomplished in their fields and represent a wide range of backgrounds in sport.

A complete itinerary is available on the MHSAA Website.

The Oct. 9 evening general session also will include recognition for the 2022 Women In Sports Leadership Award winner – recently-retired Livonia Stevenson athletic director Lori Hyman. A basketball standout at MSU during the second half of the 1970s, Hyman went on to coach college basketball for 17 years and then serve as a highly-regarded athletic director for 27 years including the last 22 at her alma mater Stevenson.

Follow the #WISL hashtag on Twitter and Instagram to learn more about the conference’s activities.