March Magic Hoopfest Returns to MSU

March 17, 2014

By Geoff Kimmerly
Special to Second Half

March Magic Hoopfest will return to Jenison Field House for this weekend’s Michigan High School Athletic Association Boys Basketball Finals, marking the fifth championship weekend the event has run concurrent with the games being played at Michigan State University’s Breslin Center.

A number of favorite attractions will return including slam dunk (on lowered rims), 3-point shootout and full-court rainbow shot areas where fans can come at any time and participate. Also returning is the Walk of History, showcasing championship games, life-size photos and display boards from throughout the MHSAA Finals’ near century-long run. A large video screen will play a series of “Buzzer Beaters,” “Battle of the Fans” and other MHSAA-produced videos.

Two Hoopfest center courts will host a number of games throughout the event, including the “JumpBall Jamboree” made up of teams of boys and girls in grades 5-8, a wheelchair basketball tournament and a series between four Special Olympics Project UNIFY high school teams.

Admission to the March Magic Hoopfest is $2 per person, and fans attending the MHSAA Boys Basketball Semifinals and Finals will be admitted free with their game tickets. Hours on March 20 and 21 will be 2 p.m. to 7 p.m.; the event is open from 10 a.m. to 7 p.m. on March 22. Jenison Field House, site of Hoopfest, also was the site of the MHSAA Boys Basketball Finals for 31 years. To find out more general information about the event, visit the March Magic Hoopfest Website.

Hoopfest also will be home to Hoopie, the event’s mascot who made his first public appearances during the MHSAA Girls Basketball Finals. Click for video of Hoopfest’s newest volunteer as he helped prepare for this weekend’s event:

The March Magic Hoopfest is being conducted in a partnership between the Greater Lansing Sports Authority (GLSA), a division of the Greater Lansing Convention and Visitors Bureau; and the MHSAA, with vital support coming from the Department of Intercollegiate Athletics at Michigan State University. 

“March Magic Hoopfest is a giant playground. There are opportunities for fun all over Jenison – and it’s a great way to spend an hour while waiting for the next round of games to start,” MHSAA Director of Brand Management Andy Frushour said. “All of us can remember reenacting games of our high school heroes. What better place to let kids do so now than across the street from Breslin Center in one of the most storied buildings in this state’s basketball history.”

The Greater Lansing Sports Authority’s mission is to be the leading voice of sports tourism in the Greater Lansing area and to promote economic growth by attracting a diverse range of sporting events to the region. The GLSA strives to enhance the quality of life for area residents through the development of local sports and fitness programs for all ages and supports the continued development and maintenance of safe, high-quality athletic facilities.

Hoopfest was not held at the 2013 Finals due to a Big Ten championship event being hosted by Jenison Field House.

"The GLSA is excited to partner with the MHSAA on the re-launch of March Magic Hoopfest," said Mike Price of the Greater Lansing Sports Authority. "While Hoopfest was absent in 2013, planning and improvement were ongoing. We are excited to showcase an improved Hoopfest that includes new games and activities, as well as the launch of our new mascot, Hoopie!” 

PHOTO: Hoopie made his first public appearance during the weekend's MHSAA Girls Basketball Finals at the Breslin Center. 

Breslin Center Entrance Protocols Announced

March 20, 2018

By Geoff Kimmerly
Second Half editor

To provide for the convenience and safety of spectators attending the Michigan High School Athletic Association Boys Basketball Finals at Michigan State University’s Breslin Student Event Center in East Lansing, March 22-24, attendees are being advised of a variety of items related to tickets and security – including new policies regulating types of bags allowed into the arena.

Class C and D Semifinals will be played March 22, followed by Class A and B Semifinals on March 23 and all four championship games March 24. In a scheduling change from past seasons, the first Semifinals on March 22 and 23 will begin at noon, followed by the next games at 2 p.m., 5:30 p.m. and 7:30 p.m., respectively. Breslin Center doors will open one hour before the start of each session – 11 a.m. before the Class C and A games and 4:30 p.m. prior to the starts in Class D and B – and the arena will be cleared after the conclusion of the 2 p.m. Semifinals each day.

For the Finals on March 24, doors will open at 9 a.m. for the Class D championship game beginning at 10 a.m. The arena will be cleared at the conclusion of the 12:15 p.m. Class A championship game, and doors will open again at 3:30 p.m., an hour prior to the start of the Class C Final. The Class B Final is the day’s last game and scheduled for tip-off at 6:45 p.m.   

Tickets are priced at $10 per session, both for reserved seats in the lower bowl and general admission seats in the upper deck. Tickets include admission to two games per session – both games for each Class during the Semifinals, and then either the Class D/A or Class C/B Finals on March 24. The option to buy tickets online will remain open through the start of each session; tickets purchased online may be printed off or picked up at the Breslin Center will call.

Security measures also will be in place to help assure spectator safety. Upon arrival in the building, fans will be subject to metal detector screening, and Breslin Center personnel reserve the right to request patrons open their coats and any item-carrying vessels for visual inspection and deny entrance to individuals who do not cooperate.

Items which fans will be prohibited from bringing into the building include, but are not limited to, the following:

•  Purses or bags of any size
•  Weapons
•  Containers of any kind – including aerosol and spray cans
•  Umbrellas, flags, flagpoles
•  Alcoholic beverages
•  Food of any kind
•  Coolers, thermoses
•  Cups, bottles, cans, flasks
•  Bottled water
•  Camcorders, tripods, selfie-sticks, large cameras, cases
•  Chair backs
• Projectiles and other potentially dangerous objects
•  All tobacco products

The following items will be permitted after inspection:

•  Binoculars (but no cases)
•  Pagers and cell phones (but not selfie-sticks)
•  Small cameras and radios (but no cases)
•  Strollers – These must be checked with Guest Services or platform attendant after entry.

Prohibited items discovered during security inspections at arena entrances must be returned to the owner's vehicle or discarded. Items will not be held for later pickup.

Fans are reminded that all image taking (still and video) may be only for personal, non-commercial use.