Cohen Champions Treatment, Technology
By
Geoff Kimmerly
MHSAA.com senior editor
March 10, 2014
By Geoff Kimmerly
Second Half editor
Abby Cohen was looking for a problem to solve.
Two years later, she’s potentially only one more year from helping relieve a medical dilemma faced by 25 million Americans.
And the most impressive part might be that she graduated from high school a mere five years ago and is 23 years old.
Cohen, a 2009 MHSAA Scholar-Athlete Award winner as a senior at Bloomfield Hills Cranbrook-Kingswood, certainly could be called proactive, going back to her days as a volleyball, basketball and soccer standout for the Cranes. Less than a year after graduating from Washington University in St. Louis, Mo., she’s co-founder and co-CEO of Sparo Labs, which seeks to provide asthma sufferers with a proactive way of monitoring their symptoms and improving their treatments.
“Everyone has a different perspective on how to go about doing things,” Cohen said. “For me, growing up trying to improve in sports, I’d write down a list of things to do every day and actually do them, follow through. That aspect of always wanting to get better, and improve, is something that’s carried through to the rest of what we do at Sparo and in general how I approach things.”
On March 22, the MHSAA and Farm Bureau Insurance will recognize a 25th class of Scholar-Athlete Award winners. In advance of the celebration, Second Half has caught up with some of the hundreds who have been recognized (see additional links at the bottom of this page).
Cohen, who also served on the MHSAA Student Advisory Council from 2007-09, chose Washington based on its strong engineering problem and successful women’s basketball program. She studied bio-medical engineering and was a freshman on the Bears team that defeated Hope College for the Division III national championship in 2010.
But that first season was followed by a series of ankle injuries that required reconstructive surgery – and, effectively, ended her collegiate sports career. She still can play pick-up games, but four-hour daily practices and the other commitments of a varsity program would've been too much.
She missed basketball. But the end of her competitive career on the court, as it turned out, allowed more time to dive into a new pursuit – and, in her words, “work with another kind of team.”
“I’m a big believer in everything happens for a reason,” Cohen said. “It was disappointing having to have surgery to make everything feel better, for the long term, not just basketball. For me at that time, I didn't appreciate that with the extra time I could have, I could take the time to try new things, make the world a better place.”
Cohen planned at first to eventually become a physician. She shadowed a number of doctors, but decided that in the long run she could have a greater impact as an engineer designing products physicians could use.
In addition to her classwork, she helped form an extracurricular entrepreneurial group – and set out for an issue in need of repair. She and her now-business partner Andrew Brimer didn't realize how many Americans are affected by asthma, “that respiratory diseases are the only ones getting worse over time rather than getting better. That although technology is improving, why it’s not making a dent.”
They set out find out and make that dent themselves.
Through a series of interviews with patients, doctors, respiratory therapists and others in the field, Cohen and Brimer got an idea what could help – an affordable, easy-to-use device to allow patients to monitor on their own their symptoms so they can better manage them and the treatments to help. Cohen and Brimer designed a device that plugs into a smart phone and allows patients to blow into it like a whistle and register lung function readings – while also collecting data on medications, pollen counts, and other variables that affect lung function. Their device also should dent the health care costs that go with current testing, which generally requires an office visit.
Sparo will work over the next six months to improve its app interface and user experience, and then submit for Food and Drug Administration approval at the end of this year or the beginning of 2015 – with the hope it will then become available to patients later next spring.
Cohen is based in St. Louis, where she and Brimer have been able to work with three large local hospitals and within a nurturing entrepreneurial community. Brimer's brother owns a tech education company in New York which has provided additional support as she and Brimer discussed what was possible. “We were talking to patients and physicians, and it just seemed like the right thing to do,” Cohen said. “If we weren’t going to do this, who was?”
Cohen and Brimer have won 9 of 11 entrepreneurship grant competitions they've entered, netting more than $300,000 to get their lab rolling and allow them to hire two more engineers. Long-term, today’s work could just be the start of what Cohen hopes eventually will reach into developing countries as well.
She remains in touch with a number of teachers at Cranbrook-Kingswood – also, her mother Sheila Cohen teaches sixth-grade math at the school – and she spoke there at the end of 2013 as part of a TEDx event.
As she continues to build her team, Cohen is reminded of additional lessons she learned on the courts and soccer field – including a major one that will continue to pay as Sparo expands.
“Learning how to work on a team, with really different personalities, different people who all play different roles,” Cohen said. “That really came from sports – the ability to work with people and reach one common goal.”
Click to read the series' first installments:
- 25 Years Later, Scholar Athletes Shine On
- On Call as Doctor, Director, Mom
- "Mailloux Management" Goes Global
- Goorhouse Gives Back at Home
PHOTO: Abby Cohen (10) helps her teammates hoist a trophy while a player at Bloomfield Hills Cranbrook-Kingswood in 2009. (Photo courtesy of Cranbrook-Kingswood.)
Norse Nation Roars North Muskegon Pride
February 15, 2019
By Geoff Kimmerly
Second Half editor
NORTH MUSKEGON – North Muskegon junior Caleb Rypstra readily remembers being an elementary schooler in 2012 and watching 2,000-point scorer Spencer Krannitz take on Whitehall in front of a gym jammed in part by a giant student section.
Senior Nicholas Rossiter didn’t like going to high school football games when he was young, in part because of the loud crowd – but living a few blocks from the Norsemen’s stadium, he couldn’t completely avoid hearing the Norse Nation boom.
That’s how North Muskegon students cheered on their classmates back then. That’s what they do now. The only difference? Norse Nation is more organized this winter – and showing the rest of Michigan what it’s about as one of three Battle of the Fans finalists.
“As a senior this year, we’ve really been pushing to make a difference as a class and do something no one else has done,” senior Kendal Hoppa said. “And I think we’ve really run with this theme of having such a huge and welcoming sense of community within our school.
“Between the K-12 grades and even then community coming out and supporting, we’ve really just harnessed that love and embraced it. Just made it super, super big this year and wanted to broadcast that. We have Norse pride, and we want the whole community to see.”
Seeing was believing Wednesday, as we visited North Muskegon for the second of three stops on this year’s Battle of the Fans VIII finalists tour. We met with seniors Rossiter, Hoppa and Brady Lindell and juniors Rypstra, Camryn Klint and Bella Lindsay to learn about the student section’s rich past, newly-organized present and to watch the Nation in action during the boys basketball team’s rematch with rival Montague.
We’re reporting on all three of our BOTF finalists visits this month following the format of a typical game night. We kick things off below with some of the Norse Nation’s “cheat codes” for other student sections hoping to grow and improve, followed by the video from our visit and then more of the “game story” from our trip.
Norse Nation’s Gameplan
Take some of these tips from the Norse Nation:
Take action. Getting something going can seem like a tall task, but someone has to start the conversation. Leaders lead. Don’t be afraid to be one.
Talk to your principal. That was the key in North Muskegon’s case, but it could be any administrator, teacher, coach, etc. Norse Nation leaders credit principal Ken Byard specifically not just for bringing a boost of school spirit when he was hired in 2016, but also for being always available and open to ideas. He's willing to help in any variety of ways, like working with the school board and sports boosters to get free fan buses for away games.
Start small: First find and develop a passionate core group that will lead the charge, and then spread the message through channels like social media, daily announcements and whatever else is available.
Start simple: A student section doesn’t have to do something completely out of the box to get people interested. Something as simple as getting everyone to wear school colors to a game can get things moving, bring people together and make them feel part of something.
Pregame Prep
A thin channel connects Lake Michigan to Muskegon Lake, a sizable bay with North Muskegon on its north shore, directly across the lake from the city proper. By car, the closest neighboring school to North Muskegon is Reeths-Puffer, a little less than six miles away, and the region as a whole is dotted by communities with their own substantial local pride. Many of the smaller communities make up the West Michigan Conference. Victories dating to the 1930s are among those celebrated in North Muskegon’s trophy case. The league was formed during the early 1930s, and the school opened in 1935.
That’s not to say Norse Nation is pushing a century of cheering. But there’s certainly tradition in a community where generations tend to return to raise their own families, and people know each other usually by more than name at a school with just under 330 high school students.
In fact, the high school students make up most of the first floor of the community’s Mills Avenue building, while middle school students attend most of their classes on the second floor (with some crossover between the two) and the elementary school wing connected on the northeast side of the property.
That proximity is a key part of Norse Nation’s history and continuing story. “For as long as I can remember, our school has had such a big turnout for all sports games and especially boys basketball right now because the team is pretty good recently,” Lindsay said. “But what makes us so special is that since we’re such a small school, K-12, we have the elementary, middle school and high school all involved in the games regularly. That’s just a normal thing for us.”
And that would’ve continued into this winter, to be sure, without any added incentive. But on a bus ride back from a cross country meet this fall, Lindsay and Rossiter had a conversation: Why not give Battle of the Fans a try?
That sparked changes to the organization of the section that should keep it rolling strong for years to come.
In past years, students informally rallied each other to come to games. Hoppa was one of them – in fact, she and Rossiter were mock-elected class “Norscots” to recognize their school spirit. So they were sure things when the “Student Section Council” held its first meeting at the start of this winter. Nearly five percent of the high school student body – at this small school 14 students, mostly seniors and juniors with a couple of sophomores – took the first steps that afternoon toward bringing organization to the already prevailing spirit at the school.
The newly-organized Norse Nation got rolling quickly. After that first meeting, Principal Byard allowed the SSC to hold an all-class assembly to explain BOTF and how it would be a great way to show the school’s sense of pride and family. They’ve since had multiple assemblies to teach cheers and get students pepped to come to games.
The 14 members of the SSC correspond on a group chat, and all interested classmates are invited to join. With Hoppa running Instagram and Snapchat accounts and Byard the school’s Facebook and Twitter feeds, the Nation got the word out on all of the fun it had planned.
An elementary school night allowed families to attend games for $1 if their children were wearing Norse gear. An upcoming throwback game was hatched, and basketball players will be wearing retro uniforms to join in. Impressively, the Nation completed its mandatory BOTF semifinals “takeover” of the MHSAA’s Instrgram at a ROAD game with a “gold out” that made that away gym seem a lot like home (see bus ride post below).
“(In the past) we’d have a whole bunch of people come to the games. A couple of people did the theme because the rest didn’t really know,” Hoppa said. “But once I got a whole bunch of different people involved in spreading out and communicating the themes; we have a whole bunch of different friend groups here. So if you get (the message) into the friend groups … it just became more cohesive, and people did it.”
And that brought us to Wednesday’s “Slumber Party” for one of the boys basketball team’s biggest games of the regular season.
Game Time
North Muskegon’s gym has an old-time, small-school flavor, and the packed-in nature made it difficult to estimate how many students filled a quarter of the stands for what obviously was a big game – Montague had handed the Norsemen their only loss this season Jan. 10.
Still, this was a Wednesday. And had been a snow day. And the Nation still turned out in force, even if it was tough to figure out how many of 150-170 students were high schoolers or the youngsters from the elementary – aside from the first few rows, all grades seemed to mix pretty easily all the way to the rafters.
“Everyone grows up with each other. I don’t know what it is. It’s just this place,” Rypstra said.
Pajamas were the gear for the day, but sleep was not an option. Although the Norscots led a lot of cheers, anyone could get things going – and the yelling started before the opening tip and lasted through the final seconds of the home team’s 58-44 win.
There were favorite chants and cheers for individual players, and all positive. A student on electric guitar provided a unique spin to the national anthem, and the pep drum line provided accompaniment throughout the night. Halftime got a little wild – a pillow fight in front of the student section, followed by limbo at halfcourt and finishing with a “Cha-Cha Slide” – but no one was injured and everyone had fun, and the team became the focus again as soon as the second half started.
“They bring it all the time,” said Lindell, a football player during the fall. “It’s not just boys basketball. It’s girls basketball. It’s at football, it’s at soccer, it’s all the events. The student section is there, they’re cheering. Being on the football field, you can hear them going crazy in the student section. It’s year-round. We’re always doing it.
“We’re not here to support players. We’re here to support friends.”
Postgame Analysis
More than cheering: “I’ve kinda always been that person that’s super open and super inviting and (the one to) be like, ‘Let’s do this cheer. Let’s be loud,’” Hoppa said. “(But) I was never really close with Nick until this started, and now we’re friends and within the same friend group almost. Being in the Student Section Council has been cool for my school, but it’s been super cool for me and my friends because I’m growing my friend group too."
Intimidating in a good way: “As a competitor, I almost want (opponents) to be a little intimidated,” Lindell said. “I mean, not in a bad way. But be like, you know they’re going to be loud. You know they’re going to be in the game, and you know they’re going to make a difference in the game.”
Set the positive tone: “I feel like what we do against the rivals is cheer louder. We get more into it,” Lindsay said. “We stay with our positive cheers, but we just fire back at them if they say something; whether it’s positive or negative, we fire back louder. Just say ‘Go Norse’ even louder.”
Best possible compliment: “I have a lot of friends in our conference, and they’re like, ‘Your student section is always so fun. I wish I could go to North Muskegon and just be a part of that.’ And I’m like, ‘You can come. You know the theme; just come and do it,’” Hoppa said. “I think that’s a positive answer. That’s something awesome, that you want to hear. Somebody that’s not a part of something that you are part of, wanting to be a part of it.”
Next stop on BOTF: We will visit Buchanan for its boys basketball game tonight, Feb. 15, against Niles Brandywine. Public voting for Battle of the Fans begins Tuesday on the MHSAA’s Facebook, Twitter and Instagram sites – come back to Second Half on Monday for our Buchanan report and Tuesday for instructions on how to vote.
The Battle of the Fans is sponsored in part by the United Dairy Industry of Michigan.
PHOTOS: (Top) The Norse Nation cheers on the North Muskegon boys basketball team during its game Wednesday against Montague. (Middle) Junior Chris Rypstra, front, leads his classmates in a chant during a break on the floor. (Photos courtesy of North Muskegon High School yearbook staff.)