Cohen Champions Treatment, Technology

By Geoff Kimmerly
MHSAA.com senior editor

March 10, 2014

By Geoff Kimmerly
Second Half editor

Abby Cohen was looking for a problem to solve.

Two years later, she’s potentially only one more year from helping relieve a medical dilemma faced by 25 million Americans.

And the most impressive part might be that she graduated from high school a mere five years ago and is 23 years old.  

Cohen, a 2009 MHSAA Scholar-Athlete Award winner as a senior at Bloomfield Hills Cranbrook-Kingswood, certainly could be called proactive, going back to her days as a volleyball, basketball and soccer standout for the Cranes. Less than a year after graduating from Washington University in St. Louis, Mo., she’s co-founder and co-CEO of Sparo Labs, which seeks to provide asthma sufferers with a proactive way of monitoring their symptoms and improving their treatments.

“Everyone has a different perspective on how to go about doing things,” Cohen said. “For me, growing up trying to improve in sports, I’d write down a list of things to do every day and actually do them, follow through. That aspect of always wanting to get better, and improve, is something that’s carried through to the rest of what we do at Sparo and in general how I approach things.”

On March 22, the MHSAA and Farm Bureau Insurance will recognize a 25th class of Scholar-Athlete Award winners. In advance of the celebration, Second Half has caught up with some of the hundreds who have been recognized (see additional links at the bottom of this page).

Cohen, who also served on the MHSAA Student Advisory Council from 2007-09, chose Washington based on its strong engineering problem and successful women’s basketball program. She studied bio-medical engineering and was a freshman on the Bears team that defeated Hope College for the Division III national championship in 2010.

But that first season was followed by a series of ankle injuries that required reconstructive surgery – and, effectively, ended her collegiate sports career. She still can play pick-up games, but four-hour daily practices and the other commitments of a varsity program would've been too much.

She missed basketball. But the end of her competitive career on the court, as it turned out, allowed more time to dive into a new pursuit – and, in her words, “work with another kind of team.”   

“I’m a big believer in everything happens for a reason,” Cohen said. “It was disappointing having to have surgery to make everything feel better, for the long term, not just basketball. For me at that time, I didn't appreciate that with the extra time I could have, I could take the time to try new things, make the world a better place.”

Cohen planned at first to eventually become a physician. She shadowed a number of doctors, but decided that in the long run she could have a greater impact as an engineer designing products physicians could use.

In addition to her classwork, she helped form an extracurricular entrepreneurial group – and set out for an issue in need of repair. She and her now-business partner Andrew Brimer didn't realize how many Americans are affected by asthma, “that respiratory diseases are the only ones getting worse over time rather than getting better. That although technology is improving, why it’s not making a dent.”

They set out find out and make that dent themselves.

Through a series of interviews with patients, doctors, respiratory therapists and others in the field, Cohen and Brimer got an idea what could help – an affordable, easy-to-use device to allow patients to monitor on their own their symptoms so they can better manage them and the treatments to help. Cohen and Brimer designed a device that plugs into a smart phone and allows patients to blow into it like a whistle and register lung function readings – while also collecting data on medications, pollen counts, and other variables that affect lung function. Their device also should dent the health care costs that go with current testing, which generally requires an office visit.

Sparo will work over the next six months to improve its app interface and user experience, and then submit for Food and Drug Administration approval at the end of this year or the beginning of 2015 – with the hope it will then become available to patients later next spring.

Cohen is based in St. Louis, where she and Brimer have been able to work with three large local hospitals and within a nurturing entrepreneurial community. Brimer's brother owns a tech education company in New York which has provided additional support as she and Brimer discussed what was possible. “We were talking to patients and physicians, and it just seemed like the right thing to do,” Cohen said. “If we weren’t going to do this, who was?”

Cohen and Brimer have won 9 of 11 entrepreneurship grant competitions they've entered, netting more than $300,000 to get their lab rolling and allow them to hire two more engineers. Long-term, today’s work could just be the start of what Cohen hopes eventually will reach into developing countries as well.

She remains in touch with a number of teachers at Cranbrook-Kingswood – also, her mother Sheila Cohen teaches sixth-grade math at the school – and she spoke there at the end of 2013 as part of a TEDx event.   

As she continues to build her team, Cohen is reminded of additional lessons she learned on the courts and soccer field – including a major one that will continue to pay as Sparo expands. 

“Learning how to work on a team, with really different personalities, different people who all play different roles,” Cohen said. “That really came from sports – the ability to work with people and reach one common goal.” 

Click to read the series' first installments: 

PHOTO: Abby Cohen (10) helps her teammates hoist a trophy while a player at Bloomfield Hills Cranbrook-Kingswood in 2009. (Photo courtesy of Cranbrook-Kingswood.)

BOTF IX: Time to Show Us Your Best

By Geoff Kimmerly
MHSAA.com senior editor

January 13, 2020

Congratulations, Battle of the Fans IX semifinalists. You've made it to the "Challenge Round." 

Consider this quite an accomplishment – but also an incredible opportunity to give the rest of Michigan an inside look at why your student section should be crowned the state's best.

Nine student cheering sections from Michigan High School Athletic Association member schools have been selected from the first phase of this year’s “Battle of the Fans IX” contest to take part in the “Challenge Round” as they vie for this year’s championship recognizing the top section in the state. 

This year’s nine semifinalists are Saginaw Heritage, Traverse City West and Zeeland East from Class A; Buchanan, Caro and Frankenmuth from Class B; and Hart, Petersburg Summerfield and Reese from Class C/D.

Battle of the Fans IX, organized by MHSAA staff and its 16-member Student Advisory Council, kicked off by inviting schools to submit short videos, via YouTube, of their cheering sections in action by Jan. 11. The Advisory Council has selected nine semifinalists to accomplish a list of tasks showing off their sections over the next 12 days – and the Council will then select three finalists for MHSAA visits.

This year’s winner will be announced Feb. 21 and recognized March 27 during the MHSAA Boys Basketball Semifinals at Michigan State University’s Breslin Center.

Semifinalists are required to complete 10 challenges via their social media channels by 11 p.m. on Jan. 25. Five mandatory challenges focus on contest criteria: positive sportsmanship, student body participation, school spirit, originality of cheers, organization of the group, student section leadership and overall fun.

Five elective challenges (taken from a list of 15 options) will allow semifinalists opportunities to show the unique characteristics that make their sections elite. Click for descriptions of all 20 challenges.

“This year’s semifinalists feature some heavyweights of past BOTF competitions, but also some faces we haven’t seen in a while,” said Andy Frushour, MHSAA director of brand management and advisor to the Student Advisory Council. “Over the next two weeks, we’ll learn a lot about what these student sections bring to every game night.” 

The Student Advisory Council will select the finalists for announcement Jan. 27 on Second Half. MHSAA staff and Student Advisory Council members will visit all three finalists for home basketball games during the second half of this regular season, with coverage and video from those visits and the announcement of the winner all to be published on Second Half.

The winner will be selected by another Advisory Council vote based in part on support each section receives on the MHSAA’s social media sites. All social media postings regarding Battle of the Fans IX should include the hashtag #BOTF. The MHSAA will share semifinalists’ challenge posts over the next two weeks on its Instagram, Twitter and Facebook sites. The MHSAA also will post from the three finalists visits on those channels.

A total of 20 schools applied for this year’s contest, including nine schools for the first time to bring the total to 105 member schools that have applied for the contest at least once over its eight-year existence.

Buchanan and Traverse City West both have applied seven times and will compete in the semifinals for the third-straight year. Buchanan was the BOTF champion in 2013 and 2018, and West won in 2016. Saginaw Heritage and Petersburg Summerfield also are repeat semifinalists; Heritage advanced to the finals as well in 2019.

Frankenmuth was the BOTF champion in 2012 and 2017 and also a finalist in 2013 and 2014. Zeeland East was a finalist in 2013, and Reese was a finalist in 2012. Hart and Caro are first-time semifinalists – Hart in its second time applying for BOTF and Caro as a first-time applicant.  

“We’re basically in the ‘Regional’ round now if you compare this competition to our other tournaments,” Frushour said. “This group of nine is just getting warmed up and preparing for making it to the ‘state finals.’ We’re excited to see the creativity and positivity of the nine semifinalists.”

The other first-time applicants were Fremont, Grosse Ile, Grosse Pointe South, Howell, Lake Fenton, Melvindale, Morenci and Stevensville Lakeshore. Reigning BOTF champion North Muskegon did not apply for this year’s competition. Click to view all applications on YouTube.

The contest is sponsored in part by the United Dairy Industry of Michigan, which promotes Michigan's locally-produced dairy products and nutrition education. Rules plus links to past years’ coverage of the contest can be found on the MHSAA Website.

The Student Advisory Council is made up of eight seniors and eight juniors who each serve two-year terms. The Council acts as the voice of Michigan's student-athletes; it serves as a student sounding board for the MHSAA's Representative Council, assists in planning Sportsmanship Summits, Captains Clinics and other student leadership events; participates in a yearly focus group about the state of high school sports for Michigan State University's Institute for the Study of Youth Sports and assists with medal ceremonies at MHSAA championship events.

PHOTO: Saginaw Heritage "battles" for the BOTF VIII championship in 2019. VIDEOS: Below, check out the videos from our visits to all of the first eight BOTF champions.