Cohen Champions Treatment, Technology

By Geoff Kimmerly
MHSAA.com senior editor

March 10, 2014

By Geoff Kimmerly
Second Half editor

Abby Cohen was looking for a problem to solve.

Two years later, she’s potentially only one more year from helping relieve a medical dilemma faced by 25 million Americans.

And the most impressive part might be that she graduated from high school a mere five years ago and is 23 years old.  

Cohen, a 2009 MHSAA Scholar-Athlete Award winner as a senior at Bloomfield Hills Cranbrook-Kingswood, certainly could be called proactive, going back to her days as a volleyball, basketball and soccer standout for the Cranes. Less than a year after graduating from Washington University in St. Louis, Mo., she’s co-founder and co-CEO of Sparo Labs, which seeks to provide asthma sufferers with a proactive way of monitoring their symptoms and improving their treatments.

“Everyone has a different perspective on how to go about doing things,” Cohen said. “For me, growing up trying to improve in sports, I’d write down a list of things to do every day and actually do them, follow through. That aspect of always wanting to get better, and improve, is something that’s carried through to the rest of what we do at Sparo and in general how I approach things.”

On March 22, the MHSAA and Farm Bureau Insurance will recognize a 25th class of Scholar-Athlete Award winners. In advance of the celebration, Second Half has caught up with some of the hundreds who have been recognized (see additional links at the bottom of this page).

Cohen, who also served on the MHSAA Student Advisory Council from 2007-09, chose Washington based on its strong engineering problem and successful women’s basketball program. She studied bio-medical engineering and was a freshman on the Bears team that defeated Hope College for the Division III national championship in 2010.

But that first season was followed by a series of ankle injuries that required reconstructive surgery – and, effectively, ended her collegiate sports career. She still can play pick-up games, but four-hour daily practices and the other commitments of a varsity program would've been too much.

She missed basketball. But the end of her competitive career on the court, as it turned out, allowed more time to dive into a new pursuit – and, in her words, “work with another kind of team.”   

“I’m a big believer in everything happens for a reason,” Cohen said. “It was disappointing having to have surgery to make everything feel better, for the long term, not just basketball. For me at that time, I didn't appreciate that with the extra time I could have, I could take the time to try new things, make the world a better place.”

Cohen planned at first to eventually become a physician. She shadowed a number of doctors, but decided that in the long run she could have a greater impact as an engineer designing products physicians could use.

In addition to her classwork, she helped form an extracurricular entrepreneurial group – and set out for an issue in need of repair. She and her now-business partner Andrew Brimer didn't realize how many Americans are affected by asthma, “that respiratory diseases are the only ones getting worse over time rather than getting better. That although technology is improving, why it’s not making a dent.”

They set out find out and make that dent themselves.

Through a series of interviews with patients, doctors, respiratory therapists and others in the field, Cohen and Brimer got an idea what could help – an affordable, easy-to-use device to allow patients to monitor on their own their symptoms so they can better manage them and the treatments to help. Cohen and Brimer designed a device that plugs into a smart phone and allows patients to blow into it like a whistle and register lung function readings – while also collecting data on medications, pollen counts, and other variables that affect lung function. Their device also should dent the health care costs that go with current testing, which generally requires an office visit.

Sparo will work over the next six months to improve its app interface and user experience, and then submit for Food and Drug Administration approval at the end of this year or the beginning of 2015 – with the hope it will then become available to patients later next spring.

Cohen is based in St. Louis, where she and Brimer have been able to work with three large local hospitals and within a nurturing entrepreneurial community. Brimer's brother owns a tech education company in New York which has provided additional support as she and Brimer discussed what was possible. “We were talking to patients and physicians, and it just seemed like the right thing to do,” Cohen said. “If we weren’t going to do this, who was?”

Cohen and Brimer have won 9 of 11 entrepreneurship grant competitions they've entered, netting more than $300,000 to get their lab rolling and allow them to hire two more engineers. Long-term, today’s work could just be the start of what Cohen hopes eventually will reach into developing countries as well.

She remains in touch with a number of teachers at Cranbrook-Kingswood – also, her mother Sheila Cohen teaches sixth-grade math at the school – and she spoke there at the end of 2013 as part of a TEDx event.   

As she continues to build her team, Cohen is reminded of additional lessons she learned on the courts and soccer field – including a major one that will continue to pay as Sparo expands. 

“Learning how to work on a team, with really different personalities, different people who all play different roles,” Cohen said. “That really came from sports – the ability to work with people and reach one common goal.” 

Click to read the series' first installments: 

PHOTO: Abby Cohen (10) helps her teammates hoist a trophy while a player at Bloomfield Hills Cranbrook-Kingswood in 2009. (Photo courtesy of Cranbrook-Kingswood.)

BOTF X: Dow Aims to Give Teams Advantage with Charger Spirit

By Geoff Kimmerly
MHSAA.com senior editor

February 1, 2022

MIDLAND – The 10th MHSAA “Battle of the Fans” – and first after a COVID-induced pause for 2021 – appropriately started Friday with a never-seen-before experience.

Midland Dow’s student section mostly makes its presence known at “Herb’s House” – the unofficial name of the Chargers’ gymnasium. But Dow hit the road, traveling four miles southeast to rival Midland High for the first of this year’s three finalists visits – the first time a section has ever hosted the MHSAA staff and Student Advisory Council at an away game.

Challenge? Chargers accepted it.

“We want to show up and be the best student section at their school,” Dow senior Daniel Watkins said. “That’s always the best thing ever.

“We bring the same energy. If nothing else, (the road game) almost feeds it more. Not only is it against our rival, but we’re at their place.”

This year’s BOTF X finalists tour also will include visits to Buchanan and Traverse City West.

Below is our highlight reel and 10 “X Factors” from our first stop with Dow’s student section.

1. Battle Plan

As noted, Dow’s section traveled to rival Midland High, which packed its own student cheering section to match. Dow students dressed in scrubs and lab coats for a “Doctors & Nurses” theme and collected money during halftime to buy snacks for the local hospital emergency room staff. 

2. This is the Year of Dow

While a Dow student section has existed for years, a number of factors lined up well for this to be the section’s first applying for Battle of the Fans – and making the championship round. A focused group of leaders was eager to get to work after spectator limits kept crowds small during 2020-21.

3. Follow the Leaders

Every year four seniors – two girls and two boys – take over leadership. Those four leaders then select the next year’s leaders, to be announced at an assembly at the end of the school year. This year’s are Watkins, Kourtney Fischer, Abby Rey and Nolan Sanders. “We know the qualities a section leader needs to have, and we’re picking someone we know can handle the job and go the extra mile,” Rey said. “We make sure they’re driven, because it’s not an easy job – sometimes you just want to go to the game, but you have a bigger responsibility. And obviously someone who can communicate, especially with administrators.”

Midland Dow BOTF4. Believe in the Spirit Stick

At least since 2014 – when it started appearing in yearbook photos – a Spirit Stick has been the instrument used by leaders to direct the section. The stick is green – and recently repainted – and also recently busted after one end broke off during that hockey game. But section leaders claim it’s still got plenty of magic – when a ball falls out of bounds their way, they make sure the pompom end of the stick sprinkles a little Charger spirit on it before putting it back in play. “It’s powerful, really,” Watkins said. “It changes games.”

5. Strength in Numbers

With an enrollment of nearly 1,300 students, getting a couple hundred to big games is a goal. Section leaders knew there was potential when the section showed in force for the football season opener at University of Michigan – which kicked off at noon on the first Friday of the school year. Despite being on the road this past Friday, nearly 150 students showed for the boys basketball game against the Chemics.

6. Get Social

Without argument, the biggest driver of Dow’s student section strength this year has been the addition of dedicated social media channels. Putting out announcements and themes on Instagram spreads the word, as those posts become part of students’ stories and get passed along quickly. Senior Kimberly Douglas puts together video and the section started a TikTok as well.

7. Making the Difference

Dow’s goal is to affect the game’s outcome – it’s that simple. All four leaders are athletes and know the confidence boost the section can provide. “We just want to be the turning point,” said Sanders, who plays hockey, baseball and runs track. “To allow our sports teams to get the closest to a win as possible … like a sixth man on the court, to help get those extra points. It’s important to understand that we’re not on the court, but we can have a say (in the result).”

8. They’re Everywhere

Dow is part of the Saginaw Valley League, which stretches from Lapeer to Mount Pleasant and makes rallying the section for frequent two-hour road trips difficult. So the section focuses on home events – and not just football and basketball. Watkins would rush from football practice to lead the section during volleyball matches, and the section supported its boys soccer team in the fall and is big at hockey.

Midland Dow BOTF9. Coming Attractions

The section drives attendance by taking sporting events up a level in terms of fan participation. That has included some significant setup for football games; before the game against Midland this fall, Fischer and Rey built enough shakers – two solo cups taped together with corn inside – to fill six garbage bags. “Toga” and “Grandma & Grandpa” have been among popular themes, and they expect a big turnout for tonight’s boys basketball game “Teddy Bear Toss” with stuffed animals to be donated to a children’s hospital.

10. Keep it Classy

Behavior can go south during a rivalry game. Friday’s was a perfect example of how it doesn’t have to do so. While there was plenty of responding to each other’s cheers, it was basically some friendly back and forth and there wasn’t a hint of negativity coming from either side. For Dow’s leaders, cheering is more about giving their teams confidence – they don’t like booing, they don’t do the “who cares” during pregame introductions and they don’t tear opponents down. “That’s the way we do things,” Rey said. “It’s always positive. (Our students) respect that; they know that. They should be cheering out there for our team, and nothing else.”

The Battle of the Fans X finalists tour will resume Friday at Buchanan and conclude Feb. 8 at Traverse City West, with the champion announced Feb. 18.

PHOTOS (Top) Senior Daniel Watkins leads Dow’s cheering section with the Spirit Stick during Friday’s boys basketball game at Midland. (Middle) Students cheer on their classmates during a "Doctors & Nurses" theme night. (Below) Senior Abby Rey, front in purple, helps lead the section after scoring a team-high 16 points in the girls basketball team’s win over the Chemics to begin the evening. (Photos by Kaylee Emrick/Midland Dow Yearbook staff.)