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Clinic to Serve Voices of Our Communities
December 20, 2017
By Geoff Kimmerly
Second Half editor
Roger Smith was a senior at Lake Orion High School in 1993-94 when he got his first public address announcing opportunity, filling in for varsity boys basketball games after the longtime announcer decided to take a season off.
Tony Coggins was only a freshman when he grabbed the microphone for the first time – getting that chance when his dad, Flushing athletic director Dale Coggins, couldn’t find anyone else to announce middle school football games.
Steve Miller actually started as a game official during his senior year of high school at East Detroit, and is a college football official today – but with the PA bug keeping him in that part of the game as well.
All three have similar getting-started stories – they jumped in with little to no experience but with both feet, found mentors to emulate (including one in common, longtime MHSAA and Michigan State University voice Erik O. Furseth), and honed their craft over decades on their ways to becoming mainstays in their communities and regulars at MHSAA Finals in multiple sports.
Miller, Coggins and Smith will share those experiences and wisdom as instructors at the MHSAA’s Public Address Announcers Clinic on Jan. 6 at the MHSAA Office in East Lansing. The day will provide an opportunity not just for training, but for announcers statewide to come together and discuss the key contribution they make to high school sports all over our state.
“I don’t claim to be an expert, but I’ve done it enough years now too that I’ve had emergency situations and really odd requests,” Smith said. “I’m the only football announcer here (at Lake Orion), and I never get to get with my fellow colleagues. So it’s nice to have that network, to know there are other people out there who do it, and to learn from others and to see mistakes that I probably still am making and how to get better and situations I haven’t thought about.”
The clinic will use a curriculum developed by the National Association of Sports Public Address Announcers and focus on the role of the public address announcer, public address announcing expectations (school, state association and NASPAA), public address announcing philosophy, sportsmanship/NASPAA Code of Conduct, announcing Do's and Don'ts, scriptwriting and handling emergency situations.
Registration is limited to 75 attendees, but spots are available. Click for the registration form.
“The public address announcer helps set the tone for educational athletic events,” said John Johnson, MHSAA Director of Broadcast Properties. “At the high school level, we expect our announcers to inform everyone of what’s happening – not to entertain them – and to be a welcoming and reassuring presence. This clinic provides information they can’t get anywhere else.”
Miller initially hoped to work in sports television growing up, then switched lanes to education. He teaches mathematics and applied technology at Harrison Township L’Anse Creuse, where he started doing PA in 1999 for girls basketball games.
Coggins’ middle school football debut came in 1985, and 33 years later he’s going strong. Now in his 18th year announcing where he teaches at Holly, Coggins lends his voice to football, basketball, baseball, softball, volleyball, competitive cheer and swimming & diving events. Smith is in his 17th year back at his alma mater, where he teaches broadcasting. He primarily announces football and basketball although he’s helped with baseball, softball and swimming as well, using the opportunity to practice what he preaches to his students in the classroom.
“I have zero athletic ability whatsoever, which is interesting because my father was an all-state running back. But I enjoy being involved, and I've always been the one for history and statistics and knowing what's going on,” Coggins said. “This is a way for me to be involved. It's a way for me to use a talent I've been given; public speaking has always come pretty naturally for me.
“So I worked at my craft to get better. I got better from watching the people around me, from studying the people I like, and the people – if I saw someone I didn’t care for – I'd make a note and say to myself, ‘Don't do that.’ I take feedback from people very personally, and I mean that in a good way. If somebody takes the time to come up and say ‘You did this well; I think you should change this,’ that means they care about the program also. We all have the same goal in mind, and that's to make the experience good for the high school student and the parents, the fans, that come there.”
Miller began learning his craft by attending MHSAA championship events and paying special attention to Furseth, the longtime and legendary voice of Football and Basketball Finals. Nearly two decades after getting his start, Miller also is the voice of University of Michigan men’s and women’s lacrosse and has announced MHSAA Finals in multiple sports since 2005.
In 2012, he officiated the Division 1 Football Final at Ford Field, then moved to the press deck to announce the Division 3 Final that night.
“There are a lot of great examples of how to do this at this level, and also not great examples,” Miller said. “The biggest issue is just doing it the right way and knowing what’s expected at our level – being the informational voice instead of the cheerleader. I was fortunate; I took the lead from guys like Eric who knew that was what was expected. And it just wasn’t my personality or my style to start yelling and screaming.”
The conference registration fee of $75 includes the NASPAA’s second edition of “The Voice Above The Crowd” – the official public address announcing manual for amateur sports – plus a one-year membership in the NASPAA and lunch.
All three instructors are members of the NASPAA and continue to announce MHSAA Finals in football, basketball, baseball and softball.
“I’m super honored to be involved in those kinds of events, to be able to provide a soundtrack to some of the biggest moments in people’s lives,” Miller said. “Knowing I’m providing a service is big for me, and it’s kinda neat being the invisible voice … the invisible soundtrack that helps make the experience special for them.”
PHOTOS: (Top) Steve Miller calls a basketball game during an MHSAA Finals weekend at the Breslin Center at Michigan State University. (Middle) While officials regulate action on the court, announcers like Roger Smith (lower left) call the shots from the PA seat.
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Adrian Madison's Isom Leads at All Levels
February 21, 2019
By Geoff Kimmerly
Second Half editor
Over more than three decades, Adrian Madison athletic director Kris Isom has taken on responsibilities not only in her league and regionally, but statewide as a member of the MHSAA Representative Council – in addition to her athletic department responsibilities at the high school and junior high.
And yet, she still teaches multiple classes and coaches at least one of the district’s teams every year, serving and building relationships at the most local level of her wide influence on educational athletics.
She’s made those relationships a priority, also serving as class advisor to Madison students through last year when her daughter Rachel graduated. One year during the 1990s, in fact, the graduating class even dedicated its yearbook to her.
“I like being in the classroom and coaching because I still have a connection with kids, know who they are,” Isom said. “Being at a smaller school, you’re able to know who kids are, but at the middle school especially I don’t know a lot. Getting involved in coaching has helped me put a name with a face so I will know them coming up.”
She continues to impact students at Madison and beyond, and will be recognized for her many contributions with the 32nd Women In Sports Leadership Award during halftime of the Division 3 Girls Basketball Final on March 23 at Calvin College’s Van Noord Arena.
Each year, the Representative Council considers the achievements of women coaches, officials and athletic administrators affiliated with the MHSAA who show exemplary leadership capabilities and positive contributions to athletics.
Isom is in her 33rd year as athletic director at Adrian Madison, taking over athletics for the high school and junior high after serving as a teacher and coach for a year at Clinton. She has served as part of the MHSAA Representative Council since 2008, representing Class C and D schools from the state’s southeastern section.
“I’m very honored by this award, not only because it’s for women in leadership. I’ve been doing this 33 years and I’ve seen more and more women in this profession … that for all things considered is a man’s profession,” Isom said. “Having a daughter, who while she’s not following my footsteps, but getting her in the business world eventually, it’s a good feeling.”
Isom’s contributions to high school sports and its participants are many and at all levels. Within her district, she has coached basketball, volleyball, sideline cheer, track & field and softball – at least one sport every year, including as the eighth grade girls basketball coach this season.
At the league level, Isom has served as president of the Tri-County Conference since 2002 after previously serving as vice president and secretary/treasurer. Serving more of her neighboring districts, Isom has hosted numerous District, Regional and Quarterfinal competitions and MHSAA Coaches Advancement Program (CAP) sessions.
At the statewide level, Isom has provided her expertise as a member of the Representative Council and as a 33-year member of the Michigan Interscholastic Athletic Administrators Association and National Interscholastic Athletic Administrators Association. She also assists MHSAA staff annually in selecting members of the 16-student Student Advisory Council.
She was named the MIAAA’s Region 6 “Athletic Director of the Year” in 2000 and received the MHSAA’s Allen W. Bush Award in 2016 to recognize her many behind-the-scenes contributions.
“Kris Isom continues to provide a steadying presence on our Representative Council. She researches issues and really brings a voice of reason to the discussion – not only to the full Council, but to the Executive Committee as well,” MHSAA Executive Director Mark Uyl said. “She does a great job representing the southeastern corner of the state, bringing a small-school perspective to the table time after time. We’re thankful for her leadership and glad to present her with the Women In Sports Leadership Award.”
Part of leadership is being an example, and Isom has served as one for many. Of course that growing group included her daughter who this year left home to study in the dental hygiene program at Jackson College but has frequently been by Mom’s side for the many activities.
“Hopefully, (she learned) to be assertive, that she needs to be a good listener, and obviously you have to be a mediator,” Kris Isom said. “Hopefully seeing all those aspects, and dealing with situations and different issues, she’ll be a better problem solver, be more open (to the idea) that there is more than one side of a story.”
A graduate of Clinton High School, Isom received her bachelor’s degree in science and teaching certification in physical education and health in 1984 from Michigan State University. She earned her master’s in elementary education in 1986 from Eastern Michigan University and also has completed graduate courses from Fresno Pacific University.
In addition to the MIAAA and NIAAA, Isom is a member of the Michigan Association for Health, Physical Education, Recreation and Dance (MAHPERD) and the Michigan State University Alumni Association. She’s active with The Clinton United Church of Christ in various service projects, including an annual fundraiser for cancer research, and also participates in local Meals on Wheels, American Red Cross and Habitat for Humanity projects.
The first Women In Sports Leadership Award was presented in 1990.
Past recipients
1990 – Carol Seavoy, L’Anse
1991 – Diane Laffey, Harper Woods
1992 – Patricia Ashby, Scotts
1993 – Jo Lake, Grosse Pointe
1994 – Brenda Gatlin, Detroit
1995 – Jane Bennett, Ann Arbor
1996 – Cheryl Amos-Helmicki, Huntington Woods
1997 – Delores L. Elswick, Detroit
1998 – Karen S. Leinaar, Delton
1999 – Kathy McGee, Flint
2000 – Pat Richardson, Grass Lake
2001 – Suzanne Martin, East Lansing
2002 – Susan Barthold, Kentwood
2003 – Nancy Clark, Flint
2004 – Kathy Vruggink Westdorp, Grand Rapids
2005 – Barbara Redding, Capac
2006 – Melanie Miller, Lansing
2007 – Jan Sander, Warren Woods
2008 – Jane Bos, Grand Rapids
2009 – Gail Ganakas, Flint; Deb VanKuiken, Holly
2010 – Gina Mazzolini, Lansing
2011 – Ellen Pugh, West Branch; Patti Tibaldi, Traverse City
2012 – Janet Gillette, Comstock Park
2013 – Barbara Beckett, Traverse City
2014 – Teri Reyburn, DeWitt
2015 – Jean LaClair, Bronson
2016 – Betty Wroubel, Pontiac Notre Dame Prep
2017 – Dottie Davis, Ann Arbor Huron
2018 – Meg Seng, Ann Arbor Greenhills
PHOTO: Adrian Madison athletic director Kris Isom, right, presents the Division 8 football championship trophy to Reading coach Rick Bailey in November at Ford Field.