'Check-in Champ' App Rewards Fans

January 10, 2017

By Geoff Kimmerly
Second Half editor

The Michigan High School Athletic Association and SuperFanHigh, a leading fan loyalty and engagement company, have launched a mobile app that will allow students, faculty, alumni, community members and all fans to earn prizes and college scholarships by showing support for high school basketball teams.

To participate, fans simply need to download the “Check-in Champ” app for free from the Apple iTunes or Google Play online stores and then check in at high school girls and boys basketball games they are attending this season. SuperFanHigh will track these check-ins and provide standings of fans who attend the most events statewide beginning Tuesday, Jan. 10. Fans “checking in” accrue points toward prizes including a total of $5,000 in college scholarships sponsored by MI Student Aid.

“The ‘Check-in Champ’ contest provides an exciting opportunity for our schools to promote their regular-season girls and boys basketball games,” MHSAA Executive Director John E. “Jack” Roberts said. “We’re eager to see how this will build more excitement at games, both during the regular season and the MHSAA tournament, and we’re appreciative of MI Student Aid for adding significant incentive for students and their families who support their classmates and communities.”

For the remainder of this Michigan high school boys and girls basketball season, fans who attend games will earn points. When registering on the app, fans must select their favorite school. Schools will be divided by Class: A, B, C and D. A $3,000 scholarship will be awarded to the fan who earns the most points overall across all four classes, and $500 scholarships will be awarded to fans who earn the most points in each class.

Only student fans will be eligible to use the college scholarships; however, fans who are not students may still compete for the scholarships and designate them for specific students should they win the contest. All fans, including those who are not students, will be able to earn app “badges” as they accrue points, and the top 100 point-getters will receive shirts printed to celebrate their accomplishment in the contest.

“We are excited about partnering with the MHSAA to launch this new app,” said Anne Wohlfert, Director of the Student Financial Services Bureau at the Michigan Department of Treasury. “We are pleased to offer $5,000 in scholarship dollars to the students who attend the most games. This joint venture aligns with our goals to provide high school students and their families with student financial resources and information.”

The app provides other information for students and fans including their selected schools’ boys and girls basketball team schedules, MHSAA news and an opportunity to share photos through a ‘fan cam.’ Participants may accrue bonus points by answering MHSAA basketball trivia questions and promoting their “check-ins” on social media.

SuperFanHigh is a division of its parent company, SuperFanU and provides fan experiences for more than 300 high schools and colleges/universities across the country. The company is leading the market in developing innovative platforms that allow the communication and marketing between students/fans and schools to be more engaging and efficient.

“We know that our partnership with MHSAA will yield lots of excitement this year across the state of Michigan,” says Kayla Mount, co-founder and COO of SuperFanU.

Michigan 7th on Nat'l Participation List

August 20, 2013

By Geoff Kimmerly
Second Half editor

For the fifth straight year, Michigan ranked seventh nationally in high school sports participation, according to statistics for the 2012-13 school year released recently by the National Federation of State High School Associations. That level of participation continued to best Michigan’s national ranking for total number of residents of high school age, which fell one spot to ninth nationally in 2012.

Michigan’s participation ranking was based on a number of 304,438, with 130,009 girls and 174,429 boys taking part, and included sports in which the Michigan High School Athletic Association does not conduct postseason tournaments. The totals count students once for each sport in which he or she participates, meaning students who are multiple-sport athletes are counted more than once.

Michigan girls participation remained seventh nationally for the second consecutive year, while the boys participation figure continued to rank sixth. According to the latest U.S. Census Bureau figures from 2012, Michigan ranks ninth in both females and males ages 14 through 17 after ranking eighth in both in 2011.

Eight sports – including seven played by boys – moved up in their respective rankings, while seven sports moved down their lists. Total, Michigan ranked ninth or higher nationally in participation in 26 of the 28 sports in which the MHSAA conducts a postseason tournament (not counting separately 8-player football).

Basketball and boys swimming and diving led the improvement among boys sports, both moving up two spots – boys basketball to fourth-most participants nationally and swimming and diving up to seventh. Improving one position in national rank were boys bowling to second, boys cross country to eighth, boys ice hockey to third, boys lacrosse to seventh and boys soccer to eighth. Only one boys sport moved down in national rank – wrestling from fifth to sixth-most participants. Baseball (seventh), 11-player football (fifth), 8-player football (14th), boys golf (sixth), boys skiing (fourth), boys tennis (fifth) and boys track and field (sixth) held constant with 2011-12 rankings.  

Girls cross country also jumped up two spots on its national ranking list, from seventh to fifth in 2012-13. However, six girls sports moved down their respective lists: girls basketball from sixth to seventh, girls golf from fifth to sixth, girls lacrosse from 12th to 13th, girls soccer from eighth to ninth, girls swimming and diving also eighth to ninth and girls tennis from third to fourth. Girls bowling (fourth), competitive cheer (fifth), gymnastics (12th), girls skiing (fourth), softball (seventh), girls track and field (seventh) and volleyball (fourth) repeated their 2011-12 national rankings.

National participation in high school sports in 2012-13 set a new record for the 24th consecutive year with 7,713,577 students – an increase of 21,057 – taking part. Girls participation also set a record for the 24th straight year, increasing this time 15,190 participants to 3,222,723 total. Boys participation bounced back from year’s first decrease in two decades, increasing by 5,867 participants from 2011-12 for a total of 4,490,854 – the second-highest total on record for boys national participation.

The MHSAA is a private, not-for-profit corporation of voluntary membership by more than 1,500 public and private senior high schools and junior high/middle schools which exists to develop common rules for athletic eligibility and competition. No government funds or tax dollars support the MHSAA, which was the first such association nationally to not accept membership dues or tournament entry fees from schools. Member schools which enforce these rules are permitted to participate in MHSAA tournaments, which attract approximately 1.6 million spectators each year.