'Check-in Champ' App Rewards Fans
January 10, 2017
By Geoff Kimmerly
Second Half editor
The Michigan High School Athletic Association and SuperFanHigh, a leading fan loyalty and engagement company, have launched a mobile app that will allow students, faculty, alumni, community members and all fans to earn prizes and college scholarships by showing support for high school basketball teams.
To participate, fans simply need to download the “Check-in Champ” app for free from the Apple iTunes or Google Play online stores and then check in at high school girls and boys basketball games they are attending this season. SuperFanHigh will track these check-ins and provide standings of fans who attend the most events statewide beginning Tuesday, Jan. 10. Fans “checking in” accrue points toward prizes including a total of $5,000 in college scholarships sponsored by MI Student Aid.
“The ‘Check-in Champ’ contest provides an exciting opportunity for our schools to promote their regular-season girls and boys basketball games,” MHSAA Executive Director John E. “Jack” Roberts said. “We’re eager to see how this will build more excitement at games, both during the regular season and the MHSAA tournament, and we’re appreciative of MI Student Aid for adding significant incentive for students and their families who support their classmates and communities.”
For the remainder of this Michigan high school boys and girls basketball season, fans who attend games will earn points. When registering on the app, fans must select their favorite school. Schools will be divided by Class: A, B, C and D. A $3,000 scholarship will be awarded to the fan who earns the most points overall across all four classes, and $500 scholarships will be awarded to fans who earn the most points in each class.
Only student fans will be eligible to use the college scholarships; however, fans who are not students may still compete for the scholarships and designate them for specific students should they win the contest. All fans, including those who are not students, will be able to earn app “badges” as they accrue points, and the top 100 point-getters will receive shirts printed to celebrate their accomplishment in the contest.
“We are excited about partnering with the MHSAA to launch this new app,” said Anne Wohlfert, Director of the Student Financial Services Bureau at the Michigan Department of Treasury. “We are pleased to offer $5,000 in scholarship dollars to the students who attend the most games. This joint venture aligns with our goals to provide high school students and their families with student financial resources and information.”
The app provides other information for students and fans including their selected schools’ boys and girls basketball team schedules, MHSAA news and an opportunity to share photos through a ‘fan cam.’ Participants may accrue bonus points by answering MHSAA basketball trivia questions and promoting their “check-ins” on social media.
SuperFanHigh is a division of its parent company, SuperFanU and provides fan experiences for more than 300 high schools and colleges/universities across the country. The company is leading the market in developing innovative platforms that allow the communication and marketing between students/fans and schools to be more engaging and efficient.
“We know that our partnership with MHSAA will yield lots of excitement this year across the state of Michigan,” says Kayla Mount, co-founder and COO of SuperFanU.
Despite Overall Dip, 8 Sports Add Athletes
July 8, 2015
By Geoff Kimmerly
Second Half editor
Eight high school sports for which postseason tournaments are sponsored by the Michigan High School Athletic Association enjoyed gains in participation during the 2014-15 school year. However, total participation in MHSAA sports decreased slightly for the fourth straight school year, following a continuing trend of declining member school enrollments.
A total of 282,623 participants took part in the 28 tournament sports offered by the MHSAA during the past year – a 1.95-percent decrease from the 2013-14 figure of 288,230. However, enrollments at member schools also decreased 1.24 percent from 2013-14 and have fallen 11.1 percent since the 2006-07 school year – while MHSAA participation has fallen only 9.7 percent during that time. This year’s dip was only slightly larger than the 1.9-percent decrease from 2012-13 to 2013-14.
Overall boys participation fell 1.5 percent from 2013-14 to 2014-15, while girls participation fell 2.6 percent. The overall MHSAA totals count students once for each sport in which they participate, meaning students who are multiple-sport athletes are counted more than once.
Girls lacrosse was the only MHSAA sport to set a participation record during 2014-15, with 2,589 athletes (an increase of 1.9 percent) this spring, and has set a participation record every season since becoming a sponsored tournament sport in 2005. However, boys lacrosse, which also became tournament sponsored in 2005, saw its first decrease in participation, falling 2.6 percent to 4,958 athletes despite five schools adding programs to bring that total to 130.
Baseball participation increased for the fourth straight school year, this season six tenths of a percent to 18,333 athletes. The other six sports that saw increased participation during 2014-15 all bounced back from decreases between 2012-13 and 2013-14. Boys bowling increased 4.2 percent to 3,724 athletes, its second-highest total as an MHSAA tournament sport. Both boys skiing (4.0 percent increase to 775 athletes) and girls skiing (1.4 percent to 671) also saw higher participation after two seasons of declines. Girls competitive cheer (1.0 percent to 7,189 athletes), girls gymnastics (3.0 percent to 618) and boys soccer (1.0 percent to 14,426) also saw bounce-back years after dips the school year before.
However, two of the most popular girls sports continued to experience downward trends. Girls basketball participation fell for the ninth straight season, to 15,702 athletes, the sport’s lowest total since records first were kept in 1991-92. The girls basketball total has decreased 18 percent since a U.S. District Court decision led to the switching of girls basketball season from fall to winter beginning in 2007-08. Comparatively, girls enrollment at MHSAA schools during that time has fallen 11.6 percent.
The sport that swapped seasons with girls basketball and moved to fall, volleyball, saw a 3.3-percent drop in participation this school year to 17,996 athletes, its fewest since 1991-92 and a decrease of 16.5 percent since its final season as a winter sport.
Also of note in this year’s survey:
- Total, eight sports saw increases in participation in 2014-15 (four boys, four girls), while 20 experienced decreases (10 boys, 10 girls).
- A recent drop in football participation, 11 and 8-player teams combined, has continued to slow, the total this season falling only 1.4 percent to 40,088 athletes. The drop from 2011-12 to 2012-13 was 3.7 percent, and the drop from 2012-13 to 2013-14 was two percent.
- Wrestling saw a decrease for the sixth straight year, this season to 9,475 participants, a 7.9-percent drop from 2013-14 with its lowest total since the collection of data began.
- Girls cross country, after five straight years of increases, fell back 4.1 percent, to 8,350 athletes, although that total still represented the third highest of the last seven seasons. The trend was identical for boys cross country, except this season’s total of 8,786 athletes was down only 1.1 percent from a year ago and the second-highest over the seven-season string.
- Swimming and diving saw the largest decrease among a pair of related sports; girls participation fell six percent to 4,938 athletes and boys fell 7.4 percent to 5,617 after both had experienced slight increases during the last three school years.
- Boys golf participation fell for the sixth straight season, to 6,533 athletes, its lowest since 1991-92.
The participation figures are gathered annually from MHSAA member schools to submit to the National Federation of State High School Associations for compiling of its national participation survey. Results of Michigan surveys from the 2000-01 school year to present may be viewed on the MHSAA Website – www.mhsaa.com – by clicking on Schools > Administrators > Sports Participation Listing.
The following chart shows participation figures for the 2014-15 school year from MHSAA member schools for sports in which the Association sponsors a postseason tournament:
BOYS GIRLS
SPORT |
SCHOOLS (A) |
PARTICIPANTS |
SCHOOLS (A) |
PARTICIPANTS (B) |
Baseball |
639/650/6 |
18,325 |
- |
-/8 |
Basketball |
726/733/5 |
21,401 |
665/726 |
15,702/14 |
Bowling |
355/371/9 |
3,711 |
339/366 |
2,970/13 |
Competitive Cheer |
- |
- |
335/348 |
7,189 |
Cross Country |
605/639/0 |
8,786 |
587/637 |
8,350/0 |
Football – 11 player |
597/621/59 |
39,338 |
- |
-/65 |
8-player |
33/38/0 |
685 |
- |
- |
Golf |
503/532/46 |
6,460 |
325/331 |
3,334/73 |
Gymnastics |
- |
- |
66/75 |
618 |
Ice Hockey |
232/269/11 |
3,448 |
- |
-/15 |
Lacrosse |
130/137/3 |
4,955 |
88/91 |
2,589/3 |
Skiing |
87/100/0 |
775 |
90/98 |
671/0 |
Soccer |
466/495/16 |
14,370 |
459/479 |
13,333/56 |
Softball |
- |
- |
570/635 |
13,113 |
Swimming & Diving |
233/264/3 |
4,935 |
256/275 |
5,617/3 |
Tennis |
299/316/6 |
6,294 |
335/345 |
8,628/11 |
Track & Field |
661/684/0 |
22,439 |
645/681 |
16,855/0 |
Volleyball |