'Check-in Champ' App Rewards Fans

January 10, 2017

By Geoff Kimmerly
Second Half editor

The Michigan High School Athletic Association and SuperFanHigh, a leading fan loyalty and engagement company, have launched a mobile app that will allow students, faculty, alumni, community members and all fans to earn prizes and college scholarships by showing support for high school basketball teams.

To participate, fans simply need to download the “Check-in Champ” app for free from the Apple iTunes or Google Play online stores and then check in at high school girls and boys basketball games they are attending this season. SuperFanHigh will track these check-ins and provide standings of fans who attend the most events statewide beginning Tuesday, Jan. 10. Fans “checking in” accrue points toward prizes including a total of $5,000 in college scholarships sponsored by MI Student Aid.

“The ‘Check-in Champ’ contest provides an exciting opportunity for our schools to promote their regular-season girls and boys basketball games,” MHSAA Executive Director John E. “Jack” Roberts said. “We’re eager to see how this will build more excitement at games, both during the regular season and the MHSAA tournament, and we’re appreciative of MI Student Aid for adding significant incentive for students and their families who support their classmates and communities.”

For the remainder of this Michigan high school boys and girls basketball season, fans who attend games will earn points. When registering on the app, fans must select their favorite school. Schools will be divided by Class: A, B, C and D. A $3,000 scholarship will be awarded to the fan who earns the most points overall across all four classes, and $500 scholarships will be awarded to fans who earn the most points in each class.

Only student fans will be eligible to use the college scholarships; however, fans who are not students may still compete for the scholarships and designate them for specific students should they win the contest. All fans, including those who are not students, will be able to earn app “badges” as they accrue points, and the top 100 point-getters will receive shirts printed to celebrate their accomplishment in the contest.

“We are excited about partnering with the MHSAA to launch this new app,” said Anne Wohlfert, Director of the Student Financial Services Bureau at the Michigan Department of Treasury. “We are pleased to offer $5,000 in scholarship dollars to the students who attend the most games. This joint venture aligns with our goals to provide high school students and their families with student financial resources and information.”

The app provides other information for students and fans including their selected schools’ boys and girls basketball team schedules, MHSAA news and an opportunity to share photos through a ‘fan cam.’ Participants may accrue bonus points by answering MHSAA basketball trivia questions and promoting their “check-ins” on social media.

SuperFanHigh is a division of its parent company, SuperFanU and provides fan experiences for more than 300 high schools and colleges/universities across the country. The company is leading the market in developing innovative platforms that allow the communication and marketing between students/fans and schools to be more engaging and efficient.

“We know that our partnership with MHSAA will yield lots of excitement this year across the state of Michigan,” says Kayla Mount, co-founder and COO of SuperFanU.

Michigan Again 7th for Participation

August 19, 2015

By Geoff Kimmerly
Second Half editor

For the seventh straight year, Michigan ranked seventh nationally in high school sports participation, according to statistics for the 2014-15 school year released recently by the National Federation of State High School Associations. 

That level of participation continued to best Michigan’s national ranking for total number of residents of high school age, which remained ninth for the third consecutive year, and Michigan also ranked ninth or higher in participation in 25 of 28 sports in which the Michigan High School Athletic Association conducts a postseason tournament.

Michigan’s participation ranking was based on a number of 295,660, with 124,633 girls and 171,027 boys taking part, and included sports in which the MHSAA does not conduct postseason tournaments. The totals count students once for each sport in which he or she participates, meaning students who are multiple-sport athletes are counted more than once.

The state’s girls participation remained seventh nationally for the fourth consecutive year, while the boys participation figure continued to rank sixth. According to the latest U.S. Census Bureau figures from 2014, Michigan ranks ninth in both females and males ages 14 through 17.

Two sports improved in national ranking this school year, while four sports dropped one or two positions. However, 13 sports bested the state’s overall national participation ranking of seventh, placing sixth or higher on their respective lists.

Michigan girls volleyball improved from fifth to fourth in the national participation ranking, and girls track and field from eighth to seventh. The four sports that ranked lower for 2014-15 were boys bowling falling from second to third, girls cross country from fifth to seventh, girls swimming and diving from ninth to 10th and wrestling from seventh to eighth.

The 11 other Michigan sports that ranked sixth or higher repeated their rankings from a year ago: football (11 and 8-player combined) at sixth, boys basketball at sixth, boys golf at sixth, boys ice hockey fourth, boys skiing fourth, boys tennis fifth, girls bowling fourth, girls competitive cheer fifth, girls golf sixth, girls skiing fourth and girls tennis also remaining fourth on its national participation list. 

The other Michigan sports that equaled their 2013-14 national ranking were girls basketball at seventh, gymnastics at 12th, girls lacrosse at 13th, girls soccer at ninth, softball at seventh, baseball at seventh, boys cross country also seventh, boys lacrosse eighth, boys soccer ninth, boys swimming and diving ninth and boys track and field seventh on its list.

National participation in high school sports in 2013-14 set a record for the 26th consecutive year with 7,807,047 participants – an increase of 11,389 from the year before. Girls participation also set a record for the 26th straight year, increasing this time 20,071 participants to 3,287,735 total. Boys participation fell 8,682 participants from 2013-14, but still totaled 4,519,312 after passing 4.5 million for the first time a year ago.

Boys soccer saw the largest gain nationally with an additional 15,150 participants, and that sport ranked fifth among boys sports behind 11-player football, outdoor track and field, basketball and baseball. Football (1,083,617) remained the most-played high school sport overall. Track and field remained the most popular girls sport with 478,726 participants, with volleyball moving ahead of basketball for the second spot in the girls rankings. Soccer and softball followed at fourth and fifth, respectively, on the girls sports list.